Contently

JANUARY 22, 2021

To buy stuff from companies that reflect our values, so we can feel good about ourselves when we pop a CBD gummy and start clicking on Instagram ads. Companies today not only need to do good; they also need to tell stories about the good that they’re doing so consumers know about it.

Storytelling 211

Storytelling Trends Ethics Content 211

Navigate the Channel

JUNE 19, 2023

A quick video of the president of your company walking the office dog on her lunch break shows that your company consists of humans, but also shows that you can be trusted to display what’s real. You probably already know where to find information and sources that cover your company or industry. We can help.)

Social Media 65

Social Media Media Curation Content 65

Convert

NOVEMBER 9, 2020

Everyone wants their YouTube videos to go viral. But, not everyone can have the same success experienced by videos like this one from the Dollar Shave Club, whose story went viral on social media, catapulting the company into a billion-dollar brand. Why Use YouTube in Your Marketing Strategy?

Viral Marketing 105

Viral Marketing Youtube Video Marketing Optimization 105

Hubspot

JUNE 11, 2020

After all, creating any video costs your company time and money. At the moment, almost all of the top social media platforms -- including Facebook , YouTube , Instagram , Twitter , LinkedIn , Reddit , and now even TikTok -- have live streaming features. These platforms were YouTube (48%), Facebook (20%), and Instagram (13%).

Video Marketing 101

Video Marketing Youtube Budget Programs Twitter 101

Contently

DECEMBER 12, 2018

The truth is a lot of companies have figured out content marketing and turned it into their secret weapon, driving hockey-stick growth and leaving their competitors lingering in the shadows. But even more companies have struggled to get their programs off the ground and dismissed great content as “just too hard.”

Creativity 154

Creativity Content Marketing Enterprise Management Content 154

Convert

APRIL 7, 2021

In 2020, we started hosting more live events over at Uscreen’s YouTube channel. At Uscreen, live streaming video stats also show the number of live events grew by 1468% between January and August 2020. Optimizing YouTube Videos to Go Viral During the Holidays. it’s no wonder YouTube wants in on the action.

Video Marketing 98

Video Marketing Budget Programs Youtube Marketing Management 98

Martech Advisor

SEPTEMBER 26, 2019

Let’s look at some fascinating video marketing trends and stats. While 6-second video ads have been around since 2016, with YouTube’s Bumper Ads and Facebook’s short video ads, and more recently Instagram and Snapchat ’s Story Ads; Twitter joining the battleground changes marketing dynamics altogether.

Twitter 91

Twitter Trends Video Marketing Advertising Agencies 91

Hubspot

MARCH 4, 2011

So, you’re going to make a “viral video.” You’re going to post it on YouTube and Facebook. The truth is you are more likely to wake up with your head sewn to the carpet than to see your next marketing campaign (video or otherwise) “go viral.” 3 Simple Examples of Going Viral.

Viral Marketing 28

Viral Marketing Mobile Advertising Webinar Metrics Youtube 28

Online Marketing Institute

DECEMBER 23, 2010

Today, I will touch on a few reasons why Marketers should consider video content creation and Youtube to get found online by the right prospects. B2B content creators should seriously consider creating videos and uploading them to Youtube. In God We Trust; All Others Must Bring Data W. Video is in demand.

Youtube 40

Youtube B2B Marketing Video Marketing Content Marketing 40

Sprout Social

JULY 22, 2021

When on social media they: Opt for video-centered and gamified platforms like Instagram, YouTube, Snapchat and TikTok. Observe trends and often share, participate in and consume viral content. Here are some important stats to note on Millennial social media usage: Millennials are the third most active group on social media.

Social Media 138

Social Media Generation Media Lead Ranking 138

Digilant

JANUARY 22, 2019

Advertising and Shopping Behavior Stats for Digital Media Buyers. . Companies have also started releasing the ads prior to the game. Gillette released their Superbowl ad last week and it has already been viewed nearly 20 million times on Youtube. Digilant is a programmatic buying company, designed for both agencies and brands.

Paid Search Agency 45

Paid Search Agency Advertising Agencies Television marketing Marketing Budget Creation 45

ClearVoice

MAY 15, 2020

Chew on these eye-catching, pre-pandemic stats for a second: 500 hours of video get uploaded to YouTube every minute – Statista. 83 percent of consumers worldwide prefer YouTube to watch video content – HubSpot. Just don’t put a video on YouTube because people are putting videos on YouTube.

Marketing Budget 59

Marketing Budget Video Marketing Marketing & Strategy Marketing Strategy 59

Convince & Convert

AUGUST 23, 2013

Dan Moyle , inbound marketing evangelist at Amerifirst , joins the Social Pros Podcast this week to discuss the importance of educating consumers, why advertising is a waste of money, and how a mortgage company got so many followers on Pinterest. “It’s not about going viral; it’s about being useful.”

Inbound Marketing 130

Inbound Marketing Advertisements Advertising Paid Search Agency 130

Single Grain

SEPTEMBER 13, 2019

This post on video marketing tips, tricks and lots of juicy stats has been updated for 2019. Including a video within a brief email and delivering content in multimedia formats can help drive response rates, improve information retention, and make your company or offer more memorable”. ~ Andy Zimmerman. Get A Free Consultation.

Paid Content 112

Paid Content Stats Video Marketing Paid Search Agency 112

Mailmunch

APRIL 27, 2021

Back in the day, YouTube offered six-second ads – a concise and captivating way to gain attention. YouTube relies on in-stream ads. According to research, 4 billion videos are watched on YouTube every day, and about one-third of shoppers will purchase a product after viewing a video ad. Video helps your message go viral.

Paid Content 55

Paid Content Advertisements Advertising Video Marketing 55

Outgrow

DECEMBER 17, 2020

Since the virus went viral , marketers started looking for new ways to communicate with their audiences. And around 30% are planning to do the same for Facebook, YouTube, and LinkedIn. And for a curious marketer, there’s nothing called enough stats, right? 37 Must-Know Marketing Trends & Statistics Post COVID.

Statistics 98

Statistics Paid Content Trends Cost Per Click 98

Buffer

DECEMBER 10, 2018

Brian : The stats supporting the effectiveness of video marketing go on and on. Social media, your website, YouTube , you name it. ” A great example from company MuleSoft: The second thing is that they work for both physical products and services. It’s common across B2B and B2C! Utilizing product tutorials. Brian : Right.

Top of Funnel 111

Top of Funnel Video Marketing Product Branding 111

Sprout Social

JANUARY 9, 2017

This means more companies are expected to be on Instagram than Twitter (67.2%), which would be the first time ever for the visual network. Did you know these Instagram stats : 7 out of 10 hashtags on the network are branded and more than half of text contains an emoji? Share Industry and Company Events. and 5 p.m. are active.

Social Media 112

Social Media Media Best Practices Viral Marketing 112

Vidyard

APRIL 30, 2014

The astronomical success of YouTube as a social distribution site for online video has become both a blessing and a curse for modern marketers. YouTube, Vimeo, and other distribution channels offer us platforms to dramatically expand the reach of our content, which is incredible for marketers and online video producers.

Top of Funnel 50

Top of Funnel Video Marketing Viral Marketing Marketing Funnels 50

Brandwatch Marketing

OCTOBER 30, 2018

Evan Spiegel, who built a $25 billion company on this core concept, knows this: “Photos are no longer just a means of capturing a moment, they are a means of communicating.”. The same goes for Instagram, Pinterest, YouTube, or any social media platform that is primarily visual. Stats show the future : 85% of teens use YouTube.

Analysis 69

Analysis Peer-to-peer Youtube Case Studies 69

Vidyard

AUGUST 31, 2016

Or even on YouTube in general. If they were, parents wouldn’t need to install specialized software on their computers to keep their kids from watching them, and offices wouldn’t monitor and block web traffic to keep employees from browsing something they shouldn’t be on company time.

Video Marketing 63

Video Marketing Television marketing Viral Marketing Training 63

Vidyard

APRIL 30, 2015

While they’ve introduced amazing new pages options , they’ve changed their organic display algorithm numerous times to limit how company posts are displayed to their followers. Recent stats from Facebook indicate that Facebook sees over four billion daily views on their video assets, and the number continues to grow.

Facebook 51

Facebook Video Marketing Youtube Television marketing 51

Optinmonster

FEBRUARY 23, 2022

RafflePress has pre-built viral giveaway templates designed to improve engagement and grow traffic. More than likely, your loyal customer base is already talking about your company and referring business to you. Plus, AffiliateWP comes with a simplistic yet reliable dashboard that tracks stats in real-time.

Planning 73

Planning Best Practices Work Management Marketing Management 73

Vidyard

MARCH 23, 2021

It’s a fair question, and while interesting, it’s also misleading—views are just a vanity metric unless paired with more meaningful measurements like video engagement stats. If, on the other hand, the video earned just 200 views, but they were all decision-makers at Fortune 500 companies, it could be a huge win.

Video Marketing 65

Video Marketing ROI Analytics CTR 65

LeadSquared

MAY 20, 2015

In which case, it would go viral. And, they don’t do anything special either – they just record their online training sessions, and put up the snippets on YouTube to get attention of the searchers. a) Just upload your sessions on public websites, like YouTube and DailyMotion , and you would be getting free views in no time.

Tips 52

Tips Ad Building Content Marketing Paid Search Agency 52

Sprout Social

MAY 2, 2018

Clothing stores, software companies, restaurants and other industries have to convince people that what they’re selling is worth their money—even if it’s something they don’t need. Finally, the viral nature of social media means it’s easy to spread information about your practice far and wide. Dental tips.

Social Media 111

Social Media Paid Content Social Marketing Media 111

Hubspot

JANUARY 13, 2020

Even though influencer marketing and sponsored content might seem like a great idea, you still might not be sure of where to start when it comes to finding and identifying people or companies to work with -- especially on a new platform like TikTok. In one example of the Mucinex videos, OurFire, an account with over 2.4

Examples 88

Examples Paid Search Agency Marketing & Strategy Video Marketing 88

Convince & Convert

SEPTEMBER 7, 2010

I wonder how Stratten feels about companies servicing customers differently , based on their online influence? It’s a boullabaise of advice and observations on social media, viral marketing, and customer experience, with a side order of social media how-to. A tall order, to be certain. It will probably hit 100k by this weekend.

Social Media 115

Social Media Media Paid Search Agency Peer-to-peer 115

Single Grain

OCTOBER 30, 2020

You can’t just throw a few stats together, add some images and expect the backlinks to magically appear. We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. I’ve seen some pretty great stats in my time, and let me tell you — these stats were crazy!

Viral Marketing 145

Viral Marketing Best Practices High Quality Lead Case Studies 145

Sprout Social

AUGUST 23, 2016

Many small- and medium-sized companies see growth in brand awareness, site traffic, shares and customer engagement when there’s a plan in place. Social media allows smaller companies to compete against some of the larger businesses to reach more customers. 78% of companies now say they have dedicated social media teams.

Social Media 111

Social Media Paid Content Media Business 111

LeadSquared

FEBRUARY 2, 2016

New ideas, new technologies, new companies, they all make changes happen drastically. Facebook is hell-bent on becoming a strong YouTube competitor, Vines and Periscopes are already generating buzz, 3G has moved to 4G and smart phones are becoming smarter. To help you get started, check out this webinar on viral video marketing. .

Planning 52

Planning Work Management Marketing Analytics Tools Advertising Agencies 52

Hubspot

AUGUST 21, 2013

The internet has completely changed how customers and companies interact. As far as the presentation itself goes, we love the color palette and how Desk visualized its stats -- these two elements help make Desk''s message much more accessible than just a SlideShare of Excel graph after Excel graph.

Marketing Management 28

Marketing Management Advertising Agencies Viral Marketing Stats 28

Hubspot

JULY 12, 2011

Viral Marketing. The fans took over and created many viral campaigns on her behalf talking about the excitement they had over upcoming releases. In the same ways, marketers need to utilize inbound marketing to create the same buzz over their product, service or company. After the phenomenon began, J.K. Photo Credit: bibicall.

Multi-Channel 28

Multi-Channel Viral Marketing Buzz Stats 28

Convince & Convert

AUGUST 10, 2012

Read on for insights from Jay Baer plus Eric Boggs ‘s Social Media Stat of the Week ( This week : interesting Facebook contest engagement stats from Wildfire.). Jay : Speaking of things that are interesting, Mr. Boggs, do you have for the Social Pros listeners a social media stat of the week? Listen Now. Jay : Thank you.

Paid Search Agency 116

Paid Search Agency Work Management Social Media Advertising Agencies 116

Convince & Convert

JUNE 8, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft , Janrain , and Jim Kukral at DigitalBookLaunch. So, my question Jim, is if all of these companies are being bought and rolled up into enterprise software platforms, Oracle , Salesforce.com , etc.

Enterprise Management 118

Enterprise Management Amazon Work Management Marketing Management 118

Hubspot

FEBRUARY 8, 2011

Pundits, critics and focus groups barely let the confetti settle before they gave their verdicts (If you want to see the ads go to either USA Today Super Bowl Ad Meter or YouTube Ad Blitz ). YouTube subscribers, video views and channel views. Other winners on YouTube were Chrysler with its Detroit Motor City ad (3.78

Social Media 28

Social Media Paid Search Agency Ads Media 28

Hubspot

FEBRUARY 8, 2011

Pundits, critics and focus groups barely let the confetti settle before they gave their verdicts (If you want to see the ads go to either USA Today Super Bowl Ad Meter or YouTube Ad Blitz ). YouTube subscribers, video views and channel views. Other winners on YouTube were Chrysler with its Detroit Motor City ad (3.78

Social Media 28

Social Media Paid Search Agency Ads Media 28