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Is Guest Blogging Dead? Yes & No. Here’s Why.

seo.co

Google Sends Businesses into Meltdown Over Guest Blogging. + The Basics of Guest Blogging. What Guest Blogging Content Does Google Punish? What You SHOULD Do When Guest Blogging. + Do You Need to Use Backlinks when Guest Blogging? + So, is guest blogging dead?

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Guest Blogging is NOT Dead (And Matt Cutts Didn’t Say It Is)

Webbiquity

The digital marketing blogs and media have lit up in the last couple of days with reports that “guest blogging is dead,” based on this post from Matt Cutts, the head of Google’s Webspam team. There are still many good reasons to do some guest blogging (exposure, branding, increased reach, community, etc.).

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How to Make a Splash with a New-to-the-World Website

Webbiquity

To generate measurable ROI, make sure you are driving paid-click visitors to a clear and relevant call to action, such as downloading an ebook, white paper, or report; registering for a webinar; or subscribing to your email newsletter or blog posts. Fresh Content Google loves fresh content. Sites like Inc.,

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The Seven Deadly Sins of Guest Blogging Outreach

Webbiquity

If you’d like to share your brand content on prominent industry blogs, avoid the sins below. If you’re a marketer who wants to use influencer marketing strategically to reach new buyers and improve digital marketing results, use influencer marketing best practices — not the sketchy, deadly sins of guest blogging outreach below.

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Content Pruning: Get Rid of Low-Quality Content to Improve Your Website’s Performance

DivvyHQ

If you're not sure what that is, or what the process entails, guest contributor Joanne Camarce from Codeless.io has a killer guide on the DivvyHQ blog today. Much like a tree that can get bogged down with dead branches and leaves, websites need pruning, too. Have you pruned your website content lately?

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Seven Essential Digital Marketing Tips for 2021 (And Beyond)

Webbiquity

Guest post by Atreyee Chowdhury. So, does that mean content marketing is dead? Nearly every business has a digital marketing strategy, whether documented or not. But some become wildly successful while others struggle, switching from one approach to another. What sets them apart? What worked yesterday might not work today.

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The Best SEO Strategies That Actually Work Today

Marketing Insider Group

For all the time, energy, and expense you pour into your business, you don’t just want any search engine optimization practices. You need the best SEO strategies that deliver results. Though SEO is now old enough to drink beer and have kids in school, building an effective strategy isn’t any easier than in the past.

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