Webbiquity

APRIL 11, 2023

AI is being used to automate mundane tasks, drive data analysis, create personalized customer experiences, and much more. The latest ChatGPT stats show what took the world by storm with the use of this technology. Readers want to hear about your own experiences or case studies in your blog posts. There is only one you.

Marketing AI 310

Marketing AI Curation Content SERP 310

Sprout Social

JANUARY 27, 2020

Here’s five stats to get you fired up about social media marketing for your software company. . Testimonials and case studies that highlight customer success build trust and favorability among new leads. Customers want prompt, personalized communication with businesses and one in every three customers turn to social to get it.

Social Media 104

Social Media Stats Software Social Marketing 104

Convince & Convert

MARCH 5, 2024

The stats are bleak: 71% of consumers switched brands at least once over the past year, hunting for better deals, better product quality, or better customer service among many other reasons. Reddit: A Case Study in Switching Behavior Reddit is a particularly powerful community to study switching behavior.

Research 143

Research Loyalty Case Studies Communities 143

KoMarketing Associates

NOVEMBER 6, 2014

There are so many good reports and surveys being conducted (* cough ) and truthfully, some of the stats surprise me. Today, I’m going to look at some of these more surprising stats and discuss what they really mean to marketers. Ask them to connect you with a person they know. The same thing applies to business. Make it Easy.

Stats 120

Stats B2B Marketing B2B Lead Gen 120

Webbiquity

JUNE 16, 2015

In-person events are still the most effective channel for B2B marketers. The most effective content marketing tactics according to B2B marketers are: – In-person events (70%). – Case studies (65%). This was post #2 of Marketing Stats Summer (#statssummer) on Webbiquity. #1: Want to know more?

Stats 100

Stats Content Marketing Enterprise Management Paid Search Agency 100

Hubspot

APRIL 1, 2020

As a legally blind person who's held roles that involve editing, design, and highly visual tasks, I thought I had it easier than a lot of other visually impaired people in my field. In fact, diversity is so important to innovation that HubSpot's CTO Dharmesh Shah took the main stage at INBOUND 2019 to make the case for it. is growing.

Stats 93

Stats Gartner Thought Leadership Click Rate 93

Hubspot

MAY 21, 2020

When Larry Drebes, CEO of Janrain, set out to study online consumer experiences earlier this summer, he knew that relevant content would be at the forefront of consumer minds. We've seen for years that emails which are personalized to the recipient do better than their generic counterparts. They expect them. Evergage ). 90% of U.S.

Personalization 101

Personalization Paid Search Agency Ad Exchange Marketing & Strategy 101

Porch Group Media

OCTOBER 29, 2019

Email Marketing Stats and Trends. respondents check their personal email account more than 10 times a day, and it is by far their preferred way to receive updates from brands. 51% marketers agree that email segmentation is the most effective technique for personalization in email marketing. Email Personalization.

Stats 45

Stats Email Marketing Trends Trigger Marketing 45

Zoominfo

MAY 20, 2021

A surprising stat: Email is 40 times more effective at acquiring new customers than Facebook or Twitter. Email can also be used to familiarize customers with your product and services by sharing content such as blogs or case studies. A study by MailChimp found that the average email open rate across industries is 21.33%.

Email Marketing 264

Email Marketing Enterprise Management CTR Webinar Metrics 264

SnapApp

JANUARY 24, 2019

The Power of Personalization. It’s simple: By focusing on personalization throughout the buyer journey. In fact, research shows that over 90 percent of buyers are more likely to make a purchase from an organization that provides personalized offerings and recommendations. For marketers, that means two things. Let’s get started.

Top of Funnel 111

Top of Funnel Sales Qualified Leads High Quality Lead Personalization 111

Atomic Reach

APRIL 1, 2019

So, how is personalization really impacting B2B email marketing? The Effects of Email Personalization. When it comes to widening your marketing efforts, personalization is key. What are the numbers behind email personalization? Emails with personalized subject lines are 26% more likely to be opened ( Source ).

Email Marketing 92

Email Marketing B2B Marketing Personalization B2B 92

Outgrow

FEBRUARY 25, 2024

In 2009 , a team of scientists at Northwestern University made sports journalism history with Stats Monkey , a program that could write news stories without human help. This includes advances in self-driving cars and personalized assistants. Here are some stats to show the impact of AI in the healthcare industry.

Statistics 52

Statistics Outgrow Resource Management Stats 52

Marketing Insider Group

OCTOBER 15, 2019

It’s not some trendy person who is clever and insightful who you feel like is your best friend. As it happens, a study presented during the event showed that $1.3 Various studies have been done on employee advocacy that led to some interesting insights. . It feels organic, right? It’s anything but that. It does make sense.

Activities 218

Activities Marketing Agencies 2 Paid Search Agency Case Studies 218

ClearVoice

JANUARY 26, 2024

So whether you’re here because you’re a content person looking to enhance your business case for more content dollars or because a content person wants you to understand their perspective on why content is (still) queen, you’ve come to the right place. Heck, not all marketing people are content people.

Paid Content 92

Paid Content Top of Funnel Work Management Marketing Management 92

Moz

FEBRUARY 7, 2019

What I'm going to be talking about today is using STAT for content strategy. STAT, if you're not familiar with STAT Search Analytics , which is in my opinion the best ranking tool on the market and Moz is not paying me to say that, although they did pay for STAT, so now STAT is part of the Moz family of products.

Stats 52

Stats First-Mover Advantage Marketing & Strategy SERP 52

SalesIntel

NOVEMBER 24, 2021

Personalized sales strategies. In B2B, personalized messaging is an effective method to improve lead conversion rates. Business insiders now believe that simple mass marketing theories that were conventionally part of management studies are no longer applicable. The future of B2B intent data . Get Started.

Buyer Intent 52

Buyer Intent Intent Stats Enterprise Management 52

KoMarketing Associates

DECEMBER 8, 2021

And, they might not reach out to your company in person until they are ready to buy. Here are a few stats that highlight the differences in the B2B buyer’s cycle: The B2B buying cycle is six to twelve months, much longer than the few weeks most consumers take to make a purchase. Customer reviews.

Top of Funnel 244

Top of Funnel Buyer's Journey Advertising Benchmark B2B 244

Contently

NOVEMBER 3, 2021

.” Let’s take a look at why marketing writers and editors should take fact-checking seriously—and how they can do so without spending all day, every day looking up stats and references. I also ensure I’m citing studies accurately and attributing quotes from interviews to the right people.

Content Marketing 191

Content Marketing Content Case Studies Viral Marketing 191

Martech

MARCH 6, 2024

Some 90% of businesses are facing a shortage of AI professionals, according to a study by IBM’s Institute for Business Value. A: So, I’ll give an answer based on an example case that we were working on recently. Q: It’s kind of like a two-dimensional person being presented with a three-dimensional world.

Marketing AI 99

Marketing AI Validation Training Template 99

Outgrow

FEBRUARY 28, 2024

In 2009 , a team of scientists at Northwestern University made sports journalism history with Stats Monkey , a program that could write news stories without human help. This includes advances in self-driving cars and personalized assistants. They can use these tools to get ahead of the competition, such as with AI writing assistants.

Statistics 52

Statistics Outgrow Resource Management Work Management 52

SnapApp

FEBRUARY 28, 2018

There’s a lot wrapped up in these decisions, and the way you approach your personal branding impacts both your employer’s success and your long-term individual career trajectory. . Let’s take a deeper dive into how to shape a powerful personal brand — without selling out. . Why Personal Branding Matters.

Paid Search Agency 106

Paid Search Agency Personalization B2B Thought Leadership Ad Building 106

ClickDimensions

FEBRUARY 15, 2023

That is a lot of information to take in at once, however, what these stats show is that SMBs are the life force and foundation of the business world. These past few years have led to drastic ups and downs within the SMB world, so let us take a deep dive into some hardcore SMB stats, landscape predictions, and changes in 2023.

SMB 95

SMB Marketing Automation Services Stats Loyalty 95

Marketing Insider Group

FEBRUARY 24, 2021

Let’s look at some stats: WordPress, the most popular content management system (CMS), reports that users produce 70 million new posts a month. You have to present new information, which could include: Examples and case studies specific to your company that support your angle. See my 199 digital marketing stats as an example.).

Lead Ranking 290

Lead Ranking Lead Scoring CMS Development Content Marketing 290

Porch Group Media

JUNE 18, 2019

What do Consumers Really Think About Personalization? Personalization is a top priority for marketers. We all have hard the discussions, read the research and looked at charts – consumers are in control and want and expect a personalized experience. Personalization on their times.

Personalization 40

Personalization Privacy Case Studies Barriers 40

6sense

DECEMBER 8, 2021

After more than a year without them, in-person events are starting to tentatively make their way onto our calendars once again. According to an April 15, 2021 survey of meeting planners, 80 percent plan to hold their next in-person event in 2021. There’s the obvious one, of course: hundreds of thousands saved on sponsorship fees.

Ideal Customer Profiles 62

Ideal Customer Profiles Lead Ranking Personalization Lead Scoring 62

SnapApp

OCTOBER 31, 2017

We still incorporate key stats in our promo. . We incorporated the stats into our presentations, and also created collateral to give to attendees, driving them to the research resources page. . . Our research and related content was a key theme on social not just at launch, but over the course of the weeks and months after. .

Case Study 54

Case Study Case Studies Interactive Marketing Sales Management 54

KoMarketing Associates

APRIL 7, 2021

As marketers lost access to traditional channels like live events and in-person meetings, many marketing budgets were redirected into demand generation campaigns. This is another aspect of the “increase engagement” theme, but storytelling specifically pops up in two of the major recent studies about demand generation.

Demand Generation Agencies 236

Demand Generation Agencies Demand Generation Demand Marketing Budget 236

Hubspot

JANUARY 19, 2016

One where the case study serves as the ultimate trust builder. How many marketing case studies are written where one of the core questions is, "Can this solution help improve the physical well-being of humanity?". For medtech marketing, that is the sole goal behind every published case study.

Case Studies 28

Case Studies Case Study Buyer Personas Studies 28

Zoominfo

MAY 20, 2021

A surprising stat: Email is 40 times more effective at acquiring new customers than Facebook or Twitter. Email can also be used to familiarize customers with your product and services by sharing content such as blogs or case studies. A study by MailChimp found that the average email open rate across industries is 21.33%.

Email Marketing 130

Email Marketing Enterprise Management CTR Webinar Metrics 130

Seismic

SEPTEMBER 7, 2023

And if you do, you don’t have time to personalize it or demonstrate that it helps move the needle with your clients. Everything internal (think playbooks and process documentation) and external (think client presentations, case studies, product one-pagers) can be well-planned out and cohesive.

Enterprise Management 59

Enterprise Management Work Management Marketing Management Ideal Customer Profiles 59

Convince & Convert

JANUARY 29, 2015

Inspired by the amount of running and training stats logged by Nike+ users, the company decided that data should be doing more for the people who matter the most: their community. In the campaign, Nike and its agency AKQA created over 100,000 personalized one-minute animated films designed by French illustrator-director McBess.

Campaigns 139

Campaigns Case Study Case Studies Stats 139

ClickDimensions

APRIL 14, 2023

Email marketing is just one method of communication, but stats show that SMS marketing also shouldn’t be ignored, especially for younger generations. As an educational institute, it’s important to know exactly how your potential students want to be communicated with. Did you know SMS marketing has an average open rate of 98%?

Marketing Automation Services 97

Marketing Automation Services Education Marketing Automation Automation 97

EveryoneSocial

SEPTEMBER 28, 2021

This can occur in person or online, but it’s essentially free marketing by those who’ve had great experiences with your company. Now, let’s get into the word-of-mouth stats you need to know. Let’s start with some general word-of-mouth marketing stats that’ll set the foundation for the value of this channel. on the 5 point scale.

Word of Mouth 98

Word of Mouth Statistics WOM Paid Search Agency 98

Webbiquity

OCTOBER 1, 2019

However, 55% of content marketing teams are small and often have just one person creating content for an entire organization. Tools – Suitable for case studies and how-to articles. For the second post, one of the trends can be examined in detail, with the findings of the study released as a report.

Email Marketing 209

Email Marketing Sales Qualified Leads Lead Scoring Lead Ranking 209

The Lead Agency

APRIL 14, 2024

Use listener data to inform your content Track your listener stats and learn what is engaging your audience. This also works for physical product demos, explainer videos, case study videos, team culture videos, about us videos and more. Personally, I love AI. Personality is original. Not at all.

Work Management 62

Work Management Paid Content B2B Marketing Trends 62

Hubspot

JANUARY 15, 2015

Case studies are an invaluable asset when it comes to establishing proof that what you''re offering is valuable and of good quality. marketers use, 12 different marketing tactics on average, with case studies being the fifth most popular after social media content, enewsletters, blogs, and website articles.

Case Studies 28

Case Studies Case Study Sales Management Studies 28

ClearVoice

MARCH 3, 2023

Testimonials and case studies can help influence potential leads and customers. Also, how to use customer testimonials and case studies to increase trust in your business. A case study goes a step further. Case studies offer a more comprehensive look at how your product or service solved a problem.

Case Studies 97

Case Studies Case Study Studies Touchpoints 97