Marketing Insider Group

DECEMBER 8, 2021

Make video a core part of your marketing strategy, if you haven’t yet. And according to Emarketer, 66.6 Video marketing is becoming more important, it seems, every day. Consider these stats: Twitter claims that 82% of its users view video content on the app. Invest in Chatbots & Voice Tech.

Practices 284

Practices Tips Business Emarketing 284

distribion

NOVEMBER 9, 2016

Email marketing consistently ranks among the highest ranking channels producing revenue and a strong return on investment. We have scoured the internet and collected a list of email marketing trends and stats that we have incorporated into our latest ebook, Reply All: Flat-Out Fundamental Insights into Crafting Compelling Emails that Deliver.

Stats 79

Stats Email Marketing Trends Work Management 79

Contently

JUNE 3, 2016

This year, that day was June 1, when venture capitalist Mary Meeker and her firm KPCB released their annual Internet Trends Report. don’t skimp when it comes to analyzing how the internet shapes the global economy—the 2016 SlideShare comes in at a hefty 213 pages. Internet ad spend grew after years of stagnation.

Internet Marketing 60

Internet Marketing Marketing Report Trends Paid Search Agency 60

Biznology

MAY 25, 2015

Here are 31 stats on SEO that show what Ricky Bobby knows. #1 91% of US internet user search every month (source: HubSpot ). source: Digital Marketing Philippines ). 88% of search engine optimization marketers believe optimizing for mobile will be more important this year. source: eMarketer ). source: BrightEdge ).

Stats 80

Stats SEO Paid Search Agency Click Rate 80

Marketing Insider Group

FEBRUARY 5, 2024

Navigating the digital marketing world is like surfing – you need to catch the right wave to successfully ride the trends. As we look ahead, the future of marketing is shaping up to be an exhilarating swell, filled with evolving challenges and opportunities. DemandSage) 49% of marketers believe organic search yields the best ROI.

Paid Content 210

Paid Content Stats Marketing Budget Webinar Metrics 210

Webbiquity

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. The first step to improving digital marketing results is to understand the emerging trends and best practices. What do buyers really want from social media marketers?

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

KoMarketing Associates

JANUARY 27, 2014

While most businesses have laid out their marketing strategy and set their budgets, some of the latest facts and figures may have them rethinking current initiatives. From mobile marketing to content curation and revenue data, here are six statistics B2B marketers must pay attention to in 2014: 1. MarketingProfs.

B2B Marketing 120

B2B Marketing Stats Planning Curation 120

Content Standard

JANUARY 5, 2016

Video marketing was everywhere in 2015. Across devices and platforms, digital video came on the scene in a big way—and forced digital marketers to hustle to keep up. For proof of the importance of video marketing, look no further than our top 10 takeaways from 2015 below. Consumers are Clamoring for Branded Video.

Stats 60

Stats Video Marketing Verticals Emarketing 60

NuSpark Consulting

JANUARY 11, 2013

As we examine the direction that marketing is heading in 2013 and beyond, we have to look at where the influx of technology is taking consumers. With the growth of mobile technology exploding, the majority of consumers have an Internet-capable video player in their pocket. Companies need to understand this paradigm shift and adapt.

Mobile Marketing 100

Mobile Marketing Paid Search Agency Advertising Agencies Video Marketing 100

Porch Group Media

NOVEMBER 4, 2022

In simple words, Connected TV is any TV that can be connected to the internet. CTV is any television set used to stream video over the internet. Here are some stats on why Connected TV should be part of your 2023 strategy: Do viewers watch traditional TV or streaming TV more? An estimate by eMarketer shows that U.S

First-Mover Advantage 52

First-Mover Advantage Emarketing Cable Amazon 52

Porch Group Media

FEBRUARY 16, 2021

Email marketing continues to be a top performing channel for marketers. Year after year, email outperforms other marketing channels in terms of ROI, customer acquisition and retention. For every dollar brands invest in email marketing, they receive 42 dollars in return. Email Marketing Objectives.

Email Marketing 72

Email Marketing Optimization Marketing Strategy Marketing & Strategy 72

Hubspot

JUNE 21, 2012

Marketers are starting to realize that the mobile upswing isn't just a fad. Thing is, if you haven't already made an investment in mobile marketing , starting now could seem a little daunting. 23 Mobile Marketing Statistics You Should Know. Source: Microsoft Tag ) Tweet This Stat! Source: Microsoft Tag ) Tweet This Stat!

Stats 28

Stats Mobile Marketing Emarketing SMS 28

Atomic Reach

MAY 14, 2019

There is always debate among marketers what the effective uses of a marketing budget are. When used in conjunction with other marketing strategies they can become one of your most powerful revenue streams. Facebook’s ad revenues exceed the entire print industry in 2019 ( EMarketer ). SEO Tribunal ). Wordlead ).

PPC 110

PPC Paid Content Cost Per Click Statistics 110

Huptech Web

MARCH 2, 2023

It is no secret that social media has revolutionized how businesses approach online marketing and have become an integral part of their marketing strategies. Social media platforms’ increasing popularity and benefits have led to incorporating social commerce into marketing strategies.

Paid Content 52

Paid Content eCommerce Social Media Paid Social Agency 52

Porch Group Media

JANUARY 29, 2019

Email Marketing Trends and Strategies for 2019. Email continues to reign as the top performing marketing channel in terms of ROI, lead generation, content distribution and other key metrics. In research by The Manifest , almost 70% of businesses use email marketing as part of their campaign strategy. eMarketer).

Email Marketing 60

Email Marketing Marketing & Strategy Marketing Strategy Trends 60

Hubspot

MAY 20, 2011

Or that 75% of Internet users never scroll past the first page of search results? Or that US Internet users spend 3x more time on blogs and social networks than they do on email? 100 Awesome Marketing Stats, Charts and Graphs. 100 Awesome Marketing Stats, Charts and Graphs. Search Engine Optimization.

Stats 28

Stats Emarketing Hubspot Internet Marketing 28

Marketing Insider Group

SEPTEMBER 14, 2020

The world of digital marketing is constantly changing. Whether it’s a global pandemic, racial unrest, political upheaval, new channels and apps, demographic shifts, or changing consumer dynamics – the job of today’s marketing leaders is not getting easier. There are 179 bullets but 200+ actual stats in this post.

Stats 263

Stats Webinar Metrics Marketing Strategy Marketing & Strategy 263

Contently

APRIL 18, 2017

” Luckily for Holmes, he never worked in marketing. That’s a problem because, as we’re reminded every other week, digital video is not only the future of marketing, but the internet at large. Cisco estimates that video “will be 82 percent of all consumer internet traffic by 2020.” Case closed?

Video Marketing 154

Video Marketing Youtube Ad Exchange Click Fraud 154

Buffer

APRIL 29, 2019

Live video seemed destined to be a huge focus for social media and for marketing strategies. An emarketer study showed that one in every three Internet users had watched a live video in 2016, and that number was double for the much-coveted millennial demographic. Live streaming video in 2016 (via emarketer ).

Video Marketing 76

Video Marketing Social Networks Emarketing Youtube 76

Digilant

MARCH 2, 2023

Here are a few stats showcasing just how powerful video consumption is in 2023: The average consumer watches 18 hours of video weekly, about 2.5 Soure: YouGovAmerica) 82% of Global Internet Traffic in 2022 Came From Video. Source: eMarketer) Video is the number 1 source of information for 66% of people. hours per day.

Paid Search Agency 52

Paid Search Agency Ads Peer-to-peer Mobile Advertising 52

Hubspot

SEPTEMBER 25, 2015

When display advertising first surfaced in the world of marketing, many marketers were left with a bad taste in their mouth. Let's take a look at how display advertising has changed, and how you can make it work for your business if you decide to incorporate it alongside your inbound marketing strategy. Source: eMarketer ).

Paid Content 28

Paid Content Advertising Agencies Display Stats 28

Hubspot

NOVEMBER 11, 2011

Ever needed a compelling, reliable stat to help make a point, round out a blog post, or make your ebook even more data-driven? Think Insights with Google , Google's new information and resource hub for marketers, has got you covered! We've found some pretty awesome marketing stats you can use, for starters.

Paid Content 28

Paid Content Google Emarketing Paid Search Agency 28

SnapApp

AUGUST 3, 2016

Marketers have to take this into consideration when creating content and materials. In this post, we’ll examine some stats that indicate how interactive content is effective for the ever-shrinking attention span, as well as what aspects make it so engaging for users. What Do Internet Users Want? The short answer: Yes.

Emarketing 48

Emarketing Storytelling Class Interactive Marketing 48

Bannerflow

MAY 27, 2019

These are the key conclusions reached in Bannerflow’s recent webinar with Martech: The future of display advertising: New marketing strategies to boost results. These changes to traditional workflows, are allowing in-house marketing teams with the right tools and competency – to move with more agility and control than ever before.

Advertising Agencies 65

Advertising Agencies Display Webinar Metrics Advertisements 65

Webbiquity

FEBRUARY 2, 2011

That’s the case because, in an increasingly competitive and noisy market, buyers care not so much about what you sell as about what you know , and what you are passionate about. Get the answers to these questions and more here in some of the best guides to content marketing of the past year.

Marketing Budget 100

Marketing Budget Tactics Tips Content Marketing 100

Ambal's Amusings

OCTOBER 15, 2009

What types of metrics do B2B marketers need to measure a marketing campaign's success? We have invited B2B Experts to shed light on the following question: "In what ways have metrics evolved with the increase in digital B2B marketing? Recommended Resources from B2B Marketing Experts. Marketo's Modern B2B Marketing.

ROI 100

ROI B2B Marketing Paid Search Agency Planning 100

Marketing Insider Group

FEBRUARY 17, 2021

Most people think marketing is just people buying ads. The truth is, most marketers are simply lining the pockets of big ad tech execs, paying for bot traffic, and delivering no measurable revenue from ad spend. Our clients spend just 5% of their ad budget on Content marketing but see 7x ROI on average. eMarketer.

Paid Content 362

Paid Content Paid Search Agency Ads Banner Ads 362

Vidyard

MARCH 23, 2021

So if you—or your boss—are looking to understand the power of video and want the stats to back it up, then look no further. We’ve compiled the top video marketing statistics that matter to businesses to help you make the best decision for your marketing needs. Video Marketing Statistics 2.1 Video Marketing Strategy 2.2

Stats 65

Stats Video Marketing Enterprise Management Planning 65

Webbiquity

OCTOBER 16, 2012

Though social media marketing is now used in about 90% of companies, techniques, platforms and best practices continue to evolve. Increase use of video marketing? Social Media Stats and Demographics. Marketing Pilgrim ). Internet users and represent the majority of Americans’ time online. eMarketer ).

Paid Content 100

Paid Content Social Media Stats Social Marketing 100

Hubspot

MARCH 23, 2013

But sometimes you need something so insanely specific that a general keyword phrase doesn't really do it for you, especially for marketers on the hunt for a specific piece of content. This allows you to search just one domain -- not the entire internet -- for a particular search term. Enter the Google site:search. Search for data.

Google 28

Google Marketing Websites Tips Stats 28

Hubspot

OCTOBER 26, 2011

With the holiday season literally right around the corner, marketers must get their butts in gear quickly if they want to take advantage of holiday shoppers' buying behaviors. Are you leveraging the right channels such as social media and mobile marketing tactics to take advantage of consumers' changes in shopping patterns?

Statistics 28

Statistics Planning Stats Open Rate 28

Webbiquity

DECEMBER 1, 2015

Though social media marketing has become ubiquitous, most companies and brands still struggle to achieve their desired results. Those are among the conclusions it’s fair to draw from the collection of social media marketing facts and statistics below. Influencer marketing? Or to accurately measure their results.

Social Media 100

Social Media Stats Media Emarketing 100

Webbiquity

APRIL 14, 2014

“Big data” is one of the trendiest buzzwordy terms in marketing/technology/business today. 2014 B2B Content Marketing Trends–North America: Content Marketing Institute/MarketingProfs. 2014 B2B Content Marketing Trends–North America: Content Marketing Institute/MarketingProfs. No, not that.)

Paid Content 100

Paid Content Statistics Social Media Social Marketing 100

Hubspot

MAY 19, 2011

It's an inbound marketing no-brainer: the best way to get your prospects to find and learn about your company, its products, and its services is by publishing content. And the latest data shared by eMarketer only confirms it. What This Means for Marketers. Marketing Data: 100 AWESOME Marketing Stats, Charts, & Graphs.

Social Media 28

Social Media Media Emarketing Stats 28

Webbiquity

JULY 14, 2015

Business and consumer marketers are nearly unanimous in their belief in the importance of social media to marketing activities. As noted below, the money is following that belief: social media now accounts for about 11% of all digital marketing outlays, and spending on social media marketing will total nearly $10 billion this year.

Stats 80

Stats PR Social Media Social Marketing 80

Single Grain

JUNE 13, 2023

Keeping an eye on the latest internet advertising revenue statistics gives you an edge over your competitors. Online marketers need to stay updated about the latest marketing and internet advertising trends to minimize ad spend and maximize economic growth. Expert Market Research ) 7.33 Expert Market Research ) 7.33

Paid Content 102

Paid Content Statistics Advertising Agencies Advertisements 102

SnapApp

DECEMBER 4, 2017

And as the content marketing landscape continues to rapidly evolve, it makes sense to look to research to identify trends and patterns that can help guide your strategy. That’s why we’ve gathered 54 content marketing stats all in one place – so you can start thinking about how this data will inform your plans for 2018. .

Paid Content 122

Paid Content Top of Funnel Stats Marketing Budget 122