Sprout Social

JANUARY 27, 2020

In our internet-driven world, using social media to promote your brand is not just a good idea, it’s essential. For internet and software companies with products and services they’re proud of, social media provides a platform to reach new customers, show off those products and establish your share of voice in the industry. .

Social Media 101

Social Media Stats Software Social Marketing 101

Hubspot

MAY 1, 2020

To give you a bird's eye view of the live video landscape, here are 25 stats that you should keep in mind if you're considering live video. 25 Live Video Stats That Marketers Need to Know. In 2019, internet users watch 1.1 The video streaming market is projected to hit 184.3 Growth in Live Video. StreamElements ).

Stats 101

Stats Video Marketing Planning Paid Search Agency 101

Hubspot

APRIL 21, 2020

But -- as a smart marketer -- you're probably wondering how you can interact with each major messaging app's growing audience. The truth is, mobile message marketing works -- and it's not new. While many marketers started out by sending simple SMS messages to their prospects, mobile marketing has greatly evolved.

Stats 97

Stats Emarketing Mobile Marketing Marketing & Strategy 97

Webbiquity

FEBRUARY 23, 2016

the “big three” among both consumers and marketers continue to thrive and dominate. marketers used the site in 2015, and that figure is expected to approach 70% by 2017) while Google+ is struggling (though it has 300 million active monthly users worldwide, less than 6 million made any public posts in 2015). Pew Research ).

Social Networks 100

Social Networks Stats SMB B2B Thought Leadership 100

Hubspot

APRIL 13, 2021

A webinar is a video presentation, seminar, lecture, or workshop delivered over the internet. In this post, we’ll give the most heavy-hitting statistics about webinars that make a case for using them in your marketing strategy. Webinar Stats To Know. General Webinar Stats. Webinar Conversion Stats. LinkedIn ).

Webinar Metrics 92

Webinar Metrics Stats Marketing Strategy Marketing & Strategy 92

Hubspot

FEBRUARY 3, 2020

Headlines like, "Gen Z is Coming, Are You Ready," or "Prepare You Marketing to Survive the Gen Z Invasion" are circulating around the internet, but do marketers really need to make extreme preparations and start drastically changing their strategies to woo this age group? 52 Gen Z Stats to Know in 2020. General Stats.

Stats 101

Stats Work Management Buyer Personas Mobile Marketing 101

Webbiquity

JUNE 23, 2015

How can marketers get the most out of search? The search marketing stats and facts below provide some helpful guidance. Marketers spend a lot of money online; overall, U.S. 3 General Search and Google Stats and Facts. Digital Marketing Philippines ). 9 Organic SEO Stats and Facts. eMarketer ).

Paid Content 100

Paid Content Stats Paid Search Agency Search Marketing 100

Unbounce

DECEMBER 10, 2018

If we asked you to describe an effective digital marketing campaign, you might tout the value of strong design, ad targeting, or the benefits of conversion optimization. To paint a picture of why load time is so essential , we’ve collected seven stats about page speed. Are slow loading pages affecting your digital marketing campaigns?

Stats 111

Stats Landing Pages Mobile Marketing Conversion Rate 111

Hubspot

OCTOBER 16, 2020

And, with Australia being one of the biggest internet and social media growth regions , its Instagram audiences are likely to keep getting bigger. No matter what country you're marketing in, Instagram's platform is primed for brand awareness. Australian Instagram Usage Stats to Know. Australian Instagram Users. There were 10.45

Stats 100

Stats Trends Bandwidth Social Media 100

Marketing Insider Group

MAY 3, 2023

It’s no secret that artificial intelligence is quickly transforming the field of content marketing and search engine optimization. In hopes to make the B2B world a better place, Brody Dorland, co-founder of DivvyHQ , and I hosted a webinar to discuss our experiences and cautionary tales of using AI tools in content marketing and SEO.

Marketing AI 265

Marketing AI Webinar Metrics Content Marketing Planning 265

Hubspot

JUNE 30, 2020

And, I'm not the only consumer (or marketer) who thinks this. Below, I'll highlight more stats, facts, and figures that demonstrate the benefits of user-generated content. 23 User-Generated Content Stats to Know in 2020 Benefits of User-Generated Content. Meanwhile, 58% of marketers have implemented UGC in ad campaigns.

User-Generated Content 101

User-Generated Content Stats Generation Paid Search Agency 101

Sprout Social

MAY 10, 2019

As video has continued to grow as one of the most compelling channels for marketing and entertainment, YouTube has remained at the forefront. By becoming familiar with some of the latest YouTube statistics, you’ll help ensure your marketing strategy for video content is on a path to success. 1. There are 1.9

Youtube 111

Youtube Stats Paid Content Marketing Strategy 111

Hubspot

DECEMBER 5, 2019

Since it launched in 2005, Reddit has remained a mystery to many marketers. While Reddit's user-oriented platform might be too difficult for small to medium-sized business marketers right now, it's still evolving. However, it's still smart to keep an eye on platforms that could offer solid marketing opportunities in the future.

Stats 100

Stats Mobile Advertising Internet Marketing Mobile Marketing 100

Webbiquity

FEBRUARY 28, 2023

The spread of eCommerce has dramatically changed B2B marketing and distribution. While B2B vendors were initially slower to embrace eCommerce than consumer marketers, B2C actually represents a much smaller share of total online sales today. The B2B ecommerce market, however, accounted for $1.8 Guest post by Nina Petrov.

eCommerce 274

eCommerce Marketing AI B2B Marketing Trends 274

Webbiquity

JANUARY 19, 2016

Most businesses now use social media for marketing and those efforts are expected to continue to increase, yet many marketers and top executives alike find the business value difficult to quantify. 46% of B2B marketers say they’re not sure whether any social channels have generated revenue for their businesses.

Social Media 100

Social Media Stats Social Marketing CMS Development 100

Hubspot

SEPTEMBER 23, 2020

Marketers can learn a lot from Tony Stark. While our brands might be capable of reaching basic targets all on their own, pooling marketing resources, combining skill sets, and jointly creating campaigns with other non-competing companies could help us reach much broader audiences. This tactic is known as co-marketing.

Stats 101

Stats Advertising Agencies Paid Search Agency Planning 101

Porch Group Media

OCTOBER 1, 2020

Did you know that email marketing is about 40 years old? The first marketing email was sent nearly 40 years ago by a marketer named Gary Thuerk from Digital Equipment Corporation. Yes Lifecycle Marketing). More than 55% of marketers have reported receiving the best ROI from email campaigns. Disruptive Advertising).

Stats 71

Stats Email Marketing Trends Planning 71

Webbiquity

MARCH 1, 2016

Search remains the cornerstone of digital and content marketing efforts. Internet users. Of course, search, like all other digital marketing tactics, continues to evolve. Check out the facts and stats below for more revealing insights from recent research on search engine optimization and marketing. Speed thrills.

SEM 100

SEM Paid Content Stats SEO 100

Sprout Social

JULY 13, 2022

and European markets is a unique challenge for U.S-based based marketers. These statistics will help you tailor your social strategy to the European market so you can remain on message across the pond and beyond. Social media in Europe: Advice from 3 marketers in the region. Managing a social presence across U.S.

Social Media 95

Social Media Stats Webinar Metrics Media 95

Convince & Convert

JUNE 25, 2013

Mobile marketing is the future. Any marketer, or marketing firm worth their weight in invoices knows that the key to future success is adapting to and optimizing for the mobile market. This same stat was less than 10% in 2002. By 2014 mobile is predicted to overtake desktop Internet usage.

Mobile Marketing 167

Mobile Marketing Stats Planning Marketing Management 167

Content Marketing Institute

OCTOBER 22, 2017

Editor’s note: Because proving the value of content marketing continues to be necessary, Julia McCoy updated her 2016 post with some fresh stats and perspective. . Content marketing has been moving at the speed of light in recent years. The advent of the internet and social media has a lot to do with this.

Paid Content 111

Paid Content Stats Paid Search Agency Content Marketing 111

Sprout Social

OCTOBER 26, 2023

If you’re considering running an influencer marketing campaign, it’s a good idea to have a basic understanding of the industry, platforms to use, access to influencers and more. To help you get an idea of what to expect from the industry, we’ve put together 22 influencer marketing statistics across six different categories.

Statistics 124

Statistics Marketing Budget Advertising Agencies Marketing Strategy 124

Webbiquity

AUGUST 3, 2021

A recent post here detailed 12 Fascinating Facts About Global Internet Use in 2021 , compiled from that report. Here are 15 more intriguing and actionable stats and facts pulled from that research. General Internet Use Statistics. General Internet Use Statistics. What do those Internet users do while online?

Social Media 175

Social Media Spyware Wikipedia Media 175

Hubspot

JANUARY 27, 2020

As a marketer, I'm curious to see how brands could leverage smart technology. I'm not the only one who recognizes emerging technology as something that could completely change today's marketing world. In fact, a Deloitte study notes that many marketing firms are ramping up their information technology processes because of it.

Marketing AI 101

Marketing AI Stats Enterprise Management Emarketing 101

Marketing Insider Group

FEBRUARY 5, 2024

Navigating the digital marketing world is like surfing – you need to catch the right wave to successfully ride the trends. As we look ahead, the future of marketing is shaping up to be an exhilarating swell, filled with evolving challenges and opportunities. DemandSage) 49% of marketers believe organic search yields the best ROI.

Paid Content 216

Paid Content Stats Marketing Budget Webinar Metrics 216

Sprout Social

APRIL 12, 2022

Knowledge of SEO, influencer marketing, social media campaigns, link building and trending topics all sit on the wishlist of skills. Social media has also become a significant driver for news, business operations, sales cycles and marketing. Today’s PR professionals are digital multi-hyphenates who require a diverse skillset.

Public Relations 104

Public Relations Stats Work Management PR 104

distribion

NOVEMBER 9, 2016

Email marketing consistently ranks among the highest ranking channels producing revenue and a strong return on investment. We have scoured the internet and collected a list of email marketing trends and stats that we have incorporated into our latest ebook, Reply All: Flat-Out Fundamental Insights into Crafting Compelling Emails that Deliver.

Stats 79

Stats Email Marketing Trends Work Management 79

Marketing Insider Group

FEBRUARY 24, 2021

At this point, there’s no denying that content marketing is being used by most companies. In this post, we’ll be looking at how to tell if content marketing saturation has hit your industry. Content marketing is highly prevalent in just about every industry, making it hard to cut through the noise. Quick Takeaways. Image: CMI.

Lead Ranking 285

Lead Ranking Lead Scoring CMS Development Content Marketing 285

Marketing Insider Group

NOVEMBER 15, 2021

Being a content marketing influencer is no joke. In a world where the amount of stuff online continues to grow exponentially each day, developing content and a marketing strategy that makes your stuff stand out is something to be proud of. Buzzsumo recently released their list of the Top 100 Content Marketing Influencers for 2021.

Content Marketing 227

Content Marketing CMS Development Planning Marketing Automation Services 227

Hubspot

MARCH 9, 2020

Just like with millennials, internet chatter argues that they're "spoiled," "dependent on their parents," and "terrible with money.". To help you get an idea of how Gen Z talent could benefit your workplace in the future, here are 30 stats that you can keep in mind as they work their way into the labor force. Gen Z Population.

Stats 100

Stats Work Management Planning Linkedin 100

ViewPoint

MARCH 19, 2018

I have people to do that and we get website stats. The director of marketing, 20 years into her career, was confronted with a bewildering cornucopia of reports, making her heretofore creative life difficult. Of course, marketing analytics is not new and neither is digital analytics. It wasn’t an easy conversation.

Marketing Management 197

Marketing Management Analytics Budget Programs Marketing Automation Services 197

Optinmonster

OCTOBER 29, 2023

It can be difficult to keep up with the constantly changing stats and facts about blogging. Ultimate List of Blogging Statistics and Facts We hope these blogging stats give you some insight and help you make healthy decisions for your blog’s future. 65% of content marketers say they have a documented content strategy.

Statistics 94

Statistics Paid Content Stats Blogger 94

Optinmonster

DECEMBER 28, 2023

Are you looking for sustainable ways to market your business? Not sure where to start: email marketing vs. social media? Both email and social media marketing are promising channels to grow your business. In this post, we’ll share important insights into email and social media marketing. Let’s get started! This is a 138.2%

Social Media 111

Social Media Email Marketing Social Marketing Marketing Budget 111

Contently

JUNE 3, 2016

This year, that day was June 1, when venture capitalist Mary Meeker and her firm KPCB released their annual Internet Trends Report. don’t skimp when it comes to analyzing how the internet shapes the global economy—the 2016 SlideShare comes in at a hefty 213 pages. Internet ad spend grew after years of stagnation.

Internet Marketing 60

Internet Marketing Marketing Report Trends Paid Search Agency 60

Sprout Social

AUGUST 19, 2021

Executives overwhelmingly agree that social commerce is driving an increasing portion of their company’s marketing-driven revenue, according to The State of Social Media Investment Report. Over 50% of all internet traffic is from mobile devices , and mobile users have a much higher cart abandonment rate than desktop users.

Stats 129

Stats Examples Tips Top of Funnel 129

SocialPilot

JANUARY 15, 2024

With 93% of marketers using video marketing in their overall marketing strategy, the share of video in the marketing pie has increased manifold over the past few years. For marketers who have second thoughts about investing in video marketing, we have covered the latest trends reported by several studies in this article.

Statistics 82

Statistics Video Marketing Work Management Paid Search Agency 82

Biznology

MAY 25, 2015

Here are 31 stats on SEO that show what Ricky Bobby knows. #1 91% of US internet user search every month (source: HubSpot ). source: Digital Marketing Philippines ). 88% of search engine optimization marketers believe optimizing for mobile will be more important this year. source: Digital Marketing Philippines).

Stats 80

Stats SEO Paid Search Agency Click Rate 80