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B2B SEO:  Topic Clusters, Not Keywords

Envy

Choose topics that are trending up and NOT down. Again S emrush.com offers graphs showing trends as does Google Trends. Why do Wikipedia and Wiki pages usually come up first in your searches? The topic cluster tool on HubSpot. Go to Marketing>Website>SEO>Topics in your Hubspot account.

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After Weeks of Decline, Sales Metrics Showing Signs of Recovery [COVID-19 Benchmark Data]

Hubspot

That's why we'll be publishing week-over-week trend data for core business metrics like website traffic, email send and open rates, sales engagements, close rates and more. These insights are based on aggregated data from over 70,000 HubSpot customers globally. About the Data. They do not depict week-over-week percentage changes.

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Deal Performance in April Yields Cautious Optimism for May [COVID-19 Benchmark Data]

Hubspot

That's why we'll be publishing week-over-week trend data for core business metrics like website traffic, email send and open rates, sales engagements, close rates and more. These insights are based on aggregated data from over 70,000 HubSpot customers globally. About the Data. They do not depict week-over-week percentage changes.

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Sales Thought Leadership: Ben Cotton on Defining Sales Enablement

Strategic-IC

In this video our Head of Inbound Sales, Fes Askari, and Head of Content Lucy Jones speak to Ben Cotton, Principal Marketing Manager, Sales Enablement at HubSpot to discover more. My name's Ben Cotton and I lead Sales Enablement for HubSpot Dublin. Related: What does sales enablement mean to you and to HubSpot?

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6 Ways Marketing Content Can Support a Customer Service Team

Hubspot

An internal wiki or intranet for sharing resources with coworkers is the perfect space for a content library. If your company hosts a chatbot on, say, HubSpot Conversations ( get it for free here ), it was likely set up to handle quick-answer queries so client-facing staff can spend time solving more complex problems for the customer.

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how to use social media - lessons from ama digital conference

The Effective Marketer

Just as a sidenote, I thought ironic the fact that for a “digital marketing conference&# that focused on social media (blogs, wikis, twitter, facebook, etc.) the AMA Tampa Bay chapter didn’t have a blog, a wiki, or a discussion forum on their website where attendees could continue the conversation. United States License.

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Associated Press Includes Social Media Guidelines in 2010 Stylebook

Hubspot

The new social media section includes 42 individual entries on terms like app, blogs, click-throughs, friend and unfriend, metadata, RSS, search engine optimization, smart phone, trending, widget and wiki. Other terms with individual entries include "trending," "retweet, and "defriend," as relating to Twitter and Facebook.