In his book,  The New Know , Thornton May makes a case for data analysis becoming the next frontier of corporate evolution. Having spent the past 15 years getting their transaction systems in place, businesses will now turn their attention to making sense of the massive amounts of data they are collecting. The result will be a transformation of corporate productivity fueled by deep insights into customer needs. Business analysts will become the new rock stars of the organization. This is one in a series of posts that explore people and technologies that are enabling small companies to innovate. MORE >>

Summer of Sales Intelligence: InsideView Sees Huge Gains in Customers and Major CRM Platforms, Delivers 8 Million Sales Triggers in Recent Quarter. Ten times more companies started using intelligence to sell better in 2011′s Q3 than any other quarter. That’s according to the latest numbers from InsideView, the leading provider of sales intelligence for the enterprise. The company also revealed it delivered more than 8 million unique new opportunity sales triggers to its customers during the same period. Intelligence Over Data: Quality and Quantity in Harmony. not just sales.” MORE >>

The web person or web team splintered off from other departments and was sequestered into distant cubicles to huddle over text editors or Dreamweaver. The department meetings were just as likely to devolve into critical analysis of middle period Elvis Costello albums as produce substantive business decisions. Goodbye Cruel World was an awesome record; you just don’t get the vision, man.” Dude, Elvis doesn’t even think that was a good record MORE >>

How is the Internet and social media affecting our lives, our families, our careers? Lee Rainie, Director of the Pew Internet and American Life Project is leading the charge to help answer these questions and more. Pew is definitely my go-to place for statistically-valid, well-crafted research on the Internet and social web. What a thrill it was to be on a panel with Lee last week and have a chance to interview him about new directions in Internet reseach. In this short video interview, Lee talks about … The Internet research that is making him go “WOW!” MORE >>

Let's say that a couple of months ago, you decided to really start drinking the inbound marketing Kool-Aid, and you took the plunge: you started a business blog. You put in the time to get it going, published a few posts, and waited for the leads to start rolling in. So why haven't you noticed a difference? What happened to the results? WHERE ARE ALL THE LEADS?! So many new bloggers adopt the simple "if you build it, they will come" mentality. But let's be honest -- there's a lot more work involved. 12 Reasons Your Blog is Failing. They want to be educated. They want to obtain information. MORE >>