seo.co

MARCH 14, 2022

Prioritize Long-Tail Keywords. It’s easier to search for long tail keywords when you can just speak and don’t have to type. This is also a great place to store long-tail keywords. Plus, a featured snippet holds the first position in the search engine results pages (SERPs). Source: [link].

Optimization 119

Optimization Marketing Websites Long Tail Marketing FAQ 119

Top Rank Marketing

FEBRUARY 5, 2024

If you want to earn high SERP rankings and drive the right audiences to your content in a digital environment where everybody’s churning out content like there’s no tomorrow, you’re going to have to find a way for your content to rise above the rest. Both technically true!

SEO 126

SEO Marketing & Strategy Content Lead Scoring 126

Moz

JANUARY 24, 2019

Posted by TheMozTeam From carousel snippets to related searches to “People also ask” boxes and “People also search for” boxes , the Google SERP is jam-packed with features that not only aid in keyword list creation but can help you better understand the topics your unique search landscape is structured around.

SERP 51

SERP Features Long Tail Marketing Keywords 51

Brightedge

MARCH 31, 2022

Long-tail Keywords Are Phrases of More Than Three Words. Long-tail keywords are often defined as phrases of three or more words. In actual fact, length has nothing to do with what makes a keyword long-tail. It’s also something of a myth that all long-tail keywords are always easy to rank for.

Lead Scoring 105

Lead Scoring Lead Ranking Long Tail Marketing SEO 105

KoMarketing Associates

JULY 18, 2017

Analyze the First Page of SERPs. You will be presented with a number of “long-tail” keyword phrases that relate to the theme. While these terms might generate less traffic than generic keyword phrases, focusing a piece of content on one might give you a better chance of appearing on the first page of SERPs.

SEO 141

SEO Long Tail Marketing SERP Content 141

Contently

MARCH 22, 2024

Tailor your content to this lucky persona, and establish your site as their valuable go-to resource. Incorporate short-tail keywords (furniture) and long-tail keywords (early American furniture) into your SEO editorial strategy. This helps your content gain recognition on SERPs. Brainstorm topics and headlines.

SEO 78

SEO De-duplication Lead Scoring Lead Ranking 78

Animalz blog

MARCH 8, 2023

Falling short of this threshold represents a complete waste of resources. Your job is to reconcile your company’s limitless growth goals—traffic, sign-ups, revenue—with a limited set of resources. The more experienced, savvy, and discerning your target audience, the more resources are required to climb the quality cliff.

Lead Ranking 85

Lead Ranking SERP Long Tail Marketing Keywords 85

nDash

MAY 10, 2021

You and your team have probably tested keyword research tools and conducted link and SERP analysis. It might seem obvious to some content strategists, but others may not realize the valuable resource they have at their fingertips—Google. Use Google Suggest for Identifying Long Tail Keywords. What is Google Suggest?

Long Tail Marketing 52

Long Tail Marketing Google Tools Generation 52

Martech

NOVEMBER 16, 2022

A link from a low-scoring domain like a town library or relevant resource site can not only pass link equity. Rather than trying to solely get links from other life insurance websites, you could search for websites in supplementary niches like healthy living and family planning, which are generally more resource-heavy.

Link Building 113

Link Building Internet Marketing Ad Building Planning 113

Martech

NOVEMBER 10, 2022

All parties involved in the content creation process know just how much time, effort and financial resources go into it. Writing a piece of content with a chance of ranking at the top of the search results takes up a good chunk of those resources. Highlight SERP features for every keyword. Indicate a keyword’s user intent.

Marketing Automation Services 88

Marketing Automation Services Automation Top of Funnel Work Management 88

Convert

JANUARY 17, 2024

Instead of providing you with a list of resources for you to go and find answers to your questions (like traditional search engines do), generative AI provides an instant answer. An abundance of quick answers in Google’s SERPs has been here for a while but most people were still engaging with search results.

Optimization 80

Optimization Generation Top of Funnel Multivariate analysis 80

SalesIntel

AUGUST 7, 2023

And you want to be in the top results in SERPs or get into Featured Snippets because Google typically responds to speech-based queries with only a couple of results, either from snippets or from the top of relevant SERPs. On top of that, the information in your articles must be clear, concise, and easy to understand. seconds or less.

Search Marketing 52

Search Marketing B2B Marketing Long Tail Marketing Marketing Analytics Tools 52

seo.co

APRIL 5, 2022

Long tail keywords play a critical role in both paid and organic online search. For website content, like interior pages and blog posts, long tail keywords offer the opportunity to give users more specific content based on what they are searching for. What Are Long-Tail Keywords?

Long Tail Marketing 122

Long Tail Marketing Keywords Traffic SEO 122

seo.co

JULY 28, 2020

Organic traffic, put simply, is traffic that comes from Google and other search engines’ search engine results pages (SERPs). Will you use a combination of head keywords and long-tail phrases? These pages also serve as material that can rank in SERPs. Organic Traffic 101. Source: Google. Research is vital at this stage.

Traffic 109

Traffic Paid Content Organization Lead Scoring 109

Brightedge

JUNE 10, 2022

Long-tail keyword discovery - The long-tail keyword tab in Data Cube provides high-value, low-competition keywords that represent immediate ranking opportunities. Defending pages essentially consists of tracking top-performing content and remaining alert to any drops in SERPs. Other Resources.

SEO 111

SEO Research Enterprise Management Tools 111

Marketing Insider Group

FEBRUARY 1, 2021

Creating specific content for prospects at each stage of the buyer’s journey will provide leads with resources that meet them where they are and encourage them to continue their journey. Moz’s Keyword Explorer and SERP Analysis tool allows you to analyze competitor rankings for target keywords. Keyword Optimization. Awareness Stage.

Buyer Intent 358

Buyer Intent Intent Work Management Marketing Management 358

Conductor

AUGUST 16, 2022

This can decrease the organic value of both pages and hurt each page’s ability to rank for a particular keyword within the organic SERPs. If two of your pages rank in the top three organic SERP results, your ranks aren’t necessarily getting hurt. As a result, one or more of your pages are underperforming in the organic SERP.

Keywords 80

Keywords Enterprise Management SERP Long Tail Marketing 80

Hubspot

DECEMBER 22, 2020

For example, if you Google "sales funnel" the search engine results page (SERP) indicates you're looking for the definition of a sales funnel. Work together to achieve SERP domination. Check out their ad + organic listing, flying high together for the SERP targeting "excel courses.". What's the bottom line? Knowledge cards.

PPC 101

PPC Work Management SEO Top of Funnel 101

Hubspot

APRIL 2, 2018

By optimizing a web page around topics first, you can rank well for long-tail keywords related to that topic. Each of these keywords is called a "pillar," and it serves as the primary support for a larger "cluster" of long-tail keywords, which is what brings us to our next Step. Together, these subtopics create a cluster.

SEO 101

SEO Long Tail Marketing Template Lead Ranking 101

Conductor

OCTOBER 28, 2019

You need resources to make it work. Therefore, you’ll get a lot of data about which long-tail queries actually drive conversions. Paid SERP space generally generates far fewer total clicks despite getting premium placement on the SERP. What resources do you have available? What are the cons of SEO?

SEM 68

SEM SEO Long Tail Marketing SERP 68

seo.co

FEBRUARY 10, 2021

Having a formidable competitor at the top of the search engine results pages (SERPs) means you’ll have to work twice as hard to earn a spot in the top few ranks. It’s possible to mitigate the threat of competition with strategies like targeting a different audience, optimizing for long-tail keywords, and focusing on a unique niche.

Loyalty 116

Loyalty Brand Identity Branding SERP 116

Content Standard

AUGUST 12, 2020

Your company’s goals and the resources you dedicate to achieving them will determine where you fall on Skyword’s Voice Search Capabilities Spectrum, as shown below. Incorporate Spoken and Long-Tail Keywords Creating content that reflects the way people speak can help you expand your voice search reach.

Long Tail Marketing 95

Long Tail Marketing Marketing & Strategy Lead Ranking Amazon 95

Huptech Web

AUGUST 11, 2023

Am I aiming to provide valuable content and resources to my audience? The provided SEO keyword recommendations can be effectively integrated into website headings, blog posts, and e-commerce store listings to enhance the likelihood of achieving a higher position in Organic Search Engine Results Pages (SERPs) , referred to as “ Ranking.”

Keywords 52

Keywords SEO Conversion Long Tail Marketing 52

Directive Agency

APRIL 15, 2022

You can see the individual queries that are triggering your site to show up in the SERPs. Further Optimizing Pages with Long-Tail Keywords. Long-tail keywords can be an SaaS brand’s best friend when it comes to organic marketing. We saw this above. . And we’re all about SaaS results through SEO. . Final Thoughts .

Keywords 52

Keywords SEO Google Long Tail Marketing 52

Content Marketing Institute

OCTOBER 16, 2018

Instead, you’ll get the right traffic, or what I call the keyword sweet spot: Find keyword sweet spot, where it’s relevant to business & it’s long-tail, low competition. Long-tail, low competition. As it says on its home page, “find long tail keywords with low SEO difficulty.”. SEO Click To Tweet.

Long Tail Marketing 103

Long Tail Marketing Google Domain Keywords 103

Hubspot

MARCH 3, 2020

From on-page optimization to inbound link building to social media involvement, here is the ultimate guide for how to optimize your website for local search so you can dominate the search engine results pages (SERPs). Target long-tail keyword variations. What is local search marketing? Write about complementary local services.

Long Tail Marketing 69

Long Tail Marketing SERP Keywords Mobile Marketing 69

ClearVoice

AUGUST 7, 2023

Introduce them to your superior resource and pitch it as an enhanced tool that offers more value to their users. Find peripheral, long-tail topics and keywords that relate more specifically to your service and have less volume. And that means a better chance at quickly ranking higher on page one SERPs. The verdict?

Top of Funnel 52

Top of Funnel Lead Scoring Lead Ranking Digital Marketing Funnels 52

SmartBug Media

FEBRUARY 5, 2020

Blog posts should target mid- to low-volume, low-competition long-tail keywords, while comprehensive resources like pillar pages can go after shorter-tail seed keywords that have high volume and high competition. Website: The searcher wants to find a specific resource. percent of queries have one.

SEO 87

SEO Tips SERP Content 87

Brandpoint

DECEMBER 13, 2018

If your business is not creating content that appears on the top SERPs (Search Engine Result Pages), you could miss out on reaching nearly three-quarters of your potential customers. While conquering topic authority in the SERPs is a great brand awareness play, how are you going to turn those visitors into loyal readers or customers?

Top of Funnel 119

Top of Funnel SEO Optimization SERP 119

SmartBug Media

DECEMBER 19, 2022

Long-tail keywords, such as “labrador retriever puppies near me,” receive smaller keyword volumes. In Moz’s words , “Domain Authority (DA) is a search engine ranking score developed by Moz that predicts how likely a website is to rank in search engine result pages (SERPs).

Lead Scoring 98

Lead Scoring Lead Ranking SEO Domain 98

ClearVoice

SEPTEMBER 23, 2021

While there’s a lot of debate about exactly how long a content marketing post or article stays fresh enough to pull in valuable traffic, one thing’s certain: Even a popular piece of old content can be made fresher with a bit of a makeover, and the results can be impressive: . Higher rankings in SERPs. More valuable incoming links.

Optimization 101

Optimization Content Lead Scoring Lead Ranking 101

seo.co

MARCH 8, 2021

It’s Google’s way of saying this is the golden SERP spot. At the end of the day, position zero claims a significant amount of traffic on SERPs. Tap into this free SERP real estate by making top or best lists. Target long-tail keywords of at least six words. Why Aim for Position Zero? Source: [link].

Positioning 64

Positioning Lead Scoring Lead Ranking Long Tail Marketing 64

The Lead Agency

SEPTEMBER 13, 2020

Dedicating resources to creating interactive content may help to break through the noise and really resonate with the target audience. Most people do not type the way that they speak, and as such, websites that currently optimised to rank highly on SERPs may not be as easily found for a voice search.

B2B 62

B2B B2B Thought Leadership Long Tail Marketing Content 62

Moz

SEPTEMBER 21, 2020

It takes time to write a brand-new blog article every day, especially when you're an in-house team with a low number of resources and budget. If you have a 10-minute-long video, it can be transcribed into a 2,500-word blog that takes about 10-15 minutes to read. The biggest challenge here is building a content strategy at scale.

SEO 85

SEO Top of Funnel SERP Content 85

Conductor

NOVEMBER 18, 2021

There’s a variety of benefits to focusing on long-tail keywords while developing a long-term strategy for head terms. In a study, Conductor found that once a long-tail searcher arrives at the website, they convert at a rate more than 2.5x What are long-tail keywords? Examples of long-tail keywords.

Long Tail Marketing 80

Long Tail Marketing Keywords Lead Scoring Lead Ranking 80

seo.co

FEBRUARY 15, 2021

For international SEO, it’s imperative that you have the necessary resources to create a dedicated page on your website for the country or language you’re targeting. Research shows that the CTA for long-tail keywords is 3% to 5% higher than other searches. You can only do this once you know which keywords to optimize for.

Lead Scoring 98

Lead Scoring Lead Ranking SEO Domain 98

SmartBug Media

JULY 16, 2021

Based on that intent, choose one primary keyword, a few long-tail keywords, and a handful of semantic (synonymous) keywords. Actionable takeaway : Add video schema markup to videos hosted on your website in order to improve the likelihood your videos will appear as a video snippet on SERPs. video schema markup.

Video Marketing 105

Video Marketing SEO Marketing Strategy Marketing & Strategy 105