1988 Articles match "Companies","Service"

The Latest from the B2B Marketing Community

Thursday, September 2, 2010
Identify Longtail Keywords - Find 10 keywords that are in the longtail for your services or products and provide them to your resellers and partners to use. Maybe your company provides security software and you have a tool that does a quick, free sweep of their network to test for vulnerability. Share the success! Connect with HubSpot
 
Thursday, September 2, 2010
Approximately 62% of business buyers now spend more time researching product and services online than they did prior to the recession. quot; (Of note: "case studies, best practices data, white papers, ROI tools, and vendor comparison analysis were cited as the most helpful content sources.")
 
Thursday, September 2, 2010
One thing that all of our partners agreed upon, is that before embarking on any redesigns, companies should truly understand their goals and their customers. Service existing customers? Portray a new image for your company?” Here at HubSpot , we get a lot of questions around website redesigns. Photo Credit: zhurnaly.
 

The Best from the B2B Marketing Community

Your company may have just started down the path of using Twitter as another communication channel. You may use it to highlight upcoming events, press releases and product/service updates. The question that you may be grappling with is this: How should Twitter be used for customer service? Now back to our story). is recommended.
Fast Company. Connect with Fast Company. The companys top executives had invited the most farsighted thinkers they knew from around the world to come together in New York and propose solutions to some really big problems. Featured Services. Great companies run SAP, not just great big companies. Feedback.
Summary: Pay-as-you-go pricing would make QlikView easier to buy, but the company doesn't offer this option. prompted an inquiry from a manager who has been trying for a year to convince his company to consider the product. The closest they come is to let their partners offer QlikView-based applications as a service. another.
Wow, what a couple of weeks it's been for the Financial Services industry. Investment Banks have disappeared, the government owns the world's largest insurance company and Congress is debating whether taxpayers should foot the bill to get us out of the largest financial debacle since the great depression. Being active in U.S. Build.
Rain T oday , a great resource for those who market and sell services, selected their Best Book s of the Decade for marketing and selling professional services. If you market or sell professional services or have a complex sale be sure to put these “ best of the decade ” on your reading list. McLaughlin. McLaughlin. Galford.
Find New Customers has launched a new service, the Marketing Automation Acceleration Package , which provides frustrated marketing automation software customers with a fast and cost-effective approach to getting their new software online and into production quickly. About Find New Customers LLC.
A new survey produced by Schneider Associates and the Center for Business Innovation at Babson College details some very interesting findings on what makes for a successful B2B product or service launch. Product companies were four times more likely than service firms to use an outside PR firm to assist with their launch.
I think there are a couple of important business implications from this simple observation: 1) About 75% of Fortune 100 companies are actively involved in social media. This does not necessarily have to be in the product or service itself. In this simple statement John sums up one of the biggest obstacles facing B2B marketers.
Take the top 5 IT services companies globally - and see how they’re managing their brands on the social web. So the top 5 under scrutiny (as defined by Services Top 100 ) . Facebook: Again second guess the IBM company page and you’ll get page not found. LinkedIn: The IBM company presence has 2.8k
TripIt is a service that organizes your travel - you forward your itinerary to an email address, it parses it, organizes it, gives you maps, directions, etc. travel a lot and it's a great service. still don't like their calendar synch, but the proactive nature of their service made me significantly more happy.