Webbiquity

JANUARY 19, 2016

Most businesses now use social media for marketing and those efforts are expected to continue to increase, yet many marketers and top executives alike find the business value difficult to quantify. 46% of B2B marketers say they’re not sure whether any social channels have generated revenue for their businesses.

Social Media 100

Social Media Stats Social Marketing CMS Development 100

Tomorrow People

MARCH 8, 2018

If you wanna be the best marketer with the greatest content marketing strategy in town, you should get a load of this. What’s this content marketing strategy thing all about? The missing element is a clear content marketing strategy. But what exactly is content marketing? Reduce your marketing budget.

Marketing Budget 267

Marketing Budget Top of Funnel Lead Scoring Lead Ranking 267

Hubspot

SEPTEMBER 23, 2020

Marketers can learn a lot from Tony Stark. While our brands might be capable of reaching basic targets all on their own, pooling marketing resources, combining skill sets, and jointly creating campaigns with other non-competing companies could help us reach much broader audiences. This tactic is known as co-marketing.

Stats 101

Stats Advertising Agencies Paid Search Agency Planning 101

Marketing Insider Group

JUNE 14, 2021

As video marketing continues taking the world by storm, more businesses adopt it as a pivotal strategy to educate consumers, generate leads, and boost ROI. Video marketing can be a powerful way to reach new prospects and provide extra value to new and long-term customers alike. 93% say it’s an integral part of their strategy.

Video Marketing 363

Video Marketing Top of Funnel Content Marketing Planning 363

Webbiquity

JUNE 23, 2015

89% of customers begin their buying process with a search engine. How can marketers get the most out of search? The search marketing stats and facts below provide some helpful guidance. Marketers spend a lot of money online; overall, U.S. 3 General Search and Google Stats and Facts. The Wonder of Tech ).

Paid Content 100

Paid Content Stats Paid Search Agency Search Marketing 100

Go Beyond SEO

SEPTEMBER 24, 2020

The Top Marketing Strategy to Optimize Your Business’s Performance Through Coronavirus and into 2021. Market trends predict that these numbers will increase in the future. Here are the stats. 85% of internet searches are conducted on the mobile phone. Here are the stats. Here are the stats. on desktop.

Paid Content 122

Paid Content SEO Paid Search Agency Mobile Advertising 122

Content Marketing Institute

OCTOBER 22, 2017

Editor’s note: Because proving the value of content marketing continues to be necessary, Julia McCoy updated her 2016 post with some fresh stats and perspective. . Content marketing has been moving at the speed of light in recent years. The advent of the internet and social media has a lot to do with this.

Paid Content 111

Paid Content Stats Paid Search Agency Content Marketing 111

Vidyard

SEPTEMBER 20, 2018

The first ever banner ad earned a 44% click-through rate —that’s a story almost every marketer knows, but few are aware that the first marketing email makes that look like a vanity metric. Yet as marketers glommed onto these new mediums—display ads and email marketing—everyone’s results plummeted.

Sales Management 105

Sales Management Top of Funnel Banner Ads Lead Nurturing 105

Marketing Insider Group

FEBRUARY 5, 2024

Navigating the digital marketing world is like surfing – you need to catch the right wave to successfully ride the trends. As we look ahead, the future of marketing is shaping up to be an exhilarating swell, filled with evolving challenges and opportunities. DemandSage) 49% of marketers believe organic search yields the best ROI.

Paid Content 210

Paid Content Stats Marketing Budget Webinar Metrics 210

Optinmonster

DECEMBER 28, 2023

Are you looking for sustainable ways to market your business? Not sure where to start: email marketing vs. social media? Both email and social media marketing are promising channels to grow your business. In this post, we’ll share important insights into email and social media marketing. Let’s get started! This is a 138.2%

Social Media 112

Social Media Email Marketing Social Marketing Marketing Budget 112

Sprout Social

APRIL 12, 2022

Knowledge of SEO, influencer marketing, social media campaigns, link building and trending topics all sit on the wishlist of skills. Social media has also become a significant driver for news, business operations, sales cycles and marketing. Proactively plan for crisis management.

Public Relations 102

Public Relations Stats Work Management PR 102

EveryoneSocial

OCTOBER 29, 2018

Looking for valuable social selling statistics that matter to sales and beyond? Below, you’ll find the very best social selling stats that will make you understand how valuable social media is and continues to be for your company. As you may know, a social selling strategy and process is key for sales teams and beyond.

Statistics 81

Statistics Peer-to-peer Stats B2B Sales 81

Hubspot

JANUARY 27, 2020

As a marketer, I'm curious to see how brands could leverage smart technology. I'm not the only one who recognizes emerging technology as something that could completely change today's marketing world. In fact, a Deloitte study notes that many marketing firms are ramping up their information technology processes because of it.

Marketing AI 101

Marketing AI Stats Enterprise Management Emarketing 101

distribion

NOVEMBER 9, 2016

Email marketing consistently ranks among the highest ranking channels producing revenue and a strong return on investment. We have scoured the internet and collected a list of email marketing trends and stats that we have incorporated into our latest ebook, Reply All: Flat-Out Fundamental Insights into Crafting Compelling Emails that Deliver.

Stats 79

Stats Email Marketing Trends Work Management 79

PureB2B

FEBRUARY 3, 2022

Competition is fierce in the B2B sales space, making it difficult for teams to connect and engage with potential buyers. However, by curating and delivering personalized content to target audiences, sales teams can, in fact, cut through the digital noise and gain the attention of in-market consumers. AI saves time, period.

Marketing AI 62

Marketing AI B2B Sales Personalization Paid Search Agency 62

EveryoneSocial

MAY 29, 2018

Learn everything about relationship selling, why it is still an important tactic to master and more. As the world of sales continues to change and evolve, so has the number of sales tactics and various technologies to help teams close new customers and retain current ones. What is relationship selling?

Tactics 101

Tactics Word of Mouth Ideal Customer Profiles Peer-to-peer 101

Go Beyond SEO

SEPTEMBER 24, 2020

The Top Marketing Strategy to Optimize Your Business’s Performance Through Coronavirus and into 2021. Market trends predict that these numbers will increase in the future. Here are the stats. 85% of internet searches are conducted on the mobile phone. Here are the stats. Here are the stats. on desktop.

Paid Content 78

Paid Content SEO Paid Search Agency Mobile Advertising 78

Marketing Insider Group

DECEMBER 8, 2021

After all, you’ll be better placed to take advantage of the next golden opportunity if you’ve already invested in modernizing and improving your processes ahead of time. Quick Takeaways: AI-powered chatbots help improve customer service, qualify sales leads, and define the customer journey. It’s time to up your game. Over to You.

Practices 284

Practices Tips Business Emarketing 284

Vidyard

SEPTEMBER 20, 2018

The first ever banner ad earned a 44% click-through rate —that’s a story almost every marketer knows, but few are aware that the first marketing email makes that look like a vanity metric. Yet as marketers glommed onto these new mediums—display ads and email marketing—everyone’s results plummeted.

Sales Management 79

Sales Management Top of Funnel Banner Ads Sales Cycle 79

Sales Engine

SEPTEMBER 1, 2015

Many companies that have embraced content marketing are still using it as a branding and positioning function of their marketing department. It’s not that this approach is wrong, but it’s not the main reason that most successful companies have embraced content marketing. They won’t help your sales people meet quota.

Content Marketing 120

Content Marketing Cold Calling Marketing Qualified Leads Lead Ranking 120

SocialPilot

JANUARY 15, 2024

With 93% of marketers using video marketing in their overall marketing strategy, the share of video in the marketing pie has increased manifold over the past few years. For marketers who have second thoughts about investing in video marketing, we have covered the latest trends reported by several studies in this article.

Statistics 85

Statistics Video Marketing Work Management Paid Search Agency 85

BOP Design

DECEMBER 21, 2021

At Bop Design, we are big proponents of inbound marketing for lead generation. A major component of inbound marketing is content marketing and content creation. In this article, we take a look at B2B content marketing practices that work and why they are effective. Thought Leadership Articles. Explainer Posts.

Top of Funnel 114

Top of Funnel B2B Marketing Practices B2B Thought Leadership 114

Webbiquity

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. The first step to improving digital marketing results is to understand the emerging trends and best practices. What do buyers really want from social media marketers?

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

Optinmonster

MARCH 30, 2024

That is the basic concept of social proof, and most smart marketers know to use this in their marketing tactics in order to improve brand presence, drive more traffic, and increase sales. Social Proof Statistics: Buying Decisions Testimonials can increase conversions on sales pages by 34%.

Statistics 67

Statistics Brand Identity Branding Peer-to-peer 67

Hubspot

JULY 13, 2023

AI is increasingly becoming a natural addition to daily workflows across sales and revenue departments. 79% of sales professionals who use AI say AI tools are an important addition to their overall sales strategy, according to our State of AI survey. But what brings about these AI concerns in sales?

Marketing AI 55

Marketing AI Tips Work Management Ethics 55

Optinmonster

APRIL 12, 2024

In fact, case studies are often more effective than brochures and traditional sales collateral. This wisdom also applies to sales conversations and marketing. As a result, you can rest assured your case studies are going to resonate with your target market. Because everyone loves stories.

Case Studies 111

Case Studies Case Study Studies Marketing Management 111

Unbounce

JULY 7, 2021

Just a few years ago it was even considered ludicrous for the internet to be used for ecommerce. We’ve seen the signs and are calling it: The world is heading into a brave new world of marketing with more results and fewer hassles. The Problem with Digital Marketing Today. ” Conversion Intelligence—A Smarter Way to Market.

Marketing AI 145

Marketing AI Conversion Paid Search Agency Landing Pages 145

Zoominfo

DECEMBER 3, 2019

But, thanks to technological advancements, predicting customer behavior has become a reality—and it’s changed the face of marketing forever. When applied to sales and marketing, predictive analytics forecasts companies most likely to buy or take future action relevant to your business. What is Predictive Intelligence?

B2B Marketing 100

B2B Marketing Lead Scoring Lead Ranking B2B 100

EveryoneSocial

AUGUST 27, 2018

Below, you’ll find the very best stats that apply to marketing, sales, human resources, and internal communications. You probably have noticed more publications, companies, and even experts in marketing or sales talking more about the power of employee advocacy. Employee Advocacy Stats for Marketing.

Statistics 99

Statistics Paid Content Peer-to-peer Stats 99

KoMarketing Associates

FEBRUARY 12, 2019

B2B marketers get a bad rap. If you do a search for “B2B versus B2C marketing,” you’ll immediately see a bunch of articles about how B2B marketers “lag” behind B2C marketers. Then you’ll find more articles about how “B2B marketing is boring.” Or “what B2B marketers can learn from B2C marketers.”.

Work Management 121

Work Management B2B Marketing Marketing Management Peer-to-peer 121

Adobe Experience Cloud Blog

SEPTEMBER 17, 2018

Are you old enough to remember the first version of the internet? You’d do an internet search , and about 20,000 items came back as “relevant”? Marketing tirelessly gets prospects interested in learning more about your products or services and then routes them to sales for follow-up. What do these stats tell me?

Ideal Customer Profiles 117

Ideal Customer Profiles Video Marketing Work Management Marketing Management 117

EveryoneSocial

OCTOBER 13, 2020

Although the concept of virtual selling is not new, it’s safe to say that this sales process has grown significantly as remote work has become more normalized over the years. Additionally, throw in the wild year of 2020 and Covid-19 – virtual selling has become a must-mastered technique for your sales department. Salesforce ).

Tips 103

Tips Marketing & Strategy Work Management Statistics 103

Salesforce Marketing Cloud

APRIL 7, 2023

The employee view Imagine you’re a sales rep today and you’ve just been assigned a new account. Now imagine your customer relationship management (CRM) platform doing all this in seconds, so you can fine-tune that email and send it sooner. The more people who use it, the smarter and faster it will get.

CRM 98

CRM Marketing AI Generation Business 98

Heinz Marketing

OCTOBER 12, 2018

They say time flies when you’re having fun, but it goes even faster when you work in marketing. From technological advancements in AR/VR to the ever expanding Internet of Things (IoT), B2B marketers have to work hard to stay ahead of the game with marketing trends. The digital world is incredibly fast-paced.

Trends 105

Trends Marketing Automation Services Top of Funnel Paid Search Agency 105

TrustRadius Marketing

APRIL 17, 2022

Marketing automation allows for a marketing team or individual to amplify their work to thousands of people. First, we cover the hottest marketing statistics in the following categories: Market Scope Marketing Automation Success Why Use Marketing Automation? How is Marketing Automation being used?

Marketing Automation Services 98

Marketing Automation Services Work Management Marketing Management Marketing Automation 98

TrustRadius Marketing

FEBRUARY 15, 2022

Whether your business is large or small, marketing intelligence can give you a leg up in an increasingly competitive business world. Marketing intelligence refers to the insights, stats , or data that help businesses position products and services within their niche industry. Why Marketing Intelligence Matters.

Marketing Management 52

Marketing Management Top of Funnel SWOT Customer Satisfaction 52

DAGMAR Marketing

APRIL 15, 2022

In this article, we’ve compiled a list of helpful SEO stats that are so convincing you may want to start implementing this technique into your strategy today. Google holds the highest market share of them all at over 90 percent. What is SEO? There are over 160 search engines in the world. Source: Ahrefs. SEO Keywords. .

Statistics 94

Statistics SEO POS Lead Scoring 94