Convert

NOVEMBER 2, 2022

For many e-commerce businesses, the product detail page (PDP) is one of the most important pages on the website. There are a number of different ways to test videos to increase engagement and sales on an e-commerce website. Check the entire case study below.). One approach is to create short-form vertical videos.

Case Studies 59

Case Studies Case Study Video Marketing Studies 59

Webbiquity

MARCH 28, 2023

Image credit: Kenny Eliason on Unsplash Here’s a look at seven content types that will help you attract more website visitors and convert more of them into leads. Once website visitors have played around with it, they are likely to come back every time they are stuck in a new game. Coschedule features some great case studies.

Top of Funnel 309

Top of Funnel Marketing & Strategy Marketing Strategy Planning 309

Convince & Convert

DECEMBER 5, 2013

From celebrating participant’s moustaches, fundraising efforts and even raising awareness for other company’s Movember campaigns, a steady stream of engaging content continues to be shared across Facebook, Twitter, Instagram, and YouTube. Created by San Diego-based agency, i.d.e.a., First – they’re hilarious.

Case Study 138

Case Study Case Studies Studies Paid Search Agency 138

Online Marketing Institute

AUGUST 17, 2018

The Six Building Blocks of Digital Transformation -Optimizing Your Website for Voice Search & Position 0 -The Road Forward for Social Media Marketers – A New Reality -The Rise of the Algorithmic CMO See all Webinars ⟶ Newest Classes -Intro to Scrum -Are You Future Ready?

Case Study 52

Case Study Case Studies Studies Advertising Agencies 52

Biznology

JULY 15, 2013

Examples of “interactive wireless media includes smart phones, mobile websites, tablets (iPads), apps, SMS messaging and mobile social networking. ” Here are 7 case studies that prove the ROI of mobile for healthcare marketers. The American Heart Association case studies in one of ours.

Case Study 80

Case Study Case Studies Mobile Marketing ROI 80

Marketing Insider Group

MAY 10, 2023

Marketing Experience Maybe this should be a no-brainer, but it’s surprising how many videos on YouTube are telling people how to start a digital marketing agency as a get-rich-quick scheme. We promote content marketing, and we use it ourselves to get millions of website visits for clients, including ourselves. Image Source 4.

Marketing Agencies 2 264

Marketing Agencies 2 Paid Search Agency Advertising Agencies Ad Agencies 264

Vidyard

OCTOBER 8, 2020

Video on websites has come a long way since those dark days. These days, creating a website with videos means working to enhance the visitor experience. Businesses especially, have gotten the hang of thinking about how to better educate, inform, and entertain their website visitors. Why Should I Use Video on My Website?

Video Marketing 112

Video Marketing Marketing Websites Paid Search Agency Enterprise Management 112

Marketing Insider Group

JUNE 14, 2021

86% of video marketers say video has increased website traffic. Testimonials and case studies. a link that leads to your website). Businesses should use video on Twitter to promote new resources, tell stories, engage with a dedicated audience, and drive website traffic. Interviews. Educational videos. Live videos.

Video Marketing 363

Video Marketing Top of Funnel Content Marketing Planning 363

NuSpark Consulting

MAY 4, 2023

Retargeting, also known as remarketing, is a marketing strategy that aims to reach users who have previously interacted with your brand, website, or content. The goal is to remind them of your products or services, encourage them to return to your website, and ultimately convert them into customers.

Webinar Metrics 130

Webinar Metrics Marketing & Strategy Bundling Ad Exchange 130

Circle Studio

MARCH 8, 2018

As A/E/C websites continue to evolve to become more user-centric and growth-focused, it’s imperative that your firm’s website features the right content and design elements. Here’s a list of 11 items that you should consider removing from your website now or as part of a future website redesign. Home page sliders.

Advertising Agencies 83

Advertising Agencies Marketing Websites Ideal Customer Profiles Press 83

Contently

FEBRUARY 8, 2022

Earlier, we talked about some of the places on your website where you could toot your own horn. Adding reviews and case studies to your website can have a positive impact on your SEO. Having those videos on YouTube can also help you rank for certain keywords. One of those places is the About us page.

Storytelling 205

Storytelling Branding Brand Identity Word of Mouth 205

FunnelEnvy

DECEMBER 26, 2023

CRO is the art and science of making your website more effective at converting visitors into customers. The critical thing to remember is that it’s not just about driving traffic to your website; it’s about converting that traffic into meaningful leads. However, many B2B websites suffer from poorly designed landing pages.

Lead Generation 123

Lead Generation Lead Ranking Generation Ideal Customer Profiles 123

Vidyard

OCTOBER 8, 2020

Video on websites has come a long way since those dark days. These days, creating a website with videos means working to enhance the visitor experience. Businesses especially, have gotten the hang of thinking about how to better educate, inform, and entertain their website visitors. Why Should I Use Video on My Website?

Video Marketing 65

Video Marketing Marketing Websites Paid Search Agency Enterprise Management 65

Sprout Social

SEPTEMBER 21, 2023

Media kits can be presented as slideshow decks, one-pagers or portfolio websites. However, YouTube is more of a hub for digital creators. Search As noted earlier, many influencer media kits are hosted on portfolio websites. What about TikTok and YouTube? You can use search operators to find creators in specific niches.

Media 94

Media Viral Marketing Case Studies Youtube 94

Martech Advisor

JANUARY 2, 2020

B2B marketers have been conditioned for years to focus on vanity metrics like website traffic and search engine rankings. Your website should be your best source of sales and converting actual customers, says, Arjun Pillai, Founder & CEO , Insent.ai. You are making the website your central hub.

B2B Sales 83

B2B Sales Top of Funnel Marketing Websites Peer-to-peer 83

ClickZ

FEBRUARY 8, 2021

All three founders had a strong, technical background and realized that there was a lot more potential in creating a platform that easily coupled web shops and data sources to shopping websites, marketplaces, and affiliate networks – as opposed to converting websites to mobile devices. Case Study #1: Product Feed Management Tool.

Paid Search Agency 116

Paid Search Agency Work Management Marketing Management Automation 116

Content Standard

OCTOBER 6, 2014

In fact, social media is the second-most-common platform online video is produced for, behind company websites. “Mobile devices are gaining in popularity for certain types of online video production, especially for spontaneous videos produced for social media and YouTube sharing,” the report says.

Case Studies 40

Case Studies Case Study Viral Marketing Studies 40

Scoop.it

MARCH 2, 2023

Unlike social posts, whose reach dies down within a few days, blogs live on your website forever, bringing in traffic and improving search ranking. They also work especially well on eCommerce websites or below product descriptions on your store. Case study Your audiences have specific pain points they’re looking to solve.

Content Marketing 91

Content Marketing Lead Scoring Lead Ranking Branding 91

Vidyard

MAY 18, 2015

Check out their YouTube channels for some motivation on how to do it right: Workfront Formerly known as AtTask, Workfront is a cloud-based Enterprise Work Management solution that gives teams greater visibility into the entire lifecycle of work, from request to report. Much better than reading about corporate values on a website!

Youtube 52

Youtube Top of Funnel Enterprise Management Work Management 52

SnapApp

NOVEMBER 19, 2015

KISSmetrics also recommends including faces in marketing campaigns to increase engagement — A/B testing found that when one website, Medalia Art , replaced images of paintings for sale with photos of the artists, they experienced a 95% increase in conversations. According to research cited by Buffer , faces are more memorable. Conclusion.

Case Study 54

Case Study Case Studies Social Media Top of Funnel 54

Webbiquity

MARCH 31, 2022

More and more B2B marketing companies choose to place guest blogs or use sponsored posts or interviews on high-authority websites that have been around for years and already have a large following of engaged customers ready for conversion. Don’t ignore the rising power of voice search. Voice search is on the rise.

Marketing Budget 289

Marketing Budget Enterprise Management Sales Management Work Management 289

Marketing Insider Group

JANUARY 27, 2020

WordPress : To start with, you can begin your blog with one of WordPress’s free website domains. Google Analytics: Learn all about your blog or website’s audiences and the actions they take while they’re on your site. May: Publish a Case Study or Two. Mid-year is a great time to assess what you’ve done so far.

Startups 336

Startups Marketing & Strategy Marketing Strategy Content Marketing 336

PureB2B

JUNE 20, 2022

Integrate them into social media post copy, feature them within key pages of your website and add them to your call scripts. Push for case studies. Case studies take the power of social proof and multiply it many times over by expanding a short review into a meatier discussion. Refocus on sound research.

Lead Ranking 62

Lead Ranking Lead Scoring Sales Qualified Leads Generation 62

Exo B2B

NOVEMBER 28, 2023

It was while reading a post on Mark Schaefer’s blog that I got the idea to write this post on B2B content marketing and especially on the importance of creating content on YOUR website or blog and then using social networks to spread it further. Schaefer continues: «But what about a blog post, YouTube video or podcast episode?

Distribution 52

Distribution B2B Marketing Optimization Content Marketing 52

Oktopost

NOVEMBER 22, 2023

YouTube: Allowing you to upload long videos, YouTube is perfect for educating your audiences with Q&As, webinars, and video tutorials for product walkthroughs. You can include several types of UGC in your website and social media posts, such as reviews, testimonials, and case studies.

Social Media 117

Social Media Trends Media B2B 117

Spiralytics

NOVEMBER 7, 2022

YouTube is likewise popular among Filipinos, with more than 56 million users as of the first quarter of 2022. Also, note that some information might be well-suited for Facebook while others might be more appropriate on YouTube or TikTok. In the Philippines, Internet users of all ages heavily utilize Facebook.

Social Media 118

Social Media Tips Media Privacy 118

Martech

SEPTEMBER 11, 2023

for marketing case studies featuring AI technology would only produce results prior to September 2021. ChatGPT 4 can be enhanced to include web data after that date, making an ask on recent case studies much more valuable. For example, asking ChatGPT 3.5

Marketing AI 131

Marketing AI Generation Work Management Marketing Management 131

Content4Demand

FEBRUARY 15, 2023

We’ll show you tips, best practices and real-world case studies from clients who’ve used these strategies with great success. If people are passionate about what you create, then Google, LinkedIn, Facebook, YouTube and TikTok will also embrace it. to 2:30 p.m.

Marketing Analytics Tools 94

Marketing Analytics Tools B2B Marketing Ad Exchange B2B 94

Scoop.it

MARCH 14, 2024

Aside from just before-and-after results, other content templates you can consider using are testimonials, case studies, and user-generated content. For example, any links to your website through an influencer’s bio, video description, guest post, social media captions, etc., Image Source 3.

SEO 85

SEO Advertising Agencies Lead Ranking Lead Scoring 85

Valasys

JANUARY 23, 2024

In the end, backlinks increase organic traffic by confirming your website’s authority. Most website owners and SEO specialists need help to defend devoting a significant amount of time and money to this service. Also, before starting link acquisition, Page One Power may provide linkable material on the client’s website.

Link Building 40

Link Building Service Ad Building Acquisitions 40

Hubspot

JANUARY 26, 2023

You can start a YouTube channel and build social media accounts for free. Step 4: Create a website. Making a company website has never been more critical than it is now. After all, a website can replace the need for a physical location. Others expand their video offerings, generating revenue from YouTube or Patreon.

Work Management 66

Work Management eCommerce Paid Search Agency Marketing Management 66

Content Standard

APRIL 28, 2020

Compared to white papers and case studies, documentaries let you share information with a more human touch, while still keeping your brand in focus. This video tells the story of how William Painter, a sunglasses startup based in San Diego, uses YouTube Ads to grow their sales and reach.

Video Marketing 137

Video Marketing B2B Marketing Conversion Advertising Agencies 137

Optinmonster

APRIL 9, 2020

Share Your YouTube Videos. Do you have a YouTube channel for your business? If you do, start sharing your YouTube videos in your newsletter. It’s important to remember though, your YouTube video will not necessarily play right inside an email. Case Studies and Testimonials. Videos are super engaging.

Newsletter 115

Newsletter Webinar Metrics Peer-to-peer Paid Search Agency 115

ClearVoice

MARCH 17, 2023

You research for weeks, weed through data, scour case studies, and find all the best statistics to create a massive guide. Analyze Check your website traffic, your social media engagement, your sales, and any analytics you have available. Start with your home base, likely your website. But then…nothing. Nothing happens.

Distribution 94

Distribution Webinar Metrics Marketing & Strategy Allocation 94

Outbrain

MAY 4, 2022

One of the most vital business goals for a B2B website is to generate leads. For instance, a visitor to your website may opt-in to your email newsletter simply out of curiosity, with no intention of buying anything. But it’s important to place them strategically on your website. Where do you acquire most of your leads?

Sales Qualified Leads 37

Sales Qualified Leads High Quality Lead Optimization Marketing Websites 37

Martech

JUNE 3, 2022

Students also get to take master classes from top faculty at Purdue and industry experts from Facebook, work on Harvard Business Publishing case studies and access Facebook Ask Me Anything sessions in this highly interactive and comprehensive program. Course highlights. Mode of Learning: Online bootcamp. Course Duration: Six months.

Course 113

Course Paid Content Marketing Analytics Tools Work Management 113

Porch Group Media

MAY 27, 2021

This is followed by YouTube and WhatsApp, each at 2 billion users. While Facebook may have the largest numbers of users, YouTube by far has the most number of visits. For example, 85% of TikTok users aged 16 to 64 use Facebook, and almost 95% of Instagram users in the same age group also use YouTube. billion users.

Social Media 80

Social Media Social Marketing Webinar Metrics Optimization 80