Webbiquity

JANUARY 25, 2010

This post will review recommendations from Rick Burnes, while a follow-up post will present ideas from Chris and Sally. This should be the focal point of social media efforts, but additional avenues for sharing great content include podcasts, videos, photos, presentations, eBooks and even social news releases. Post this on Diigo.

Social Media 100

Social Media Social Marketing Enterprise Management Marketing Analytics Tools 100

Writing on the Web

FEBRUARY 14, 2011

It’s an intellectual process in which you write, “Here’s our company’s biggest advantage, and here is what you need to do.” It demands vivid insight and storytelling skill to present an idea that packs enough emotional power to be memorable. There are two ways to persuade people. Persuading with a story is hard.

Business Blogging 100

Business Blogging Business Digg Storytelling 100

Webbiquity

NOVEMBER 2, 2010

This presents misunderstandings (at the least) and enlists your people beyond just the marketing and PR groups. She provides an excellent taxonomy of the social media landscape, categorizing the different types of social media tools into: • Social News Sites (Digg, Reddit, Kirtsy, etc.). Instead, they want to connect. Rich Meyer.

Social Media 100

Social Media Social Marketing Media Planning 100

Writing on the Web

AUGUST 2, 2010

Business persuasion skills, whether for presentations in person or for web pages online, have always centered on problem solving using rationality and logic. The amount of glucose necessary to fuel the cortex processes of rational decision making is huge. Here’s what I see as an important shift in online marketing tactics.

Trigger Marketing 100

Trigger Marketing Copywriting Digg Urgency Marketing 100

Webbiquity

FEBRUARY 18, 2011

Miriam Ellis reports that while Google’s Maps feature isn’t perfect—nor is the search giant’s process for reporting errors—Google has at least improved the process for the latter. How To Report A Google Maps Problem by Search Engine Guide. The Basics of Local SEO – Whiteboard Friday by The Daily SEO Blog.

SEO 100

SEO Digg Consulting Social Networks 100

Webbiquity

JANUARY 18, 2010

In addition, each chapter ends with a quick summary of the key points presented, a nice touch that helps reinforce and retain the most important information. This relatively slim volume would have benefited from a bit more detail on specific steps or actions to accomplish some of the objectives presented. Brad Shorr. Douglas Karr.

Advertising Agencies 100

Advertising Agencies Paid Search Agency Marketing Management Digg 100

Writing on the Web

NOVEMBER 8, 2010

But the right brain’s ability to process visual images holds steady. Be broad and positive in your presentation of information. Here are a few facts about the older brain and how it likes to be marketed to. As we age, the word-oriented left hemisphere of the brain overloads more easily. Older brains are resilient.

Peer-to-peer 100

Peer-to-peer Digg Urgency Marketing Buzz 100

Webbiquity

FEBRUARY 10, 2011

If you want to make it easy for readers to share your blog posts socially—but find social media sharing tools such as ShareThis overkill because of the overwhelming number of options they present—here are simple code snippets to create custom sharing buttons for the most popular social networking sites. Share this on Bebo. Share this on Mixx.

Auto Responder 100

Auto Responder Digg Best Practices RSS 100

Writing on the Web

APRIL 4, 2011

When was the last time you read a white paper that added real value to your research process? While many companies still access vendor white papers, the majority say that they are typically just glorified sales pitches and do not provide any actionable insight that can be used in the research process. Alternatives. Post on Google Buzz.

Paper 100

Paper Marketing Automation Services Marketing Management Microsite 100

Webbiquity

FEBRUARY 2, 2011

What different types of content should you develop for different types of buyers and the various stages of the buying process? How much content is “enough?&# How can you optimize your content for search? Where can you spread your content to maximize exposure? Content Marketing Strategy and Tactics. The bad news is that it’s not easy.&#.

Marketing Budget 100

Marketing Budget Tactics Tips Content Marketing 100

Webbiquity

AUGUST 5, 2010

To make your blog stand out from the crowd, Edward Khoo provides 10 tips including using controversy (carefully), simplifying the subscription process and this gem: “Create different profiles for each social media site. Gini Dietrich lays out a six-step, eight-minute process to use social media to promote blog posts.

Business Blogging 100

Business Blogging Tips PageRank Business 100

Webbiquity

JANUARY 10, 2010

Khalid Saleh provides helpful tips on how to improve conversion rates such as analyzing your analytics, viewing optimization as a long-term commitment, andstarting optimization during the initial site development process. Finding Google AdWords Super Converter Keywords by MediaPost Online Media Daily. Share this on del.icio.us. Tweet This!

Search Engine Marketing 100

Search Engine Marketing Search Marketing Cost per Lead Tips 100

Webbiquity

APRIL 26, 2010

Garrett Pierson advises marketers to capitalize on their brands in all areas of online marketing, such as by search-optimizing for all common variants of company and product names, and presenting consistent brand images and messages across all areas of the firm’s social media presence. 5 Social Media Myths by Digital Tonto. Tweet This!

Marketing Strategy 100

Marketing Strategy Marketing & Strategy Allocation Budget Programs 100

Webbiquity

MARCH 29, 2010

With the tidal wave of how-to articles , jargon and self-proclaimed “social media experts&# hitting the online world, it’s easy for marketers and business executives to view social media as something akin to the unexplored regions of the earth as presented on medieval maps—&# here be dragons.&# Social Media Demystified.

Social Media 100

Social Media Media Social Networks Network Marketing 100

Webbiquity

FEBRUARY 23, 2010

Among the topics he ferrets out using this process: recent product or service enhancements, new partnerships, good causes supported, helpful tips and insights, or recent industry research. 58 ways to build a better blog by How to Make My Blog. 101 Steps to Becoming a Better Blogger by Lifehack. Share this on del.icio.us. Post this on Diigo.

Business Blogging 100

Business Blogging Tips Business Best Practices 100

Buzz Marketing for Technology

DECEMBER 8, 2010

After 9 years of Search Engine Marketing – I think it is safe to say any keyword you are going to buy is maxed out when it comes to the Google AdWords auction process. Facebook Advertising – will continue to improve and unfortunately get more expensive. So people are looking for an alternative and that’s Facebook Advertising.

B2B Marketing 100

B2B Marketing Paid Search Agency Mobile Advertising B2B 100

Writing on the Web

MAY 2, 2011

The challenge is to present all the services to readers, while maintaining the focus on them and their problems. Patsi: Thanks, Chip, for sharing your process and insights. His previous website was well designed, but it had too much information, in my opinion. This one came in around $11K when you add all of the subcontractors, etc.

Marketing Websites 100

Marketing Websites Content Marketing Content Case Study 100

MLT Creative

JULY 20, 2011

Inbound marketing presents an incredible opportunity to communicate your brand messages to a broad audience who can become advocates to help share your message. According to Courtney Wiley of iMedia Connection , “The B2B buying process is fundamentally changing. Bookmark phenomenal content on Delicious, StumbleUpon or Digg.

Ning 40

Ning Ad Building Branding Brand Identity 40

Buzz Marketing for Technology

JUNE 27, 2008

Process Improvement. Presented by CIOs and other senior level executives, these invitation-only programs offer timely topics and strong networking. We included him in the process, showed him how this was going to help him do his job. Comments Digg This. Business Process Management. Innovation. Project Management.

Enterprise Management 100

Enterprise Management Work Management Marketing Management Paid Search Agency 100

Hubspot

APRIL 23, 2024

I’m loving the engagement of clients who want to be part of the process instead of just sitting back and waiting for our recommendations.” I think this is an important phrase for consultants to know because it’s still used frequently in office culture and it’s an important part of the consulting process. Noel Diggs says.

Consulting 54

Consulting Marketing AI Conversion Deliverability 54

Buzz Marketing for Technology

JUNE 27, 2008

I am a chess player and i find that the process of informal-learning is perhaps more important then the normal examatic / 1-2-3 method. Theyd rather put together a bullet-point email presentation and a multiple choice test. Informal Learning in 10 minutes. Rate: 23 ratings Sign in to rate. Views: 14,848. more share options ).

Youtube 100

Youtube Privacy Policies Paid Search Agency Digg 100

Online Marketing Institute

NOVEMBER 1, 2010

Summarizing the questions and calls I get from clients, you would think social media presents B2B marketers with tremendous new marketing opportunities. Or you can attend the MarketingProfs Business-to-Business Forum , May 3 through 5, 2010, in Boston, MA, were Forrester will jointly present more on this topic.

Marketing Budget 40

Marketing Budget Marketing Budget Creation Budget Programs Trends 40

Hubspot

JUNE 23, 2010

Digg - Digg is a social news website that allows members to submit and vote for articles. Google Documents - Google Documents is a group of web-based office applications that includes tools for word processing, presentations and spreadsheet analysis. Reddit - Reddit is similar to Digg and Newsvine.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Buzz Marketing for Technology

JUNE 27, 2008

Because they control the production process, they can make changes on the fly. Rapid elearning is all about automating the elearning production process. Once the process is automated, it puts more capability into the hands of creative people. Presentation templates are designed for a different purpose. June 10th, 2008.

Work Management 100

Work Management Budget Programs Enterprise Management Template 100

Convince & Convert

SEPTEMBER 21, 2010

I presented today at Social Media AZ , a new conference for Arizonans interested in, and practicing social media. This presentation: “Why Before How: The Keys to Developing a Social Media Strategy in 7 Steps&# also formed the basis for my recent MarketingProfs Webinar. link] Tim Salam Very strong presentation.

Social Media 167

Social Media Media Webinar Metrics Marketing & Strategy 167

Buzz Marketing for Technology

JUNE 28, 2008

written by John Mancini, President of AIIM , the enterprise association on content management, states that a casual approach to e-mail management presents â??significant including major costs, significant litigation, and a drag on key processes. Digg this Post to del.icio.us significant risksâ?? A huge congratz to Vancouver â??s

Enterprise Management 100

Enterprise Management Wiki Work Management Web 2.0 100

Online Marketing Institute

NOVEMBER 7, 2010

Then just tap into your network that does, and package that content to present you as the trusted industry leader. Where it will go, no one knows…but I’ve heard from smarter people than me that content curation is the future (even present) of media. It’s still a needed service, just a bit different from creation.

Curation 40

Curation Enterprise Management B2B Marketing Work Management 40

Hubspot

DECEMBER 30, 2011

Digg - Digg is a social news website that allows members to submit and vote for articles. Google Documents - Google Documents is a group of web-based office applications that includes tools for word processing, presentations, and spreadsheet analysis. Reddit - Reddit is similar to Digg.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Buzz Marketing for Technology

JUNE 27, 2008

The competitiveness of firms will reflect the way their businesses receive and process information to create intelligence." In the period ahead of us, more important than advances in computer design will be the advances we can make in our understanding of human information processing - of thinking, problem solving, and decision making."

Web 2.0 100

Web 2.0 Enterprise Management Work Management Marketing Management 100

Hubspot

OCTOBER 11, 2010

As Mashable Co-Editor Ben Parr wrote in his article about Digg , “If we’ve learned anything from Facebook’s many redesign and privacy fiascoes, it’s that major overhauls of large websites don’t go over well. A gradual approach to website redesign is easier to undertake than a sudden redesign.

Marketing Websites 28

Marketing Websites Landing Pages Long Tail Marketing Digg 28

WebMarketCentral

MARCH 2, 2009

Local Search Ranking Presentation - SMX LoMo 2008 by Website Promotion Is Not Voodoo Will Scott , president of Search Influence, shares his presentation from the San Francisco for SMX Local Mobile event. They also offer advice on ineffective tactics and "bad neighborhoods" to avoid.

Link Building 20

Link Building SEO Ad Building Linkbait 20

WebMarketCentral

MAY 18, 2009

Google Social Bookmarking and Blog Recommendation Engine by Key Web Data The inimitable Chris Lang explains social features added to Google Reader (such as bookmarking capability and a friends list), why they were added, and how Google will likely use this information (to create a Digg-like system that can't be gamed).

Social Media 20

Social Media Web 2.0 iCrossing Optimization 20

Convince & Convert

MARCH 4, 2010

The first step in that process of course is knowing why it is that you’re blogging. For more on advanced blogging, please see my post and slide presentation: 11 Must-Dos for the Serious Blogger. However, even within the business (non cat) blogging arena, there are a wide variety of potential measures to gauge your momentum.

Webinar Metrics 130

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 130

Convince & Convert

SEPTEMBER 18, 2011

Here we’re measuring how successful your content is in getting consumers to share it with others, as determined by tweets, likes, Linkedin shares, Google + shares, Diggs, and the like. Your major CRM and sales automation systems like Salesforce , Eloqua , Marketo and similar make this process automated and easy. Sales Metrics.

Lead Scoring 153

Lead Scoring Lead Ranking Digg Marketing Analytics Tools 153

Buzz Marketing for Technology

JULY 24, 2008

However, the web page itself is just another file stored on a server, just like spreadsheets, word processing files, audio files, and graphics files. Accordingly, Im going to present you with two categories to consider: bookmarks for your own use; and bookmarks to share with other people.

Digg 100

Digg Classified Ads Privacy Policies Tagging 100

Convince & Convert

SEPTEMBER 21, 2010

I imagine social media will go through the same process of moving from one executed campaign to a thoughtful, consistently measured line item investment. I imagine social media will go through the same process of moving from one executed campaign to a thoughtful, consistently measured line item investment. Thanks much for the comment.

Social Media 149

Social Media Media Webinar Metrics Paid Search Agency 149

Content Marketing Institute

JULY 13, 2018

Without an effective and repeatable process for promoting blog posts and maximizing their visibility, all the hard work spent creating them can easily go to waste. While important, most of these actions are more procedural than creative, letting you reserve your brainpower for the blog post creation process. Click To Tweet.

Promotion 100

Promotion Peer-to-peer Digg Budget Programs 100