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[Watch] How Procurify Scored a Ton of SaaS Demos with ABM & Landing Pages

Unbounce

Built 50 super-personalized landing pages with a 38% demo rate in a pilot account-based marketing (ABM) campaign. Here are some of the highlights from our chat with Mark (but read on for the deep-dive into Procurify’s story): The Challenge: Increase Awareness & Schedule More Targeted Demos. We’ve expanded our teams.

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Unlock Growth in 2024: Essential B2B Marketing Trends and How to Make Them Work for You

The Lead Agency

Video for what Software demo videos are a big need for B2B businesses with technical products. This also works for physical product demos, explainer videos, case study videos, team culture videos, about us videos and more. You can post them on your website, upload them to YouTube, include them in your eDMs or use them in ads.

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The Power of Short B2B Videos for Marketing: Leveraging the TikTok Effect

FunnelEnvy

After its 2005 launch, YouTube was the dominant video platform until TikTok’s meteoric rise in US popularity from 2018 to the present. For example, after almost changing careers due to a lack of business traction on LinkedIn, B2B Marketing expert Jade Tambini now leverages 30,000 followers on TikTok and a growing YouTube presence.

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6 Ways to Keep Marketing Skills Fresh

Heinz Marketing

Google Podcasts. Watch Demos and Tutorials. I have to admit that I hadn’t fully embraced YouTube for learning until fairly recently. In my mind, YouTube was a place to waste time watching movie trailers and music videos. But it’s not just for viral dance videos and tide pod challenges. Apple Podcasts.

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The 22 Best Virtual Event Platforms

Webbiquity

If you are involved in planning and producing online events—and you’re ready to venture beyond standard tools like WebEx, Zoom, and Google Meet—here are 22 alternatives that can help take your event to a whole new level. A video streaming platform that supports up to 1,000 attendees and integrates with Facebook and YouTube Live.

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The marketer’s guide to reporting on social video engagement

Sprout Social

Request a demo to try Sprout’s Premium Analytics tools and see how they can enhance your strategy. Stand-out YouTube video metrics. YouTube has more than 2 billion active users and their newest video type— YouTube Shorts —generates more than 15 billion daily views. Channel: allows you to link to another YouTube channel.

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How to Find the Best Background Music for Videos

Vidyard

YouTube Audio Library 5. Explainer Video or Demo: Use subtle music to maintain attention Live-Action or Story: Use clear music to explain and advance the plot Advertisement, Announcement, or Promo Video: Use dramatic music to evoke emotion If you work for a streaming music app and you’re making a video, maybe music is the main feature.