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How B2B SEO Differs From Traditional B2C SEO

Marketing Insider Group

Therefore, B2B SEO must align content and keyword strategies with the stages of this elongated buying cycle, nurturing leads through informational, consideration, and decision-making phases. Detailed Keyword Research Prioritize long-tail keywords that align with the needs and queries of B2B buyers.

SEO 230
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How To Find Current Trending Topics for Content Creation: The 10 Best Tools

Marketing Insider Group

Investigate our list of resources for discovering current trending topics that keep your content relevant. Key Takeaways: Resources like Google Trends, Exploding Topics, Feedly, and Trend Hunter help you find top trending topics. Here are 10 of the top resources you can use to find up-to-date issues.

Trends 261
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11 SEO Myths That Will Damage Your Rankings in 2022

Brightedge

Keep the following suggestions in mind when formulating an ongoing SEO strategy: Pick your information sources well - Outlets like Search Engine Land and Search Engine Journal publish articles written by seasoned professionals and industry insiders. only to be confronted with a wall of 12,000 words of largely irrelevant information?

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How to Find Low-Competition Keywords: 5 Simple, Easy Steps

Spiralytics

These keywords are easier to rank for because they have lower search volumes, fewer websites targeting them, or the top search results are occupied by websites with low domain authority. Leveraging these tools helps you make informed decisions about which keywords are worth pursuing based on their competitive landscape.

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How to Drive Traffic with Zero Search Volume Keywords

seo.co

And if big-name businesses are willing to fight you for prime SERP real estate , they’ll put in more resources to get those expensive keywords to work for them. One example of getting good results using zero search volume keywords is Amazon; the platform generates about 57% of sales from long-tail keywords.

Keywords 111
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‘SEO Is Not a Unicorn’: Crucial SEO Tips for Content Marketers

Contently

The Importance of Long Tail Keywords As you create your keyword strategy, keep long tail keywords in mind — which are typically more specific, more targeted, and longer than other keywords. Outbound Links If you’re writing about a topic, you can add links to pages that aren’t part of your domain.

SEO 190
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How to Optimize Your Website for Voice Search

seo.co

Voice search is an internet-based way to find information. Search engines like Google Home use artificial intelligence (AI) to understand natural speech patterns and respond accordingly using algorithms that analyze words, grammar, syntax, topic/domain knowledge, and so on. Prioritize Long-Tail Keywords.