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6 Copywriting Tips for Creating Persuasive Landing Pages (and Converting More Visitors)

Unbounce

So, of course you’re constantly looking for ways to shrink the workload—and that includes beefing up your landing page copywriting skills to maximize conversions. What are the highest-performing landing pages doing that makes them so effective? You may be wondering what he can teach you about landing page copywriting.

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Four Great Ways to Use Personalization in Digital Marketing

Webbiquity

When someone hears their own name, that triggers a unique reaction in those parts of the brain associated with long-term memory. The second one is that you should consequently follow your message and stick to it, on every step, so ad, email, social media, landing page. Image credit: Autopilot. That should come as no surprise.

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Tips to Set Up Winning Split URL Tests (and Some Common Mistakes to Avoid)

Convert

The term “Split URL Testing” is just another name for a redirect experience. It’s called Split URL Testing because it involves comparing an Original (which has its own URL) to another Variation on a page with its own URL. Test different page designs or content without jeopardizing your conversion rate. What is Split URL Testing?

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How To Successfully A/B Test with Google Ads Traffic. UTM Parameters, Targeting & More.

Convert

Basically, you are betting on one of your page versions being significantly poorer in terms of driving desired actions than the other. Two things happen as a result: You DON’T have to trigger the test on the landing page. Should you expose expensive paid traffic to a variant that may actually be worse than the control?

Traffic 52
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Top 10 Best Bulk Emails Services in 2023

Optinmonster

Some will even have advanced features such as dynamic content and conditional logic. Brevo (Formerly Sendinblue) Brevo (formerly Sendinblue) is one of the best bulk email services in terms of value. Collect contacts with signup forms, pop-ups, landing pages, and more. You start with this tool by growing your mailing list.

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Make Sure Your A/B Tests are Foolproof with Quality Assurance: The Complete Guide to QA-ing Your A/B Tests

Convert

This is why you need to perform quality assurance (QA) on websites, landing pages, personalizations, A/B tests, email campaigns, and so on, to ensure everything works as it should. So, they’re different, with QA being a much broader term. What other statistics does a lack of QA affect? Errors in Report Results.

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6 B2B Email Marketing Strategies to Boost Engagement

The Lead Agency

The team discovered the four key strategies for improving email marketing effectiveness through personalisation were: Even though customers agree to terms and conditions, it is better to ask them directly if you plan to use their personal information for marketing purposes; Avoid using personalised greetings with new customers.