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The 22 Best Virtual Event Platforms

Webbiquity

All types of events, including trade shows and industry conferences, can now be produced and attended remotely. Host virtual conferences, trade shows, job fairs, and more. Virtual business cards let hosts and attendees view LinkedIn profiles and book meetings during conversations. Total reviews: 339.

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Lead Generation Without Conferences Or Trade shows

MarketJoy

As someone who regularly attended their events, you can reach out to them, and find out what their plans are to generate value for their community. Look for social media groups that you could benefit by being a part of, start doing more LinkedIn Outreach, build content marketing strategies and use SEO to garner more traffic.

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B2B Social Media Strategy for a Post-COVID World

Oktopost

Conferences and trade shows may be fading into memory, but new ideas and opportunities are emerging in their place. For B2B marketers, the big news about the pandemic-inspired social media renaissance isn’t about vibing on TikTok, but about what’s been happening on LinkedIn. Create Community.

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Marketing operations and technology shouldn’t ignore the web

Martech

At least through my anecdotal observations, most folks in this community have specialized in marketing automation and adjacent subspecialties, and there is nothing wrong with this. While he had a limited number of slots for a LinkedIn post-poll, he didn’t mention web systems. A multi-channel view. Don’t forget the web.

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Three Things Twitter’s Marketing Team Needs to Do

Webbiquity

LinkedIn is viewed as the leading platform for business professionals, but it’s harder to build a large network there: many users are (understandably) hesitant to accept connection requests from complete strangers there. Will key customers, prospects, and media be attending this trade show?

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Pivoting to Virtual Events? Six Ideas to Make them Stand Out

Heinz Marketing

Give attendees an opportunity to share their contact information with each other, create a couple moments in the content to get people to send LinkedIn invites, perhaps even offer the attendee list to everyone who attends (just like you might do with a small in-person gathering of like-minded professionals).

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Thought Leadership Best Practices: Research On How To Show Your Expertise

Marketing Insider Group

Some additional thought leadership research: According to a thought leadership study by LinkedIn, 58%of buyers read one or more hours of thought leadership each week. On social media sites, you have the opportunity to build a community by sharing more than just your own content. And 53% use it to vet a potential provider of solutions.