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Enhancing B2B e-commerce with powerful search & merchandising

Sana Commerce

By now, manufacturers, distributors, and wholesalers are mindful of the game-changing advantages of efficient search and merchandising strategies to make their web store stand out among the competition. Merchandising goes beyond product placement Merchandising is more than arranging products aesthetically.

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How to Do an Efficiency Audit on Your B2B Company

Webbiquity

According to Statista, the global gross merchandise volume equaled $12.2 When customers see you make efforts to improve your negatives and they see ongoing benefits to doing business with you, you’ll retain clients, create opportunities to cross-sell and up-sell more products or services, and develop a positive brand reputation.

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4 tips for navigating sensitive customer data

Martech

With little overall regulation, all types of data are at our fingertips to build cross-channel campaigns that can feel tailor-made for the user. Suffice it to say, if you’re selling pet food, you can likely create some hyper-targeted and personalized ads without tripping the sensitivity trigger.

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What Is Inventory Management? Real-Time Visibility and Other Techniques

Salesforce Marketing Cloud

Inventory management is how companies track and control the goods they buy, store, sell, and use. For others, like retailers, it’s ready-to-sell stock. Factors such as seasonality, competition, geography, and the types of products you sell can all affect demand. Get the guide Why is inventory management important?

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Innovative Affiliate Marketing Tactics for E-commerce Businesses

Valasys

If you sell camping gear, find affiliates focused on outdoor activities like hiking, climbing, and survivalism. Cross-Promote with Complementary Brands Set up reciprocal affiliate partnerships with complementary ecommerce brands to cross-promote each other’s products and services. Cross-promotion can be a win-win.

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7 Best eCommerce Personalization Software in 2024

Optinmonster

Bloomreach Overview: Bloomreach stands out for its powerful search and merchandising capabilities. The dynamic bundle allowing upsells and cross-sells was my favorite bit. Ideal Use Case: Ideal for businesses that make decisions based on behavioral data and want to experiment with different personalization tactics.

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What the US Marines Can Teach Your B2B Firm about Marketing and Sales

Marketing Craftmanship

that can be merchandised by the firm to keep the firm in play. Sell Intrinsically – Because “inside guys” embody the firm’s intellectual capital and deliver its services and solutions, they are best prepared to demonstrate to prospects and clients the firm’s capacity to add value, which is its most powerful sales tactic.

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