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And on the Second Day of F8, Facebook Said, ‘Let There Be AI Ethics’

Hubspot

If there's one thing that Facebook wants everyone to know it's taking seriously, it's the topic of ethics. The general idea of an ethical approach to everything it does -- its innovations, initiatives, and new products -- is executed with and undercurrent of ethics, user control, and privacy. eleanorina (@_eleanorina).

Ethics 72
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The 8 Wrong Questions PR Firms Are Asking About Social Media | PR.

Convince & Convert

But, under pressure from digital and advertising agencies each looking to be the driver of the social media express, PR firms are sometimes turning over inquisitional rocks that do not portray them as strategic caretakers of brands’ social presences. Most orgnisations and agencies are still very tactical across the board.

PR 161
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25 outreach tools that can take your business to new heights

Biznology

Traditional PR just isn’t as effective as it used to be. Designed especially for agencies and PR Pros, InkyBee is a product for managing your influencer outreach and communications – with the added benefit of visually rich, easy-to-consume reporting. It’s hard to define Klout – is it a social network?

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Will humans have to re-write AI’s draft of history? 42 marketing and communications predictions for 2024

Sword and the Script | B2B

Some marketing and communications predictions suggest AI will change the world; others see a tailspin of noise and and see humanity as a path for differentiation Most marketing and PR professionals have formed strong viewpoints on AI. That much is apparent I compiled this year’s list of marketing and communications predictions.

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The Carrot and Stick of Social Media Disclosure

Convince & Convert

This post is about optimizing your social media activities for improved engagement and increased ROI by building your reputation and trustworthiness in the eyes of those in your social networks. How can you do this? At worst, they provide inadequate disclosures and no context.

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Facebook Can’t Escape Bias, No Matter What It Says

Contently

In fact, in the past few years, Facebook has arguably become more of a content-sharing network than a social network. That would make the most sense to eliminate any PR hassles. ” Moments is a clear example of how a social network was able to show people curated news without setting off an ethical firestorm.

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UNcanny Insights From UnMarketing | Book Reviews | Social Media.

Convince & Convert

One more note – so many are commenting on how funny this guy is (footnotes are worth the read alone) but this guys advice is down right ethical and that is hard to come by in the marketing realm these days. I have found Scott to be exceptionally ethical in every way. Anonymous Jay – Thanks for the review. Im Jay Baer.