The Beginner's Guide to Conversion Rate Optimization (CRO)
Hubspot
APRIL 6, 2017
Here at HubSpot, we ran a test with text-based CTAs -- a standalone line of text linked to a landing page and styled as an H3 or an H4 -- to see if they would convert more traffic into leads than regular CTAs at the bottom of a web page. Head over to the HubSpot Academy to learn how to add lead flows to your blog posts.
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