ClearVoice

SEPTEMBER 4, 2020

eMarketer ). eMarketer ). eMarketer ). Content marketing statistics for YouTube. YouTube has two billion active users across the globe. More than 1 in 4 people globally use YouTube to discover and access news content. internet users between the ages of 18-44 say they use YouTube. eMarketer ).

Statistics 111

Statistics Emarketing Content Marketing Paid Search Agency 111

QuanticMind

JULY 31, 2023

This month, Laura Kubiesa, Basis’ VP of Social Media Investment, and Lindsay Martin, Group VP of Search Media Investment, compiled all the latest news, trends, and resources for easy access. share of US video ad spend and anticipating double-digit growth for YouTube’s CTV offering this year. Want to connect with Gen Z?

Paid Content 52

Paid Content Paid Search Agency Allocation Emarketing 52

QuanticMind

AUGUST 30, 2023

This month, Alexa Dillon, Basis’ VP of Search Media Investment, and Erik Chellberg, VP of Social Media Investment, compiled all the latest news, trends, and resources for easy access. Demand Gen campaigns combine image and video ads and serve across YouTube Shorts and in-stream, Discovery, and Gmail. Twitter is now X.

Paid Search Agency 86

Paid Search Agency Verticals ROAS Emarketing 86

QuanticMind

MAY 31, 2023

Basis’ Senior Vice President of Paid Search and Social, Amy Rumpler, compiles all the latest news, trends, and resources each month for easy access. Highlights from YouTube Brandcast: 2023 [:04] During this year’s upfronts, YouTube shared a slew of new stats related to the rise of their app on home TV sets.

Paid Content 77

Paid Content Marketing AI Paid Search Agency Amazon 77

Porch Group Media

OCTOBER 24, 2019

Digital Advertising – Key Trends Heading into 2020. eMarketer ). eMarketer ). Some key trends to watch out for include the following: Digital Video. One trends this year are shorter video ads, or bumper ads, that are compelling and grab a consumer’s attention. Sharethrough ). billion in 2019. billion in 2019.

Advertisements 56

Advertisements Advertising Trends Mobile Advertising 56

Outgrow

MAY 5, 2021

What Are the Latest E-commerce Marketing Trends to Skyrocket Your Sales. And e-commerce marketing trends are evolving just as steadily day by day. You may feel that there are too many e-commerce trends out there and that you may lose count of them. Brands should ensure they are aware of this trend.

Trends 52

Trends Outgrow Planning Paid Search Agency 52

Choozle

MARCH 27, 2024

According to Comscore , as streaming TV gains momentum, a significant portion of newly acquired viewing hours—75% to be exact—are spent on content beyond the top six streaming apps like Netflix, YouTube, Prime Video, Hulu, Max, and Disney+. The good news?

Advertising Agencies 82

Advertising Agencies Cost Per Thousand Advertisements Advertising 82

KoMarketing Associates

JUNE 29, 2016

eMarketing Association Network. Managed by the eMarketing Association, the worlds largest Internet marketing association and open to all interested in Internet Marketing. Managed by the eMarketing Association, the worlds largest Internet marketing association and open to all interested in Internet Marketing. Future trends.

Linkedin 141

Linkedin B2B Marketing Marketing Analytics Tools Work Management 141

Hubspot

AUGUST 31, 2017

More than half of eMarketer survey respondents between the ages of 18 and 24 said they use the app all the time. Source: eMarketer / Recode. What is typical is Snapchat's push to engage younger users -- between the ages of 18-24, the demographic segment where Snapchat is most popular.

Social Media 76

Social Media Facebook Youtube Emarketing 76

Porch Group Media

NOVEMBER 4, 2022

Another study by eMarketer shows cord-cutters are all set to reach 55.1 million by the end of 2022 A similar study by eMarketer tells us that Connected TV users will rise to 204 million, representing about 60% of the population. An estimate by eMarketer shows that U.S advertisers will spend about $38.83

First-Mover Advantage 52

First-Mover Advantage Emarketing Cable Amazon 52

Hubspot

MAY 1, 2020

Not only is Facebook Live thriving, with one in five videos being live streams , but other major platforms like Instagram , Twitter , YouTube , and -- most recently -- LinkedIn , have embraced similar features. Like with any new trend, brands might also wonder, "Is streaming live video worth my time, or is this strategy just built on hype?".

Stats 101

Stats Video Marketing Planning Paid Search Agency 101

ClearVoice

OCTOBER 17, 2018

Therefore, eMarketer’s recent report that video will make up a quarter of all digital ad spend in 2018 should come as no surprise. eMarketer predicts that Facebook will continue with double-digit growth yearly through 2020. The three trends Andrea discussed include: Going live. eMarketer estimates that almost half of U.S.

Spending 55

Spending Paid Search Agency Emarketing Video Marketing 55

illumin

DECEMBER 14, 2023

Here’s why in-game advertising is one of today’s biggest trends in marketing. eMarketer suggests there are approximately 184.6 Here’s why in-game advertising is one of today’s biggest marketing trends. Furthermore, a study by eMarketer shows the majority of video game players in the U.S.

Advertisements 52

Advertisements Advertising Mobile Advertising Banners 52

illumin

DECEMBER 14, 2023

Here’s why in-game advertising is one of today’s biggest trends in marketing. eMarketer suggests there are approximately 184.6 Here’s why in-game advertising is one of today’s biggest marketing trends. Furthermore, a study by eMarketer shows the majority of video game players in the U.S.

Advertisements 52

Advertisements Advertising Mobile Advertising Banners 52

Oktopost

SEPTEMBER 13, 2022

An Emarketer report forecasted that digital ad spending in the financial services sector would grow 9.7% Stay up-to-date on industry trends: Social media is a great way to stay abreast of the latest industry news and trends. billion in 2020. Over 70% of that amount will be spent on mobile advertising – an increase of 13% to $13.9

Social Media 86

Social Media Work Management Marketing Management Service 86

Content Standard

APRIL 26, 2018

There is no scarcity of data, predictions, or opinions about social media trends. Take a look at these ten current statistics from reputable sources (Pew Research, Statista, eMarketer, and more) and the implications of each for your social media strategy today. Source: eMarketer. Source: We Are Social ; eMarketer.

Social Media 91

Social Media Statistics Social Marketing Marketing & Strategy 91

Martech Advisor

MARCH 6, 2020

The short-form video specifically, a trend that has been brewing with Millennials and Gen Z for nearly a decade, is having a moment. Learn More: YouTube Hashtags: The Secret to Video Marketing Success. aged 13-16 are on TikTok, according to eMarketer. Learn More: Video Intelligence Trends 2020 & 2019 Year in Review.

Video Marketing 71

Video Marketing Mobile Advertising Emarketing Youtube 71

Digilant

FEBRUARY 8, 2022

As the connected TV landscape becomes more diverse, the industry’s major players — Apple, Amazon, and YouTube — are guarding the CTV data they accumulate. As consumers trend more toward OTT viewing, viewership data becomes increasingly important to advertisers. Further, CTV advertising offers great reach.

Advertising Agencies 52

Advertising Agencies Paid Search Agency Emarketing Correlation 52

KoMarketing Associates

OCTOBER 20, 2015

eMarketer forecasts that during 2016 mobile ad spend will top 100 billion worldwide, which translates to 51% of all projected digital ad expenditures. The trend continues to just over 70% by 2019. You can monitor app downloads and installs, or share screenshots or YouTube videos of your app in action.

Mobile Advertising 120

Mobile Advertising Mobile Marketing Paid Search Agency Advertisements 120

Adobe Experience Cloud Blog

NOVEMBER 23, 2015

Read on for 3 trending digital marketing strategies—plus 3 more that are on the horizon—and some tips on how you can increase your marketing ROI by incorporating them into your campaigns : 1. billion—and is predicted to reach $6 billion by 2018, according to eMarketers. Here’s a quick look at 3 future trends for early adopters : 1.

Trends 48

Trends Marketing & Strategy Marketing Strategy Mobile Advertising 48

Porch Group Media

MAY 21, 2019

While we know digital marketing is constantly evolving, what are the important statistics and trends that every marketer should know to inform their marketing strategy? eMarketer). YouTube, Snapchat and Instagram are the most popular online platform among this age group. eMarketer). eMarketer projects that by 2019, 83.6

Statistics 45

Statistics Mobile Advertising Emarketing Mobile Marketing 45

ClearVoice

MAY 22, 2020

According to emarketer, it is forecasted that “[in 2020] 86.8 It is expected that Twitter, YouTube, Pinterest, and Snapchat will follow. With dynamic colors and icons, they provide multiple categories to let followers know more about trends, Q&As, art, and fan outfits! percent of U.S. percent will use Instagram.”

Ideal Customer Profiles 111

Ideal Customer Profiles Paid Search Agency Profiling Emarketing 111

ClearVoice

DECEMBER 5, 2018

Unfortunately for you (but fortunately for humanity), the time users spend on social media isn’t trending the way you might believe. A recent report from eMarketer shows that from 2014-2017, social media usage climbed by about 5 minutes per day per user each year. contentmarketing Click To Tweet. Digital video.

Social Media 61

Social Media Media Emarketing Facebook 61

Content Standard

JANUARY 5, 2016

hours each day watching video content in front of a screen in 2015, eMarketer reports. For companies reluctant to invest in video, that positivity offers a powerful incentive to jump on the trend. Consumers spent 39 minutes per day in 2015 watching video on mobile devices, up from just three minutes in 2011, eMarketer reported.

Stats 61

Stats Video Marketing Verticals Emarketing 61

Webbiquity

FEBRUARY 16, 2016

As noted in the 2016 B2B Marketing Trends report , B2B marketing strategies and practices are in the midst of significant change, driven by new technologies and evolving buyer expectations for more “consumer-like” experiences. Here are five key takeaways from this research: Image credit: e_Strategy Trends. eMarketer ).

Stats 110

Stats Social Media Marketing Automation Services B2B Marketing 110

Martech Advisor

SEPTEMBER 26, 2019

The B2B audience spends plenty of time on publisher websites from their niche to stay on top of trends. According to eMarketer , the average US adult will spend 3 hours 43 minutes on mobile devices in 2019. Learn More: What is Digital Advertising and Getting Started as a Digital Advertiser. Identify Top Publishers in Your Niche.

Display 74

Display Advertising Agencies Advertisements Advertising 74

Webbiquity

JANUARY 2, 2013

The first step to improving digital marketing results is to understand the emerging trends and best practices. e-Strategy Trends ). e-Strategy Trends ). eMarketer ). eMarketer ). eMarketer ). eMarketer ). Earnest Agency ). Marketing Charts ). Marketing Charts ). Marketing Charts ). MarketingProfs ).

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

ClearVoice

JANUARY 2, 2019

One year ago, we were all gearing up for the explosion of what experts told us would be the big marketing trends in 2018. This eMarketer report from July shows that the amount in sales revenue that Amazon brought in during 2018 is a full 29.2 Now, one year later, we can look back to see how these predictions panned out. Grade: B-.

Planning 65

Planning Emarketing Amazon Transparency 65

Content Standard

MAY 22, 2015

Whether you’re pushing out a video content marketing strategy on Snapchat, YouTube, Instagram, or Facebook, here are three things you need to know about grabbing the attention of the country’s largest generation to date: 1. Want to stay in the loop on current video content marketing news and trends?

Video Marketing 40

Video Marketing Emarketing High Quality Lead Internet Marketing 40

KoMarketing Associates

APRIL 2, 2012

This new solution blends elements of popular social media platforms like Facebook and Twitter with social sharing sites like Flickr and YouTube, integrating search engine optimization and marketing into the Google network of sites. A recent article from eMarketer highlighted the fact that users spent an average of 3.3

Google 120

Google B2B Marketing Paid Search Agency Search Engine Marketing 120

Content Standard

DECEMBER 8, 2016

Digital ad spend will soon overtake TV ad spend for the first time, according to eMarketer. After all, the amount of time people spend on TV and traditional media is continually decreasing, even as time with digital and mobile rises upward, eMarketer noted in a second report.

Planning 40

Planning Allocation Marketing Budget Creation Emarketing 40

Content Standard

DECEMBER 9, 2014

Nielsen recently announced plans to begin reporting on Netflix’s and Amazon’s video-on-demand services in an effort to better track consumption trends in video content. ” Nielsen will kick this reporting off next month, using audio-recognition technology to determine what users are watching.

Demand 40

Demand Video Marketing Webcast Paid Search Agency 40

Biznology

OCTOBER 15, 2018

Brightcove conducted a study recently that showed, in the words of Bill Fisher of eMarketer, astonishing results. Nevertheless, social media, as well as pre-recorded TV and YouTube ads are not yet a thing of the past. The video even got into the trending section on Twitter. Meanwhile, 315,000 people commented on the video.

Video Marketing 143

Video Marketing Broadcasting Paid Search Agency Facebook 143

Hubspot

NOVEMBER 11, 2011

Officially out of beta today , Google's new resource offers helpful tools, studies, trends, stats, and videos to give marketers the data they need when they need it. Source: eMarketer, January 2011) Tweet This! Source: eMarketer, May 2011) Tweet This! Source: eMarketer, June 2011) Tweet This! Internet Usage. Mobile Use.

Paid Content 28

Paid Content Google Emarketing Paid Search Agency 28

Rain: The Growth Agency

FEBRUARY 26, 2018

It’s certainly a trend, but it’s not dramatic. The trend to focus on is not cord cutting but on potential growth in “skinny bundles” – Sling, Hulu TV, DirecTV Now, PlayStation Vue, and YouTube TV. Since 2012, about 6 million households have cut the cord to cable and satellite TV. These have grown to 5.3

Cable 40

Cable Bundling Broadcasting Bandwidth 40

Valasys

OCTOBER 10, 2019

Marketers can also imply the insights gathered from the trend mapping of the social media KPIs over a while (generally over a quarter or for six months) for impactful brand storytelling reflecting on the value propositions of their products or services. Another study by Emarketer reflects that 90.45 billion users across the globe.

Cost Per Thousand 55

Cost Per Thousand Social Media ROMI CPM 55

ClearVoice

SEPTEMBER 2, 2021

Younger audiences are shifting away from traditional social media platforms into newer platforms like TikTok might be categorized by some as a trend, but it is much more than that — it’s a revolution. Twitter and Youtube began the process of adapting. These effects—combined with music—often drive trends on the app.

Youtube 106

Youtube Tools Paid Search Agency Advertising Agencies 106