Zoominfo

DECEMBER 4, 2019

Monitor hashtags: Twitter’s search functionality allows you to search for specific hashtags related to your industry, brand, products, and other keywords involving your brand. Monitoring brand-related hashtags will allow you to observe the conversations about your brand as they happen, in real time.

High Quality Lead 221

High Quality Lead Outreach Zoominfo Social Media 221

Zoominfo

JUNE 4, 2019

For amplified attention, be sure to incorporate any event-related hashtags into your copy, tag the host(s), and use captivating imagery, including high-quality photos and videos. For instance, here at ZoomInfo, we help sales and marketing professionals find and reach their ideal audience, amongst the crowded prospect landscape.

Trade Show 187

Trade Show Planning Zoominfo Paid Search Agency 187

Zoominfo

MARCH 19, 2018

ZoomInfo ReachOut. ReachOut , ZoomInfo’s Chrome extension, allows you to simplify your social prospecting process. When you install this plugin, you’ll get access to a prospect’s direct phone numbers and email addresses from ZoomInfo’s B2B database immediately when you view their LinkedIn profile.

Tools 227

Tools Lead Scoring Lead Ranking Zoominfo 227

Zoominfo

APRIL 10, 2018

Although social media tools have made this easier—with features like post scheduling, conversation monitoring, and hashtag tracking—some aspects of social selling can’t be pre-planned. Here at ZoomInfo we don’t necessarily agree with either of these stances. Experiment with different tactics to see what works best for your company.

Social Media 188

Social Media Media Zoominfo Ideal Customer Profiles 188

Zoominfo

JUNE 7, 2018

Here are a few ways to leverage UGC for Instagram success: Create and promote a branded hashtag: Come up with a branded hashtag that users can tag their Instagram posts with. Add the hashtag to your account’s bio and encourage customers and followers to use it. Go global with geolocation opportunities. The end result?

B2B Marketing 178

B2B Marketing B2B Work Management Marketing Management 178

Zoominfo

MARCH 3, 2019

ZoomInfo What kind of marketers would we be if we didn’t include ZoomInfo on this list? If you’re not familiar, ZoomInfo is a leading business database made up of more than seven million contact profiles and more than 18 million company profiles. Check it out! Free Trial 3.

B2B Sales 100

B2B Sales Research Paid Search Agency Tools 100

Zoominfo

NOVEMBER 18, 2019

Although the #MeToo movement traces all the way back to 2006, it gained worldwide exposure in October of 2017 when the hashtag went viral on social media. . For those who are unfamiliar, the hashtag was originally used by women who experienced sexual harassment and assault in the television and film industries. Why not yours?

Studies 167

Studies Zoominfo B2B Thought Leadership Training 167

Zoominfo

JULY 1, 2018

To get started, invest in a social media management tool, track your competitor’s profiles, and monitor branded hashtags. Contact ZoomInfo today to increase sales productivity and reach more buyers. The post 4 Tips for Selling to the Social Savvy Buyer appeared first on ZoomInfo Blog.

Enterprise Management 190

Enterprise Management Tips Budget Programs Work Management 190

Zoominfo

JUNE 14, 2018

If you’re unable to get an attendee list, check event hashtags, social media groups, and even professional networking sites. Contact ZoomInfo today to see how our contact database can help grow your business! A new addition to the Growth Acceleration Summit line-up is the introduction of ZoomInfo University.

Trade Show 159

Trade Show Zoominfo B2B B2B Sales 159

Zoominfo

FEBRUARY 25, 2018

Use hashtags, specialized groups, or advanced search features to monitor the conversation happening within your brand and industry. Contact ZoomInfo today. The post 8 Social Media Mistakes B2B Marketers Should Avoid appeared first on ZoomInfo Blog. It’s important to note that each platform may have different results.

Social Media 147

Social Media Social Marketing B2B Marketing Media 147

Zoominfo

JANUARY 27, 2019

Use branded hashtags: Unique hashtags help to curate the conversation around your company on social media. When someone first discovers your brand, they can immediately find other users with just a click of your hashtag. ZoomInfo is the leading data intelligence platform for sales and go-to-market organizations.

Word of Mouth 100

Word of Mouth Peer-to-peer Advertising Agencies Buzz 100

Zoominfo

AUGUST 26, 2019

The best part about user-generated content is that your customers are probably already creating it— search social media for your brand name, hashtags associated with campaigns, or posts your company is tagged in. For more help building your B2B brand, contact ZoomInfo today.

Storytelling 189

Storytelling Ideal Customer Profiles Zoominfo High Quality Lead 189

Zoominfo

JUNE 4, 2019

For amplified attention, be sure to incorporate any event-related hashtags into your copy, tag the host(s), and use captivating imagery, including high-quality photos and videos. For instance, here at ZoomInfo, we help sales and marketing professionals find and reach their ideal audience, amongst the crowded prospect landscape.

Trade Show 100

Trade Show Planning Zoominfo Paid Search Agency 100

Zoominfo

FEBRUARY 20, 2020

Add hashtags – Using relevant hashtags when you share your posts will allow you to reach new audiences who might not have discovered your content yet. Contact ZoomInfo today to learn how our B2B contact database can grow your marketing initiatives and scale results for increased success.

Marketing Budget 100

Marketing Budget Marketing & Strategy Marketing Strategy Content Marketing 100

Zoominfo

AUGUST 29, 2018

Social listening involves tracking keywords and hashtags related to your brand and industry. Contact ZoomInfo today to learn how our people information database can improve your marketing efforts. The post Sentiment Analysis: A Primer for B2B Marketers appeared first on ZoomInfo Blog.

Analysis 176

Analysis Marketing AI B2B Marketing B2B 176

Zoominfo

DECEMBER 4, 2019

Monitor hashtags: Twitter’s search functionality allows you to search for specific hashtags related to your industry, brand, products, and other keywords involving your brand. Monitoring brand-related hashtags will allow you to observe the conversations about your brand as they happen, in real time.

High Quality Lead 100

High Quality Lead Outreach Social Media Linkedin 100

Zoominfo

FEBRUARY 17, 2020

Social listening involves tracking keywords and hashtags related to your brand and industry. Contact ZoomInfo today to learn how our people information database can improve your marketing efforts. Attitudes and emotions play an important role in the customer experience– and they should play a role in your marketing strategy, too.

Analysis 130

Analysis Marketing AI B2B Marketing Work Management 130

Zoominfo

SEPTEMBER 3, 2018

Consider using a live poll, a Twitter hashtag, a dedicated app, or your event website to distribute this type of survey to attendees. To find more information on your ideal buyers, speak to a sales rep about ZoomInfo’s people information database today. What would you like to see more of during the remainder of the event?

Customer Surveys 133

Customer Surveys Business Webinar Metrics Buyer Personas 133

Zoominfo

JANUARY 23, 2019

Let’s look at Twitter: On Twitter, users can monitor brand mentions, keywords, and hashtags. Contact ZoomInfo to learn more about our leading marketing and sales intelligence solutions. Take LinkedIn for example: A B2B sales professional can conduct searches based on criteria like job title, company size, department, etc.

Ad Building 100

Ad Building Peer-to-peer Ideal Customer Profiles Work Management 100

Zoominfo

AUGUST 27, 2018

Here’s how to practice social listening: Track target keywords, hashtags, and tagged photos across all social media channels. They use the hashtag, #UnexpectedPackAndShip to keep track of odd packing requests. The social media management company Hootsuite created a UGC campaign last year using the hashtag #IWorkFromHere.

User-Generated Content 221

User-Generated Content Generation Zoominfo Peer-to-peer 221

Zoominfo

FEBRUARY 12, 2021

Since people love using #hashtags in their social updates, you can “listen” for those. Create columns for terms related to your specific industry — ZoomInfo’s would be #salesintelligence and #saas, for example. You can also follow hashtags on Instagram, as well as search for hashtags on LinkedIn.

B2B 263

B2B Peer-to-peer Zoominfo Top of Funnel 263

Directive Agency

AUGUST 28, 2017

ZoomInfo is an online B2B company database that can load you up with more information on your current customers. For example, you might have certain audiences that search content on Twitter with specific hashtags or keywords. You can also demo their Firmographics data on their website. Auditing Existing Buyer Data.

B2B Marketing 40

B2B Marketing Buyer Personas Work Management Top of Funnel 40

LeadSquared

SEPTEMBER 19, 2018

Engage with people on Twitter, use relevant hashtags along with your content to make it easier to find you. There are also other good providers such as Xing.com , OneSource , Hoovers , ZoomInfo , and Jigsaw. Run targeted Facebook ads to improve traffic, conversions as well as to generate leads.

Lead Generation 52

Lead Generation Webinar Metrics Lead Scoring Lead Ranking 52

LeadSquared

MAY 2, 2017

Editor’s plug: Find out how to generate leads through Facebook ads in this guide ) Engage with people on Twitter, use relevant hashtags along with your content to make it easier to find you. There are also other good providers such as Xing.com , OneSource , Hoovers , ZoomInfo , and Jigsaw.

Webinar Metrics 52

Webinar Metrics Lead Generation FAQ Lead Scoring 52

LeadSquared

MAY 2, 2017

Engage with people on Twitter, use relevant hashtags along with your content to make it easier to find you. There are also other good providers such as Xing.com , OneSource , Hoovers , ZoomInfo , and Jigsaw. Run targeted Facebook ads to improve traffic, conversions as well as to generate leads.

Webinar Metrics 52

Webinar Metrics Lead Generation FAQ Lead Scoring 52

Zoominfo

AUGUST 30, 2018

Share engaging photos, videos, and use an event-specific hashtag to facilitate a larger conversation about your conference. . Learn how to scale your marketing strategies by contacting ZoomInfo today. The post 5 Critical Tips for Planning a B2B Conference appeared first on ZoomInfo Blog.

Conference 187

Conference Planning Budget Programs Allocation 187

SmartBug Media

NOVEMBER 21, 2022

SparkToro is an audience intelligence tool that helps you understand the websites your ICPs visit, the YouTube channels they follow, the hashtags they use, their demographic profiles, and much more. You will also need to understand the specific account and key aspects of the company, such as what's in their technology stack. DiscoverOrg.

Account Based Marketing 105

Account Based Marketing Ideal Customer Profiles Marketing Automation Services ABM 105

Zoominfo

JULY 10, 2019

Your branded hashtags and those of your competitors. Unbranded hashtags related to your industry. ZoomInfo, powered by DiscoverOrg, offers the comprehensive B2B contact database you need to scale your entire strategy and achieve lasting business growth. Popular industry topics and buzzwords. Campaign names or keywords.

Work Management 180

Work Management Marketing Management Zoominfo Social Media 180

Zoominfo

FEBRUARY 12, 2021

Since people love using hashtags in their social updates, you can “listen” for those. Create columns for terms related to your specific industry — ZoomInfo’s would be #salesintelligence and #saas, for example. You just may not know it yet. For example, set up a column on Twitter’s Tweetdeck application. Create your own content.

B2B 100

B2B Peer-to-peer Zoominfo Top of Funnel 100

Zoominfo

OCTOBER 15, 2018

At ZoomInfo, we’d like to think not. Search : Try searching for accounts, hashtags and trending topics similar to the topics surrounding your organization and industry to pinpoint potential influencers. Use relevant hashtags : Hashtags are often used by Twitter users to search for conversations on specific topics and issues.

Twitter 113

Twitter B2B Zoominfo Ideal Customer Profiles 113

Zoominfo

SEPTEMBER 3, 2018

Consider using a live poll, a Twitter hashtag, a dedicated app, or your event website to distribute this type of survey to attendees. What would you like to see more of during the remainder of the event? What sessions are you most excited for today? How has the event lived up to your expectations so far?

Customer Surveys 100

Customer Surveys Business Webinar Metrics Buyer Personas 100

Zoominfo

JULY 16, 2018

A few weeks prior to your webinar, send over event hashtags, images, and registration links so the necessary parties have all necessary information on hand and readily available. Contact ZoomInfo today to learn how our contact database can help improve your buyer personas and generate more profitable marketing campaigns.

Lead Ranking 209

Lead Ranking Webinar Metrics Sales Qualified Leads Lead Scoring 209

Zoominfo

DECEMBER 11, 2018

Additionally, hashtags garner 60% more interaction, while exclamation marks can improve engagement by 2.7% ( source ). For more information about B2B sales and marketing, contact ZoomInfo today. The post The B2B Sales Rep’s Guide to Facebook appeared first on ZoomInfo Blog. Be authentic.

B2B Sales 138

B2B Sales Facebook B2B Zoominfo 138

Zoominfo

JANUARY 23, 2019

Let’s look at Twitter: On Twitter, users can monitor brand mentions, keywords, and hashtags. Or, contact ZoomInfo to learn more about our leading sales intelligence solutions. The post How to Build the Ultimate Sales Prospect List appeared first on ZoomInfo Blog. But with other platforms, you’ll have to get more creative.

Ad Building 182

Ad Building Peer-to-peer Ideal Customer Profiles Work Management 182

Zoominfo

SEPTEMBER 6, 2018

Create an event hashtag and use it to respond to attendees, retweet positive comments about the event, and pose questions to encourage conversation surrounding your event. The post The Definitive Guide to a B2B Event Content Strategy appeared first on ZoomInfo Blog. What are you waiting for?

Marketing & Strategy 199

Marketing & Strategy B2B Content Conference 199

Zoominfo

OCTOBER 22, 2018

In addition to this functionality, you can also tag your location, different user handles, and even hashtags. Contact ZoomInfo today to learn more about our B2B database and suite of marketing solutions. The post The B2B Marketer’s Guide to Ephemeral Content appeared first on ZoomInfo Blog. Don’t be afraid to get creative!

B2B 180

B2B Zoominfo Content User-Generated Content 180

Metadata

DECEMBER 3, 2020

You’re talking about Drift, the next episode we have is going to be with Henry Schuck from Zoominfo and David Cancel from Drift. So, no big hashtag fail moment in terms of content and audience. Gil Allouche: That’s very cool. So, it’s nice to have the same family. I know that Guillaume has the crazy scientist persona.

Paid Content 52

Paid Content B2B B2B Thought Leadership Top of Funnel 52