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The Long Tail of Blogger Outreach

Biznology

Image via Wikipedia. He didn’t see the value of investing limited budget, time, and resources on the long tail when those treasures would better be used to woo the high-fliers, professionals, top-cows, and A-listers. I had breakfast with John Bell of Ogilvy a number of years ago.

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Understanding Google SERP Features in 2021: The Complete Guide

KoMarketing Associates

SERP features are all the little widgets of information Google (or Bing) can put into the search results. A very simple SERP could look like this: You’ll also notice I used a long tail keyword – “goldfish farming online course.” Search Result URL Information. Avoid duplication of meta descriptions across web pages.

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What is Keyword Search Intent?

Brightedge

These factors inform search engines on how a keyword is being used and defined. For example, the webpage “What to Eat on Race Day” optimizes subheadings (H2s) to include terms such as “marathon”, “carbs” and “pre-race” to inform search engines of the context the keywords “race” and “race day”. energy drinks” + “carbs” + “race day”).

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Using Top-of-Funnel Content to Drive SEO Results

KoMarketing Associates

This is when a potential buyer (or, in the online marketing world – a searcher) is gathering information and doesn’t necessarily know the solution they are looking for. These are often informational searches in the form of questions or longer-tail queries. Take into consideration other popular sources like Wikipedia.

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The 17 Best Keyword Research Tools for SEO and SEM

Webbiquity

A query like “best time of year to plant a maple tree” is informational, while “best place to buy a maple tree” is transactional. Type in any keyword or phrase and see the top related search terms on Google, Wikipedia, Answers.com, YouTube, Bing, Yahoo!, 9) Long Tail Platinum. and Amazon.com.

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Knowledge Graph: How to Optimize Google Knowledge Panel for SEO

seo.co

The Google Knowledge Graph is a feature that started rolling out back in 2012 in order to improve the amount of information available online and the speed at which users could find it. Google gathers this information by dissecting and interpreting information found on external authoritative sites.

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Own Google Search Results With Featured Snippets

Blue Flame Thinking

1 Pair an informative paragraph with a matching, properly tagged image. Then, include intro paragraphs in appropriate places in your site that are informative and useful to your audience without being too commercial. Google loves lists because they help readers quickly access concentrated information. It’s All Good for SEO.