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Why You Should Consider Using YouTube Videos For Senior Living Marketing

Stevens & Tate

When it comes to choosing what platforms to leverage in order to reach senior living audiences, you may have skipped over YouTube assuming that this particular platform is aimed at younger audiences. You may want to give YouTube another look as it turns out YouTube videos are an excellent way to reach older audiences.

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8 Best Video Tools to Use in 2023 for Content Creation with a Spark

Scoop.it

While written content remains the foundational pillar of all marketing activities, we have to note the importance and rising popularity of video content as well. Since the tool itself is user-friendly, you can create multiple videos and have them ready to publish on a regular basis to test out how this tool serves you. Not a problem.

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Instagram’s IGTV App Will Innovate Your Brand’s Video Strategy

Content Standard

The app began as a simple photo editing and upload service, but over time, Instagram has added additional functionality such as Stories, live video, and direct messaging. Brands have long realized the visual storytelling power that Instagram offers—the social media juggernaut lets them connect with customers directly.

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3 ways to adapt content for the era of social media entertainment

Sprout Social

And with the popularity of video, it’s clear that entertainment is critical in your social media content strategy. As a result, social media has become just as important for building brand awareness as fostering community, and it requires authentic storytelling and curating a unique voice to stand out.

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The Biggest Changes to Social Media in 2018 and What They Mean For Marketers

Content Standard

.” While this seemed like it would be tough for businesses, Facebook made clear that posts that had higher conversion between people would get priority in news feeds and gave suggestions on the type of content that gets more interaction, including live videos. YouTube Adds Premium Subscription Services and Surpasses Facebook.

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Storytellers – Variety’s CMO on Producing Over 70 Live Events Per Year

Anyword

The Storytellers , our series featuring candid interviews with executives from the publishing world, is part of our efforts to showcase successful thought-leaders and share their insights with the rest of the storytelling community. I was the Director of Marketing at a company called iFilm, which was a precursor to YouTube.

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13 of the Best Marketing Blogs and Newsletters to Become a Stronger Marketer

ClearVoice

We’ve curated a list of our favorite marketing blogs and newsletters – resources you can go back to again and again for up-to-date information to implement in your business right away and get results. There are also podcast episodes, video tutorials, and reports. Recommended read: Creating Quality Videos With Smartphones.