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What’s the Best Social Media Monitoring Tool? It Depends

Webbiquity

For those short on time and seeking a shorter list of tools to evaluate, below are nine tools at various price levels that may or may not be the best but are certainly among the most popular and capable social media monitoring tools currently available. Several pricing options are available, most under $500 per month. Alterian SM2.

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Closed Loop Marketing – still a long way to go

Buzz Marketing for Technology

Add in webinars and in person events, calling plans, telesales, SEO, PPC campaigns, promos, price incentives, spifs for the sales force and you have a recipe for leakage in the system that is hard to account for. Share this on Linkedin. And can you optimize across all media? – no – with the fragmentation of media because of social.

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Don’t They Know Who You Are? Why Reputation Management is Crucial

Webbiquity

He shows up on the first page alright, but several of the links are to dot-com-meltdown era news articles about a company he worked with that had some of the typical problems of tech companies at the time (collapsing stock price, low on cash, disgruntled shareholders etc.). to photo-sharing sites like Flickr. Start Twittering. Tweet This!

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Proper Care and Feeding of a Blog

Webbiquity

There will be times when someone (such as a prospect with a product or pricing question, or a journalist looking for the right expert to quote) needs to contact you directly rather than just posting a comment. Share this on LinkedIn. Provide contact information. And you won’t need a visit from Victoria Stilwell. Tweet This!

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The 4 C’s of B2B Marketing

Buzz Marketing for Technology

Share this on Linkedin. We’ve all heard about the four P’s of marketing. The four P’s were created mainly to describe the ideal “marketing mix&#. The term “marketing mix&# became popularized after Neil H. Borden published his 1964 article, Concept of the Marketing Mix. Share this on Facebook.

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Business Blog Writing: Come on, light my fire!

Writing on the Web

While this business understands that its customers want security and low prices when ordering services online, they fail to ignite passion or spark action in readers. Share this on LinkedIn. “ We’ve got a state-of-the-art 128-bit secure site, offering the best rates on the Web.&#. Blog this on Blogger. Email this via Gmail.

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Corporate Websites vs. Blogs – Similar Goals, but Very Different Tools

Webbiquity

company news, upcoming events, prices), depending on the type of business, most of the content on your website stays pretty much the same for a long time. Share this on LinkedIn. Here are six key differences between business blogs and websites. Website: static content. Blog: frequently updated content. A blog is more outward-facing.