Trade Press Services Newsletter

NOVEMBER 2, 2023

Professional awards can establish you as an expert in your field and increase visibility with target audiences. Don’t forget to add “award-winning” to your bio or company description. Click here to schedule a call with one of our experts. Connect with Other Award Winners. We can help!

Thought Leadership 130

Thought Leadership Peer-to-peer Press Trade Show 130

Oktopost

JUNE 21, 2022

A message about a SaaS tool, for example, will be much better received from a digital transformation expert on LinkedIn over the brand itself. If an expert in a specific industry is taken notice of by numerous companies, industry leaders, and other experts, their opinion on one product has the potential to shape the entire industry.

Linkedin 88

Linkedin B2B Thought Leadership Thought Leadership Work Management 88

Marketing Insider Group

APRIL 5, 2021

Experts in SEO play detective to figure it out, but sometimes Google offers a glimpse at what’s behind the curtain. The first component grades the writer or domain with the question, “Is the author an expert?”. However, this doesn’t mean that all high-quality content is from well-tenured subject matter experts (SME).

SEO 331

SEO SME Lead Ranking Content Marketing 331

Hinge Marketing

MARCH 1, 2023

This situation rewards those who are larger and louder while possibly putting true experts who are more qualified at risk of being overlooked—and none of us can afford to be overlooked. To stand out from all this noise, experts will need to focus on the “leadership” part in thought leadership content.

Service 115

Service Thought Leadership Differentiation High Quality Lead 115

Sprout Social

AUGUST 25, 2020

Health experts. Working with health experts, Twitter worked to identify those Twitter users, who must have an email address associated with an authoritative institution or organization. Their bios must also include the name of their institution or organization to be verified. Your Twitter bio. New account labels in 2020.

Twitter 139

Twitter Ideal Customer Profiles Profiling Guidelines 139

Onalytica B2B

APRIL 5, 2018

Bio: Andy Crestodina is a co-founder and Chief Marketing Officer of Orbit Media , an award-winning 38-person web design company in Chicago. Top 10 Online Marketing Experts to Watch, Forbes. HOW DID YOU GET TO BECOME AN EXPERT IN CONTENT MARKETING? Talking to these experts and sharing ideas was a huge shortcut.

Social Media 180

Social Media Network Marketing Conference Work Management 180

Biznology

DECEMBER 8, 2021

These profiles go beyond the professional bio to provide a more personal glimpse and offer an opportunity for us to get to know each other better as people as we strive to create connections and build community. In this Featured Profile, we’re pleased to highlight Consultants Collective member, Sue Serna.

Ideal Customer Profiles 104

Ideal Customer Profiles Consulting Profiling Jigsaw 104

Biznology

NOVEMBER 17, 2021

These profiles go beyond the professional bio to provide a more personal glimpse and offer an opportunity for us to get to know each other better as people as we strive to create connections and build community.

Ideal Customer Profiles 104

Ideal Customer Profiles Consulting Profiling Advertising Agencies 104

Top Rank Marketing

APRIL 18, 2024

A podcast that’s relevant to your existing audience is likely to welcome a subject matter expert from your company—or willing to have your podcast sponsor a commercial break or two. Create a page with an embedded player for all the episodes, then give each episode its own landing page with guest bios and a full transcript.

B2B 105

B2B Demand Generation Agencies RSS B2B Thought Leadership 105

Buffer

APRIL 13, 2023

As social media expert Dynamitri Nawrot-Syreda pointed out, in his experience, they won’t have as many people clamoring to work for them. This graph from a survey run by Link in Bio also shows some of the common titles social media managers can expect to hold and the associated average pay for them.

Social Media 96

Social Media Peer-to-peer Media Ad Building 96

Biznology

NOVEMBER 3, 2021

These profiles go beyond the professional bio to provide a more personal glimpse and offer an opportunity for us to get to know each other better as people as we strive to create connections and build community.

Ideal Customer Profiles 104

Ideal Customer Profiles Consulting Profiling Thought Leadership 104

Sharpspring

AUGUST 3, 2021

Guest Post and Use That Author Bio. Your author bio is a great place to talk about your future product, linking to a landing page to drive signups. Your author bio is a great place to talk about your future product, linking to a landing page to drive signups. Guess what remains one of my greatest forms of promotion and SEO?

Planning 145

Planning Marketing Strategy Marketing & Strategy Content Marketing 145

RebelMouse

FEBRUARY 9, 2024

Even with great expert content, they just weren’t getting enough traffic. They are experts in their field and improving the organization of their content has made it a better user experience for anyone who visits the site, highlighting the great work that they do.” reporters, themselves, and outside contributors).

CMS Development 74

CMS Development SEO Work Management Tagging 74

Biznology

MARCH 30, 2022

These profiles go beyond the professional bio to provide a more personal glimpse and offer an opportunity for to get to know our consultants better as people as we strive to create connections and build community.

Ideal Customer Profiles 104

Ideal Customer Profiles Consulting Profiling Curation 104

RebelMouse

OCTOBER 19, 2023

Search Text Rich results Images Videos Top stories News Perspectives (insights from journalists, experts, etc.) Google Search and Discover Horowitz and Xiao talked about the ways in which news appears on Google. If you really think about it, there are so many ways.

Google 103

Google Keywords FAQ Custom Publishing 103

ClearVoice

MAY 22, 2023

Key takeaway: SEO experts worry about position zero because it can eliminate website traffic. Answer frequently asked questions Incorporate question words Structure information naturally Include imagery Use schema markup The Future of E-E-A-T in SEO SEO experts started talking about EAT as early as 2014 —and not their lunches.

Marketing AI 98

Marketing AI Search Marketing SEO Trends 98

Vidyard

JANUARY 13, 2021

Parting Advice from Our Virtual Networking Experts. Be sure to look at people’s bios at a virtual networking event and see if they’re looking for something that aligns with what you have to offer. When attending a virtual event, you’ll be prompted to set up a bio. Video doesn’t just work for your bio. Learn from the Pros.

Tips 100

Tips Conference Communities Linkedin 100

Onalytica B2B

DECEMBER 11, 2017

Bio: Rachel has over 15 years of experience in marketing with expertise in social media marketing, content marketing, and influencer marketing. HOW DID YOU GET TO BECOME AN EXPERT IN DIGITAL MARKETING? Rachel Miller – Influencer Marketing, Digital Marketing, Social Strategy at TopRank Marketing. Location: California, USA.

Peer-to-peer 257

Peer-to-peer Paid Search Agency Ideal Customer Profiles Mobile Marketing 257

Top Rank Marketing

SEPTEMBER 22, 2023

CNBC Meta is expanding its verification program to businesses After a period of testing, Facebook and Instagram parent firm Meta has begun rolling out an updated Meta Verified program that allows brands using its two primary platforms to subscribe to a verification program that offers check-mark badging, protection against impersonation accounts, along (..)

B2B Marketing 121

B2B Marketing B2B Planning Brand Identity 121

Onalytica B2B

APRIL 3, 2018

Bio: Hi, I am Nikhil Jain, a “ResearchPreneur” – an Entrepreneur with research as his core interest to solve more complex problems and to build solutions for masses. HOW DID YOU GET TO BECOME AN EXPERT IN SOCIAL MEDIA MARKETING? Nikhil Jain – Co-Founder of Foreign Admits and Researchpreneur. ?.

Startups 231

Startups Work Management Social Media Marketing Management 231

ClearVoice

NOVEMBER 20, 2018

Your bio is one of the most important features of your CV Portfolio , or any writer profile for thatmatter. I’d say that your bio and writing samples are the two most important factors brands take into consideration when deciding whom to give assignments to. The components of a good writer’s bio. Great idea.

Work Management 78

Work Management SME Sales Qualified Leads High Quality Lead 78

Onalytica B2B

SEPTEMBER 21, 2017

Bio: Zontee Hou is the founder & president of Brooklyn-based consultancy Media Volery and co-lead of the respected Convince & Convert Consulting team. HOW DID YOU GET TO BECOME AN EXPERT IN CONTENT MARKETING? Zontee Hou – Senior Strategist at Convince & Convert. Location: Brooklyn, New York. Start there.

Forrester 194

Forrester Consulting Webinar Metrics Class 194

Onalytica B2B

NOVEMBER 21, 2017

Bio: Melonie Dodaro is the author of the #1 international bestseller, The LinkedIn Code. HOW DID YOU GET TO BECOME AN EXPERT IN SOCIAL MEDIA MARKETING? Melonie Dodaro – Best-Selling Author | Keynote Speaker |CEO at Top Dog Social Media. Key Topics: LinkedIn, Social Selling, Content Marketing, Social Media Marketing.

Social Media 0

Social Media Ethics Linkedin B2B Sales 0

Exo B2B

OCTOBER 16, 2020

These experts/influencers take up a lot of space, not only in conversations, but also in the strategies of companies that are trying to take advantage of their audience and credibility. But far from us the idea of making a classic ranking as several agencies or experts in marketing might do in the USA. Influencer or expert?

Marketing AI 98

Marketing AI Advertising Agencies Lead Scoring Lead Ranking 98

Onalytica B2B

JULY 19, 2018

Bio: Sandeep is Digital Transformation, Analytics, Big data, IoT & Mobility evangelist with over 30 years of experience in IT Consulting and delivery. HOW DID YOU GET TO BECOME AN EXPERT IN DIGITAL TRANSFORMATION. Sandeep Raut – Vp & Head of Digital APAC at Niit Technologies Limited ?. Location: Mumbai, India?.

Marketing AI 125

Marketing AI Digital Transformation Enterprise Management Analytics 125

Biznology

APRIL 29, 2021

These profiles go beyond the professional bio to provide a more personal glimpse and offer an opportunity for us to get to know each other better as people as we strive to create connections and build community. This month we’re pleased to feature Consultants Collective member consultant and social media expert, Casey Hall.

Consulting 104

Consulting Ideal Customer Profiles Profiling Social Media 104

Onalytica B2B

JULY 17, 2018

Bio: Jonathan Aufray is the co-founder and CEO at Growth Hackers. HOW DID YOU GET TO BECOME AN EXPERT IN BUSINESS INTELLIGENCE? Jonathan Aufray – Co-founder and CEO at Growth Hackers. Key Topics: Startups, Growth Hacking, Digital Marketing. Location: Taipei, Taiwan.

Marketing AI 139

Marketing AI Startups Network Marketing Marketing Automation Services 139

Onalytica B2B

SEPTEMBER 15, 2017

Bio: Neal Schaffer is a leading consultant, educator, speaker, innovator, and influencer at guiding businesses through their digital transformation with a focus on social selling, social media marketing, and sales and marketing alignment. HOW DID YOU GET TO BECOME AN EXPERT IN CONTENT MARKETING?

Curation 267

Curation Social Media Advertising Mediums Digital Transformation 267

Sprout Social

JANUARY 24, 2024

Link in Bio) or use promotion codes, while 45% analyze increases in website traffic during/after campaigns to measure the effectiveness of their influencer marketing campaigns according to the Q3 2023 Pulse Survey. For instance, implementing UTM parameters becomes crucial on Instagram, where clickable links are limited.

Paid Content 100

Paid Content Marketing Analytics Tools Advertising Agencies Marketing Budget 100

Writing on the Web

APRIL 8, 2015

What’s the best kept secret of a newsletter bio? As I mentioned in my last post, your bio on your blog or website About page should be current and tell a story, rather than be a resume written in the third person. The same is true for an email newsletter bio. This will draw them into reading your bio. Offer Help.

Newsletter 100

Newsletter Best Practices Storytelling Guidelines 100

Hubspot

DECEMBER 26, 2023

I’m sharing Twitter optimization tips from experts currently using X for social selling — and getting great results — so you can learn how to apply the most effective strategies in your business. Use your bio to stand out. Use the first line of your X bio to highlight what you do. " Add your title to your name. "

Twitter 61

Twitter Optimization Tips Display 61

Onalytica B2B

AUGUST 7, 2018

Bio: Top 3 LinkedIn Brand Ambassador / Brand Influencer w/ Verizon, Motorola and HTC. HOW DID YOU GET TO BECOME AN EXPERT IN INFLUENCER MARKETING. I have become within the influencer marketing industry an expert in business analytics, influencer relations, ROI and content / digital strategies. Location: Hollywood, California.

Word of Mouth 137

Word of Mouth Skype Advertising Agencies Work Management 137

Onalytica B2B

SEPTEMBER 18, 2017

Bio: Doug Kessler is co-founder and creative director of Velocity Partners, the London- and New York-based B2B marketing agency (and the CMA Agency of the Year 2016). HOW DID YOU GET TO BECOME AN EXPERT IN CONTENT MARKETING? Doug Kessler – Creative Director, Co-Founder, Velocity Partners Ltd. Location: London and NYC.

Demand Generation Agencies 198

Demand Generation Agencies Advertising Agencies Paid Search Agency Copywriting 198

Marketing Insider Group

MAY 13, 2021

Learn From the Experts. Another thing you can do when branding yourself is to look a the thought leaders and experts in your industry. Whether you need to update your social media bio or introduce yourself at a business event, you need to define your brand story quickly and concisely. Create an Elevator Pitch.

Personalization 302

Personalization Brand Identity Branding Custom Publishing 302

Onalytica B2B

MARCH 16, 2018

Lilach Bullock – Lead Conversion Expert | Speaker |Content Marketing and Social Media Specialist. Bio: Highly regarded on the world speaker circuit, Lilach has graced Forbes and Number 10 Downing Street. HOW DID YOU GET TO BECOME AN EXPERT IN SOCIAL MEDIA MARKETING? Location: London, United Kingdom.

Marketing AI 0

Marketing AI Social Media Trade Show Conference 0

Onalytica B2B

SEPTEMBER 22, 2017

Bio: Mark Fidelman is the CEO for Fanatics Media , a Full Service Digital Marketing Agency with a focus on B2B and B2C Influencer marketing. HOW DID YOU GET TO BECOME AN EXPERT IN CONTENT MARKETING? Mark Fidelman – CEO at Fanatics Media. Location: San Diego, CA. Through a lot of trial and error.

Marketing AI 189

Marketing AI Paid Search Agency Youtube Advertising Benchmark 189

ClearVoice

APRIL 26, 2023

Some content writers are generalists and some are subject matter experts in a particular area. Find them via their byline/author bio This is a little-known tip, but it’s a good one. When you read a good article in your industry, look at the byline and/or the little author bio that usually follows the article’s conclusion.

Enterprise Management 52

Enterprise Management Work Management Marketing Management Top of Funnel 52