QuanticMind

DECEMBER 5, 2019

Once they do, businesses can also take advantage of Facebook video ads as well as YouTube advertising to reach their audiences with a more engaging marketing message. . People using voice search are much more likely to use long-tail keyword phrases in their queries. You can check out the full case study here ). .

Paid Content 52

Paid Content Paid Search Agency Advertising Agencies Work Management 52

Whale Pages

MARCH 4, 2020

Also, generally within the first few months, you will start noticing your first round of social content showing up higher in organic search for your long tail search terms. Likewise, this video shows up in YouTube in the #1 position for that search term. Get Case Study. See the examples below. Check your email!

Case Studies 98

Case Studies Case Study Studies Top of Funnel 98

Industrial Marketing Today

JANUARY 3, 2012

Optimize for long-tail keywords + More linking opportunities = Better SEO. Update the articles with more recent application notes and/or case studies. Post videos to your branded YouTube channel. Regular doses of short blog posts are good for building stronger relationships and thought leadership over time.

Long Tail Marketing 60

Long Tail Marketing Thought Leadership Content Marketing & Strategy 60

Buzz Marketing for Technology

JUNE 27, 2008

We support embeds from Youtube, Google Videos, BlipTV, Metacafe, DailyMotion, Viddler, Yahoo Videos and several other approved sites only. link] Slide 30: the long tail of people Slide 31: Day of the Long Tail Peter Hirshberg, Chairman, Technorati [link] Slide 32: The three forces of the long tail â?£

Enterprise Management 100

Enterprise Management Long Tail Marketing Web 2.0 Work Management 100

Online Marketing Institute

MARCH 21, 2011

Rank each keyword/phase in order of importance: A, B, or C (A being keywords you absolutely MUST show up for on a Google search engine results page, B are keywords/phrases you should show up for, C would be nice to show up for and generally less competitive and have fewer searches (sometimes called the “long tail&# ).

Marketing Websites 40

Marketing Websites Long Tail Marketing Marketing Analytics Tools Lead Scoring 40

Optinmonster

FEBRUARY 10, 2024

Use short but useful tutorials, videos , case studies , reviews , list posts, interviews, how-to posts, podcasts, and more personal pieces. Integrate long-tail keywords on your content. Grow your search traffic by using multiple “long-tail keywords” as they are easier to target (because they are less competitive).

Blogger 90

Blogger Long Tail Marketing Opt-out Opt-in 90

Top Rank Marketing

DECEMBER 4, 2023

Authentic content, which includes honest narratives, real-life case studies, and customer testimonials, is key to building strong, trust-based relationships with clients. It allows brands to differentiate themselves in a competitive digital landscape and establishes a unique voice that resonates deeply with their target audience.

Marketing AI 133

Marketing AI Trends B2B Marketing Content Marketing 133

Hubspot

OCTOBER 11, 2010

Make sure your blog posts are well optimized around specific long-tail keywords so that they become the ultimate sources around certain topics. Don’t forget that you can use various social media channels like SlideShare and YouTube —not only Twitter and Facebook—to drive people to your blog.

Marketing Websites 28

Marketing Websites Landing Pages Long Tail Marketing Digg 28

Single Grain

JULY 20, 2023

In one case study, a Polish water treatment engineering business attracted 100 calls per month with a click-to-call button , achieving 80% conversions. Google offers AI advertising solutions for nearly all its platforms, including search, Discovery Ads, and YouTube: There are several ways you can power your campaign with AI.

Paid Search Agency 52

Paid Search Agency Cost Per Click ROI Google 52

Single Grain

JULY 30, 2019

Long-Tail Keywords Only. If you are creating lots of little pages to rank for one specific long-tail keyword, you are going to get crushed. We used to be able to throw up a page about a super specific long-tail keyword and see it rank in no time – even if we were competing against big brands. Guess what?

SEO 89

SEO Long Tail Marketing Lead Scoring Lead Ranking 89

BuzzSumo

FEBRUARY 21, 2017

The strategy involves: Original content from research to case studies. Long form content. Long form content. Original content from research to case studies. Original Research and Case Studies. I particularly like his use of case studies, as by their nature they tend to be unique.

Webinar Metrics 111

Webinar Metrics Marketing & Strategy Case Study Case Studies 111

Single Grain

JUNE 14, 2023

Dive Deeper: Multi-Channel PPC Advertising Case Study: Boosting Your ROI What Are the Types of PPC Advertising? Search engine marketing allows businesses to reach a specific audience, drive targeted traffic to their website, and potentially generate valuable conversions or sales.

ROAS 52

ROAS Paid Content PPC Cost Per Click 52

Moz

MARCH 24, 2021

What about YouTube or voice search or TikTok? Join Luke as he walks through case studies, real-world examples, and how to leverage faceted navigation to really capitalize on high-converting long-tail keywords. For years we were told we had to produce as much content as possible. Luke Carthy. Tom Capper.

Lead Scoring 74

Lead Scoring Lead Ranking API Case Studies 74

Single Grain

OCTOBER 30, 2023

Dive Deeper: Why You Should Update Content – Or Risk Losing The Traffic You Have [Case Study] The ROI of Updating Content Creating new content does bring in traffic, but it also has its drawbacks. Work With Us For more insights and lessons about marketing, check out our Marketing School podcast on YouTube.

Lead Scoring 52

Lead Scoring Lead Ranking Ad Frequency Content 52

ClearVoice

JUNE 21, 2022

You probably have a document that lists the top 10 or so keywords and long-tail keyword phrases you want your website to rank for. On the other hand, case studies, reviews, and testimonials will do wonders for readers in the decision stage. Interest: Case studies, product comparisons, tutorials, and reviews.

Sample 52

Sample Marketing Budget Creation Planning Top of Funnel 52

BenchmarkONE

JULY 27, 2022

Turn your blog post into a Twitter thread or a YouTube Video. A company blog is the number one way to constantly create new content that features short- and long-tail keywords. Testimonials and case studies. To significantly improve your website traffic, you have to use other distribution channels. .

Marketing Budget 98

Marketing Budget Traffic SEO Marketing Websites 98

ClearVoice

MARCH 19, 2020

You probably have a document that lists the top 10 or so keywords and long-tail keyword phrases you want your overall website to rank for. 2 SEO long-form pillar blog posts or landing pages (one every 6 months). Do your consumers thrive on YouTube tutorials rather than white papers? 4 case studies.

Marketing Budget Creation 101

Marketing Budget Creation Sample Planning Top of Funnel 101

Single Grain

APRIL 25, 2022

They expertly research and select the long-tail keywords that are most often used to search for your product or services. Before hiring a paid search advertising company, consider these five things you should look for in a PPC company: Case Studies. Look for case studies on the agency's website.

Paid Search Agency 52

Paid Search Agency Paid Content Advertising Agencies Marketing Agencies 1 52

Webbiquity

APRIL 14, 2014

In addition, as search intent becomes more detailed or specific (long-tail search phrases), the click distribution across the first page organic listings begins to even out, as searchers look for the best match or answer to their query. And furthermore, long-tail searches have higher overall organic click-through rates.

Paid Content 100

Paid Content Statistics Social Media Social Marketing 100

Moz

AUGUST 12, 2020

In this presentation, Rand will look not only at how Google (and Amazon, YouTube, Instagram, and others) have leveraged their monopoly power in concerning ways, but also how to find opportunities for traffic, branding, and marketing success. It required him to dig into the long tail, deep. Christi Olson. Cindy Krum.

Bundling 70

Bundling Video Marketing SERP Marketing Analytics Tools 70

Altitude Marketing

NOVEMBER 20, 2018

YouTube has made it OK to produce and disseminate lower quality video (think iPhone), so getting your thought leadership content out on video is getting easier, less expensive and growing exponentially. One way to compete with big players in your space is to focus on long-tail SEO strategies. What’s new? What’s new?

Paid Content 63

Paid Content Sales Management Paid Search Agency B2B Marketing 63

Adobe Experience Cloud Blog

DECEMBER 8, 2016

This year, Twitter updated its advanced search capabilities to allow for long-tail keyword searches. In June, YouTube released a new capability for live streams to be captured and served directly through the company’s mobile app. However, increased organic traffic is just one benefit of enhanced social search functionality.

Trends 48

Trends Planning Advertising Agencies Mobile Advertising 48

Single Grain

MAY 29, 2023

Target keywords with a mix of long-tail , short-tail, negative, and evergreen based on the search intent, metrics, and match types to increase the chances of reaching a wider audience worldwide. Carefully evaluate the keywords metrics, including the low and high volume and competition. Shortlist all the negative keywords.

Paid Content 52

Paid Content PPC Paid Search Agency Budget Programs 52

Convince & Convert

MARCH 9, 2010

A recent study by Econsultancy called “ The Value of Social Media &# shows that companies are overwhelmingly using the “Big 4″ of Facebook, Twitter, YouTube, and Linkedin for their social media efforts. The Long Tail makes mustache networks (great name for a band, right) very relevant to the right audience.

Social Media 135

Social Media Media Webinar Metrics Marketing & Strategy 135

Martech Advisor

OCTOBER 23, 2019

With a vast amount of free content out there, digital media publishers are faced with the challenge of innovating their experiences in order to compete with the $0 price tag offered by not just competing publishers, but video games, live streamers, YouTube, TikTok, and more every day. Of course, building a community is no small task.

Trends 53

Trends Media Paid Search Agency Communities 53

Webbiquity

DECEMBER 4, 2019

You can post updates with your blog posts, ebooks, case studies, videos, and upcoming event your network might find interesting. Use Long-Tail Keywords in your Content. Instead, focus your efforts on moderately popular long-tail keywords with less competition as this will increase your chances of ranking on page one.

Traffic 162

Traffic Long Tail Marketing Marketing Websites Tips 162

Hubspot

JANUARY 31, 2012

Many business owners have been seeing even more success with this method by targeting long-tail keywords. Well, P&G wisely put that video up on YouTube, and it has received nearly 40,000,000 views. The one we at HubSpot -- you know, people who are kinda into inbound marketing -- spoofed in our 2011 holiday cards ?

Paid Content 28

Paid Content Paid Search Agency Long Tail Marketing Mobile Advertising 28

Single Grain

JANUARY 29, 2020

Check out “Searches related to…” keywords at the bottom of Google: Use Google and YouTube auto-suggest. Simply enter your primary keyword/content topic into Google and YouTube. There are two reasons for it: Short-tail keywords are difficult to rank for. Best Examples of SaaS SEO Case Studies.

Paid Content 140

Paid Content Marketing Budget SEO Lead Ranking 140

Valasys

MARCH 16, 2020

Follow Us on LinkedIn: Follow Us on Facebook: Subscriber Us on Youtube: Reach out to us for any help with your pipeline management & optimization framework. At a time when earning links isn’t getting easier, employing link-building strategies can help the marketers scale up their link-building strategies for B2B marketing in 2020.

Link Building 59

Link Building B2B Marketing Marketing & Strategy Marketing Strategy 59

Optinmonster

JANUARY 22, 2024

Here’s how to effectively add keyword suggestions: Analyze Search Engine Autocomplete : Use the autocomplete feature in search engines like Google, Bing, or YouTube. This could include surveys, interviews, data analysis, case studies, or experimental research. Include these in your content where relevant.

Lead Scoring 52

Lead Scoring Lead Ranking Traffic SEO 52

Single Grain

AUGUST 20, 2020

And your click-through rate, in many cases, can more than double. We experienced this ourselves, but there’s plenty of other data to back it up: One case study found that adding an FAQ schema to their landing page increased conversions from 1.82% to 2.75%. Another study saw their click-through rate increase from 6% to 14%.

SEO 138

SEO FAQ Lead Scoring Lead Ranking 138

Single Grain

AUGUST 24, 2023

A premier agency will not only produce data-informed content but will also have case studies showcasing a surge in conversion rates for similar businesses: For a B2B company, they should demonstrate proficiency in using platforms like LinkedIn for targeted campaigns, ensuring your content resonates with decision-makers in your niche.

Advertising Agencies 98

Advertising Agencies Paid Search Agency Paid Content Marketing Agencies 1 98

Single Grain

FEBRUARY 12, 2024

500 hours of video are uploaded every minute on YouTube. Long-Tail Keywords: Long-tail keywords , which are longer and more specific phrases, can be less competitive and more targeted towards niche demographics. The Internet is a crowded place: On average, 252,000 websites are created every single day.

Click Rate 52

Click Rate Urgency Marketing Copywriting Long Tail Marketing 52

Scoop.it

JANUARY 16, 2019

The key difference, however, is that your blog is essentially a content publishing channel, just like a YouTube channel or a podcast. Case studies. When you share your own content housed at other destinations (like YouTube), you lose a portion of the traffic that you could have directed to a more valuable asset—your website.

Paid Content 80

Paid Content Enterprise Management Curation Paid Search Agency 80

Single Grain

JANUARY 15, 2020

on which you're an authority) in the form of “How-to” guides, white papers and case studies, this is informational content. Mastering YouTube Ads (New Course). More and more searchers are using long-tail keywords or conversational phrases , particularly for voice search. Here are some examples: Thanks for joining!

Lead Generation 132

Lead Generation Social Media Top of Funnel Lead Ranking 132

Single Grain

JULY 5, 2023

Describe how to perform a thorough keyword research analysis to uncover long-tail keywords and topic clusters for content creation. That’s fine if you’re promoting content, such as a blog, case study, report or infographic. What are good tags to include in a YouTube song cover video?

Marketing AI 52

Marketing AI CMS Development Campaigns Planning 52

Single Grain

SEPTEMBER 22, 2023

This can include product demos, free trials, pricing information , case studies and direct sales outreach. Paid Ads (Facebook, YouTube, Google, etc.): Craft ad campaigns that focus on problem awareness rather than direct product promotion. Content at the BoFu stage is geared toward making a sale.

Top of Funnel 105

Top of Funnel Marketing Funnels Paid Content AIDA 105