SmartBug Media

JANUARY 11, 2023

A while back, I wrote a blog post on how to do a webinar with HubSpot and GoToWebinar. I am a huge fan of GTW, and given its native integration with HubSpot, it is always my first choice for webinar technology. Establish accounts at HubSpot and Zoom. You’ll need accounts at both HubSpot and Zoom to make this work.

Webinar Metrics 98

Webinar Metrics Hubspot Landing Pages Work Management 98

SmartBug Media

JULY 27, 2022

Whether you are new to HubSpot or an evangelist like me, chances are you are constantly seeking ways to optimize and extract more value from your HubSpot investment. How Can a HubSpot Integration Improve Results? Here are some common ways that HubSpot integrations show their value. apps in the HubSpot portal?

Hubspot 95

Hubspot Industry CMS Marketing Management Lead Scoring 95

Sage Marketing

OCTOBER 17, 2023

When seeking a marketing automation tool that seamlessly integrates with Salesforce, HubSpot emerges as a top choice. But how can you ensure HubSpot and Salesforce work together effectively? However, your marketing team still requires a solution to attract, qualify, convert leads, and nurture and delight customers.

Hubspot 52

Hubspot Work Management Enterprise Management Marketing Automation Services 52

Webbiquity

JUNE 15, 2021

This is where lead magnets come in, as an integral part of email marketing. What is a lead magnet? A lead magnet is typically a content piece that marketers offer to potential buyers as an incentive in return for contact information. What makes a good lead magnet? The best lead magnets have six features in common.

Paid Content 284

Paid Content Lead Ranking Lead Scoring Sales Qualified Leads 284

SmartBug Media

NOVEMBER 10, 2020

In the midst of our November SmartTake Webinar, “What’s New with HubSpot Integrations ,” I thought it would be interesting to share a list of the most popular HubSpot integrations that advanced HubSpot users take advantage of on a daily basis, and how these integrations simplify their lives as a marketer and/or sales leader.

Hubspot 105

Hubspot CMS Development Enterprise Management Marketing Management 105

SendX

FEBRUARY 26, 2021

This journey starts with the capture of leads. All the B2B & B2C companies take the help of automation and advancement of the technology in terms of lead capture software where they effortlessly find their leads in a short span of time. What is Lead Generation Software? Now, What is Lead Capture Software?

Lead Capture 195

Lead Capture Marketing Automation Services Marketing Websites Lead Ranking 195

SmartBug Media

JULY 6, 2023

In this blog post, we'll explore the benefits of using API integrations in HubSpot, common use cases, considerations for integrating APIs with HubSpot, and best practices for successful integration. With API integrations, you can connect HubSpot with other software platforms to improve data accuracy and efficiency.

API 75

API Marketing Automation Services Hubspot Work Management 75

Webbiquity

AUGUST 1, 2019

B2B lead generation tools help marketers more effectively develop new prospective sales opportunities. They can help generate a bigger and better lead pipeline across any business and industry. Sales Automation: A sales automation tool helps with the lead generation process as well as moving sales prospects through the sales funnel.

Marketing Automation Services 203

Marketing Automation Services Lead Generation Top of Funnel Lead Scoring 203

Webbiquity

JULY 18, 2023

Those are just a few of the takeaways from HubSpot’s recently released The State of Marketing: Marketing Trends in 2023 from AI to Z report. This 46-page report is packed with stats and insights on all aspects of marketing from HubSpot and partners including Wistia and Litmus. ” Only 29%?! That doesn’t sound right.

Marketing AI 246

Marketing AI Trends Planning Advertising Agencies 246

SmartBug Media

SEPTEMBER 14, 2020

Workflows are my favorite part of HubSpot, and new HubSpot workflow features are like Christmas morning for me!* Today, I’m excited to outline eight updates to the workflow functionality in HubSpot that have been made over the last few months. Now HubSpot has doubled that limit to 1,000—yay!

Hubspot 101

Hubspot Features Top of Funnel Lead Nurturing 101

Sprout Social

AUGUST 19, 2020

billion users every month, Messenger can be an invaluable Facebook feature for your business. According to a Facebook-commissioned study , 61% of U.S No wonder brands are already taking advantage of Facebook Messenger to connect with their customers frequently, exchanging 20 billion messages each month. With over 1.3

Facebook 143

Facebook Business Paid Search Agency Work Management 143

SmartBug Media

JULY 6, 2023

In this blog post, we'll explore the benefits of using API integrations in HubSpot, common use cases, considerations for integrating APIs with HubSpot, and best practices for successful integration. With API integrations, you can connect HubSpot with other software platforms to improve data accuracy and efficiency.

Marketing Automation Services 52

Marketing Automation Services Hubspot Work Management Marketing Management 52

Hubspot

AUGUST 22, 2019

Between YouTube, Facebook, and Instagram, there's no shortage when it comes to tools for broadcasting your live videos. But Facebook has undoubtedly taken the lead, with Facebook Live being the top choice for 59.6% And for good reason -- live video is watched 8.1 times longer than video-on-demand.

Youtube 75

Youtube Hubspot Facebook Broadcasting 75

Oktopost

OCTOBER 5, 2022

At its core, lead nurturing is rooted in data. The more data you have on leads, the better you can craft engaging content and messaging. Use these guides to incorporate social engagement data into your lead nurturing: Marketo. Use these guides to incorporate social engagement data into your lead nurturing: Marketo.

Eloqua 118

Eloqua Work Management Transparency Leads 118

Optinmonster

DECEMBER 14, 2021

Are you looking for the best lead generation tools to grow your business? Lead generation is more than just getting people to visit your site. And just like any tough job, lead generation requires the right tools–even for professional marketers. What Is a Lead Generation Software/Tool? Why is this important?

Marketing Automation Services 127

Marketing Automation Services Budget Programs Enterprise Management Work Management 127

Hubspot

JANUARY 20, 2021

Facebook groups have helped me find roommates in Boston, potential dog breeders for a family pet, and women's networking opportunities in the nearby area. In short: Facebook groups are undeniably valuable. Even HubSpot recently created its own private group, Marketer to Marketer. Should I create a Facebook group for my business?

Facebook 101

Facebook Business Hubspot Privacy 101

Hubspot

JULY 30, 2020

How many times have you interacted with an ad on Facebook and gotten lost down a rabbit hole? As far as Facebook landing pages go, this one was great. Have you ever made a landing page specifically for Facebook ads? If you're ready to dive into what makes Facebook landing pages a must for ads, read on, and let's get started.

Landing Pages 93

Landing Pages Facebook Marketing Automation Services Budget Programs 93

Hubspot

APRIL 23, 2020

At HubSpot, we run these campaigns quarterly. Working with our team at HubSpot Research , we ran our first survey in November/December of 2019 that went out to 3,400 global marketers. We are fortunate enough to work with a lot of brilliant marketers at HubSpot, so eight of our experts were internal.

Acquisitions 94

Acquisitions Hubspot Lead Scoring Lead Ranking 94

ClickZ

OCTOBER 22, 2020

Our focus when compiling this list was on the HubSpots and Adobes of the world. It’s software that makes it easier to manage marketing-related tasks—launch campaigns, generate leads, keep track of ad creative, and monitor results (to name a few examples). 1: Hubspot Marketing Hub. What is marketing automation software?

Enterprise Management 133

Enterprise Management Marketing Automation Services Marketing Management Marketing Automation 133

Hubspot

MAY 7, 2020

On top of that, there are more social media channels than ever before, but the main three still lead the pack in regards to return on investment. In the most recent HubSpot Research survey , marketers reported that Facebook provides the biggest return on investment. This is a trend we have been seeing at HubSpot.

Social Media 94

Social Media Hubspot Trends Media 94

Hubspot

APRIL 1, 2021

The other day, I searched for "Taylor Swift" on Facebook. Fortunately, I was able to find the mega-pop star's page easily, with the help of a small blue badge: When searching for a business (or person) on Facebook, a verified badge is often the easiest and most reliable way to ensure the page you've found is authentic.

Facebook 87

Facebook Hubspot Ideal Customer Profiles Profiling 87

Webbiquity

APRIL 19, 2022

Whether you create a Facebook group, a collection of LinkedIn friends, or a specific hashtag, the goal is to provide an outlet your partners and clients can gather around. Aura is a good example of community building with their Facebook group. Any Hubspot case study can serve as a great example to emulate. Final Thoughts.

Ideal Customer Profiles 334

Ideal Customer Profiles Practices Case Study Case Studies 334

Oktopost

FEBRUARY 19, 2019

Well, in many ways, Marketo and HubSpot are not unlike Sparta and Athens. To make it easier for you to guess, let’s take a look at both platforms and try to determine: HubSpot vs. Marketo: which is the marketing automation platform to rule them all? HubSpot vs. Marketo: Which Capabilities Should You Expect? HubSpot Community.

Marketo 110

Marketo Hubspot Enterprise Management Marketing Automation Services 110

Webbiquity

NOVEMBER 28, 2023

On the other, there’s pressure to build positive, engaging relationships with prospects, without being pushy about lead generation. Affiliate sales support independent publishing For instance, many B2B decision-makers use Facebook for research and networking. Image credit: HubSpot No one likes to be pressured.

B2B Sales 182

B2B Sales Webinar Metrics B2B Peer-to-peer 182

The Point

NOVEMBER 27, 2018

Just listen to marketing guru Gary Vaynerchuk, perhaps the biggest champion for advertising on Facebook and other channels, who says that social media advertising is “grossly underpriced” and that companies have a window of opportunity to take advantage before big brands drive up the cost. Are B2B marketers ignoring a huge opportunity?

Top of Funnel 203

Top of Funnel Demand Generation Agencies Demand Generation Lead Scoring 203

Anyword

APRIL 22, 2024

This deep dive explores how Anyword seamlessly integrates with key marketing channels such as Facebook, LinkedIn, Google Ads, HubSpot, and Instagram, and examines the unique features that make it a powerhouse in marketing technology.

Analytics 98

Analytics Allocation Advertising Benchmark Lead Ranking 98

SmartBug Media

MARCH 4, 2020

Below, we describe the best ways to create multi-layer source tracking in HubSpot and tell a clear story about traffic. Sure, there are the obvious ones, like Facebook and Twitter, but you also have emails, newsletters, or even offline print sources like print ads. This might be Facebook, Twitter, LinkedIn, or Reddit.

Hubspot 95

Hubspot Contacts Multi-Channel PPC 95

Metadata

MAY 5, 2021

Why aren’t more B2B marketers advertising on Facebook? Yet, according to Social Media Examiner, only 65% of B2B marketers use Facebook ads. This past year, we made Facebook a priority, and it’s been one of our best-performing channels. Step #1: Reach the right people on Facebook. Step 2: Only target high-value leads.

CPL 98

CPL Cost per Lead Lead Ranking Facebook 98

Sprout Social

APRIL 17, 2024

We’ll also compare some of the leading platforms in the market so you’re equipped to select the best solution for optimizing your customer connections. HubSpot HubSpot is a leader in marketing and sales platforms, offering a versatile chatbot builder as part of its Service Hub product.

Paid Search Agency 101

Paid Search Agency Marketing AI Work Management Marketing Management 101

SalesGrape

NOVEMBER 3, 2023

Understanding the Power of Social Media Lead Generation: Unleashing the Potential In today’s digital age, social media has become an integral part of our lives. With billions of active users across various platforms, it presents a massive opportunity for businesses to generate leads and drive conversions. billion by 2025.

Lead Generation 52

Lead Generation Social Media Generation Media 52

Valasys

NOVEMBER 11, 2019

With the New Year around the corner “How to Generate B2B leads using Facebook in 2020” is a question that will be on the top of the head of every B2B marketer. Another study by the Content Marketing Institute (CMI) shows that 76% of the B2B marketers use Facebook to distribute content.

Facebook 55

Facebook Generation Lead Scoring Lead Ranking 55

Hubspot

APRIL 6, 2021

Develop your Facebook marketing strategy. Having a social media strategy for your Facebook Business Page is the first step in attracting followers to your brand. What tactics are our competitors using on Facebook? If you post something on Facebook but no one's around to see it, does it make an impact? Post often.

Facebook 91

Facebook Social Media Viral Marketing Custom Publishing 91

Hubspot

JULY 14, 2017

In the 2017 State of Inbound report , more marketers said they planned to add social channels like Facebook, Instagram, and YouTube to their marketing efforts than in the previous year's survey. If we wouldn’t want to see a piece of content in our Facebook News Feeds, why would our audience? 2) Different Video Design Devices.

Facebook 0

Facebook Hubspot Video Marketing Generation 0

Hubspot

OCTOBER 19, 2017

I'm Nick, and I'm new to the HubSpot Marketing Blog. But I'm not new to HubSpot. I've been working at HubSpot for over a year now, and in that time, I've created more than 50 videos for HubSpot's Facebook page. And over the last year, we've grown our organic Facebook video views by nearly 250%. 3) It's Easy.

Facebook 100

Facebook Video Marketing Click Rate Hubspot 100

Hubspot

SEPTEMBER 16, 2020

Facebook is the largest social media platform out there with over 2.44 This makes Facebook ads the go-to source for reaching a wider audience than you can organically. This makes Facebook ads the go-to source for reaching a wider audience than you can organically. How to Build a Facebook Sales Funnel in 8 Steps.

Top of Funnel 99

Top of Funnel Facebook Advertising Funnels Funnel Advertising 99

Oktopost

JULY 15, 2020

A remarkable 80% of B2B leads that come from social media originate from just one platform, and that’s LinkedIn. Meanwhile, many companies still have a LinkedIn page that’s designed and operated by their HR department, a holdover from the days when a LinkedIn page was more of a recruitment tool than a lead generation channel.

Lead Generation 148

Lead Generation Top of Funnel Linkedin Lead Scoring 148

ClearVoice

APRIL 30, 2020

Businesses of all shapes, sizes, scope, and industries are trying to turbocharge their lead generation efforts. Generating more leads might just require a few changes to your current sales and marketing strategy, however, generating quality leads and at scale is quite another challenge. What is a lead generation tool?

Lead Generation 95

Lead Generation Marketing Automation Services Budget Programs Lead Scoring 95