Biznology

OCTOBER 15, 2015

Brand Persona – There are many personality traits that facilitate the bonding between young recruits and this religious cause – passion, ruthlessness, intense idealism, willingness to sacrifice all traditional moral values, and relentless pursuit of the great battles that would accompany the “End of Days,” the Islamic equivalent of Armageddon. .

Case Studies 80

Case Studies Case Study Studies Ad Building 80

Brightedge

DECEMBER 21, 2020

Many companies use YouTube marketing as a way to promote their businesses and products for audiences who prefer video as a way to interact with brands. YouTube is the second most visited search engine on the internet second to Google. Why YouTube marketing? YouTube marketing has allowed many businesses to establish their brand.

Youtube 59

Youtube Brand Identity Branding Advertising Agencies 59

Online Marketing Institute

AUGUST 17, 2018

Takeaway: The key takeaway in Fiji Water campaign was its alignment of brand with the right personality. They chose Danielle Bernstein because she was an apt person to endorse their product and it also benefited her own personal brand which focused on maintaining a desirable physique.

Case Study 52

Case Study Case Studies Studies Advertising Agencies 52

Hubspot

APRIL 10, 2019

Nowadays, almost every brand has a YouTube channel. Building a thriving YouTube channel is one of the most ambitious achievements a marketer can pursue. To help inspire you, we’ve put together a list of video ideas that HubSpot has experienced success with on our own YouTube channel. YouTube Video Ideas. Ask Me Anything.

Youtube 76

Youtube Advertising Channels Video Marketing Word of Mouth 76

Convince & Convert

DECEMBER 5, 2013

From celebrating participant’s moustaches, fundraising efforts and even raising awareness for other company’s Movember campaigns, a steady stream of engaging content continues to be shared across Facebook, Twitter, Instagram, and YouTube. A talking puppet can get away with a lot more than say, a person. First – they’re hilarious.

Case Study 138

Case Study Case Studies Studies Paid Search Agency 138

Biznology

JULY 15, 2013

Mobile marketing is defined as interactive wireless media to provide customers with time and location sensitive, personalized information that promotes goods, services and ideas, thereby generating value for all stakeholders. ” Here are 7 case studies that prove the ROI of mobile for healthcare marketers.

Case Study 80

Case Study Case Studies Mobile Marketing ROI 80

ConvertKit

DECEMBER 12, 2021

An often-repeated form of personal finance advice: the best kind of savings are the kind you never have to think about. Nick True launched his personal finance blog, Mapped Out Money, in 2015. He now has over 47,000 subscribers on YouTube. Here’s how he does it: #1: Create dedicated lead magnets for key YouTube videos.

Youtube 79

Youtube Automation Landing Pages Leads 79

Marketing Insider Group

SEPTEMBER 16, 2020

Let your personality shine a bit and open yourself up. Look a little deeper and you’ll see how Stories can let B2B Marketers connect on a more personal and deeper level. Events are a major source of leads for many B2Bs and 85% consider in-person gatherings essential to their marketing strategy. . Don’t Be Overly Casual.

Linkedin 363

Linkedin Marketing & Strategy Business Case Study 363

Marketing Insider Group

JUNE 14, 2021

Testimonials and case studies. Personalized messages. You might also consider creating personalized videos to engage with followers in a creative way, one-on-one. Over 500 hours of content are uploaded to YouTube every minute. On YouTube, you can create a library of video content for your followers.

Video Marketing 363

Video Marketing Top of Funnel Content Marketing Planning 363

Convince & Convert

MARCH 5, 2024

Reddit: A Case Study in Switching Behavior Reddit is a particularly powerful community to study switching behavior. Especially on Reddit, people believe in nuance and personal circumstances. Competitive platforms = Facebook, Instagram, Twitter, TikTok, Snapchat, Pinterest, LinkedIn, YouTube. How can this be true?

Research 145

Research Loyalty Case Studies Communities 145

Top Rank Marketing

SEPTEMBER 22, 2023

percent decrease, while the leading content types being promoted were blogs, social media, video, white papers, and case studies — three of numerous findings of interest to B2B marketers contained in newly-published report data. B2B Content Promotion in 2023: Channel and Format Trends [Report] 97.7 percent from 2022, with 67.4

B2B Marketing 121

B2B Marketing B2B Planning Brand Identity 121

Marketing Insider Group

SEPTEMBER 28, 2020

As well as targeting a wider audience, Autodesk also wanted to personalize the content experience for each reader. As well as written content, Business Class recently started a live video series, “Office Hours”, hosted on Instagram and YouTube. As a global company, GE Healthcare wanted to focus on personalizing their content.

Thought Leadership 318

Thought Leadership Enterprise Management Work Management Marketing Management 318

FunnelEnvy

DECEMBER 11, 2023

After its 2005 launch, YouTube was the dominant video platform until TikTok’s meteoric rise in US popularity from 2018 to the present. For example, after almost changing careers due to a lack of business traction on LinkedIn, B2B Marketing expert Jade Tambini now leverages 30,000 followers on TikTok and a growing YouTube presence.

B2B Marketing 62

B2B Marketing Video Marketing Effectiveness Buyer Personas 62

Moz

JANUARY 26, 2020

You can see the schedule for these Hangouts on YouTube here and join live, asking John a question in person if you want. One of the most underused resources in an SEOs toolkit (based on my opinion), are the Google Webmaster Hangouts held by John Mueller. You could always try John on Twitter too, but there’s nothing like video.

Case Studies 64

Case Studies Case Study Features Studies 64

Contently

FEBRUARY 8, 2022

You know, the person who buys the products and keeps the company in business? The “ Find Your Greatness ” campaign in 2012 is one I remember most because there wasn’t one recognizable person in the series. Adding reviews and case studies to your website can have a positive impact on your SEO.

Storytelling 205

Storytelling Brand Identity Branding Word of Mouth 205

ClearVoice

DECEMBER 18, 2023

Fact: To run successful ABM campaigns, there are certain challenges you need to deal with, such as personalization, engagement, and conversion issues. Personalization Challenges Successful ABM campaigns depend on personalized communication tailored to each prospect’s specific needs.

Account Based Marketing 95

Account Based Marketing ABM Tactics Top of Funnel 95

NuSpark Consulting

MAY 4, 2023

Video retargeting: Target users who have viewed or engaged with your videos on platforms like YouTube or Vimeo. Dynamic retargeting: Personalize your ads based on the user’s specific browsing history and interactions with your website, showcasing the products or services they were most interested in.

Webinar Metrics 130

Webinar Metrics Marketing & Strategy Bundling Ad Exchange 130

SnapApp

NOVEMBER 19, 2015

Through this contest, they increased engagement, heightened excitement and kept their social media promotion super personal. No doubt, Boston Content’s super personal approach to event promotion contributed to their awesome numbers. Seventy-one percent of B2B buyers who see personal value in a product will make an immediate purchase.

Case Study 54

Case Study Case Studies Social Media Top of Funnel 54

Sprout Social

SEPTEMBER 21, 2023

These presentations are a snapshot of a creator’s personal brand and track record. However, YouTube is more of a hub for digital creators. What about TikTok and YouTube? And for our last example , note how this creator prominently displays their engagement metrics with a case study. Anywhere else?

Media 94

Media Viral Marketing Case Studies Youtube 94

Martech

SEPTEMBER 11, 2023

The personalized images created could not have been duplicated by even the most seasoned graphic designer. Midjourney portrait plugin, Picsi.AI , that allows users to easily create personalized portraits. for marketing case studies featuring AI technology would only produce results prior to September 2021.

Marketing AI 132

Marketing AI Generation Work Management Marketing Management 132

Spiralytics

NOVEMBER 7, 2022

YouTube is likewise popular among Filipinos, with more than 56 million users as of the first quarter of 2022. Also, note that some information might be well-suited for Facebook while others might be more appropriate on YouTube or TikTok. In the Philippines, Internet users of all ages heavily utilize Facebook.

Social Media 118

Social Media Tips Media Privacy 118

Vidyard

MAY 18, 2015

Check out their YouTube channels for some motivation on how to do it right: Workfront Formerly known as AtTask, Workfront is a cloud-based Enterprise Work Management solution that gives teams greater visibility into the entire lifecycle of work, from request to report. Taulia Unsure how to manage all the content on your YouTube channel?

Youtube 52

Youtube Top of Funnel Enterprise Management Work Management 52

SnapApp

FEBRUARY 28, 2018

There’s a lot wrapped up in these decisions, and the way you approach your personal branding impacts both your employer’s success and your long-term individual career trajectory. . Let’s take a deeper dive into how to shape a powerful personal brand — without selling out. . Why Personal Branding Matters. Don’t do it.

Paid Search Agency 106

Paid Search Agency Personalization B2B Thought Leadership Ad Building 106

PureB2B

JUNE 20, 2022

Video testimonials rank highest in terms of trust as your potential customers can directly relate to the person speaking. Anonymous reviews are better than nothing but attributing a testimonial to a real person is always more compelling. Push for case studies. Effective case studies make the client the hero.

Lead Scoring 62

Lead Scoring Lead Ranking Sales Qualified Leads Generation 62

Oktopost

NOVEMBER 22, 2023

YouTube: Allowing you to upload long videos, YouTube is perfect for educating your audiences with Q&As, webinars, and video tutorials for product walkthroughs. The platform supports informal interactions, enabling professionals to connect personally, which can benefit relationship-building within a business context.

Social Media 117

Social Media Trends Media B2B 117

ClickZ

FEBRUARY 8, 2021

Channable’s retail automation offerings have had positive results for their clients, per the following case studies that provide an overview of how two companies leveraged feed automation and retail PPC management. Case Study #1: Product Feed Management Tool. Case Study #2: PPC Platform Management.

Paid Search Agency 116

Paid Search Agency Work Management Marketing Management Automation 116

Marketing Insider Group

NOVEMBER 3, 2020

Sharing customer case studies and success stories is a win-win for everyone. Use Your CRM to Create Personalized Content. In 2020 and beyond, consumers are expecting more personalized experiences. Personalizing content makes it more relevant to your audience and therefore provides a better experience.

Planning 362

Planning Top of Funnel Marketing & Strategy Paid Search Agency 362

Marketing Insider Group

APRIL 6, 2021

However, in today’s world, where we can utilize predictive analytics tools to create highly personalized experiences for customers, it’s critical to focus on delivering value over making a sale or focusing too much on cost. You could offer free content to everyone through your blog, podcast, weekly newsletters, or YouTube channel.

Top of Funnel 336

Top of Funnel Work Management Marketing Management Content Marketing 336

Zoominfo

OCTOBER 21, 2018

More than a billion hours of video content is watched on Youtube every day ( source ). Keep it short and sweet, and don’t be afraid to let your personality show! Check out Hubspot’s video about E-mail subject lines below—it’s short, entertaining, packed with personality, and most importantly, it’s helpful!

Webinar Metrics 157

Webinar Metrics Video Marketing Marketing Strategy Marketing & Strategy 157

Convince & Convert

NOVEMBER 13, 2014

Check out Tumblr to see some examples of what musicians are sharing on their personal pages thus far. Marriott Builds Global Content Studio To Further New Projects With YouTube, Snapchat. Visit the company’s YouTube page to see examples of their approach to digital storytelling. Social Media Case Studies'

Brand Identity 160

Brand Identity Branding Storytelling Case Study 160

BOP Design

APRIL 26, 2022

Upwork, a talent community for businesses to find freelancers to work on projects, launched a campaign on YouTube with the title The Perfect Fit. Since Upwork focuses on a freelance community, the “perfect fit” in the video is often in a faraway location and is working on personal projects, but available for your business.

Social Media 99

Social Media Work Management Campaigns Marketing Management 99

Rev

JULY 8, 2019

Have you ever found yourself in the rabbit hole they call YouTube searching one tutorial after another? I’ve been there too, and you discover that, you name it, it’s been shared and seen on YouTube. Indeed, YouTube is used as a tool to promote pretty much everything. Use Your Webinar to Provide Viewers with Expert Education.

Webinar Metrics 113

Webinar Metrics B2B Marketing Practices B2B 113

Buffer

MARCH 23, 2023

Not much, actually, other than the ‘Creator’ label and being YouTubers. However, if you prefer to have a broader focus and build a platform based on your personality and not any one category, then not niching down may be better for you. Ultimately, it is a personal choice that depends on your goals and preferences.

Newsletter 120

Newsletter Youtube High Quality Lead Case Study 120

Hubspot

JANUARY 26, 2023

You can start a YouTube channel and build social media accounts for free. Whether you’re selling your products on a personal website or a platform such as Amazon or Shopify, you’ll need a place where customers can browse and purchase. Others expand their video offerings, generating revenue from YouTube or Patreon.

Work Management 66

Work Management eCommerce Paid Search Agency Marketing Management 66

Optinmonster

APRIL 9, 2020

Share Your YouTube Videos. Do you have a YouTube channel for your business? If you do, start sharing your YouTube videos in your newsletter. It’s important to remember though, your YouTube video will not necessarily play right inside an email. Case Studies and Testimonials. Videos are super engaging.

Newsletter 119

Newsletter Webinar Metrics Peer-to-peer Paid Search Agency 119

Contently

SEPTEMBER 12, 2019

” YouTube series, which shows that any brand, no matter how sexy the product, can use video to drive sales. Video case study. When video content is personalized, it is even more successful at fueling conversions. A strong example of personalized success is AFP Habitat’s video pension statements.

Top of Funnel 149

Top of Funnel Video Marketing Generation Leads 149

Brandpoint

JULY 18, 2019

YouTube, a video streaming platform, is the world’s second largest search engine. In fact, how-to searches are increasing by 70% every year on YouTube. In addition to driving increased engagement, this tactic presents a great opportunity to insert and demonstrate some of your brand’s personality. Mini Case Study.

Social Media 114

Social Media Traffic Top of Funnel Video Marketing 114