The Marketing Blender

NOVEMBER 25, 2019

How to optimize your LinkedIn profile for B2B success. 10 tips and best practices to optimize your LinkedIn profile for B2B sales. And when searching for information on potential partners, vendors, and a product or service they might purchase for their business, very often they wind up on LinkedIn. Our Services. See Our Work.

Ideal Customer Profiles 52

Ideal Customer Profiles Profiling Linkedin Optimization 52

Hubspot

AUGUST 30, 2019

The key to understanding that search and social media marketing need to work together is to think about the problem both search and social solve: information discovery. Social Media SEO Strategy. Include Links in Social Profiles. This means they don't pass any SEO authority to the site they're linking to.

Social Media 100

Social Media SEO Lead Scoring Lead Ranking 100

Trade Press Services

SEPTEMBER 18, 2023

Google Business Profile Google Business Profile lets businesses create a free business profile connected to Google’s search engine and Maps. Your business profile also allows public reviews and a Q&A option to interact with customers and prospects.

Google 52

Google Ideal Customer Profiles Tools Marketing Analytics Tools 52

Sprout Social

MARCH 16, 2022

While everyone knows metrics like views and impressions can inform performance, they might not tell the full story. Stand-out YouTube video metrics. YouTube has more than 2 billion active users and their newest video type— YouTube Shorts —generates more than 15 billion daily views. Profile metrics. Card clicks.

Video Marketing 125

Video Marketing Youtube Click Rate Allocation 125

EMagine B2B Blog

DECEMBER 3, 2018

It’s no secret that SEO is an ever-evolving industry and will continue to be for years to come. Believe it or not, 2018 happened to be one of the most active years for SEO changes. I simply cannot remember a more active year and I’ve been working with SEO for over fifteen years. 2018’s Biggest Takeaway.

Paid Content 79

Paid Content SEO Marketing Analytics Tools Long Tail Marketing 79

EMagine B2B Blog

DECEMBER 3, 2018

It’s no secret that SEO is an ever-evolving industry and will continue to be for years to come. Believe it or not, 2018 happened to be one of the most active years for SEO changes. I simply cannot remember a more active year and I’ve been working with SEO for over fifteen years. 2018’s Biggest Takeaway.

Paid Content 76

Paid Content SEO Marketing Analytics Tools Long Tail Marketing 76

KoMarketing Associates

MARCH 13, 2018

Technology and software vendors realize how important SEO can be for generating leads and building brand awareness for their solutions and the organization in general. Use Google Search Console to find the URLs that link to 404 pages on your site. But link building is not easy. Images via Ascend2: Search Engine Optimization Tactics.

Marketing Management 182

Marketing Management Link Building Software B2B Marketing 182

flux.la

FEBRUARY 1, 2020

Whether you’re building a website for fun or for earning profits via Adsense , it will fail sooner or later if you do not optimize your SEO and website traffic. I’ve included everything which I believe is important in the world of SEO. I’m also including Youtube videos from many SEO experts that explain each concept in depth.

Paid Content 52

Paid Content SEO Lead Ranking SERP 52

seo.co

JUNE 8, 2021

And talk to your SEO team about other ways to increase organic traffic with your site to attract more customers. Create free accounts on YouTube, Facebook, Twitter, Linkedin, and Pinterest for your website. Complete information about your site and link to it from that social media site. Make A Website. Use Social Media.

Domain 98

Domain Work Management Copyright Ideal Customer Profiles 98

Ledger Bennett

AUGUST 15, 2019

There’s a new trend emerging in the past year in the SEO industry and per usual Google is at the heart of it. In the early days of the expanded knowledge graph, rich snippets, schema.org information pulling through into the search engine results page…the writing was on the wall. This intriguing trend has our team wondering what’s next?

SEO 40

SEO Trends Paid Search Agency Cost per Lead 40

SocialPilot

JANUARY 26, 2024

The post should be informal and give followers a glimpse into our brand’s culture.” ” “Suggest a YouTube video title for our upcoming tutorial video on [Topic]. Ensure it’s engaging and includes keywords for SEO.” What is your post about?: Get 500 Credits to Generate AI Content!

Examples 78

Examples ROI Planning Work Management 78

Optinmonster

FEBRUARY 11, 2024

You’ll need to set up an exit intent campaign with a lead magnet, like this one: A lead magnet is an incentive that marketers offer to potential buyers in exchange for their email address, or other contact information. Here’s another example from our own company. Here are some more examples of free tools for inspiration.

Paid Content 89

Paid Content Webinar Metrics Marketing Automation Services Marketing & Strategy 89

Hubspot

MARCH 3, 2020

This can be done through organic SEO or paid methods. 30% of Google searches are for local information. Optimize the 5 crucial on-page SEO elements. That means your page title (see image below), URLs, page headers, internal links, and page content should be optimized with keywords. Why optimize for local search?

Long Tail Marketing 68

Long Tail Marketing SERP Keywords Mobile Marketing 68

KoMarketing Associates

MAY 23, 2017

With the mission to give users the power to create and share ideas and information instantly, this social media platform allows B2B marketers to better connect, converse and engage their audiences. This information should all be used to tailor your efforts moving forward. Build Brand Awareness & Loyalty. Promote Your Services.

Twitter 156

Twitter B2B Marketing B2B Paid Search Agency 156

Outbrain

FEBRUARY 21, 2022

SEO forms the foundation of your organic strategy , so is critical to your website. If you can, start planning your SEO even before you begin working on your website content. By using traditional SEO, you can improve your search ranking over time, and gain more visibility among audiences who are searching in your niche.

Paid Content 52

Paid Content Promotion Marketing Websites Ad Frequency 52

EMagine B2B Blog

FEBRUARY 2, 2015

If you missed it, you can access the full video of B2B SEO: 10 Mistakes You Don’t Know You’re Making [YouTube] now. Before merely “deciding” that some links to your site are “bad,” we would encourage you to get the full picture by pulling your website’s inbound link profile.

Webinar Metrics 40

Webinar Metrics SEO B2B Landing Pages 40

Optinmonster

MARCH 11, 2021

If you already have a primary Google account such as Gmail, YouTube, or Google Drive, then you’ll want to set up your Google Analytics account under the same name. Step 5: Add Business Information. Google lets you select your business information such as your category and size. Otherwise, you’ll need to create a new one.

Marketing Analytics Tools 131

Marketing Analytics Tools Analytics Google Conversion 131

LeadsRX

MARCH 9, 2022

These usually include direct traffic where a visitor typed your URL directly into the browser, as well as referral traffic where the visitor came through a link on another website directly to your site. When a visitor typed your URL directly into the browser to reach your website, this is considered direct traffic. Default Grouping.

Marketing Attribution 84

Marketing Attribution Multi-Touch Attribution Paid Search Agency Lead Ranking 84

Single Grain

DECEMBER 19, 2023

As a marketer or SEO expert, you definitely want to accomplish more tasks in less time. Whether it’s fetching all the metadata from a domain within minutes or identifying all the crawling issues of a website without manually reviewing each and every URL, tools have always been the savior for savvy marketers. Updated December 2023.

Lead Ranking 98

Lead Ranking Lead Scoring Budget Programs SEO 98

KoMarketing Associates

NOVEMBER 3, 2015

Lately, there has been a bit of discussion within the SEO industry around the idea of keywords and whether or not they still matter. But while the idea of keywords for SEO has changed, it doesn’t mean keywords don’t matter to your website and that you don’t need to understand how your users are searching. To me, this is silly.

Keywords 120

Keywords Generation User-Generated Content Search Marketing 120

Valasys

MARCH 13, 2020

The LinkedIn company page should have succinct, yet sufficient information on the business the company is into. Use an Innate & SEO optimized Content Strategy for Your LinkedIn Page: To increase followers on LinkedIn business page, marketers need to make sure that their LinkedIn company page is easily discoverable.

Linkedin 66

Linkedin Business Ideal Customer Profiles Word of Mouth 66

Moz

JANUARY 28, 2019

Posted by BritneyMuller In Chapter 6 of the new Beginner's Guide to SEO, we'll be covering the dos and don'ts of link building and ways your site can build its authority. Google has confirmed that links and quality content (which we covered back in Chapter 4) are two of the three most important ranking factors for SEO.

Link Building 51

Link Building Paid Content SEO Lead Ranking 51

ConvertKit

FEBRUARY 4, 2020

Since people are likely to go to your Facebook page and click on your profile photo or cover photo, it creates an opportunity for you to explain your offer and convert more followers into subscribers. Inside profile description. Jessica Smartt landing page example in Instagram profile bio. In a photo description. In a Linktree.

Landing Pages 49

Landing Pages Promotion Marketing & Strategy Ideal Customer Profiles 49

Optinmonster

DECEMBER 21, 2023

This means investing in search engine optimization (SEO) so relevant people can find your website online. Just enter the URL pages of blogs that interest you and pitch to the ones that cater to the same audience as yours. Ability to stream YouTube & Netflix when car is stopped coming to your Tesla soon! But why stop there?

Campaigns 90

Campaigns Ad Building Planning Paid Search Agency 90

Online Marketing Institute

DECEMBER 23, 2010

Today, I will touch on a few reasons why Marketers should consider video content creation and Youtube to get found online by the right prospects. B2B content creators should seriously consider creating videos and uploading them to Youtube. In God We Trust; All Others Must Bring Data W. Video is in demand.

Youtube 40

Youtube B2B Marketing Video Marketing Content Marketing 40

Hubspot

DECEMBER 19, 2019

Honestly, any time "SEO" was mentioned the whole team got anxiety. There was no SEO expert — or even an employee who had vast experience in it. Marketing teams who lack knowledge in SEO often feel like they're playing catch up and aren't sure if they can deliver results for their clients. Really small. Image Source.

Google 66

Google Wikipedia Clickthrough Ideal Customer Profiles 66

Single Grain

JUNE 26, 2020

Looking for SEO techniques that'll increase your rankings and send you free, qualified traffic? Try our powerful suite of SEO tools, ClickFlow, with a free 21-day trial. This post on effective SEO techniques has been refreshed for 2020. Take Advantage of YouTube SEO. Never, Ever Overlook Technical SEO.

Traffic 145

Traffic Paid Content SEO Organization 145

Convince & Convert

APRIL 18, 2012

As Jay mentioned in his post yesterday , there’s a serious influx of information out there, plus an increasing urgency to get things done better and faster. Kind of like related videos on YouTube, but with less cats. She also acts as Director of Calm for the new virtual social media assistant agency, Don’t Panic Management.

Paid Content 158

Paid Content Social Media Tools Product 158

LeadSquared

NOVEMBER 27, 2013

The quantity (numbers) and the quality of shares on Google Plus on a particular piece of content were found to have a very high correlation with higher organic search rankings, according to these SEO Ranking Factor Correlation analyses by Search Metrics and MOZ. Author Rank. Stems from Authorship, the concept of Author Rank.

Google 52

Google Lead Scoring Lead Ranking Correlation 52

Single Grain

JANUARY 10, 2020

But Shopify SEO plugins can make it a whole lot easier to manage the search engine optimization of your Internet shop and thus push you ahead of your competitors in the SERPs. Here are the top 18 Shopify SEO plugins that will help increase your e-tail store's organic rankings and drive more traffic to your site. 1) Plug in SEO.

SEO 110

SEO Paid Search Agency Enterprise Management Work Management 110

Optinmonster

MARCH 26, 2020

Plus, UsabilityGeeks found that popups had no effect on bounce rates , so you don’t need to worry about your SEO efforts suffering. As you work your way through the list, it’s important to remember that popups can be highly targeted by location , URL path, language, time on page, and many other factors. Entrepreneur.

Branding 96

Branding Brand Identity Amazon Ad Exchange 96

Single Grain

AUGUST 24, 2021

Enterprise SEO is challenging. If you are auditing a massive site or building links for a large enterprise, every SEO task comes with its own set of challenges. Thankfully, Enterprise SEO software assists marketers and SEO professionals in analyzing and tracking the performance of enterprise websites quickly and accurately.

Enterprise Management 52

Enterprise Management Work Management Marketing Management SEO 52

Convince & Convert

JANUARY 18, 2024

The more of these you are aware of, the better you are informed of the new solutions and opportunities the technology has to offer. Once you know your target keyword cluster, use the “Content briefs” feature to create a detailed and SEO-driven content brief. There are many more ChatGPT alternatives to check out.

Tools 119

Tools SERP Planning Domain 119

Single Grain

MAY 24, 2021

Audio SEO is rising at a greater speed than you can imagine, and now podcasts have positioned themselves on the first page of the Google search results. In this article, I will discuss what audio SEO is and explain the types of podcast carousels that Google uses. TABLE OF CONTENTS: ↓ What Is Audio SEO? What Is Audio SEO?

Lead Ranking 98

Lead Ranking Lead Scoring Paid Content SEO 98

Adobe Experience Cloud Blog

FEBRUARY 17, 2011

Take YouTube, for example. Second only to Google, YouTube has rapidly emerged as an easy-to-use and reliable search tool; it overtook Yahoo as the second largest search engine in 2008 and is now the fastest-growing media platform in history. Today, your SEO strategy for YouTube is as important as your Google strategy.

Top of Funnel 48

Top of Funnel B2B Sales Video Marketing B2B Marketing 48

Optinmonster

JANUARY 14, 2024

AIOSEO All-in-One SEO (AIOSEO) is a comprehensive SEO plugin for WordPress websites designed to improve search engine visibility without requiring extensive SEO knowledge. Key functionalities include automatically generating meta tags, sitemaps, and social media integration, which help enhance the website’s SEO.

Marketing Automation Services 98

Marketing Automation Services Enterprise Management Work Management Marketing Management 98

Hubspot

AUGUST 27, 2015

That kind of strategy is really only a luxury restricted to those with pre-existing ample website traffic, sizable social media following, copious brand advocates, and a list of high-profile customers. And if you need a place to keep track of all of your research, download our free on-page SEO template. ). 1) keywordtool.io.

Sales Qualified Leads 28

Sales Qualified Leads Lead Ranking Lead Scoring Keywords 28