Biznology

FEBRUARY 8, 2013

Altavista, Geocities, AOL, Google, Amazon, WordPress, eBay, Hotmail, Wikipedia, MySpace, Flickr, Delicious, YouTube, Facebook, Twitter, Quora, Pinterest all had their days of glory. Similar stories could be told about old-fashioned intranet websites, enterprise search, corporate blogs, microblogging and social networks.

Enterprise Management 80

Enterprise Management Wikipedia Wiki Work Management 80

Biznology

JULY 12, 2012

Just take a look at your email inbox, your Facebook wall, your cable TV directory, and the volume of your digital photo or audio collection. Even when digitized and made digitally available to others, most enterprise search engines are very inefficient in finding content that is relevant, current and authoritative.

Peer-to-peer 80

Peer-to-peer Wiki Cable Lock-In 80

Biznology

DECEMBER 20, 2019

Today, people use social media like never before. Organizations have started targeting millions of people at popular virtual hang out places such as Facebook, Instagram, and Snapchat all at once in such a way that they are more likely to be present at your very next event. Similarly, not all social networks are the same.

Social Media 193

Social Media Advertising Agencies Advertisements Advertising 193

Biznology

JULY 1, 2014

It feels to me like a very rich, very opinionated Google has decided what the right way to do social media is and they’re going to implement this utopian vision whether or not anyone else is interested in joining — or attending — their Church of Plus. Ceci N’Est Pas les Médias Sociaux. In this case, Gmail.

Paid Content 80

Paid Content Google Social Networks Youtube 80

Biznology

JANUARY 8, 2015

This is the second post on the Internal Social Business for Leaders series. You don’t need to know every single detail of the internal social platform your organization uses, but you do need to get the basics right. A well designed home page should give you a good glimpse of what is happening in the social platform.

Business 80

Business Social Networks Facebook Activities 80

Biznology

FEBRUARY 23, 2015

CISCO : Has long been engaged in social media activity, often running campaigns alongside its ongoing engagement strategy. To demonstrate the extent to which this has impacted the company, it launched a new router using only social channels and saved an estimated $100,000. LINKEDIN : Had to be converted to social selling.

Case Study 80

Case Study Case Studies Studies Enterprise Management 80

Biznology

JUNE 4, 2014

Be Relevant: Brands that achieve relevancy in today’s digital environment are those able to effectively navigate the ever-changing currents of conversation. Ultimately, these are the attributes that will make your brand identifiable and relatable in social. Develop a tailored social listening program. Be consistent.

Impressions 80

Impressions Paid Content Planning Internet Marketing 80

Biznology

JANUARY 18, 2013

Is your internal social business platform shaping up to become just a slightly better intranet or a good-looking SharePoint site? People have different interests and communication styles, and your corporate social platform is just a reflection of the aggregate activity of all its users. Photo credit: ayalan.

Paper 80

Paper Business Broadcasting Advertising Mediums 80

Biznology

MAY 20, 2014

Also, because of the ephemeral nature of the web and social, you’ll need to learn to repeat yourself over time, time zones, and whatnot, just to make sure your content shows up when people are looking for it. Each desk labors over section fronts, but pays little attention to promoting its work on social media. (p.

Paid Content 80

Paid Content Planning Work Management Social Media 80

Biznology

APRIL 26, 2018

Social media existed long before the Internet. In essence, these industrious ancient Persians established the first social network. They want to deliver ads to the right people, and social media is a perfect platform when used as it was originally intended: to connect peer to peer. Persians in 550 B.C.E.

Peer-to-peer 143

Peer-to-peer Intent Word of Mouth Ad Exchange 143

Biznology

APRIL 21, 2014

78% of consumers say that companies’ social media posts impact their purchases (source: Forbes ). 74% rely on social networks to guide purchase decisions (source: Social Sprout ). 71% of consumers are more likely to make a purchase based on social media referrals (source: HubSpot ). Does your business listen?

Social Media 80

Social Media Enterprise Management Media Budget Programs 80

Biznology

JUNE 10, 2014

The future of Social Network Services (SNS) can be discovered on High School and College campuses. Google returned USENET to relevance in a world that considered newsgroups and IRC to be dead or dying. Facebook does this amazingly well. The smartest Web 2.0

Digg 80

Digg Verticals Communities Social Networks 80