Zoominfo

MAY 25, 2022

Sales intelligence uses data and sophisticated software for lead generation , creating an ideal customer profile , data quality management, and more. How to Use Sales Intelligence Tools Enhance Data Quality & Management You just acquired a list of names, phone numbers, and email addresses. What is Sales Intelligence?

Ideal Customer Profiles 130

Ideal Customer Profiles Budget Programs Enterprise Management Tools 130

SpotMe Blog

AUGUST 18, 2022

Most event organizers and marketing leads think of live event captioning as a “nice-to-have” feature. But it’s a must-have tool for every event. Live-streamed events are becoming more and more popular. As a result, the need for closed captioning for live events is growing. What is live event captioning?

Enterprise Management 105

Enterprise Management Work Management Marketing Management Software 105

Salesforce Marketing Cloud

NOVEMBER 15, 2021

As a field service leader you have your work cut out for you these days. Field service management has grown in scope and complexity. Field service leaders must navigate changes in customer behavior and digital technologies to improve employee engagement and customer service. The reason? So what does that look like?

Work Management 98

Work Management Service SME Automation 98

Martech

SEPTEMBER 19, 2023

Event Promotion provides guidance on developing campaigns to drive interest and attendance at events. It’s also geared to supporting paradigm shifts that Oracle anticipates: “We think marketing and sales teams together are going to want to pursue more install-based prospecting rather than green-field prospecting.

Work Management 114

Work Management Marketing Management Service Marketing AI 114

SpotMe Blog

MAY 11, 2023

On the hunt for the top medical communications companies to help you run better life science events? Planning and running successful events in the pharma industry involves managing multiple vendors, overseeing details, and executing a plan that’s cost-efficient and produces tangible results.

Paid Search Agency 98

Paid Search Agency Enterprise Management Work Management Marketing Management 98

Marketing Insider Group

AUGUST 10, 2020

While digital clearly topped her list, it also included Account-Based Marketing (ABM) and the way we manage the Customer Experience (CX). If I was managing a wider-scale 1:Few or 1:Many program I’d be much more focused on metrics and leading indicators. How has this impacted ABM and what are the key learnings from this “new reality”?

Account Based Marketing 329

Account Based Marketing ABM Work Management Marketing Management 329

Webbiquity

JANUARY 18, 2024

Use LinkedIn, company websites (look in the “about” or “our team” section), and attend industry events to get to the right people. For instance, if you’re running a webinar or participating in an industry event, use cold emails to invite the targeted audience. The importance of careful targeting is hard to overstate.

Email Marketing 165

Email Marketing Work Management B2B Marketing Marketing Management 165

Zoominfo

APRIL 30, 2021

“In March 2020, live events were canceled overnight. Like everyone else, we had to pivot, and fast.” — Danny Daly, manager, marketing events at ZoomInfo Since the start of Covid-19, in-person events, conferences, and tradeshows have come to a halt. But are virtual events actually worthwhile? ” 2.

Trade Show 130

Trade Show Acquisitions Top of Funnel Enterprise Management 130

SmartBug Media

DECEMBER 22, 2020

At one of my previous companies, we offered a free demo version of the software that prospects could download and use free of charge for two weeks. These demo requests were all handled automatically from a website form—from submission, to logging it in our CRM, to sending a software key via an integration with our product. Or a tenth?

Hubspot 98

Hubspot Enterprise Management Work Management Marketing Management 98

SpotMe Blog

JULY 21, 2023

Event registration software. One of the key ingredients to a successful event. With the right event registration solution, you can streamline your entire registration process, drive signups with personalized experiences, and collect valuable first-party attendee data. What Does Event Registration Software Do?

Enterprise Management 52

Enterprise Management Work Management Marketing Management Budget Programs 52

Optinmonster

MARCH 2, 2023

Why It’s Important to Qualify Leads Common Lead Qualification Frameworks How to Qualify Leads With OptinMonster Field Mapping (A Step-by-Step Guide) Other Ways to Qualify Leads With OptinMonster Next Steps: What to Do With Qualified Leads Ready to go? Let’s focus on the Fields block. Start by clicking Add New Field.

Sales Qualified Leads 69

Sales Qualified Leads High Quality Lead Lead Ranking Lead Scoring 69

Zoominfo

JULY 28, 2022

Accelerate speed-to-lead Kaseya , a company dedicated to IT platform management and monitoring solutions, recently went through a series of mergers and acquisitions. In this context, it isn’t a stretch to say “dirty data” is nearly synonymous with “bottleneck.” Here are a few examples of intelligent routing with high-quality data in action.

Enterprise Management 130

Enterprise Management Lead Scoring Lead Ranking Sales Qualified Leads 130

Scoop.it

JANUARY 11, 2024

By posting to related sites your potential customers are reading, you can reach out to new audiences and establish your brand as an expert in the field that others are happy to give their platform to. A company might be selling accounting software, but they won’t just write blogs talking about the features of these solutions.

Work Management 77

Work Management Marketing Management Brand Identity Branding 77

Vidyard

JANUARY 8, 2021

Your next sales kickoff or training event is going virtual for 2021. And if you need help getting your virtual event up and running, we’ve also included a list of tools for hosting and live-streaming virtual events. Topics include outbound demand generation, professional sales and sales management.

Training 141

Training Top of Funnel Resources Work Management 141

ClickZ

JUNE 11, 2020

Data collection, aggregation, and warehousing is not a problem that marketers need to solve – leave this to the software companies. While this top-level, event data may seem like everything a savvy marketer would need, it is the metadata – data about the event data – that gives it the most valuable context.

Marketing AI 121

Marketing AI Enterprise Management Optimization Marketing Management 121

Martech

NOVEMBER 2, 2022

Recently, I attended an event hosted by the product management group Product Hive here in Utah that featured Spiff (a B2B SaaS company offering sales commission management software) Chief Product Officer Raphael Bres. One such skill is employing the Most Respectful Interpretation (MRI) principle which he defines as: .

First-Mover Advantage 108

First-Mover Advantage Advertising Agencies Work Management Marketing Management 108

Webbiquity

DECEMBER 7, 2021

So, you and I originally met at a BETA Showcase event during Twin Cities Startup Week , and the group over there always does a great job on that. How was that event for you? ? They can’t reason over elements like events, cause and effect, or processes.” The Entrepreneur Interview Series #18: Alex Wise, Netpeak Software.

Enterprise Management 258

Enterprise Management Startups Work Management Communities 258

ANNUITAS

OCTOBER 27, 2023

It’s no surprise that Salesforce’s Dreamforce event in San Francisco this year was all about artificial intelligence (AI), specifically generative AI. However, the pace of change when AI, especially GenAI, is involved is incredibly rapid — so we will continue to monitor the progress in the field of players.

Marketing AI 130

Marketing AI Marketing Analytics Tools Enterprise Management Marketing Automation Services 130

Vidyard

MARCH 15, 2021

You can use personalized videos to increase email conversions, boost landing page sign ups, increase event attendance, make nurture more personal, improve customer satisfaction, and more. DoubleDutch Supercharges Event Invites 7.3 Marketo’s Personalized Event Invite Increased CTR 144% What is Personalized Video?

Video Marketing 123

Video Marketing Personalization Marketing Automation Services Top of Funnel 123

Zoominfo

APRIL 16, 2022

Field work went away because events went away, and field sales and outside sales all went away or went inside,” says Nina Wooten, director of demand generation at ZoomInfo. Supporting these critical multi-touch, multi-channel campaigns calls for sales automation software.

Cold Calling 100

Cold Calling Work Management Multi-Channel Best Practices 100

Seismic

JANUARY 17, 2023

Even as sellers and prospects return to in-person events and activities, many buyers still prefer digital-first interactions. Everything from a customer relationship management (CRM) system to sales training software are designed to help sellers become more productive and effective.

Work Management 98

Work Management Training Sales Cycle Organic Leads 98

Hubspot

APRIL 12, 2023

With proper sales activity management, you can influence sales objectives and business results. In this post, you’ll learn tips for managing your team’s sales activity and about the software that can help along the way. Table of Contents What is sales activity management? Get started with this three-step process.

Work Management 83

Work Management Marketing Management Activities Marketing Proposals 83

Binary Demand

JUNE 7, 2023

CRM Choosing B2B marketing automation software Conclusion [ps2id id=’B2B-marketing-automation’ target=”/]What is B2B Marketing Automation? It involves leveraging software platforms and tools to streamline repetitive tasks, nurture leads, and personalize customer interactions at scale.

Marketing Automation Services 98

Marketing Automation Services Marketing Automation Enterprise Management Work Management 98

Martech

OCTOBER 10, 2023

Recent years have seen events that caused these shifts to happen at an unprecedented rate, dramatically altering how consumers and brands interact. This means businesses must invest in a solid online presence, reputation management and strong brand assets. Consumer behavior has always been a constantly shifting target.

Marketing AI 119

Marketing AI Paid Search Agency Allocation Marketing Management 119

Biznology

OCTOBER 29, 2019

Comparison sites in the mold of TripAdvisor and Yelp have entered the B2B buying process, especially in crowded categories like software and services. And they save both time and money in managing the competitive bidding process. Use of ratings and reviews sites in B2B. Buyers are bringing their consumer expectations with them to work.

Enterprise Management 135

Enterprise Management Work Management Buy Marketing Management 135

Oktopost

AUGUST 24, 2021

B2B event marketing has been proven to be as good as gold for this goal. . of its marketing budget for events. Looking at these numbers, it’s safe to say that businesses see a lot of potential and opportunities in these events. . Given that, in this post, we’ll talk about: What B2B event marketing is. Why it’s important.

Event Marketing 118

Event Marketing Work Management Marketing Budget Marketing Management 118

Ontraport

FEBRUARY 18, 2021

Finance has to manage incoming and outgoing money. Recruiting has to manage job applications and the hiring process. HR has to manage employee onboarding and experience. For example, let’s say you run a business that sells homemade skincare products and your store manager, Shelby, is in charge of taking inventory once per week.

Work Management 105

Work Management Marketing Management Top of Funnel Trigger Marketing 105

Sprout Social

FEBRUARY 24, 2022

Now, in some fields at least, there’s more room for creativity and personality in these one-sheeters—cue a collective sigh of relief for anyone creating a social media resume. When it comes to the bustling field of social media, it pays to stand out. Successful campaigns you managed and the KPIs around them.

Social Media 106

Social Media Template Media Cross-Selling 106

SpotMe Blog

OCTOBER 7, 2023

Every day, we help 10 out of the top 20 life science and pharmaceutical companies get the maximum value from their events through technology. According to SpotMe research, a medical conference app is consistently rated by participants as one of the top three features of an event. Let’s take a look at the benefits in more detail.

Conference 52

Conference Enterprise Management Work Management Marketing Management 52

SpotMe Blog

OCTOBER 13, 2021

SpotMe Anywhere integrates with Veeva CRM Events Management to deliver personalized interactions and ensure efficient compliance. The integrated solution helps medical and commercial teams better plan, deliver, and measure in-person, hybrid, and virtual event experiences for healthcare professionals (HCPs).

Paid Search Agency 52

Paid Search Agency Enterprise Management Advertising Agencies Webinar Metrics 52

Biznology

NOVEMBER 27, 2018

This fall, I enjoyed a few months of teaching at Indian Institute of Management Bangalore, and learning much about Indian business and life. So B2B marketing is a young field, but one that is at an inflexion point. But often lead management is in the domain of sales management, rather than a marketing function.

B2B Marketing 147

B2B Marketing Work Management Marketing Management Top of Funnel 147

Salesforce Marketing Cloud

MARCH 7, 2023

People around the world rely on our Customer Relationship Management (CRM) platform to keep business running. Core responsibilities include supporting users, managing data, maintaining security standards, and delivering actionable analytics. The Salesforce Administrator in any of these organizations is critical for success.

Work Management 98

Work Management Marketing Management Peer-to-peer Customer Satisfaction 98

ClickZ

JULY 2, 2020

There are several AI chatbot software and services you can add on your website or Facebook page, letting customers access instant information based on a pre-loaded set of options or questions or even with advanced keywords. Social media management is perhaps one of the most useful ways a company can use AI in their marketing strategy.

Marketing AI 142

Marketing AI Digital Asset Management Marketing Management Banner Ads 142

SalesIntel

APRIL 19, 2024

Using SalesIntel, you can reduce your form fields for inbound leads to just an email address, and we’ll fill in the missing data for you. Sends real-time alerts for changes in a company’s technology or critical events. Sends notifications about changes in contact information and company events.

Marketing Automation Services 40

Marketing Automation Services Budget Programs Ideal Customer Profiles Lead Scoring 40

SalesIntel

DECEMBER 3, 2021

Data enrichment is more than just the latest buzzword in the field of B2B sales data. That skepticism is healthy, and we at SalesIntel are here to help field those questions and help you decide if data enrichment is right for you. . If your company is large enough to use CRM software, it is large enough to need data enrichment.

Marketing Automation Services 52

Marketing Automation Services Work Management Marketing Management Customer Satisfaction 52

Valasys

AUGUST 28, 2020

On the 25th of August 2020, the leading provider of cloud-based e-commerce, CRM, and other popular business software solutions, Salesforce revealed that their revenue from Marketing and Commerce Cloud software increased by 21% for the second quarter of the fiscal that ended on July 31. billion in the first half of the fiscal.

Enterprise Management 98

Enterprise Management Work Management Marketing Management Paid Search Agency 98

Valasys

FEBRUARY 2, 2024

Ion trap qubits: Imagine tiny, charged particles suspended in a force field, dancing to the tune of lasers. These are just a few examples, and the field is constantly evolving. This could lead to smarter investment strategies, improved risk management, and more stable financial markets.

Marketing AI 45

Marketing AI Work Management Marketing Management Lead Ranking 45