Webbiquity

MARCH 28, 2023

Listicles The listicle is a great format for providing readers with tons of useful information, saving them the time they would otherwise need to spend doing their own research. Think of the listicle as an upgraded version of the comparison post, and devote the same attention to detail and meticulous research to it.

Top of Funnel 311

Top of Funnel Marketing Strategy Marketing & Strategy Planning 311

Martech Advisor

NOVEMBER 12, 2019

Case studies are an excellent medium for building a story around your product or service. In this quick guide, we discuss: What is a case study in marketing? A five-step case study marketing plan. Examples of case studies from Google to inspire you. What Is a Case Study in Marketing?

Case Study 55

Case Study Case Studies Studies Top of Funnel 55

Hubspot

DECEMBER 26, 2023

With all the changes to X (formerly Twitter) over the last few years, you’re not alone if you’ve been looking for Twitter optimization tips so you can use it more effectively for social selling. Here’s the truth — despite a lot of fears about Twitter’s future, with more than 95 million users in the U.S.

Twitter 67

Twitter Optimization Tips Display 67

Savanta

JUNE 20, 2011

Follow me on Twitter: @andydalg. B2B segmentation in practice: A case study. That’s the theory, but how does it work in practice? Let me introduce Sage. Enjoying this post? Subscribe and receive new posts by RSS. However, you don’t build a £1.4

Case Study 120

Case Study Case Studies Segmentation SME 120

Convince & Convert

MAY 2, 2012

Guest post by @Lisa Loeffler , Research & Analysis Lead at Convince & Convert. Supporters also took to Twitter to help promote their favorite town. She is also founder and principal of Genuine Media , a marketing agency that helps clients build their individual and brand reputation through social media.

Case Study 122

Case Study Case Studies Social Media Studies 122

Vision Edge Marketing

JANUARY 18, 2018

Being a data-driven organization, our first action was to conduct research on the topic as well as to dig into our own data to understand the best way to deploy ABM for our company. We conducted further research to find and identify primary triggers and personas. Only 3% had personal Twitter accounts.

Account Based Marketing 132

Account Based Marketing Research Planning ABM 132

Hinge Marketing

MAY 6, 2015

You create case studies. Case studies use the voice of "others" (i.e. In a recent research study, Hinge Research Institute asked buyers of professional services to identify the best ways to market to them. So let's look at how to create a compelling case study.

Case Studies 48

Case Studies Case Study Studies Work Management 48

B2B Digital Marketer

FEBRUARY 1, 2024

Join us as we engage in a thought-provoking conversation with Julian Lumpkin, the founder of Success Kit, a marketing agency specializing in case studies and video testimonials. Julian Lumpkin emphasizes the crucial but often misunderstood role of customer success stories.

Case Study 52

Case Study Case Studies Business B2B Thought Leadership 52

Webbiquity

APRIL 11, 2023

Readers want to hear about your own experiences or case studies in your blog posts. First, be sure to do your own research on statistics as some content may be older and lean one way. Check out her latest eBook “ How to Tweet and Thrive on Twitter ” now on Amazon. AI is just a tool and not another version of you.

Marketing AI 315

Marketing AI Curation Content SERP 315

Marketing Insider Group

SEPTEMBER 16, 2020

So I did some research to share my findings with you. (By Research shows Instagram influencers post to their feeds less often these days than they have in the past: We’re all spending more time online than we have in the past. Twitter staff , for example, is working from home permanently now and they’re far from the only one.

Linkedin 363

Linkedin Marketing & Strategy Business Case Study 363

Ambal's Amusings

NOVEMBER 12, 2009

Case studies come in all shapes and forms. Our Panel of Case Study Experts have written and reviewed thousands of case studies over the years. Which case study stands out in their mind? Blog CindyKing Twitter CindyKing. Blog CindyKing Twitter CindyKing. Cindy King's Tip.

Case Studies 100

Case Studies Case Study Studies Work Management 100

Ambal's Amusings

SEPTEMBER 10, 2009

All case studies are not created equally. Why are some case studies more effective than others? We asked case study experts "What are the 3 important components that will make a great case study"? Get insights and recommended resources from Case Study Experts.

Case Studies 100

Case Studies Case Study Studies Work Management 100

Brandpoint

OCTOBER 2, 2019

Liz Koenig is the Social Strategist for IBM Research. We had the opportunity to ask Liz a few questions about the session she’s presenting on October 16, “Building Great Content on Complicated Subjects: IBM 5 in 5 – A Case Study.” We do this a lot with very short explainer videos. We work together!

Research 107

Research Ad Building Storytelling Content 107

Moz

JANUARY 26, 2020

I’ve done a lot of research on featured snippets in the past. When filtering these keywords by SERP features with a featured snippet and ordering by position, you get the following: I then did similar research with both Moz Pro using their featured snippet filtering capabilities as well as SEMrush, allowing me to see historical ranking.

Case Studies 64

Case Studies Case Study Features Studies 64

Marketing Insider Group

AUGUST 10, 2020

A: That was a fun case study. As stated in the case study, the sponsorship of senior leadership at the parent firm has been key to our ability to market to all 300 of their portfolio companies as a market of one. Follow him on Twitter @myfavemartin. Join him online: Twitter , Facebook , LinkedIn.

Account Based Marketing 319

Account Based Marketing ABM Work Management Marketing Management 319

Marketing Insider Group

JANUARY 24, 2013

Who are the top B2B Marketing influencers on twitter? To answer this question, I looked at a variety of factors including twitter followers, profiles that included “B2B marketing,” the focus of their tweets including the hashtag # B2BMarketing , as well as a variety of social scoring tools using the keyword. New York, NY.

Twitter 100

Twitter Demand Generation Agencies Paid Search Agency B2B Marketing 100

Sprout Social

NOVEMBER 16, 2016

Twitter is an integral part of social media marketing these days. Almost every business, big and small, is on Twitter. Unfortunately Twitter traffic has become more difficult to come by over the past few years. Twitter can drive solid well-converting referral traffic. But hard doesn’t mean impossible.

Twitter 100

Twitter Traffic Ad Building Tips 100

KoMarketing Associates

MARCH 7, 2013

Research from Optify’s 2012 B2B Marketing Benchmark Report supports these statements. Twitter in particular proved to be the strongest performing platform for generating leads through social media. Twitter in particular proved to be the strongest performing platform for generating leads through social media.

Social Media 120

Social Media Ideal Customer Profiles Twitter Profiling 120

B2B Marketing Directions

JUNE 12, 2022

(This month's Research Round-Up features a look at "revenue marketing" benchmarks by Demand Spring, an extensive examination of the state of content marketing by Semrush, and a report by Considered Content discussing two surveys that show where B2B buyers and B2B marketers are on the same page. and where they aren't.) and where they aren't.

Top of Funnel 52

Top of Funnel B2B Marketing Research Cost Per Click 52

Webbiquity

FEBRUARY 7, 2023

We did research on which words were misspelled the most by Americans. Two of the most effective are through blog posts and case studies. Case studies are another effective way to add data naturally to your content. Connect with him through Twitter or LinkedIn.

Storytelling 331

Storytelling Top of Funnel Content Paid Search Agency 331

Optinmonster

FEBRUARY 21, 2024

In this guide, we’ll share 25 proven strategies (with 7 case studies) to teach you how to increase blog traffic by 1064%. Case Study #1: How We Grew OptinMonster Blog to 600k+ Monthly Visits The blog traffic strategy we are about to share with you is simple. Do you want to learn how to increase blog traffic?

Paid Content 75

Paid Content Traffic Webinar Metrics Marketing & Strategy 75

SnapApp

NOVEMBER 19, 2015

No matter how much planning you put into promotion, not everything you publish on Twitter will be a hit. They told their happy social media followers on Twitter that they would give away 10 of their True Grit pullovers to lucky participants. According to research cited by Buffer , faces are more memorable. Conclusion.

Case Study 54

Case Study Case Studies Social Media Top of Funnel 54

KoMarketing Associates

APRIL 1, 2020

But even before these recent trends facing business, research indicated that marketing professionals were prioritizing trusting relationships with customers. This includes Facebook, Twitter, and LinkedIn in particular but there are plenty of examples of other popular social media sites appearing in branded results as well.

Trust Marketing 180

Trust Marketing Marketing Management B2B Marketing Ad Building 180

Top Rank Marketing

NOVEMBER 3, 2023

MediaPost Pew Research: Brands Not Targeting Gen X Are ‘Leaving Major Revenue On The Table.’ In the meantime, you can follow us on our LinkedIn page , or at @TopRank on Twitter/X for even more timely daily news. What Makes B2B Tech Buyers Distrust Brands?

Trust Marketing 128

Trust Marketing B2B Marketing Linkedin Advertising Agencies 128

Writing on the Web

MARCH 17, 2014

for Your Expert Ebook" src="[link] width="300" height="225" title="How to Research Content for Your Expert Ebook" /> How should you research content in order to write your expert ebook ? The field of online research methods is new and expanding rapidly. In some ways, research has never been easier. The Web is a goldmine.

Research 100

Research Content Wikipedia Marketing Proposals 100

Ambal's Amusings

SEPTEMBER 22, 2009

Both Jonathan and Michele are regular contributors to our ClickInsights Case Study Experts Interview Series. His guest post today focuses on his eBook on case studies - Making Your Case: Everything you and your colleagues need to write compelling, lead-generating case studies (which has a fresh new look!).

Case Studies 100

Case Studies Case Study Studies B2B Thought Leadership 100

SpotMe Blog

MAY 11, 2023

Reading case studies and looking at the clients a healthcare communications agency has served is a great way to understand whether they are the right fit for you. Clients – With the life sciences industry being so broad, it is important to know whether the medical communications agency has experience in your specific field.

Paid Search Agency 98

Paid Search Agency Enterprise Management Work Management Marketing Management 98

Marketing Insider Group

JUNE 14, 2021

Testimonials and case studies. One hundred eighty-seven million people use Twitter daily. Twitter’s also a great place for users to consume social and educational video content. Businesses should use video on Twitter to promote new resources, tell stories, engage with a dedicated audience, and drive website traffic.

Video Marketing 363

Video Marketing Top of Funnel Content Marketing Planning 363

SalesGrape

SEPTEMBER 17, 2023

Conduct thorough research on each account to gather relevant information about their industry trends, competitors, recent news or events related to the account. Case Study: A marketing agency targeting e-commerce businesses conducted extensive research on one of its key target accounts – an online fashion retailer.

Account Based Marketing 68

Account Based Marketing Enterprise Management Work Management Marketing Management 68

PureB2B

JUNE 20, 2022

When you think of social media, the usual suspects likely come to mind—Facebook, Instagram, Twitter. Push for case studies. B2B buyers tend to be analytical, risk-averse, and spend a lot of time researching before making a decision. Effective case studies make the client the hero. Refocus on sound research.

Lead Scoring 62

Lead Scoring Lead Ranking Sales Qualified Leads Generation 62

Marketing Insider Group

JANUARY 4, 2021

Your experience and success as the “webinar queen of RSM” are both inspirational and a fascinating “case study” of virtualization and digital transformation. Fred is a Research Director at Dresner Advisory Services, a high technology industry marketing veteran and former Senior Marketing Director for SAP Global Marketing.

Webinar Metrics 318

Webinar Metrics Webcast Digital Transformation Peer-to-peer 318

Hubspot

JANUARY 15, 2015

You''ll also probably do some online research to see what others are saying about said product or service. Most customers know that a little online research could spare them from a bad experience and poor investment of your budget. Okay, so you know case studies work. 1) Have a dedicated case studies page.

Case Studies 28

Case Studies Case Study Sales Management Studies 28

ClearVoice

MARCH 3, 2023

With so much information just a click away, it makes sense that most people research products or services before making an important purchase. Testimonials and case studies can help influence potential leads and customers. Also, how to use customer testimonials and case studies to increase trust in your business.

Case Studies 97

Case Studies Case Study Studies Touchpoints 97

Martech

JANUARY 26, 2024

For the most part in marketing, there’s starting to be some case studies about efficiency gains from writing teams or impact on SEO, things like that. But our data, from our own research, shows that we’re largely still experimenting and trying to find the pilot use cases. You want to find reliable places.

Marketing AI 106

Marketing AI Enterprise Management Marketing Automation Services Work Management 106

Martech

JUNE 3, 2022

The following digital marketing course ranking is a result of extensive research and analysis based on four main parameters: Depth of curriculum: How comprehensive is the content, and what skills does it cover? Hands-On Learning: Research-driven projects held in collaboration with area companies such as Georgia-Pacific and Porsche.

Course 116

Course Paid Content Marketing Analytics Tools Work Management 116

BuzzSumo

MAY 9, 2019

That’s why I’m sharing one major method I use to research content types to focus on for awesome engagement. It sings to this tune: Using the BuzzSumo Content Analysis Report to Research the Best Types of Blog Posts. Original Research. Original research is a big deal in content marketing. Thought Leadership.

Thought Leadership 111

Thought Leadership Case Studies Case Study Top of Funnel 111

Webbiquity

MARCH 31, 2022

Make sure that your brand has a presence on social media platforms like Facebook, Twitter, Instagram, and YouTube as well as video sharing sites so businesses can find you when they conduct voice searches through those channels, too. You can connect with him via LinkedIn and Twitter. Account-based marketing is here to stay.

Marketing Budget 291

Marketing Budget Enterprise Management Sales Management Work Management 291