KoMarketing Associates

NOVEMBER 8, 2016

The challenge is, if the code is removed, how can marketers gain the insight they need on site traffic? Baidu Analytics is a free tool for tracking and reporting traffic data of users visiting your site. The PPC version integrates Baidu advertising data, which requires a PPC account for access. Audience Insight Report.

Analytics 203

Analytics Marketing Analytics Tools PPC Mobile Advertising 203

KoMarketing Associates

MAY 22, 2018

At the start of online advertising, there was a “one-size-fits-all” approach to generating clicks. Since then, thanks to the sheer amount of data now available, the world of online advertising has become more about the individual than the big group. Well, things have changed. Scroll Depth Targeting. Device Targeting.

Adwords 151

Adwords Marketing Analytics Tools Mobile Advertising Funnel Advertising 151

Moz

NOVEMBER 13, 2018

You're likely reading this blog post because you noticed your organic traffic has dropped and you suspect it could be Google tanking you. If you have not already done a normal traffic drop analysis and ruled out the first three causes, then your time is better spent doing that first. Do you tend to generate a lot of blog traffic?

SERP 53

SERP Paid Content Traffic Features 53

Go Beyond SEO

SEPTEMBER 24, 2020

Here are the top buying journeys by which consumers are looking for goods and services: Mobile Devices & Smartphones. This device gives you the power of infinite information in a total of milliseconds at the palm of your hand. 51% of smartphone users have found a new company or product when searching on mobile. on desktop.

Paid Content 122

Paid Content SEO Paid Search Agency Mobile Advertising 122

KoMarketing Associates

MARCH 1, 2018

Display advertisements can be extremely effective at generating awareness, informing customers and potential customers of key changes and value propositions, and creating a huge digital footprint across many different websites that cover a vast array of topics and categories. Tailor calls to action in a way that confuses users.

Display 184

Display Advertisements Advertising Adsense 184

Digital Marketing World Forum

JANUARY 10, 2020

Private traffic is one of the biggest buzzwords in Chinese marketing right now, and figuring out how brands can apply it could make all the difference in 2020. What is “Private traffic”? Traffic that is generated in this way can be used and targeted repeatedly, free of charge. The logic of private traffic is simple.

Paid Content 52

Paid Content Traffic Advertising Agencies Paid Search Agency 52

Webbiquity

JANUARY 2, 2013

What’s the key to generating more inbound marketing leads? What is the source of the largest share of social traffic to websites? (It’s While three-quarters of marketers consider measurement of social media impact important, 70% say that measuring those results is difficult. Marketing Charts ). The Atlantic ).

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

KoMarketing Associates

AUGUST 30, 2016

Like previously discussed in my Google’s Summit post , AdWords will be giving advertisers the ability to bid on all three devices individually. These devices include desktop, mobile, and tablet. This updated is big news for advertisers, as desktop and tablet traffic, which were previously tied together, can now be bid on individually.

Adwords 121

Adwords Optimization Mobile Advertising Cost Per Click 121

Stevens & Tate

JUNE 16, 2023

Advertising is an integral ingredient of building a successful business. You must devise creative advertising strategies if you want your customers to choose your products or services over the competitors’ While there are many ways to advertise, your chosen strategy must fit your brand objectives.

Advertising Agencies 70

Advertising Agencies Advertisements Advertising Marketing & Strategy 70

KoMarketing Associates

AUGUST 12, 2020

Structured snippets are a Google Ads extension that allows advertisers to highlight additional and relevant details about their business from a list of predefined categories. Two Structured snippet headers can appear on desktop, while on mobile and tablet devices will only show one header. Benefits of Structured Snippets.

Paid Search Agency 156

Paid Search Agency Advertisements Advertising Ads 156

KoMarketing Associates

JUNE 26, 2018

Branded keywords represent search queries that include the organization’s brand name or various product and brand-related information. Make sure that it is accurate information being presented. Beside accurate information on the website, Knowledge Graph results can be further optimized through Google My Business.

Paid Content 195

Paid Content Keywords Search Marketing Paid Search Agency 195

KoMarketing Associates

MAY 28, 2015

But as the Memorial Day holiday weekend passes us by, how does the progress of your B2B online marketing initiatives look? As we move into the end of the first half of the year, its important to reassess online marketing performance and make certain we don’t lose track while enjoying the summer. New Marketing Data.

Advertising Benchmark 120

Advertising Benchmark Statistics B2B Marketing Paid Search Agency 120

Salesforce Marketing Cloud

OCTOBER 20, 2021

Traditional online marketing techniques such as paid digital advertising work, but advertising costs have left small businesses struggling to compete. An effective alternative to paid advertising is search engine optimization (SEO) , which allows your small business to stay competitive and keep costs relatively low.

Small Business Marketing 98

Small Business Marketing SEO Tips Business 98

Go Beyond SEO

SEPTEMBER 24, 2020

Here are the top buying journeys by which consumers are looking for goods and services: Mobile Devices & Smartphones. This device gives you the power of infinite information in a total of milliseconds at the palm of your hand. 51% of smartphone users have found a new company or product when searching on mobile. on desktop.

Paid Content 78

Paid Content SEO Paid Search Agency Mobile Advertising 78

Stevens & Tate

JULY 25, 2022

If you do any online marketing, then the odds are you have some basic understanding of SEO. Additionally, should make sure that your website is mobile-friendly so that your site is easy to use on mobile devices. This encryption helps to protect sensitive information like credit card numbers and login credentials.

SEO 132

SEO Optimization Tips Lead Scoring 132

The Marketing Blender

APRIL 22, 2022

Digital marketing involves the promotion of brands and products through digital forms of communication, including email, social media, text messaging, online advertising, and dedicated online marketing channels. You will need to develop a complete digital marketing plan if you are to meet your business goals.

Paid Content 64

Paid Content Planning Marketing Plans Mobile Advertising 64

Salesforce Marketing Cloud

JANUARY 24, 2022

Website optimization is a priority for every marketer and a key marketing tool for any SMB, but especially for those that sell, advertise, and target online. Is most of your traffic going from the homepage to your lead form, then exiting? To maximize your marketing, information and tracking must get to sales.

Small Business Marketing 98

Small Business Marketing Marketing Automation Services Budget Programs Lead Scoring 98

Adobe Experience Cloud Blog

JANUARY 15, 2020

Effective digital marketing helps small businesses learn the online habits of customers so they can better target ideal customers. It relies on solid market research to inform the next course of action. . Facebook, Instagram, Twitter, Reddit, and LinkedIn are the market leaders. TrackMaven found many SMBs are.

Small Business Marketing 174

Small Business Marketing Paid Content Cost per Lead Marketing Budget 174

KoMarketing Associates

DECEMBER 30, 2013

Our continued client success allowed us to undertake new initiatives in the Asian market, specifically through Baidu search engine advertising. Today, we’re providing internet marketing solutions across the United States, Europe, and Asia, and we’re hoping to expand our presence in the new year.

Paid Content 120

Paid Content Mobile Advertising Paid Search Agency Content Marketing 120

Biznology

JULY 23, 2018

As a long-time marketer who survived through the pop-up armageddon of the early 2000’s, I really have to wonder what gives? These questions have prompted my investigation and I’m here to share it with you now the information I have uncovered about web browser push notifications. Flight check in, change, and connection information.

Privacy Policies 120

Privacy Policies Mobile Advertising Opt-out Ad Frequency 120

KoMarketing Associates

DECEMBER 27, 2016

Last week I highlighted ten of KoMarketing’s most popular posts written this year, based on traffic, links, mentions, and impact in the lead generation process. While our own analysis and experience helped to shape the themes chosen, so did the developments and experience from digital marketing professionals from around the world.

Adwords 152

Adwords SERP Work Management Paid Search Agency 152

SocialPilot

FEBRUARY 9, 2024

Online marketing is evolving each day with newer trends and challenges. But thankfully, marketing isn’t a lonely ride. There are several internet marketing experts and online marketing professionals who have thrived in the recent times. Social Media Marketing + Michael A. Are you ready? Let’s begin!

Paid Content 93

Paid Content Paid Search Agency Social Media Social Marketing 93

KoMarketing Associates

MARCH 30, 2017

While social media marketing can be explained in a number of ways, at the most basic level, it can be defined as follows: Social media marketing is the method of using social networking sites as an online marketing tool to drive traffic, generate shares and boost brand awareness.

Social Media 120

Social Media Social Marketing B2B Marketing Media 120

KoMarketing Associates

DECEMBER 13, 2016

Search engine advertising is an effective way to boost website traffic and generate leads – and, when done correctly, many have found it is the most effective way. Knowing the market well is the key to start a successful search engine advertising campaign. This is as true in the U.S. as it is in China.

Search Marketing 120

Search Marketing Advertisements Advertising Adwords 120

KoMarketing Associates

DECEMBER 13, 2016

Search engine advertising is an effective way to boost website traffic and generate leads – and, when done correctly, many have found it is the most effective way. Knowing the market well is the key to start a successful search engine advertising campaign. This is as true in the U.S. as it is in China.

Search Marketing 0

Search Marketing Advertisements Advertising Adwords 0

Martech

JUNE 29, 2022

Performance marketing refers to a variety of online advertising programs where parties are paid when a specific action is completed. It’s often associated with pay-per-click (PPC) models on search engines (where advertisers pay for clicks versus impressions). How performance marketing can help marketers succeed.

Marketing Attribution 97

Marketing Attribution Paid Content Paid Search Agency Advertising Agencies 97

Optinmonster

AUGUST 19, 2023

More Than 80% of Brands Use Affiliate Marketing Programs A study by Rakuten/Forrester Research found that 8 out of every 10 brands (which is 80%) use affiliate marketing programs. Also, over 80% of advertisers set aside around 10% of their marketing budget for affiliate marketing projects.

Statistics 56

Statistics Cost per Acquisition Advertising Agencies Cost Per Click 56

Online Marketing Institute

AUGUST 21, 2018

When you write informative articles on someone else’s blog or website, you increase their readership base. However, this also works on your side by exposing your content to readers who will engage with your content and regard you as a go-to person for information they need. Traffic can explode from a good solid guest blog.

Webinar Metrics 52

Webinar Metrics Marketing Strategy Marketing & Strategy Blogger 52

Adobe Experience Cloud Blog

APRIL 4, 2017

Author: Mike Tomita What kind of digital marketing are you doing? As the Director of Online Marketing at Marketo, I get these asked these two questions all the time. Optimize for mobile devices. Speaking of research, social media is another information-rich resource your buyers turn to. What works? Paid Search.

Paid Content 134

Paid Content Paid Search Agency Marketing Budget Marketing & Strategy 134

KoMarketing Associates

OCTOBER 16, 2014

This resonated with me personally, because for those involved in online marketing, so much of what we do is geared toward driving brand awareness. Whether it’s in search results, through social media, or through paid advertising, the goal is to get a client in front of their audience. What does this mean for marketers?

Statistics 120

Statistics Mobile Advertising Landing Pages Interactive Marketing 120

KoMarketing Associates

DECEMBER 27, 2016

Last week I highlighted ten of KoMarketing’s most popular posts written this year, based on traffic, links, mentions, and impact in the lead generation process. While our own analysis and experience helped to shape the themes chosen, so did the developments and experience from digital marketing professionals from around the world.

Adwords 120

Adwords SERP Work Management Paid Search Agency 120

Optinmonster

DECEMBER 4, 2019

Every year, mobile video consumption rises by 100%. By 2022, video consumption will take up 82% of internet traffic. All smart marketers know that using videos is one of the best digital marketing best practices. In 2019, 87% of marketers are using videos in their digital marketing plan, and it’s working for them.

Paid Content 88

Paid Content Practices Top of Funnel Work Management 88

Martech Advisor

JANUARY 8, 2020

Streaming services are the new kings of online entertainment, but fraudsters are stealing from the advertising jewels in their crown. ” As young consumers, in particular, turn away from traditional TV channels and viewing habits change, streaming services are the new kings of online entertainment.

Mobile Advertising 53

Mobile Advertising Cable Click Rate Broadcasting 53

KoMarketing Associates

MAY 11, 2017

B2B marketers familiar with search engine advertising on Google AdWords will likely find it easier to understand Baidu PPC. They share many of similarities, such as text and display ads, a cost-per-click (CPC) price system is based on the market bids, and similar account architecture. Paid Advertising Products.

Adwords 121

Adwords PPC Paid Search Agency Google 121

Hubspot

MARCH 26, 2020

To gather information for local search, search engines rely on signals such as local content, social profile pages, links, and citations to provide the most relevant local results to the user. In a nutshell, it's the process of placing targeted advertisements on search engine pages. The process is transactional. OptinMonster.

Paid Content 95

Paid Content Lead Generation Budget Programs Lead Scoring 95

Hubspot

AUGUST 7, 2018

Marketing is, and always has been, about reaching customers where they are. TV commercials, print advertisements, and billboards all attempt to do just that. The answer is internet marketing. Internet marketing leverages digital channels, including email, social media, websites, and search engines, to reach your ideal audience.

Internet Marketing 101

Internet Marketing Paid Content Advertising Agencies Paid Social Agency 101

Online Marketing Institute

AUGUST 7, 2018

Company websites are usually optimized for traffic and conversions, so social profiles may provide a better opportunity to develop your brand’s online narrative. Take full advantage of all fields, including description, location, and contact information. Simply Google ‘social networking websites’.

Social Media 52

Social Media Work Management Marketing Management Class 52