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Understanding the Cost of Developing a New B2B Website

Hinge Marketing

For professional services and other B2B organizations, it’s essential to have a website that accurately represents both your brand and your capabilities, while also providing a positive user experience. A well-designed website can increase brand credibility, generate leads, and ultimately drive revenue growth.

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100+ questions you must ask when developing a website

Martech

Aside from actual on-page optimization and linking efforts, there is nothing that impacts a site’s performance more than the development and design. In fact, a site with excellent on-page optimization and strong linking will always suffer under a poorly coded site architecture and/or design. Sorry, developers.

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9 Things That Can Dramatically Improve Site Accessibility

Marketing Insider Group

Less than one-third had clear contact information or instructions for blind users on how to seek help. With these tips, you can elevate your site’s accessibility and prevent disabled customers from abandoning your brand. Most users care about how brands treat customers and the world. Choose a CMS that Supports Accessibility.

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35 Web Design and Development Terms Every Marketer Should Know

Circle Studio

Many companies are looking to perform a website redesign in the near future. However, many marketers and company executives feel like they are hearing a foreign language when website designers and developers begin meeting with them. Web Terms Marketers Need to Know. Some examples include WordPress and Drupal.

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HubSpot Product Update Roundup - May 2023

SmartBug Media

As an agency specializing in full-service digital marketing, we understand the importance of staying on top of the latest tools and features to help our clients reach their marketing and sales goals. May 2023 Edit Subscriptions With HubSpot Payments *available to all Payments customers **HubSpot Payments is available to U.S.

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Keyboard Accessibility Makes Your UX Better

Salesforce Marketing Cloud

With Marketing Cloud, for example, thousands of customers create, send, publish, and automate marketing campaigns that reach and engage millions of people daily. That means we design with every user in mind. a group of Salesforce designers and accessibility experts imagined a pattern called click to create.

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What You Need to Know About Google’s Helpful Content Update

RebelMouse

Google announced the rollout of a new major algorithm update — dubbed the “helpful content update” — which launched the week of August 22, 2022. The helpful content update uses machine learning to deprioritize content that isn’t, well, helpful. What We Know so Far About Google’s Helpful Content Update.