Blue Flame Thinking

FEBRUARY 15, 2019

Getting your page rewarded with a Google featured snippet appearance is great for visibility and improving click-through rates, especially if it doesn’t already merit a top ranking. Here are four approaches to building pages that are more likely to earn a featured snippet. #1 But, don’t resort to keyword stuffing.

Features 63

Features Google Long Tail Marketing Wikipedia 63

Adobe Experience Cloud Blog

JANUARY 9, 2020

Voice search is a technology that allows you to say a voice command to access information on Google and other search engines. Ever since the Hummingbird update , Google focuses on ranking relevant content to each search with more intensity. Google will react accordingly. Tip #1: Obtaining the Featured Snippet.

Long Tail Marketing 174

Long Tail Marketing Optimization SEO Tips 174

Method and Metric

FEBRUARY 1, 2019

What is Google My Business and Why You Should Use It. Google My Business (GMB) is a free tool offered by Google that allows businesses to control their presence on Google across Search and Maps. With that said, let’s go over the key GMB features in 2019. GMB Features. Google Virtual Tour. Attributes.

Features 75

Features Google Optimization Business 75

Webbiquity

DECEMBER 27, 2023

With the increasing popularity of voice assistants like Siri, Alexa, Cortana, and Google Assistant, voice search optimization has become a vital element of a robust SEO strategy. Voice assistants often pull answers directly from FAQs, boosting the chances of featuring your content in voice search results. Guest post by Scarlett Finley.

Optimization 165

Optimization FAQ Mobile Marketing Keywords 165

Brightedge

FEBRUARY 16, 2021

In October 2019, Google released its newest and largest algorithm update since RankBrain – BERT. Google built new software and hardware to make this update happen to better serve your search results and delve deeper into the relevant information you’re seeking. So, does the Google BERT update impact your SEO?

Google 125

Google Long Tail Marketing Keywords FAQ 125

Parse.ly

OCTOBER 18, 2023

network of sites found the content via Facebook, 35% came from Google search, and the duopoly left the rest of the internet (including Google News) with a mere 25% of traffic referrals. Articles on business, world economics, and sports also attract readers, but mostly through Google and other long-tail referrers.

Facebook 52

Facebook Google Long Tail Marketing Aggregators 52

Navigate the Channel

SEPTEMBER 7, 2023

With Google’s constantly changing algorithms and the increasing importance of user experience, it’s crucial to explore the role keywords play in contemporary SEO strategies. Google’s Algorithm Updates Google’s continuous refinement of its algorithms represents a pivotal chapter in the history of SEO.

Keywords 65

Keywords SEO Long Tail Marketing Lead Scoring 65

Webbiquity

OCTOBER 27, 2020

What’s more, Google reports that 27% (which actually seems low) of the online population around the world is using voice search on their mobile devices. If you manage to get your website into as a featured snippet, the chances are that any voice search related to that may quote your website. Here’s an example of a featured snippet.

Optimization 251

Optimization Marketing & Strategy FAQ Long Tail Marketing 251

nDash

MAY 10, 2021

Since 2008, Google searchers have had access to the search engine’s Google Suggest feature. Instead of leaning on several different tools, consider leveraging Google Suggest as a content generation tool. What is Google Suggest? That’s Google Suggest, otherwise referred to as its autocomplete feature.

Long Tail Marketing 52

Long Tail Marketing Google Tools Generation 52

Brightedge

MARCH 1, 2024

At BrightEdge, our Generative Parser Technology TM has provided us a front-row seat to the evolving landscape of Google's Search Generative Experiences (SGE). This is a pivotal moment for observing Google's search technology, as we are witnessing their experimentation and learning processes as they happen.

Long Tail Marketing 52

Long Tail Marketing Opt-out Opt-in User-Generated Content 52

Stevens & Tate

JANUARY 25, 2021

Google Trends is one of the most underused free tools; it is a place marketers can use to get their finger on the global pulse. Increase SEO using Google Trends in the following ten ways. The latest Google Trends dashboard is much simpler and allows you to explore various topics before narrowing down. 3. Context is Key.

Trends 73

Trends SEO Google Long Tail Marketing 73

Moz

FEBRUARY 4, 2021

Posted by Zoe.Pegler Winning the featured snippet for a target keyword means increased traffic to that page , and you can use STAT to achieve those wins. Today I'm going to be showing you how to use STAT to identify featured snippet opportunities. What's a featured snippet? ? ?. I'm Zoe from Moz's Learning Team. So do that.

Stats 56

Stats Features Long Tail Marketing Lead Scoring 56

Directive Agency

APRIL 15, 2022

That’s where the Google Search Console comes into play. Because while Google Analytics is a phenomenal tool for general audience and site traffic analytics (prioritizing information on how your audience behaves once they get to the site), Google’s Search Console focuses on-site performance in and of itself.

Keywords 52

Keywords SEO Google Long Tail Marketing 52

Moz

FEBRUARY 28, 2021

Posted by Dr-Pete On February 19, MozCast measured a dramatic drop (40% day-over-day) in SERPs with Featured Snippets, with no immediate signs of recovery. Note that the MozCast 10K keywords are skewed (deliberately) toward shorter, more competitive phrases, whereas STAT includes many more "long-tail" phrases.

Features 60

Features SERP Stats Long Tail Marketing 60

Contently

MARCH 14, 2023

Find the Sweet Spot Between Content and Context Google and other search engines reward original content. How Featured Snippets Help Readers and Your Rankings When you come across a word or phrase that needs some explanation, that’s an excellent opportunity to land your blog post in Google’s featured snippets section.

SEO 137

SEO Content Marketing Tips Long Tail Marketing 137

seo.co

JANUARY 18, 2022

The Google Knowledge Graph is a feature that started rolling out back in 2012 in order to improve the amount of information available online and the speed at which users could find it. It was a design feature implementation to better match search intent. What is the Google Knowledge Graph / Knowledge Panel?

SEO 105

SEO Google Optimization Lead Ranking 105

seo.co

MARCH 14, 2022

This type of interaction has been predicted for years but it is finally here with Google Home and Amazon Echo devices becoming increasingly popular. Google Home, Apple’s Siri, and Amazon Echo devices are all voice search enabled. Prioritize Long-Tail Keywords. This is also a great place to store long-tail keywords.

Optimization 119

Optimization Marketing Websites Long Tail Marketing FAQ 119

Marketing Insider Group

NOVEMBER 22, 2021

Google Analytics and other web analytics platforms provide so much data that it can be overwhelming to navigate. Google Analytics provides automatic reports that can help make data an integrated part of your routine. You can find out using the Google Analytics behavior flow report, which tells you how people move through your website.

Analytics 273

Analytics Marketing Analytics Tools Content Marketing Advertising Agencies 273

KoMarketing Associates

MARCH 22, 2018

It is available on both Google and Bing. Both Google AdWords and Bing Ads do the following: Match the content on your landing page to relevant search queries. Target Long Tail and Specific Keywords. Page Feed (specific to Google). What are Dynamic Search Ads? Source: [link]. What types of targeting are available?

Paid Search Agency 207

Paid Search Agency Advertisements Advertising Ads 207

Contently

FEBRUARY 3, 2022

When someone in San Francisco types “house extension cost” into Google, five out of the top ten results will be from lead generation sites. HomeAdvisor, one of the sites featured in the top results for “house extension cost”, charges up to $75 per lead and they often sell each lead to three different contractors.

Lead Generation 205

Lead Generation Lead Ranking Lead Scoring Sales Qualified Leads 205

NuSpark Consulting

MAY 3, 2012

Pity those poor writers who’ve written books on Paid search and Google Adwords. Well, change is normal; just ask Google and Facebook. What: You no longer can rotate ads evenly long-term. After 30 days of even rotation of ads, Google will start displaying ads that are most likely to get more clicks. The Bad: None seen yet.

Adwords 100

Adwords Features Google Lead Ranking 100

Optinmonster

DECEMBER 20, 2023

Two places to find these are Google Analytics and Google Search Console. If you have linked a Google Search Console account to your Google Analytics account, then while you’re in Analytics, go to Reports » Search Console » Queries. Let’s chat about long-tail keywords. Sometimes, less can be more.

Keywords 92

Keywords Paid Content SEO Lead Ranking 92

Bluetext

APRIL 2, 2024

With the rising popularity of voice assistants like Siri, Alexa, and Google Assistant, optimizing content for voice search has become more than just a trend—it’s now a necessity. Target Long-Tail Keywords: Long-tail keywords are longer, more specific phrases that typically have lower search volumes but higher conversion rates.

Search Marketing 30

Search Marketing Long Tail Marketing Optimization FAQ 30

Scoop.it

MARCH 21, 2023

What does Google consider a reliable source, good enough to rank high? E-E-A-T At the end of 2022, Google updated its QRG (Quality Rater Guidelines), where the most critical change was about the E-A-T. ” Now Google also evaluates content based on the extent to which its creator has first-hand experience in the topic.

SERP 80

SERP Long Tail Marketing Dwell Content 80

Tiecas

MARCH 2, 2024

A zero-click search happens when a user performs a search but doesn’t click on a link that takes them outside Google. Lack of long-tail specificity: Industrial searches often involve highly technical, long-tail keywords (e.g., Read on to discover how generative AI for industrial SEO can be a powerful solution.

SEO 52

SEO Long Tail Marketing Generation Marketing & Strategy 52

Content Marketing Institute

JANUARY 23, 2018

Google is the most effective vehicle for driving targeted clicks to your content. But a tricky thing about Google is it’s always changing. One big change is the introduction of featured snippets. Are they featured snippets or answer boxes? ” (see below) can be answered via Google’s own data files.

FAQ 107

FAQ Traffic Features Trigger Marketing 107

Moz

FEBRUARY 21, 2019

We all know that featured snippets provide easy-to-read, authoritative answers and that digital assistants love to say them out loud when asked questions. This means that featured snippets have an impact on voice search — bad snippets, or no snippets at all, and digital assistants struggle. Don’t judge us.) We’ve even got proof.

Features 52

Features Long Tail Marketing SERP Stats 52

seo.co

APRIL 5, 2022

Long tail keywords play a critical role in both paid and organic online search. For website content, like interior pages and blog posts, long tail keywords offer the opportunity to give users more specific content based on what they are searching for. What Are Long-Tail Keywords?

Long Tail Marketing 122

Long Tail Marketing Keywords Traffic SEO 122

Brightedge

JANUARY 25, 2024

SearchIQ analyzes various attributes, such as on-page content, technical SEO factors, backlinks, and contextual features like Schema for the top-ranking websites for each keyword. This analysis helps us understand the evolution of these attributes as SEO professionals enhance their websites and as search engines refine their ranking methods.

SEO 97

SEO Trends Marketing Websites Long Tail Marketing 97

Hubspot

APRIL 22, 2020

Gen Z searches long-tail keywords more frequently than older age groups. In the header above, I wrote a full sentence instead of opting for the much simpler headline of "Gen Z and Long-Tail Keywords.". This is because I want to optimize my content for long-tail keywords.

Search Marketing 101

Search Marketing Long Tail Marketing Planning Mobile Marketing 101

ClearVoice

SEPTEMBER 29, 2022

How often do you dig beyond the first Google results page to find answers? That’s why it’s essential to learn how to get your blog to rank on google — preferably in the top ten results. Ranking your blog on Google’s first page can seem daunting, but it doesn’t have to be. How high do you need to be?

Lead Ranking 52

Lead Ranking Lead Scoring Long Tail Marketing FAQ 52

Moz

FEBRUARY 10, 2020

Posted by EricSerdar I’m not a literary scholar, but I believe it was Hamlet that said “to have a featured snippet or not to have a featured snippet?” Ever since featured snippets came onto the scene, sites have been trying to secure them. What are featured snippets? Why are featured snippets important?

Case Study 67

Case Study Case Studies Features Studies 67

Valasys

OCTOBER 2, 2023

Google values content that provides value to users. Utilizing Long-Tail Keywords Long-tail keywords are specific phrases that potential customers might use in their searches. Incorporating Customer Testimonials Feature genuine testimonials from satisfied customers on your website.

Small Business Marketing 52

Small Business Marketing SEO Tips Long Tail Marketing 52

Kevin Indig

MAY 29, 2023

I spent countless hours stress testing Google's new AI-powered search experience SGE (Search Generative Experience) since it opened access last week. How Google might make SGE cost-efficient The first realization is that Google doesn’t show AI results by default , at least in the SGE beta. and save money.

Lead Ranking 139

Lead Ranking Generation Lead Scoring Forecasting 139

Matchcraft

SEPTEMBER 21, 2018

We’ve compiled our favorite advanced Google Analytics tips and tricks so that you can start getting more out of the platform today. Google Analytics may be the most robust free analytics platform available today. We’re here to change that with these six advanced Google Analytics tips. Google calls conversions goals.

Marketing Analytics Tools 92

Marketing Analytics Tools Analytics Google Click Rate 92

Brightedge

JUNE 10, 2022

By leveraging an enterprise SEO solution like the BrightEdge platform, you can access a host of features that help draw a complete picture, from a central data source, with the added benefit of integrated workflows. Intent Signal is BrightEdge’s feature for identifying ranking opportunities in existing content.

SEO 111

SEO Research Enterprise Management Tools 111

accelerate agency

MAY 24, 2023

Well there’s one tool that you simply can’t do without: Google Analytics. If that’s the case, use the links below to find the right information for you: What is Google Analytics? What is SEO Analytics Why is Google Analytics essential to SEO? This leads us neatly on to… Why is Google Analytics essential to SEO?

Marketing Analytics Tools 52

Marketing Analytics Tools Paid Content Analytics SEO 52