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Guest Blogging: An Important Strategy of Industrial Marketing

Industrial Marketing Today

I’m sure by now you’ve heard about all the great benefits of blogging as a cornerstone of your content marketing. However, one aspect of this industrial marketing strategy that doesn’t [.]. Visit my website for more content on industrial marketing.]. This is only a content summary.

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How to Make a Splash with a New-to-the-World Website

Webbiquity

Here are nine helpful strategies. Image credit: Christopher Gower on UnSplash Organizations may launch brand new websites for any of these or other purposes: To create an online presence for a start-up company; To launch a new brand, product, or tool; To enter a new market (e.g.,

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Five B2B Video Marketing Strategies to Drive Demand

Webbiquity

Guest post by Nina Petrov. Video marketing has become a vital and productive tool for businesses in almost every sector. This post explores five effective B2B video marketing strategies that can help you capture attention, deliver compelling messages, and generate demand for your offerings. #1

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How B2B SEO Differs From Traditional B2C SEO

Marketing Insider Group

Unlike B2C, where the consumer base can be broader and more diverse, B2B marketing usually centers on a narrower niche that’s fairly easy to quantify, measure, and target. “Unlike B2C SEO, which often targets high-volume, broad keywords, B2B SEO strategies frequently focus on lower-volume, longer-tail keywords,” Marcel Digital explains.

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9 Strategies to Boost Your Email Marketing Lead Generation

SendX

That’s why the potential of email marketing is huge – up to $40 ROI per $1 spent. Creating content and setting up automatic processes that convert visitors into leads can be a total game changer for your marketing and sales efforts. In this article, you’re going to learn 9 strategies to boost your email marketing lead generation.

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How to Maximize ROI with Email Marketing for B2B

Webbiquity

Guest post by Eduard Klein. In B2B marketing, with the constant pressure to “do more with less,” optimizing return on investment (ROI) is crucial, especially regarding brand awareness. But when you have limited money and time to spare, you want to be sure you’re spending it on the right strategies.

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Thought Leadership Best Practices: Research On How To Show Your Expertise

Marketing Insider Group

By executing a thought leadership strategy, you can gain credibility and showcase your expertise. We decided to compile some of the most important thought leadership best practices from recent research and surveys. We decided to compile some of the most important thought leadership best practices from recent research and surveys.