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Show me your footer, I show you mine

Kevin Indig

For example, in 2016, Google registered the patent for User-Sensitive PageRank , which factors user behavior and trust into link weights. Many SEOs are scared to raise the number of links on every page, but when keeping PageRank and CheiRank somewhat in balance, it’s no problem. At G2, we optimized the footer.

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Topical SEO: 7 Advanced Concepts of Link Relevance & Google Rankings

Moz

This is the popularity part of Google’s algorithm, described in the original PageRank patent. In the beginning, there was the original PageRank patent , which changed the way search engines worked. An expert page is a document that links to many other topically relevant pages. Topic-sensitive PageRank.

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Cloud: Top 100 Influencers & Brands

Onalytica B2B

From documents, music, television series, movie downloads; to emails and photographs, such a variety of data now exists that we want to access from any of our devices at any given time. PageRank (Normalised). PageRank (Normalised). 90% of the world’s content was generated in the last two years alone! Download The Full Report.

PageRank 100
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You’re doing SEO wrong: it’s all about authority

Biznology

For example, I wrote the following in 2010: PageRank is designed to ensure that the most relevant, authoritative sites are listed at the top of search results. But it is not likely to rank for competitive terms unless your site demonstrates authority on the topic.

SEO 217
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An Introduction to Black Hat SEO

Hubspot

They state on their website that “any links intended to manipulate PageRank or a site's ranking in Google search results may be considered part of a link scheme and a violation of Google’s Webmaster Guidelines.” Google’s Matt Cutts commented in the thread that he had confirmed multiple times that paid links that pass PageRank.

SEO 74
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E-A-T and the Quality Raters' Guidelines - Whiteboard Friday

Moz

These guidelines are a document that Google has provided to this whole army of quality raters. There are apparently 16,000 quality raters, and what they do is they use this document, the Quality Raters' Guidelines, to determine whether websites are high quality or not. The Quality Raters' Guidelines. But expertise is very important.

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8 Interesting Things You Probably Didn't Know About Google's Algorithm

Hubspot

That’s where we see one of the first mentions of PageRank, which is the technology that Google continues to use to help rank search results. 4) PageRank was named after Google co-founder Larry Page. When the name “PageRank” is assigned to the technology that helps Google rank pages, it seems fairly intuitive.