Zoominfo

OCTOBER 5, 2023

In the real world, cold outreach is still a necessity — even the strongest business relationships have to start somewhere. Fortunately, in the era of modern GTM , cold outreach can still be remarkably effective with the right tools, uncompromising data accuracy, and a tested strategic framework.

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Zoominfo

MAY 8, 2019

Although many of these tips are valid, the key to improving your B2B sales process is far simpler than you might think– and it comes in the form of company and contact data. What do we mean by company and contact data? Today we review four critical reasons data is essential to a successful sales organization. Let’s get into it!

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B2B Sales Contacts Process Paid Search Agency 193

Zoominfo

JUNE 2, 2021

Let’s take a quick look at how the ZoomInfo platform offers features to achieve this success. You can craft tailored messaging and content that’s going to resonate and help you connect with folks,” Sophia Chang, product marketing manager at ZoomInfo, said during a recent webinar, “Leveraging Real-Time Intent and Signals as a Secret Weapon.”.

Buy 246

Buy Zoominfo Work Management Marketing Management 246

Zoominfo

MAY 21, 2020

But to crush cold email outreach, you have to do it right. And we’ve got examples. Effective cold email outreach means finding something your prospect values—and something you have in common. Understand Your Prospect’s Pain Points Take the example of selling into IT Staffing and Recruiting companies. Interested in more?]

Outreach 113

Outreach Examples Ideal Customer Profiles Top of Funnel 113

Zoominfo

SEPTEMBER 12, 2023

For example: Despite the core importance of CRM systems to B2B growth, companies still estimate that about a third of their data is inaccurate on average. Data Cubes : Get access to ZoomInfo’s entire database of continually refreshed company and contact data — delivered how, when and where you need it.

Zoominfo 147

Zoominfo Multi-Touch Attribution Ad Building Marketing Analytics Tools 147

DealSignal

MARCH 17, 2023

While ZoomInfo tops out at max 70% data accuracy, DealSignal offers fresher, more accurate, dynamic data at a market-leading 97% + thanks to our dynamic, multi-step verification process that uses AI and machine learning algorithms, robots, and human researchers to reverify your data just before it’s delivered to you.

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Zoominfo Comparison Marketing Automation Services Ideal Customer Profiles 52

SalesIntel

MAY 5, 2023

If you’re searching for a comprehensive solution for prospecting and maintaining a contact database for your growing business, you may have encountered ZoomInfo. Here, we will explore ZoomInfo’s pricing and plans to help you determine whether the investment is worthwhile for your business needs.

Zoominfo 52

Zoominfo Pricing Price Ideal Customer Profiles 52

Zoominfo

SEPTEMBER 25, 2019

Direct mail is one of the very first outreach strategies employed by businesses. As a video production company that sells to other businesses, we have been doing B2B outreach for almost a decade. The first of our creative outreach ideas was one of our most successful. Let’s get into it! A great return! Personalized Video Cards.

Paid Content 182

Paid Content Campaigns Examples B2B 182

Zoominfo

AUGUST 26, 2020

At ZoomInfo, we care about the sales numbers, but we know to get there we must: Always. Cold Call Example Script Using Sales Intelligence This is a great script for directly tackling a prospect’s pain points. For more on cold prospecting, explore sales outreach texting. But things change. Afterward: Follow up!

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Cold Calling Zoominfo Work Management Effectiveness 130

Zoominfo

OCTOBER 22, 2020

That was the main message from Founder and CEO of ZoomInfo, Henry Schuck, for the audience at the 2020 SaaStock EMEA conference. Perfect example: I send an email message to the chief information officer at a Fortune 500 company. I have to be targeted with my outreach, so that it’s relevant to the receiver of that information.

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Zoominfo Ideal Customer Profiles Marketing Management Opt-out 100

Zoominfo

APRIL 23, 2021

A recent poll conducted by ZoomInfo found that over 85% of respondents actively look for ways to automate their work. Nothing in your organization is running as well as it could, especially in the go-to-market motion, so it’s important to constantly look for ways to tweak and optimize,” said Henry Schuck, founder and CEO of ZoomInfo.

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Webinar Metrics Zoominfo Automation Marketing & Strategy 242

The Point

NOVEMBER 15, 2022

A client asks: “What’s the best way to market to purchased lists like ZoomInfo ? We have a debate between our marketing and sales teams on whether the best approach is marketing emails, sales outreach, or something else. connection requests, comments, shares) into the outreach cadence and sales plays. Click To Tweet.

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Purchase Paid Search Agency Paid Social Agency Outreach 162

Zoominfo

APRIL 5, 2023

Here’s how ZoomInfo solves that complexity for our customers, giving them more time to focus on connecting with prospects and helping them avoid deliverability problems that can handcuff their GTM plans. Brace Yourself We’ve got millions of verified B2B contacts — ready for you to close.

Marketing Analytics Tools 130

Marketing Analytics Tools Zoominfo Deliverability Sales Qualified Leads 130

Zoominfo

JULY 29, 2020

To avoid monotony and disconnect, making your cold outreach data-driven puts more focus on customization and personalization. So unless you have your prospect’s direct contact info , you’re likely to have to deal with a gatekeeper receptionist. Executing your sales goals starts with getting precise contact data. Cold calls?

Cold Calling 240

Cold Calling Zoominfo Work Management B2B Sales 240

Zoominfo

JULY 26, 2022

An enterprise API strategy can transform your data management system for better GTM sales motions, targeted outreach, and success. That’s the value of ZoomInfo’s Enterprise API technology. Here are a few successful examples of APIs delivering for ZoomInfo customers.

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Zoominfo

AUGUST 1, 2023

According to ZoomInfo founder and CEO Henry Schuck, ensuring data accuracy is one of the greatest challenges faced by companies evaluating generative AI technologies. At ZoomInfo, we’re watching these developments closely because data quality is core to our business. Businesses in every sector and vertical are overwhelmed by data.

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Marketing Analytics Tools Generation Zoominfo B2B 130

Zoominfo

JUNE 2, 2021

Let’s take a quick look at how the ZoomInfo platform offers features to achieve this success. You can craft tailored messaging and content that’s going to resonate and help you connect with folks,” Sophia Chang, product marketing manager at ZoomInfo, said during a recent webinar, “Leveraging Real-Time Intent and Signals as a Secret Weapon.”

Buy 130

Buy Zoominfo Work Management Marketing Management 130

Zoominfo

DECEMBER 16, 2020

ZoomInfo is here to change that with our latest release, Salesforce Sync. ZoomInfo Salesforce Sync for Territory Management. Do we have a history of reaching out to this contact?” “Has Every go-to-market motion begins with a targeted buyer based on company and contact criteria. Think about it.

Zoominfo 219

Zoominfo Marketing Management Peer-to-peer Opt-out 219

Zoominfo

JULY 9, 2021

LinkedIn is a good starting point, but ZoomInfo TalentOS can enhance your searches with data that lets you narrow in on the best job candidates faster. Our customers—recruiters and talent acquisition professionals—have found real success using data and proactive outreach methods on LinkedIn,” says Henry Schuck, CEO at ZoomInfo.

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Zoominfo Acquisitions Outreach Linkedin 130

Zoominfo

JULY 9, 2021

LinkedIn is a good starting point, but ZoomInfo Recruiter can enhance your searches with data that lets you narrow in on the best job candidates faster. Our customers—recruiters and talent acquisition professionals—have found real success using data and proactive outreach methods on LinkedIn,” says Henry Schuck, CEO at ZoomInfo.

Zoominfo 130

Zoominfo Acquisitions Outreach Linkedin 130

Zoominfo

FEBRUARY 6, 2023

Here are some examples. Try it Now Prompt: Write me a casual prospecting email selling ZoomInfo. Imagine you used ZoomInfo’s Scoops to determine that a company was looking for a new database for company and contact information. Prompt: Highlight ZoomInfo’s company and contact information with specific data points.

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Marketing AI Cold Calling Zoominfo Marketing Analytics Tools 130

Zoominfo

APRIL 26, 2022

A venn diagram depicting how Boolean operators work For example, if you were apartment hunting in the West Village and Lower East Side in New York, you might search for “New York” AND (“West Village” OR “Lower East Side”) AND “one-bedroom apartment.” What are Boolean Operators?

Zoominfo 130

Zoominfo Work Management Marketing Management Class 130

Zoominfo

MAY 16, 2022

ZoomInfo MarketingOS Finally, ABM with data you can trust. For example, at ZoomInfo we have a tool called Workflows that automates marketing activities based on real-time data, which allows marketers to launch personalized outreach that captures target accounts based on website traffic and prospects’ buying signals.

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Marketing Automation Services Budget Programs Zoominfo Work Management 130

Zoominfo

APRIL 23, 2021

The Timeless Case for Automation A recent poll conducted by ZoomInfo found that over 85% of respondents actively look for ways to automate their work. By swapping out job titles, for example, you’ll notice that the “triggering” moments presented below will apply to any organization’s desired course of action. #1:

Webinar Metrics 130

Webinar Metrics Zoominfo Automation Marketing Strategy 130

Zoominfo

SEPTEMBER 25, 2019

Direct mail is one of the very first outreach strategies employed by businesses. 5 Unique B2B Direct Mail Campaigns from Topline Film As a video production company that sells to other businesses, we have been doing B2B outreach for almost a decade. Toolkits The first of our creative outreach ideas was one of our most successful.

Paid Content 100

Paid Content Campaigns Examples B2B 100

Zoominfo

DECEMBER 23, 2021

It typically includes steps for candidate prospecting , outreach and engagement, assessment of skills and cultural fit, and finally making an offer to the best candidate and closing the open role. Personalize candidate outreach Using personalization in the recruitment funnel is just as effective as it is for sales and marketing.

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Top of Funnel Marketing AI Optimization Digital Marketing Funnels 130

Zoominfo

DECEMBER 7, 2022

Acquired Diversity, defined as the result of experience — “Working in another country can help you appreciate cultural differences, for example, while selling to female consumers can give you gender smarts.” For example, removing overtly masculine terms such as ‘competitive’ and ‘aggressive’ helped attract more women to apply.

Process 130

Process Enterprise Management Work Management Zoominfo 130

Zoominfo

AUGUST 11, 2022

That’s why, with the acquisition of Comparably , ZoomInfo customers will now find highly insightful Company Culture Data directly inside the TalentOS platform. For example, factors to identify dissatisfaction could include compensation, confidence in the CEO, and an unwillingness to recommend working there.

Paid Search Agency 130

Paid Search Agency Companies Zoominfo Class 130

Zoominfo

APRIL 6, 2021

For example, when visitors fill out a form on a company website, marketers can drop their information into a sequence or a campaign in their CRM. Meet ZoomInfo Workflows: Your next-generation automation tool Imagine you could take a signal from a prospective customer and turn that into an automated sales play.

Marketing Budget 130

Marketing Budget Marketing Management Ideal Customer Profiles Automation 130

Zoominfo

MAY 25, 2022

The more information business development teams know about prospects, the better they can tactically craft outreach that cuts through the noise and conveys true value. How to Choose a Sales Intelligence Tool Actionable sales intelligence tools should give you information about individual contacts and their respective companies.

Ideal Customer Profiles 130

Ideal Customer Profiles Budget Programs Enterprise Management Tools 130

Zoominfo

FEBRUARY 14, 2021

Live data is continuously updated to ensure you get the most accurate account and contact information to grow your business. Conversely, point-in-time data leaves sales and marketing professionals with inaccurate data, causing issues with go-to-market strategies and individual prospect outreach. Let’s look at some examples.

Marketing Analytics Tools 162

Marketing Analytics Tools Zoominfo Cold Calling Sales Qualified Leads 162

Zoominfo

SEPTEMBER 15, 2020

Using intent data in lead management and outreach helps remove some of these obstacles by digging into their product research activity. Combined with accurate, up-to-date contact information, intent data can help analyze their buying process into relevant stages. Accelerate Sales Outreach. Define Buyer Groups. A Guide for 2020.

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Buyer Intent Intent Data Intent Budget Programs 182

Zoominfo

JULY 25, 2023

Establish Brand Awareness A foundational component of B2B lead generation goes back to one simple idea: getting your brand in front of the right people so potential leads who are interested in your offerings will make contact, and you can begin to nurture them. That means getting the best possible B2B contact data.

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Ideal Customer Profiles Lead Ranking Lead Generation Sales Management 130

Zoominfo

MARCH 8, 2022

While it may seem like a small thing, these web form fills are responsible for billions of dollars of business, and companies like ZoomInfo have meticulously analyzed and optimized web forms to help sales reps make the most of these leads. Brace Yourself We’ve got millions of verified B2B contacts — ready for you to close.

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Lead Scoring Lead Ranking Sales Qualified Leads Zoominfo 100

Zoominfo

MARCH 3, 2019

What kind of marketers would we be if we didn’t include ZoomInfo on this list? If you’re not familiar, ZoomInfo is a leading business database made up of more than seven million contact profiles and more than 18 million company profiles. The best sales reps are experts at using Google to find contact and company information.

B2B Sales 233

B2B Sales Research Paid Search Agency Tools 233

Zoominfo

OCTOBER 20, 2021

“While having a conversation with the person in charge of making the decision to hire, I ask them a whole list of questions that help me determine the ideal candidate profile,” says Jodi Marchewitz, an executive recruiter at ZoomInfo. Some examples of the questions Marchewitz asks: Where will the role be located?

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Zoominfo Marketing & Strategy VALS Work Management 130

Zoominfo

APRIL 18, 2022

A Recruitment Management System (RMS) is an integrated software platform that can automate each step of the recruiting process , from initial candidate identification and outreach, all the way through to final onboarding. ZoomInfo TalentOS is an example of such a data platform. Why do recruiters need a RMS?

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Enterprise Management Work Management Marketing Management Zoominfo 130