Oktopost
NOVEMBER 9, 2023
The key is understanding the backbones of a strong paid media plan so you can use paid channels wisely and direct budgets to where you can best reach and convert your target audience. Jump ahead: Examples of Paid Media for B2B Marketers Why Do You Need A Paid Media Plan in Digital Marketing?
Liveintent
OCTOBER 19, 2021
To help you make the most of your customer acquisition efforts, this blog post will dig into: The importance of diversifying customer acquisition channels Considerations for building a customer acquisition strategy How to use email newsletters to expand your customer base. How email newsletters can help with customer acquisition.
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Scoop.it
NOVEMBER 17, 2022
Marketing newsletters are a great source of information for many small and medium business owners. However, not all marketing newsletters are equal. In this article, we look at the best marketing newsletters available for you to subscribe to. Why do marketing newsletters matter? 15 Marketing Newsletters to Follow.
Liveintent
AUGUST 3, 2022
If you want to keep your favorite channels on your media plan, please do — but add to it ! With brand awareness campaigns, you can gradually create leads and build a pipeline that helps sustain your business over the long term. How to start building brand awareness with ads in email newsletters.
ClickZ
FEBRUARY 24, 2023
Targeting warm leads and existing customers is always likely to deliver a higher ROAS than cold acquisition spends. At the same time, investing in the top of the funnel marketing with awareness media and brand activity is just as important for brands to expand their brand awareness and reach new audiences.
Oktopost
JANUARY 11, 2024
These tools offer a range of functionalities, including: Lead capture Marketing automation Content personalization Social data analysis They may also focus on a particular marketing activity, such as SEO, social media, email marketing, or paid campaigns. Email marketing tools offer list nurturing with segmentation and automation.
Trade Press Services
JANUARY 15, 2024
Social media is an integral part of our lives and, as a result, it might seem as though there would be a simplified formula for building a social media brand presence. Social media is often seen as an area where B2B companies excel and B2C organizations struggle to stand out. In fact, the opposite is true.
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