Sprout Social

JULY 13, 2022

Despite these differences, you don’t need to add “armchair cultural anthropology” to your ever-growing list of social media management skills. To help, we gathered all the information you need to get up to speed on the state of social media in Europe. Europe statistics on social media jobs. Check out the Report.

Social Media 97

Social Media Stats Webinar Metrics Media 97

Hubspot

FEBRUARY 23, 2017

What was the first social network you ever joined? While many people will recall it being Facebook or Twitter, others might remember some of the earlier, less popular social networks. A lot these primitive social networks go forgotten, but that doesn't make their stories any less important. 1) Friendster.

Social Networks 101

Social Networks Social Media Network Marketing Facebook 101

Marketing Insider Group

AUGUST 2, 2012

Are you always wondering which social network is hot and which is not? And how many social networks can your business really continue to pay attention to? Well here you will see the search growth rates of the 9 major social networks that I think are most important to businesses and our social media marketing efforts.

Social Networks 100

Social Networks Business Network Marketing Youtube 100

Digital B2B Marketing

APRIL 28, 2011

When you consider what social networks can become key marketing channels for your business, there isn’t one right answer. Unless your audience cleanly matches a common research segment, there is likely limited information available about what social networks they are actively engaged with.

Social Networks 100

Social Networks Network Marketing Social Marketing B2B Marketing 100

Zoominfo

MARCH 3, 2019

In the world of B2B sales, company research is a critical aspect of any successful rep’s daily duties. In fact, access to the right research tools and information can make or break your ability to identify target accounts, personalize a sales pitch , and ultimately, close deals. Top Research Tools for B2B Sales Reps 1.

B2B Sales 100

B2B Sales Research Paid Search Agency Tools 100

Valasys

JANUARY 30, 2024

Comprehending your audience in the ever-changing digital marketing realm is essential for assembling effective social media campaigns. To truly unlock this understanding, tapping into the power of market research is crucial. Instead, they result from careful market research, strategic planning, and meticulous execution.

Social Media 40

Social Media Research Social Marketing Planning 40

Webbiquity

DECEMBER 13, 2011

Social networks are essential for expanding your web presence —not only for creating social signals now a key component in search engine rankings, which makes your website and blog easier to find in search, but also by giving you more places to be found online. This also applies to other professional / social networks (e.g.

Social Networks 100

Social Networks Network Marketing Social Marketing Ideal Customer Profiles 100

Hubspot

NOVEMBER 5, 2019

In 2018, 40% of people used social media channels for aspects of product research. With younger generations getting more and more connected to social media platforms, the amount of product research done on these platforms is likely to grow. Facebook is the second-most used social platform globally , followed by YouTube.

Paid Content 98

Paid Content Research Product Youtube 98

Sprout Social

MAY 15, 2020

Our Sprout Social Index: Above and Beyond found that only 56% of marketers are using social data to understand their audience, despite the fact that many of their key goals can be informed by social data. As marketers work to increase their familiarity with social data, they often encounter some common roadblocks.

Advertising Benchmark 121

Advertising Benchmark Social Media Media Work Management 121

Zoominfo

OCTOBER 16, 2018

Reddit —the self-proclaimed front page of the internet—is a social networking site with more than 330 million monthly active users. Reddit is more than just a social networking site. The platform offers a unique and untapped goldmine of market research. Keep reading! Find your audience. Gather feedback.

Research 100

Research Peer-to-peer Marketing Automation Services User-Generated Content 100

Hubspot

JUNE 6, 2022

If you pick up the phone without gathering any background information, at best, you stand to annoy the person — and at worst, you could be hung up on mid-sentence. The 18 Best Places to Research Buyers Before Sales Conversations. A company's Twitter account can give you valuable information on its messaging, identity, and mission.

Research 90

Research Marketing Automation Services Tips Best Practices 90

Webbiquity

AUGUST 3, 2021

Here are 15 more intriguing and actionable stats and facts pulled from that research. 45% search for brand information on social media, and the same percentage use voice search. Average daily time spent using social media increased by 25% from 2015 to 2020. Next up: stats for each major social network.

Social Media 172

Social Media Spyware Wikipedia Media 172

Exo B2B

JANUARY 23, 2024

I recently published on LinkedIn, part of the results of CMI’s annual content marketing study, “B2B Content Marketing Benchmarks, Budgets, and Trends: Outlook for 2024” This publication focused on LinkedIn’s dominance as the social network of choice for the vast majority of those who publish B2B content on social networks.

Marketing AI 52

Marketing AI B2B Marketing Content Marketing Social Networks 52

Buzz Marketing for Technology

JUNE 27, 2008

Social Network Analysis. 1 Social Network Analysis. 10 Further Information. 1 Social Network Analysis. 10 Further Information. Social Network Analysis. UCINET6 and NetDraw: While I do not have extensive experience mapping out social networks. From KM4DevWiki.

Social Networks 100

Social Networks Analysis Work Management Wiki 100

Marketing Interactions

MAY 21, 2018

It’s hard to inform anything about your content marketing strategy with such low results. We need to focus on pathways and progression to use content performance data to inform our content marketing strategy. Depending on whose research you believe, anywhere from 60% to 90% of your content can sit unused.

Webinar Metrics 74

Webinar Metrics Marketing & Strategy Marketing Strategy Dwell 74

Sprout Social

NOVEMBER 21, 2019

Be honest: when’s the last time you conducted market research? And taking the time to do research might not seem like much of a priority. Given the wealth of tools and information available, businesses today can’t ignore the importance of regular market research. Why is market research so important, anyway?

Paid Content 97

Paid Content Research Ad Frequency Demographics 97

Buzz Marketing for Technology

JUNE 30, 2008

« Information Overload Research Group launches | Main. Information Overload Research Group news wrapup. Its really great to see this much interest and excitement about information overload and IORG. A lot of smart folks have given their perspective on information overload and Matts story.

Research 100

Research Digg RSS Startups 100

Marketing Insider Group

JULY 6, 2020

With 675 million monthly users and 30 million companies active on the platform, it lends itself well to promoting business services, networking, building an audience, and content marketing. Just like any other social network, you need to have a good strategy in place to succeed with LinkedIn marketing. Share Your LinkedIn Page.

Linkedin 363

Linkedin Marketing & Strategy Marketing Strategy Enterprise Management 363

Writing on the Web

FEBRUARY 5, 2014

How should you go about reader research? For example, if you wanted to know how seniors are using the Internet, you could look at the Pew Research site. You still need to research beyond what you already know or assume. He is continually researching and discovering more about how theories apply to real people in the real world.

Research 100

Research Aggregators Press Social Networks 100

Biznology

APRIL 9, 2018

Most companies conduct various types of research to understand the needs of the market. These may include primary research, 3rd party research, brand wave studies, voice of the customer, and online surveys. SEO based on keyword research is the first step in responding to this need. Content is keyword. Like this post?

Paid Search Agency 184

Paid Search Agency Buying Cycle Classified Ads Keywords 184

PureB2B

AUGUST 28, 2018

The painful truth of the matter is that these situations arise merely because you didn’t do enough research about your lead. Why It’s Important to Research Your Sales Leads. More importantly, the information you have about your lead will not remain the same for long. Contextual Information You Should Be Looking For.

Research 96

Research Sales Qualified Leads Marketing Automation Services Work Management 96

BenchmarkONE

SEPTEMBER 13, 2018

With the growing demand for personalization, it’s never been more important to leverage market research in your marketing efforts. But where do you start with your research process? The good news is that the harrowing process of conducting market research is about to get way easier for you. Types of Market Research.

Paid Content 71

Paid Content Research Enterprise Management Tools 71

Buzz Marketing for Technology

OCTOBER 11, 2008

DIRECTORY OF SOCIAL NETWORKS FOR. SOCIAL LEARNING. SOCIAL LEARNING. Directory of Social Networks for Learning. social networks aimed at learning professionals. The list is ordered by name of network. name of the network creator, where known are shown in brackets. iTOUCH LEARNING.

Social Networks 100

Social Networks Ning Web 2.0 Education 100

ClearVoice

MAY 20, 2019

It’s time to refresh your marketing plan; but first, you need some effective marketing research tools. Why marketing research is important. By performing original, in-depth research on your target audience, we are willing to bet that you will be surprised with the in-depth level of understanding and insights you discover.

Budget Programs 83

Budget Programs Research Trends Tools 83

CoSchedule

JUNE 29, 2022

LinkedIn differs from other social networking sites as its most prominent use is for professional networking, industry-related conversations, and career-building. According to new proprietary research on the best times to post on social media conducted in mid-2022, the pandemic has changed the best times to post on LinkedIn.

Linkedin 52

Linkedin Analysis Research Best Practices 52

KoMarketing Associates

DECEMBER 9, 2013

Thankfully, as B2B marketers, we’re able to tap into the wants and needs of B2B consumers via online surveys, research reports, etc. As such, we’ve pulled together a list of 10 recent (free) reports and research data that could be beneficial for B2B marketers across industries. Moz’s 2013 Search Engine Ranking Factors.

Marketing Report 120

Marketing Report B2B Marketing Research Advertising Agencies 120

B2B Marketing Directions

FEBRUARY 13, 2022

(One of my objectives for the monthly Research Round-Up post is to share research reports and other research-related materials that may be under the radar screens of many B2B marketers. Our February Research Round-Up fits that description nicely. For example: On average, 6.2

Buy 52

Buy Research Personalization Work Management 52

Webbiquity

MAY 9, 2023

Tools to Help Measure: You can track those KPIs using social media marketing tools like Hootsuite, Buffer, Sprout Social , and Statusbrew. These tools not only help in measuring brand awareness but also enable you to track metrics from multiple social networks, all in one place.

Social Media 313

Social Media Social Marketing Planning Tips 313

Paul Gillin

MARCH 10, 2011

If you thought the world’s largest professional network was little more than a place to post your resume, you owe yourself another visit. LinkedIn is set to eclipse the 100 million member mark sometime this spring, and it is quickly becoming the social network of choice for B2B professionals. This is the ideal B2B environment.

Social Networks 50

Social Networks Enterprise Management Peer-to-peer Work Management 50

Marketing Insider Group

JANUARY 24, 2023

One of the most important steps in building an influencer program is research and analytics. 82% of people trust social networks social networks to guide purchasing decisions. 86% of women use social media for purchase advice. These types of insights can inform all content marketing.

Enterprise Management 200

Enterprise Management Marketing Strategy Marketing & Strategy B2B Marketing 200

PureB2B

AUGUST 28, 2018

The painful truth of the matter is that these situations arise merely because you didn’t do enough research about your lead. Why It’s Important to Research Your Sales Leads. More importantly, the information you have about your lead will not remain the same for long. Contextual Information You Should Be Looking For.

Research 62

Research Sales Qualified Leads Marketing Automation Services Work Management 62

CoSchedule

JULY 1, 2022

According to new proprietary research on the best times to post on social media conducted in mid-2022, the pandemic has changed the best times to post on Facebook. Download Your “Best Time To Post” Google Analytics Custom Reports + Social Media Calendar Template. CoSchedule Content Calendar Social Media Engagement Analytics.

Analysis 52

Analysis Facebook Research Best Practices 52

Sprout Social

OCTOBER 4, 2016

LinkedIn’s professional focus makes it a unique network for planning and executing a content strategy. As with any social network, paying attention to your community’s behavior can save you a lot of time and better inform future posts. Strive to Find Correlations to Better Inform Strategy. sproutchat.

Linkedin 77

Linkedin Correlation Word of Mouth Thought Leadership 77

Cintell

APRIL 30, 2019

This has become a whole lot easier in the digital age with access to big data to inform us and provide guiding insights across a customer’s journey. The social media landscape offers a virtual goldmine of customer intelligence. In a recent interview, Todd Berkowitz – Research VP at Gartner, recently told CMSWire.

Ideal Customer Profiles 181

Ideal Customer Profiles Buyer Personas Social Networks Curation 181

Heinz Marketing

MARCH 4, 2021

Today’s post is all things Social Media. When I say social media, I mean by definition, websites or applications that enable users to create and share content or participate in social networking. Social media can be used for a variety of things, including: Expressing yourself. Social Networking.

Paid Content 132

Paid Content Social Media Media B2B 132

Tony Zambito

MARCH 25, 2011

Market research today finds itself in somewhat of a quandary. As the gatherer of market and customer data, market research is struggling to prove its value to senior management. What are the some of the challenges that face market research? Image via Wikipedia. The first is what I call the " how and why " complex.

Research 100

Research Psychographics Buyer Personas Marketing Management 100

Webbiquity

FEBRUARY 13, 2018

The questions today are more around how to evolve practices (in both content amplification and follower-building) for the maturing social media landscape, and how to best monitor results to support continuous improvement. Buyers appreciate business social media use. Social media is big with marketers, but a struggle for sales.

Social Media 229

Social Media Stats Social Marketing Paid Search Agency 229