Contently

SEPTEMBER 20, 2016

Today you can easily go to the website of a television network like ESPN or NBC, sign in with your cable subscription, and stream sports on your computer. It was on Twitter—and you didn’t even need an account to watch. million who watched the televised version on CBS and NFL Network. The live-streaming experiment.

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Cable Broadcasting Television marketing Twitter 60

Contently

DECEMBER 8, 2016

Network executives spin the news and make excuses, but behind closed doors, the thin smile they brave in front of reporters turns to a beset frown. NBC’s marquee event was, by many accounts, a “ nightmare ” for the network. Some, sans cable subscriptions, simply tuned out. It happened at the Rio Olympics.

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Paid Search Agency Ads Advertising Agencies Cable 60

Hubspot

MARCH 5, 2020

With the rollout of this new high-speed network comes a number of news articles, commercials, and promotional content explaining how 5G will dramatically change the world. This networking power has led tech bloggers to suggest that 5G will compete with -- or potentially limit the need for -- the Wi-Fi we currently use today.

Marketing AI 99

Marketing AI Paid Search Agency Ad Frequency Cable 99

Webbiquity

JANUARY 10, 2010

What are the four stages of Twitter enlightenment? How important is Twitter for business? How exactly did Dell generate so much revenue by Twittering? What are the “secrets&# of top corporate Twitterers? Sanity check: The four stages of a typical Twitter user by TechRepublic. What’s a Retweet?

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Twitter Tactics Tools Tips 100

Stevens & Tate

AUGUST 10, 2020

Staying current on marketing trends is especially important to assess whether your marketing efforts are harmonious with today’s evolving world. The following articles highlight current August 2020 marketing trends that we think are worth paying attention to: Noteworthy Marketing News. Improving your Marketing Program.

Trends 64

Trends Spyware Work Management Paid Search Agency 64

Sprout Social

MAY 10, 2019

As video has continued to grow as one of the most compelling channels for marketing and entertainment, YouTube has remained at the forefront. By becoming familiar with some of the latest YouTube statistics, you’ll help ensure your marketing strategy for video content is on a path to success. 1. There are 1.9

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Youtube Stats Paid Content Marketing Strategy 111

Convince & Convert

AUGUST 27, 2015

If you wanted to see what was happening in the world, you turned on the radio (AM or FM) or the television (basic cable). While the media loves Twitter, the story is bigger than any one social network. Depending on the influencer, she or he may be on the leading edge of what is happening in your market or industry.

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Hubspot

JULY 22, 2019

In 2018, research conducted by the Leichtman Research Group found that 78% of households still watch traditional satellite or cable TV. In years past, TV was the only form of media you could use to reach a massive market during prime hours -- but now, people aren't watching as much. Digital marketing allows for better segmentation.

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Contently

MAY 2, 2018

Along the way, I realized this could be instructive to a lot of marketers out there, whether you use a content platform or not. A book launch is a near-perfect example of the kind of marketing campaign that requires accountable content. However, the most effective marketing happens within a couple months of the publish date.

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Top of Funnel Campaigns Optimization Planning 144

Content Standard

SEPTEMBER 2, 2016

As the NFL season gets underway, you may notice something different—at least if you’re on Twitter. For Twitter, that opportunity came at no small cost: for just 10 games, the brand paid $10 million. This is no desperation move on Twitter’s part, surprising as it may be to some. But that seems all but given nowadays.

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Video Marketing Planning Best Practices Paid Search Agency 71

Content Standard

AUGUST 15, 2016

You turn to social media to connect with friends, network with professionals, share photos and updates, and even to get your news. It may sound strange, even unnatural—but Twitter is betting hard that you will. Cable subscriptions are in decline, and media publishers are seeking new ways to reach their target audiences.

Cable 40

Cable Video Marketing Television marketing Content 40

Hubspot

JULY 18, 2019

Let’s pretend you want to plug your MacBook laptop into your TV using a connector cable so you can watch reruns of Friends on Netflix on the big screen. Back to our analogy: If your software is your laptop, you’ll use a connector cable, or integration , to then watch Friends on the TV, or application. Facebook Ads.

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Work Management Enterprise Management Marketing Management Cable 78

EMagine B2B Blog

MARCH 19, 2018

Why do I need a pharma social media marketing strategy? With almost 2 billion users, Facebook continues to reign the social media empire with the most engaged users – 74% of members are logging on daily according to Pew Research Center. The Facebook live feature is a great way to engage with your audience. Establish goals.

Social Media 40

Social Media Social Marketing Marketing Strategy Marketing & Strategy 40

EMagine B2B Blog

MARCH 19, 2018

Why do I need a pharma social media marketing strategy? With almost 2 billion users, Facebook continues to reign the social media empire with the most engaged users – 74% of members are logging on daily according to Pew Research Center. The Facebook live feature is a great way to engage with your audience. Establish goals.

Social Media 43

Social Media Social Marketing Marketing & Strategy Marketing Strategy 43

SmartBug Media

MARCH 19, 2020

Video marketing is one of the strongest ways to give a visual introduction or demonstration of your products or services—and it allows you to capture the attention of your buyer personas at the right stage of the Buyer’s Journey. Calls to action are essential to any marketing endeavor, including video. Determine Your Goal.

Video Marketing 115

Video Marketing Practices Top of Funnel Work Management 115

Hubspot

MARCH 31, 2017

After this year, in the marketing world, March 2017 will also be known as the month when Facebook officially took on Snapchat. The world's biggest social network launched ephemeral sharing apps on Messenger and Facebook itself to compete with Snapchat's key feature. 1) Facebook launches Messenger Day.

Social Media 28

Social Media Facebook Media Business 28

Litmus

MARCH 8, 2016

Users could only share messages between people on the same limited network. He conceived the method of sending messages across a network, and introduced the @ symbol to allow messages to be targeted at certain users on certain machines. With ROI of 38-to-1 , it has the highest rate of return among digital marketing channels.

Cable 48

Cable Advertising Mediums Twitter Mobile Marketing 48

Content Standard

APRIL 8, 2015

They gather around the 20-inch, black and white screen, as ABC and its network of advertisers effectively capture their attention for 30 minutes of quality programming. Here are three ways social media will eclipse broadcast TV in driving engagement—and how brands can take advantage to boost their marketing ROI: 1. Value, Delivered.

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Budget Programs Social Media Cable Broadcasting 40

ConvertKit

JULY 9, 2021

Like so much of the music business, networking is key in getting these paid session work opportunities. Check online forums, Facebook groups, Twitter and more for paid session work gigs. They’re helpful for creative endeavors that don’t have the budget to license hit songs like major motion pictures or cable TV shows.

Merchandising 106

Merchandising Youtube Paid Search Agency Cable 106

Hubspot

MAY 28, 2013

Last week, my colleague Ginny Soskey wrote a fantastic piece about the marketing campaign around Netflix’s re-launch of Arrested Development. It’s an amazing dive to an incredibly elaborate multi-platform campaign that shows marketing at its best, and demonstrates, once again, the power of inbound versus outbound thinking.

Cable 28

Cable Media Multi-Channel Internet Marketing 28

LeadSquared

FEBRUARY 28, 2016

My interest was always people, and while I hoped to get into HR, I landed in the world of PR, which took me to social media, and finally to making me a digital marketing trainer. They didn’t have to worry about making money, Facebook bought their app. Cable TV is old news, on-demand entertainment is the need of the hour.

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Marketing Automation Services Cable Skype Cross-Selling 52

Hubspot

AUGUST 30, 2011

We hear a ton of marketing myths everyday that have no basis on research or facts. But let's face it, we marketers can't afford to live in a fantasy world. Instead, we need to rely on cold, hard facts to guide is in the right direction toward inbound marketing success. Inbound Marketing. Some of them might surprise you.

Top of Funnel 28

Top of Funnel Mobile Advertising Budget Programs Landing Pages 28

Online Marketing Institute

NOVEMBER 8, 2010

Home » B2B Marketers Have Little Social Media Engagement B2B Marketers Have Little Social Media Engagement Almost 60% of B2B marketers have little or no engagement in social media, according to a recent study by digital marketing firm White Horse.

Social Media 40

Social Media Paid Search Agency Social Marketing B2B Marketing 40

Hubspot

MAY 29, 2014

Rather than attempt to capture all of the wisdom of her slides (which you can read in its entirety by flipping through the SlideShare presentation below), we decided to pull out the top insights for marketers contained in the report and give you some tweetable stats to share with your friends. hours on Twitter and 9 hours on Facebook.

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Allocation Trends Mobile Advertising Youtube 28

Industrial Marketing Today

SEPTEMBER 27, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website Have Digital Marketing and Social Media Killed the Industrial Sales Job? It was called “Video Killed the Radio Star” by the British band The Buggles and was aired at 0001 hours on August 1, 1981, the day the cable station was launched in the U.S.

Social Media 60

Social Media Social Marketing Media Planning 60

Biznology

MARCH 18, 2014

Yet online forums and social networks have become the go-to sources for many consumers. Every marketer needs to decide for herself: is it worth the risk? Whale Watch Marketing. Content marketing is hot, and here’s why — and let me explain it by way of an analogy: whale watching. Whales are protected.

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Paid Content Content Marketing Planning Paid Search Agency 80

Webbiquity

APRIL 14, 2014

“Big data” is one of the trendiest buzzwordy terms in marketing/technology/business today. 2014 B2B Content Marketing Trends–North America: Content Marketing Institute/MarketingProfs. 2014 B2B Content Marketing Trends–North America: Content Marketing Institute/MarketingProfs. No, not that.)

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Paid Content Statistics Social Media Social Marketing 100

Hubspot

SEPTEMBER 5, 2012

In a very basic summary, Marketing's role is in attracting and converting prospects into leads. So as a marketer, here are some things you should keep in mind to ensure your customers' experiences stay positive from their beginning as marketing prospects all the way through to their dealings with Support.

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Paid Search Agency Work Management Godaddy Marketing Management 28

Biznology

MAY 26, 2015

As a direct result of both pastimes, I visit a lot of corporate and personal websites, explore an infinity of LinedIn profiles, and pick through thousands of Twitter, Facebook , and even Google + profiles. Why are so many of you guys making it so difficult to connect with you directly? ” One of My Analogies.

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CAN-SPAM Cable Bandwidth Ideal Customer Profiles 80

Convince & Convert

APRIL 27, 2012

Read on for insights from Ryon, and our Social Media Stat of the Week (this week: 44% of Americans see tweets mentioned nearly every day, but only 10% of Americans actually use Twitter). It said, “ Why local businesses should stop focusing on their Facebook page.” Listen Now. The RSS feed is: [link]. It was from JD Rucker.

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Twitter Social Media Facebook Paid Search Agency 115

Webbiquity

MAY 23, 2017

According to recent research from Forrester, digital marketing spend in the US will reach $120 billion by 2021. Spread over paid search, video marketing, social media and other online channels , digital is expected to account for more than 46% of all advertising in the next five years. Guest post by Cheryl Joy. Dig right in!

B2B Marketing 257

B2B Marketing Marketing Strategy Marketing & Strategy B2B 257

Buffer

JANUARY 2, 2019

Which is exactly why today we’re covering 5 data-backed social media trends you need to know to make 2019 your best year yet with social media marketing. Trend 5: The evolution from multichannel to omnichannel marketing. Let’s dive in! 5 data-backed social media trends you need to know for 2019.

Social Media 111

Social Media Trends Marketing AI Media 111

Webbiquity

FEBRUARY 10, 2015

Or have too many social media marketing statistics.” How effective is social media in comparison to other digital marketing channels? How does B2B social media marketing differ in effectiveness from B2C use? Which network drives half of all social traffic to B2B websites and blogs? 21 Social Media Statistics.

Paid Content 50

Paid Content Statistics Social Media Paid Search Agency 50

Biznology

APRIL 29, 2014

Plus, there’s the excitement of the check-in, be it checking in on Foursquare, Facebook, Google Plus (or even on Foursquare through Instagram, actually). And, the best thing about porting around too many batteries and cables? Yes, those professionally-shot 16.2 My Live-Streaming, Live-Tweeting, Instagramming, and Vine.

Cable 80

Cable Social Media Facebook Ideal Customer Profiles 80

Hubspot

JUNE 16, 2013

Almost every day, it seems like some company or social network is redesigning itself or adding new features or something. This week, we’ve got some major redesigns, new features, and even a relaunch that will tickle your marketing fancy. Facebook Hashtags Take a Page From Twitter’s Ad Business, From Mashable.

Paid Search Agency 28

Paid Search Agency Facebook Ads Planning 28

Convince & Convert

APRIL 8, 2010

It’s an almost magical device that can show incredibly crisp HD video, all the audio you can handle, Web pages, books, online magazines ( Zinio is great on the iPad), newspapers, tweets, Facebook, Linkedin, and just about anything else you’d want to digest. Would it work as a marketing and/or presentation device?

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Paid Search Agency Content Social Media PR 136

Vidyard

OCTOBER 19, 2016

And it’s no surprise that when the internet rolled around in about the same time frame, it would take less than 30 years for video to become one of the primary, and most exciting uses of this new communications network. And that, is what we want to talk about today. We believe in the power of online video, but where did online video begin?

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