Brightedge

NOVEMBER 30, 2021

Wikipedia pages, blog posts, and instructional videos). Commercial Search Intent: this type of search intent is to investigate or research something with the aim of eventually completing a transaction of some kind. Informational Search Intent: this is when a user is looking for information, such as definitions and explanations.

Keywords 52

Keywords Intent Long Tail Marketing SERP 52

Content Marketing Institute

OCTOBER 16, 2018

Then, research each idea shell to make sure it’s interesting and relevant for your audience: Example: In the loose-leaf tea industry, you do a content analysis on BuzzSumo to find which brainstormed topics would be most popular with your audience. In BuzzSumo , click on Content Analyzer (under the Content Research tab), then Analysis.

Long Tail Marketing 104

Long Tail Marketing Google Domain Keywords 104

Blue Flame Thinking

FEBRUARY 15, 2019

Research is critical here. During page construction, make sure your dev team is properly embedding h1, h2 and h3 header tags and list tags, where appropriate, into the page code to help Google easily recognize and extract your list. #4 Create internal anchor text links with long-tail keywords. It’s All Good for SEO.

Features 63

Features Google Long Tail Marketing Wikipedia 63

Biznology

JUNE 8, 2018

They did the keyword research. In the book I said you should be the Wikipedia of your most important topics. With modern SEO tools, your small keyword footprint limits your ability to track related long-tail keywords and their pages. But a lot of marketers I talk to are skeptical about how to do it.

SEO 217

SEO Lead Scoring Lead Ranking Keywords 217

Method and Metric

APRIL 22, 2020

Keyword research is typically the first step when it comes to implementing SEO. By researching the keywords and phrases that your audience is using, you can then include these terms across your website making it more likely for search engines to match your website with relevant search queries. Keyword + search intent.

Budget Programs 71

Budget Programs SEO Webinar Metrics Long Tail Marketing 71

Biznology

DECEMBER 19, 2011

Image via Wikipedia. Conduct some keyword research and incorporate chosen keywords and keyword phrases naturally throughout the content and meta tags just as you would any other page of the website. An FAQ page is a great place to target some long tail keywords that can result in increased traffic.

FAQ 80

FAQ SEO Long Tail Marketing Wikipedia 80

Biznology

DECEMBER 19, 2011

Image via Wikipedia. Conduct some keyword research and incorporate chosen keywords and keyword phrases naturally throughout the content and meta tags just as you would any other page of the website. An FAQ page is a great place to target some long tail keywords that can result in increased traffic.

FAQ 80

FAQ SEO Long Tail Marketing Wikipedia 80

Biznology

JANUARY 17, 2012

Image via Wikipedia. Do some research and you’ll find out, to your astonishment, that a majority of those viral videos with over a million views were not “upload it to YouTube and they will come.” I always tell clients that it is no longer enough to be beautiful when it comes to marketing online.

Social Media 80

Social Media Social Marketing Media Long Tail Marketing 80

Marketing Insider Group

OCTOBER 6, 2020

Keyword research’s real value comes from the blog content research – not the keyword half. Whenever you research seed keywords, you’re studying your audience’s behavior. Take it a step further by choosing one long-tail keyword just to structure your content and tell Google what it’s about. Just Google.

Keywords 363

Keywords B2B Thought Leadership Long Tail Marketing Thought Leadership 363

Hubspot

NOVEMBER 9, 2016

So, I’ve done my keyword research. Publishers now have to restructure their content to try and appear within these featured snippets, of which Wikipedia reigns supreme -- owning an estimated 17.2% Build out each of the core topic with subtopics using keyword research. Validate each idea with industry and competitive research.

Keywords 78

Keywords Lead Ranking Top of Funnel Effectiveness 78

Buzz Marketing for Technology

JUNE 27, 2008

John will be joined by Chuck Richard, Vice President and Lead Analyst at Outsell, a leading industry research firm serving publishers and information providers. IT Department. Jeff Jarvis. Jeremiah Owyang. Jevon MacDonald. John Hagel. John Proffitt. John Wallace. Lee Lefever. Les Siegel. Management Theory. Measurement. Messy World.

Enterprise Management 100

Enterprise Management Work Management Paid Content Marketing Management 100

seo.co

MARCH 25, 2022

If we link to Wikipedia , it’s considered an external link; we’d be passing authority to Wikipedia (not that it needs it), but not passing authority to our own domain. Sometimes, you’ll make reference to a statistic or piece of original research that’s explained somewhere else on your site. Further reading. Primary keywords.

SEO 98

SEO Ad Building Domain Long Tail Marketing 98

Buzz Marketing for Technology

JULY 7, 2008

As I was leaving that brand we looked at sizing the amount of conversation (hard activity), but the best research we had indicated over 2 Billion conversations about product, service and brand. As a business, that audience is the long tail that needs a great experience. The advice isn’t wrong - but too simplistic.

Social Media 100

Social Media Communities Wiki Work Management 100

QuanticMind

SEPTEMBER 5, 2018

Keyword research is the foundation of pay-per-click advertising. Do Keyword Research from Your Own Site’s Traffic. Using a thesaurus may seem like an antiquated way to do keyword research in today’s era of online tools, but it’s the uniqueness of this tactic that makes it useful. Researching Competitors’ Keyword Ideas.

Paid Content 40

Paid Content Keywords Research Sales Management 40

accelerate agency

SEPTEMBER 1, 2020

Good solid research is the key to finding featured snippet opportunities for any site. There are three main types of research you’ll need to do: Research into where your own site already stands as regards featured snippets. Keyword research to find quick-win featured snippet opportunities.

Features 52

Features SERP Long Tail Marketing Wikipedia 52

Zoominfo

JULY 30, 2018

Get started with six handy tips: Write list posts: Research shows list posts generate more backlinks than other content formats ( source ). Use this opportunity to stand out with in-depth, long-form content. Produce original data: Original research. 3. Do your research. Industry reports. Not sure where to start?

SEO 180

SEO Long Tail Marketing Lead Scoring Lead Ranking 180

Single Grain

NOVEMBER 27, 2019

In this process, Google picks up “entities” from a query and generally uses Wikipedia as a database to find the entities in the query. Google detects “Selena Gomez” as the entity and returns a direct answer to the searcher from Wikipedia: 4) Entity Sentiment Analysis.

Google 87

Google Long Tail Marketing Marketing AI Intent 87

flux.la

JUNE 7, 2021

Keyword Research. Any good SEO program starts with keyword research. Don’t assume that you know what consumers want and how they search — do your research. You may find it easier to rank for long-tail keywords rather than the highly competitive main keywords. Don’t practice “keyword stuffing.”

SEO 52

SEO Long Tail Marketing Advertising Agencies Keywords 52

Single Grain

OCTOBER 30, 2023

If Wikipedia has taught us anything, it’s that staying updated can earn you a seat at the VIP table, i.e., Google’s first page. In the same vein, your older articles have a foundation: the research and the initial rounds of content optimization and promotion.

Lead Scoring 52

Lead Scoring Lead Ranking Ad Frequency Content 52

Hubspot

OCTOBER 15, 2018

So, I’ve done my keyword research. Publishers now have to restructure their content to try and appear within these featured snippets , of which Wikipedia reigns supreme — owning an estimated 11.2% Each cluster topic page for the pillar focuses on providing more detail for a specific long-tail keyword related to the main topic.

Lead Ranking 77

Lead Ranking Marketing & Strategy Content Long Tail Marketing 77

Valasys

JULY 2, 2019

When it comes to B2B marketing deep learning can aid in SEO keyword research, link building, and intent targeting & even can conduct the psychographic analysis of audiences for targeted content creation. Though the basic SEO practices remain evergreen as ever, viz. It thus assists both the rankings & Brand Equity establishment.

Marketing AI 69

Marketing AI SEO Lead Ranking B2B 69

seo.co

OCTOBER 29, 2021

This definition of SEO writing from Ahrefs explains it nicely: SEO writing is the process of researching, outlining, creating, and optimizing content to rank for a target keyword in Google and other search engines. Keyword Research & Content Gap Analysis. What does it mean to write for SEO? Outline & Begin Your Draft.

Copywriting 105

Copywriting SEO Top of Funnel Keywords 105

Valasys

FEBRUARY 5, 2020

As the research methodologies of the prospects & customers have evolved, so have the results being reflected on the Search Engine Result Pages (SERPs). As the focus will be more on addressing the intent of the end-users for search, long-tail-keywords will retain vitality while single strings will lose essence in the long run.

SEO 59

SEO Practices Google Branding 59

Directive Agency

NOVEMBER 8, 2018

Step 3: What is the Long-tail Opportunity? . Long tail opportunity refers to “secondary” keywords or words that are correlated to your primary keywords. Long Tail Pro. Tool: Wikipedia. Simply enter your domain and look at their “Organic Research” tab. Answer the Public.

SEO 40

SEO Long Tail Marketing Lead Scoring Lead Ranking 40

Directive Agency

AUGUST 10, 2017

These long-tail keyword variations can help increase the amount of search queries you’re showing up for, exposing you to a wider base of consumers, and increasing site traffic. Research from Smart Insights shows that the problem is most prominent for websites providing commercial-related information—sales, pricing, etc.—and

SERP 49

SERP Lead Generation Search Marketing Lead Scoring 49

Webbiquity

DECEMBER 4, 2019

Use Long-Tail Keywords in your Content. Meanwhile, popular websites like Facebook and Wikipedia have a domain authority of 99. Initially, because your website has a low score, you’ll need to target the most relevant phrases and terms by conducting keyword research. Perfect your On-Page SEO.

Traffic 162

Traffic Long Tail Marketing Marketing Websites Tips 162

Hubspot

DECEMBER 11, 2015

While it may seem like a small distinction, it can mean the difference between wasting time and investing time in creating content that will deliver rankings, leads, and sales long after it's published. In fact, research reveals that B2B companies who blog receive 67% more leads than those who don't. 1) Conducting Keyword Research.

Relevance 28

Relevance Lead Scoring Lead Ranking Buyer Intent 28

Single Grain

MAY 5, 2020

And when it comes to keywords: With small business SEO , you usually target long-tail keywords with less competition. With enterprise SEO , you focus on short-tail, highly competitive keywords. But there are third-party review sites, Wikipedia pages and news articles that you don’t control. Transactional Keywords.

Enterprise Management 98

Enterprise Management Marketing Automation Services SEO Examples 98

Single Grain

JUNE 24, 2021

Use long-tail keywords to answer common audience questions. Try and get a Wikipedia page for your business. Here are some tips: Make sure to update your blog content with the latest resources and statistics. Optimize blog content subheadings with relevant keywords and topics. Make sure not to over-optimize content for keywords.

SEO 138

SEO Trends Content Marketing SERP 138

Directive Agency

MAY 9, 2017

Unfortunately, as you are doing your research there isn’t one simple resource that can supply you with new ideas and tactics to execute. Keyword research. Keyword Research. Keyword Research. Element 2: B2B Keyword Research. Keyword research is simply the new version of audience research.

Paid Search Agency 85

Paid Search Agency Work Management Enterprise Management B2B Marketing 85

Parse.ly

SEPTEMBER 24, 2018

is the only company that has complete visibility across all of the largest platforms, as well as the long tail of smaller sites and apps. The next level of understanding is what we call a Topic, or what some NLP researchers may recognize more comfortably as an “Entity.” Topic extraction with the knowledge graph.

Lead Ranking 70

Lead Ranking First-Mover Advantage Wikipedia Internet Marketing 70