Optinmonster

JANUARY 14, 2024

Are you interested in the latest content marketing statistics? Content marketing statistics offer invaluable insights, guiding strategies, shaping narratives, and ensuring that every piece of content hits its mark. Let’s look at some interesting statistics about content marketing to elevate your content game.

Statistics 52

Statistics Content Marketing Marketing Budget Creation Planning 52

ClearVoice

OCTOBER 14, 2022

However, there’s much more to content marketing than publishing loads of content pieces for your business. To get you started, we’ve compiled the top content marketing statistics of 2022. 51% of companies that have invested in content marketing publish content daily ( The Manifest ). How do you compare?

Kentico 98

Kentico Statistics Paid Search Agency Content Marketing 98

Zoominfo

AUGUST 9, 2018

The experts at ZoomInfo have scoured the internet to put together the following list of marketing productivity statistics. It’s our hope that you use these marketing productivity statistics to improve your campaigns. Check out these statistics: The growth in machine learning is accelerating. Let’s get into it!

Statistics 160

Statistics Marketing AI Product Marketing Automation Services 160

Optinmonster

AUGUST 2, 2023

Let’s look at some key video marketing statistics from the research and analyze them for actionable takeaways. The overall integration of video for internal processes and customer engagement is heartening to observe. Key takeaway: We’ve witnessed a marked increase in key video marketing statistics throughout the year.

Statistics 88

Statistics Video Marketing Planning Allocation 88

Huptech Web

DECEMBER 14, 2023

Table Of Contents Introduction Why do Top Brands Consider Statistics to be an Important Aspect? Why do Top Brands Consider Statistics to be an Important Aspect? Statistics arе instrumеntal in understanding customers, addressing complaints, and optimizing business operations. of the clicks, versus 19.3%

Paid Content 52

Paid Content Statistics Paid Search Agency Advertising Agencies 52

Optinmonster

AUGUST 19, 2023

Are you in search of affiliate marketing statistics to boost your earnings? Learning about the latest affiliate marketing statistics will help you optimize your strategies and stay ahead of the curve. Next up is social media, with 67% of marketers using it to connect with possible customers. Let’s get started.

Statistics 58

Statistics Cost per Acquisition Advertising Agencies Cost Per Click 58

Optinmonster

AUGUST 7, 2020

Are you up to date with the latest email marketing statistics? In this article, we’ll share the latest email marketing statistics that will help you take your email marketing campaigns to the next level in 2020. Email Marketing Statistics. Mobile Email Marketing Statistics. B2B Email Marketing Statistics.

Statistics 113

Statistics Email Marketing Planning Open Rate 113

KoMarketing Associates

JUNE 22, 2023

As younger customers and prospects spend more time on social media platforms, new research suggests that social search is growing in importance to marketers who are focused on optimization. Additionally, 87% believe that customers will primarily search for companies on social media, rather than search engines, in 2023.

Social Media 243

Social Media Search Marketing Social Marketing Media 243

ClearVoice

SEPTEMBER 4, 2020

Finding reliable content marketing statistics and data on which you can base your marketing decisions can be difficult — but it’s not impossible. Content marketing statistics for SEO. Content marketing statistics for local search. More than 80 percent of potential customers prefer to use smartphones for local search.

Statistics 111

Statistics Emarketing Content Marketing Paid Search Agency 111

Brandwatch Marketing

JANUARY 2, 2019

For marketers, knowing the statistics behind the social networks can inform strategy and spend, allowing focused targeting of users. Social media statistics. Social media business statistics. Only 20 Fortune 500 companies actually engage with their customers on Facebook, while 83% have a presence on Twitter. There are 3.03

Statistics 111

Statistics Social Media Media Mobile Advertising 111

KoMarketing Associates

APRIL 12, 2022

MotionCue recently published its “Video Marketing Statistics: What to Expect in 2022” report, and statistics suggested that most marketers (59%) have seen a positive return-on-investment (ROI) from video marketing , and 58% intend to incorporate videos into their strategies moving forward. The Continued Rise of Video Marketing.

Positioning 266

Positioning ROI Video Marketing Statistics 266

Marketing Insider Group

APRIL 17, 2023

SEO: How To Generate More Clicks From Your Current Rankings By Ann Smarty You’ve already published content that reigns supreme in the eyes of Google. By sharing a brand narrative that positions your customer as the hero, you’ll connect with consumers on an emotional level and develop their curiosity. Why, you ask? Why, you ask?

Paid Search Agency 335

Paid Search Agency Content Marketing Lead Scoring Lead Ranking 335

KoMarketing Associates

MAY 10, 2023

While some marketers have access to data that helps them convert prospects into customers, new research indicates that those who do not are seeing less success. Statistics suggested that last year, 43% of Data Heroes saw the revenue at their organization increase significantly compared to the prior year.

Intent Data 214

Intent Data Intent Marketing Analytics Tools Marketing Report 214

Marketing Insider Group

MARCH 9, 2023

” Maybe you were never burned by using the first number you found, only to discover it’s from a blog post that points to an article published three years ago, which in turn links to a white paper from 2012, which referenced the original statistic in a 1998 university study.

Stats 284

Stats Advertising Agencies Paid Search Agency Work Management 284

KoMarketing Associates

JUNE 28, 2022

The Pedowitz Group recently partnered with Ascend2 to conduct “The RevOps Difference: How Revenue Operations Align Business Units to Drive Greater Revenue” report, and statistics indicated that just 36% of marketers believe the efforts, strategies, and goals of their marketing, sales and customer success teams are “fully aligned.”

Marketing Report 260

Marketing Report Advertising Agencies Statistics Privacy 260

Sword and the Script | B2B

JULY 18, 2023

So, now that we are halfway through 2023, I went back through every newsletter published so far this year to review what’s made headlines. Below is a list of statistics in a logical order around the marketing and sales cycle – with links to the source beneath each entry. Customer marketing is a B2B priority.

Planning 52

Planning Statistics B2B Marketing Top of Funnel 52

KoMarketing Associates

AUGUST 31, 2022

As marketers continue to seek different ways to effectively engage their customers, new research indicates that a lack of analytics is hindering their success. When it comes to the various tools that marketers are leveraging, the majority (23.1%) are using a customer relationship management (CRM) platform. Additionally, 20.9%

Marketing Report 244

Marketing Report Statistics Analytics Acquisitions 244

KoMarketing Associates

DECEMBER 7, 2022

As marketers focus on personalizing the customer experience, new research suggests that they are turning to new technology, data, and analytics to support their efforts. About 90% claim that they are now using a customer relationship management system, while 89% are utilizing an account-based marketing platform.

B2B Marketing 223

B2B Marketing Planning B2B Account Based Marketing 223

PureB2B

MAY 30, 2022

Let’s get right into some vital lead generation statistics every revenue-focused leader should know. It is a common belief that the more blogs you publish, the more leads you will get. This makes it more difficult for marketers to elicit a reaction from potential customers. It is much more challenging to keep them interested.

Paid Content 62

Paid Content Lead Generation Statistics Lead Scoring 62

PureB2B

MAY 30, 2022

Let’s get right into some vital lead generation statistics every revenue-focused leader should know. It is a common belief that the more blogs you publish, the more leads you will get. This makes it more difficult for marketers to elicit a reaction from potential customers. It is much more challenging to keep them interested.

Paid Content 62

Paid Content Lead Generation Statistics Lead Scoring 62

PureB2B

NOVEMBER 12, 2021

Let’s get right into some vital lead generation statistics every marketer should know. It is a common belief that the more blogs you publish, the more leads you will get. This makes it more difficult for marketers to elicit a reaction from potential customers. It is much more challenging to keep them interested.

Paid Content 62

Paid Content Lead Generation Statistics Lead Scoring 62

KoMarketing Associates

MAY 24, 2023

Digital marketers continue to face challenges, such as customer turnover and budget cuts. Momentive recently published its “2023 Digital Marketing Report,” and statistics indicated that 12% of digital marketers expect their team’s budget to decrease from what it was last year.

Acquisitions 264

Acquisitions Statistics Custom Publishing Marketing & Strategy 264

KoMarketing Associates

FEBRUARY 7, 2023

CallRail recently published “The 2023 Outlook for Digital Marketing Agencies” report, and statistics indicated that the majority of respondents (80%) think it is essential to stay up-to-date on the latest trends and martech. The data and analytics associated with AI have been pain points for marketers.

Marketing AI 213

Marketing AI Trends Paid Search Agency Cross-Selling 213

KoMarketing Associates

MAY 11, 2022

Loyalty Research recently partnered with Rep Data to publish the “A Cookieless World: The Shifting MarTech Landscape” report, and statistics indicated that, on average, marketing leaders are making at least five changes to their technology stack as third-party cookies are phased out. Refining the Marketing Data Collection Process.

Marketing Report 242

Marketing Report Planning Account Based Marketing Advertising Agencies 242

KoMarketing Associates

JUNE 14, 2023

B2B marketers have been focused on making customer experience (CX) improvements, but new research suggests that they are still having difficulty tying their performance to business outcomes. Furthermore, 41% of respondents cited improving the customer experience as their top challenge in 2023.

B2B Marketing 227

B2B Marketing B2B Business Advertising Agencies 227

KoMarketing Associates

FEBRUARY 8, 2022

Ascend2 recently published its “Using Data to Drive Demand” report, and statistics suggested that the majority of marketers (58%) “moderately agree” that demand generation is significantly improved when a data-driven strategy is used. Customer data, in particular, has proven to be useful for marketers.

Demand Generation 265

Demand Generation Marketing Report Demand Generation 265

KoMarketing Associates

OCTOBER 4, 2022

As marketers discover the benefits of leveraging data to enhance the customer experience, new research indicates that their budgets will increase in this area. 2022 edition of The CMO Survey, and statistics suggested that marketing analytics spend will rise by 63% in the next three years. of their marketing budget to analytics.

Budget Programs 221

Budget Programs Statistics CMO Marketing Budget 221

KoMarketing Associates

NOVEMBER 16, 2022

As marketers focus on personalizing the customer experience, new research suggests that many continue to face challenges in this area. Most marketers (42.1%) claimed unactionable data is holding them back from personalizing the customer experience. Identifying Marketers’ Customer Engagement Challenges.

Resources 271

Resources Personalization Advertising Agencies Custom Publishing 271

KoMarketing Associates

MARCH 8, 2023

RSW/US recently published its “New Year Outlook Report,” and statistics suggested that 61% of marketers expect their marketing spend to increase “somewhat significantly” in 2023. As the year rolls on, marketers cited key challenges they expect to face in the coming months.

Spending 274

Spending Allocation Marketing Budget Acquisitions 274

KoMarketing Associates

JUNE 1, 2023

As B2B marketers look for new ways to resonate with their customers and prospects, new research suggests that they may find success by focusing on providing positive experiences. Furthermore, 76% stated that after having a great experience, it increases their expectations for customer service across other industries.

Marketing Report 218

Marketing Report B2B Marketing Service B2B 218

KoMarketing Associates

MAY 17, 2023

Additionally, they have a more robust view of their customers and prospects. As a result, most Star Performers (47%) claimed that they have a “near complete” ability to develop a complete 360-degree view of their customers. This was compared to just 29% of Core Players and 13% of Under Performers who said the same.

Marketing Report 240

Marketing Report Advertising Agencies Comparison Analytics 240

KoMarketing Associates

MAY 18, 2022

Salesforce recently published the third edition of its “Marketing Intelligence Report,” and statistics indicated that only 26% of marketers believe their organization has exceeded expectations when it comes to harnessing accurate, validated data.

Marketing Report 239

Marketing Report Analytics Planning Statistics 239

KoMarketing Associates

JUNE 28, 2023

Nielsen recently published its “Annual Marketing Report” for 2023, and statistics suggested that globally, only 48% of marketers are focused on both their reach/frequency and ROI. That could limit their ability to plan for their primary business objective for the year: customer acquisition.”

ROI 247

ROI Planning Social Media Acquisitions 247

KoMarketing Associates

MARCH 28, 2023

Ascend2 recently published “The State of Marketing Automation” report, and statistics suggested that the majority of marketers (51%) intend to at least moderately increase their marketing automation budget in the coming year. Specifically, customer data platforms (CDPs) have become a barrier for marketers. Approximately 23.7%

Marketing Automation Services 240

Marketing Automation Services Marketing Automation Marketing Management Allocation 240

KoMarketing Associates

MARCH 22, 2023

As marketers look for new ways to make an impact on their target audience, new research suggests that they need to continue to focus on improving the customer experience (CX). Overall, 54% of customers said they stopped doing business with a company due to a poorly personalized experience.

Marketing Report 221

Marketing Report Planning Forrester Custom Publishing 221

KoMarketing Associates

MAY 27, 2020

Although marketers have been turning to email to reach their customers and prospects for quite some time, new research shows that it still holds strong as a marketing tactic. Cheetah Digital and Econsultancy recently published the report, “Is Your Marketing Strategy Out of Touch?” In addition, about three-fourths of U.S. and 10 p.m.

Marketing Report 295

Marketing Report Email Marketing Banner Ads Open Rate 295

KoMarketing Associates

JULY 20, 2022

Ascend2 recently published its “Improving Marketing Attribution” report, and statistics indicated that the majority of marketers (95%) agree that having a unified data source improves marketing attribution. This allows for greater optimization of marketing efforts.”.

Marketing Attribution 213

Marketing Attribution Touchpoints Statistics Marketing & Strategy 213