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Five Blog Topic Ideas for a B2B Product Launch

Launch Marketing

A B2B product launch relies heavily on marketing to generate awareness and interest in the new product. Among the various types of content that one can create and distribute, blogs can be one of the simplest, yet most effective avenues. So, what blog topics can help to interest and engage audience about a new product?

Product 133
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10 Essential Elements of a Successful Corporate and Personal Branding Press Kit

Trade Press Services Newsletter

The press kit is distributed to members of the press and media outlets for promotional purposes, including newsworthy announcements. The content gives readers insight into your company and your products or services. Product and service information. For businesses, provide in-depth information about your products or services.

Press 130
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Top Content Marketing Questions Answered

Marketing Insider Group

I think if I were a direct response marketer, I maybe don’t need content marketing as much as products where customers do a lot of research. Content marketing is less about the sale of a product/service than that of an idea and the brand behind the idea. What’s the difference between content marketing and social media?

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How to Answer 25 FAQs on Content Marketing

Content Marketing Institute

Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience — and, ultimately, to drive profitable customer action. How does marketing without talking about or promoting our product/service help us create leads and sales?

FAQ 96
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What is Marketing? FAQ

Hubspot

Dictionary.com defines marketing as, “the action or business of promoting and selling products or services, including market research and advertising.”. At first, I wondered why marketing was a necessary component during product development, or a sales pitch, or retail distribution. Is there market fit for this product?

FAQ 78
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How to Launch a Product Without a Press Release

Brandpoint

Launching a product or service is an exciting time for a marketing department, but there are a lot of moving parts and planning to be done well before launch date — especially when it comes to your content creation and distribution strategy. Product highlights. A webpage about your new product is a must.

Press 69
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Sales Enablement Best Practices: 4 Keys to Enabling Sales Success

Vidyard

Video Creation Trends by Industry 1.2.1 Average Number of All Videos Per Company by Industry 1.3 User-Generated Video Creation Trends by Industry 1.3.1 Average Number of User-Generated Videos Created Per Company By Industry 1.4 Produced Video Trends by Industry 1.4.1 Resources Used for Business Video Production 2.