Marketing Insider Group

APRIL 28, 2020

Social media networks are buzzing, YouTube views are up, and people are looking for content to comfort and uplift them, provide important information about health and finances, to learn something new, as a distraction, and as entertainment. Get started today–and generate more traffic and leads for your business.

Work Management 347

Work Management Marketing Management Paid Search Agency Content 347

Stevens & Tate

MAY 13, 2022

How Brands Market To the Different Generations . Social media platforms include Twitter, Facebook, LinkedIn, Instagram, YouTube, and Snap Chat. Facebook is for having interactions (comments), and using events to create buzz. YouTube is for collaboration, anonymous comments, healthy debates and connecting with viewers.

Communities 93

Communities Marketing & Strategy Marketing Strategy Word of Mouth 93

PureB2B

JUNE 12, 2016

“Demand generation is the process of creating and/or boosting awareness of a particular company or product with the intention of increasing leads. Lead generation is the process of collecting actual leads directly from consumers or client prospects and using those leads to boost revenue.”. Demand generation is focused on marketing.

Demand Generation Agencies 48

Demand Generation Agencies Demand Generation Lead Generation Demand 48

CoSchedule

JANUARY 27, 2023

The live event became a viral buzz, bringing in 100 million playbacks — proving that well-thought-out social media campaigns deliver long-term results. A hype-instilling campaign across Instagram and YouTube that got people excited and ready to buy the footwear before the launch date. The take-home message? Their launch campaign?

Social Media 126

Social Media Social Marketing Examples Planning 126

Optinmonster

DECEMBER 21, 2023

It can generate a buzz around your product and get people to notice it. Collecting emails is a form of lead generation. And generating leads helps you build an email list of the most engaged customers. With lead generation, you can run an email marketing campaign to market your product.

Campaigns 90

Campaigns Ad Building Planning Paid Search Agency 90

SocialPilot

FEBRUARY 11, 2024

These tools can analyze vast amounts of data, including consumer behavior, trending topics, and competitive content, to generate insights that inform a more effective content strategy. What’s the buzz? What’s working wonders on Instagram, TikTok, or YouTube? User-generated content is gold. Need to mix things up a bit.

Sales Management 90

Sales Management ROI Planning Work Management 90

NuSpark Consulting

MARCH 3, 2016

Your objective was likely to establish thought leadership, generate leads and perhaps use it to nurture existing leads until they’re ready to buy. There is a myriad of methods to promote your white paper, generate interest, and help it climb Google’s search engine rankings. Now you can relax. Not so fast. You’re only half way there.

Paper 100

Paper Lead Generation Promotion Paid Search Agency 100

Convince & Convert

NOVEMBER 30, 2023

Social media advertising is a great way to quickly generate new customers and create a social media buzz around your (new) product. I am a marketing manager for a peer-to-peer loan company and I’d like to create a social media lead-generation campaign.

Social Media 107

Social Media Advertisements Advertising Tools 107

Martech

OCTOBER 13, 2023

The buzz about “Pepsi 125 Diner” extends beyond the physical space and helps achieve Pepsi’s goal of reaching broader cultural recognition. It’s oh my gosh, I’ve seen it so many times on YouTube in my feed. AR is of course a blended environment that generates real customer engagement, usually with the help of a user’s phone.

Advertising Agencies 124

Advertising Agencies Paid Search Agency Top of Funnel Multi-Channel 124

Bannerflow

MARCH 11, 2022

In addition, Google reports that YouTube reaches more 18–49-year-olds than all cable networks combined. Photo and video posts also generate more engagement than those using just text. Platforms like YouTube Live, Twitter Live, and Zoom increase opportunities for participatory virtual events. Influencer Marketing.

Trends 111

Trends Planning Work Management Marketing Management 111

Outgrow

NOVEMBER 30, 2022

Goals include increasing sign-ups, encouraging people to buy your products, or getting people buzzing about your brand. Using the best keywords and thumbnails on the video helps increase visibility on platforms like YouTube and boost click-through rates. Sephora (User Generated). What are these videos trying to accomplish?

Marketing Budget 138

Marketing Budget Video Marketing Marketing & Strategy Marketing Strategy 138

Optinmonster

NOVEMBER 3, 2021

It’s also a fantastic way to generate sales when you use the right techniques. If you really want to promote engagement, start generating buzz a few days before starting your giveaway or contest. Extra giveaway templates for Instagram, Twitter, Facebook, and YouTube. Share User-Generated Content.

Social Media 81

Social Media Media Tips Ideal Customer Profiles 81

Sprout Social

APRIL 4, 2023

Most brands expect to drive engagement and generate leads with social media strategies. You can also generate an immediate response or action with the right kind of content. Brands can easily use these features to generate the kind of interactions they want from their audience, whether it’s building brand awareness or driving sales.

Marketing & Strategy 117

Marketing & Strategy Marketing Strategy Planning Work Management 117

Zoominfo

JANUARY 27, 2019

But, marketers can take a more active approach to generate positive buzz. When you send review requests, alternate between these channels so you can generate a more comprehensive collection of reviews across the web. Leverage user-generated content. Generate buzz on social media. Encourage online reviews.

Word of Mouth 100

Word of Mouth Peer-to-peer Advertising Agencies Buzz 100

Varicent

MAY 17, 2018

on lead generation with social influencers. If you onboard an influencer and they have a fantastic YouTube channel and they're producing shows weekly, it makes sense to include them in some sort of video marketing rather than force them into a whitepaper or a medium that might not be their strength.

Lead Generation 75

Lead Generation Generation Lead Scoring Lead Ranking 75

Sprout Social

NOVEMBER 29, 2021

Building buzz around your brand does more than just boost your reputation. Consumers expect detailed product listings that make the most of a network’s capabilities by showcasing user-generated content, reviews, live video and more. Our survey found that 80% of consumers say that brand familiarity (i.e.,

Buy 143

Buy Branding Brand Identity eCommerce 143

Optinmonster

DECEMBER 8, 2023

A cleverly designed WordPress coming soon page can generate leads, grow your email list, and start building customer relationships. Here at OptinMonster, we’ve spent over a decade helping our customers succeed with our powerful lead generation software. SeedProd SeedProd is an easy, feature-rich website builder.

Best Practices 103

Best Practices Landing Pages Template Work Management 103

MLT Creative

APRIL 13, 2012

Followers paid attention to what these new “friends” had to say and acted on their advice, generating action, change, altered thinking. This fascinating book explores how brands are identifying powerful bloggers , tweeters and YouTube celebrities to build brand buzz and increase sales.

Buzz 40

Buzz Word of Mouth B2B Advertising Agencies 40

NuSpark Consulting

DECEMBER 9, 2012

A quality white paper can one of the most important content marketing vehicles to generate leads within your internet marketing plan. Generate new leads. There are a myriad of methods to promote your white paper, generate interest, and get Google to index them for SEO. Now what? How do you promote it? Nurture existing leads.

Paid Content 100

Paid Content Paper Lead Generation Promotion 100

Sprout Social

JANUARY 23, 2024

Even partnering with influencers offline can fuel social buzz, as Topicals demonstrated. The campaign’s YouTube video received 282,000 views and their TikTok post received over 3.3 In another post, UPS reshared a user-generated video where a customer posted a sign asking their UPS driver to hide packages from their husband.

Branding 111

Branding Brand Identity Communities Viral Marketing 111

Sprout Social

JANUARY 16, 2020

To kick things off, here’s a quick definition of viral marketing: Viral marketing is a style of promotion that relies on an audience to generate the message of a product or service. The same rules apply to viral marketing in which followers and customers share a brand’s content because their message or ad is buzz-worthy.

Viral Marketing 108

Viral Marketing Work Management Planning Paid Search Agency 108

Onalytica B2B

JANUARY 17, 2018

Of course, brands still do traditional advertising for brand awareness, which still goes down well with consumers and sparks conversations (there’s no denying the popularity and buzz around John Lewis’ Christmas adverts in the UK as soon as we hit November) but revenue generated from this marketing stream is in rapid decline.

Mobile Advertising 177

Mobile Advertising Peer-to-peer Mobile Marketing Television marketing 177

Sprout Social

OCTOBER 5, 2022

Halloween hashtags on Instagram, Pinterest, YouTube and Twitter drive content discovery. Be sure to incorporate a branded hashtag to help generate buzz. According to our data, the months leading up to this year’s Halloween season have seen year-over-year growth on social. Popular Halloween hashtags for the 2022 spooky season.

Social Media 115

Social Media Tagging Broadcasting Communities 115

The Lead Agency

MAY 10, 2023

You can use Social media to create a buzz, gain exposure, and attract potential customers who might not have discovered you otherwise. More Leads and Sales: B2B social media marketing is a powerful tool for generating both leads and sales. YouTube boasts an impressive 2.527 billion users, making it a prime platform for advertising.

Paid Search Agency 62

Paid Search Agency Paid Content Social Media Advertising Agencies 62

Sprout Social

FEBRUARY 3, 2022

These same resources are fair game across social posts, email, your website and even channels like YouTube. Create buzz with a contest or giveaway. Engage customers with a user-generated content campaign. User-generated content campaigns are a brilliant way to encourage customers to promote you organically. Wild, right?

Campaigns 138

Campaigns Planning Paid Search Agency Advertising Agencies 138

Optinmonster

APRIL 9, 2020

Share Your YouTube Videos. Do you have a YouTube channel for your business? If you do, start sharing your YouTube videos in your newsletter. It’s important to remember though, your YouTube video will not necessarily play right inside an email. Let’s dive into some promotional newsletter ideas that will generate sales.

Newsletter 119

Newsletter Webinar Metrics Peer-to-peer Paid Search Agency 119

Convince & Convert

MARCH 22, 2016

Over the last week, SXSW has generated hundreds of thousands of mentions. Beyond his address to the crowds at SXSW, buzz about POTUS’ visit began before he touched down in Austin. Moving on to the SXSW Film festival, there were two movies that people buzzing throughout the week. Total Mentions. POTUS in ATX.

Social Media 98

Social Media Media Buzz Twitter 98

Convince & Convert

FEBRUARY 26, 2015

While this was clearly a product integration, the buzz generated from creating something so aligned with both Lego’s product and the event was clearly a homerun. Inspired by the notion that “it only takes one tweet to start a trend,” the company released a thirty-second video on YouTube and Twitter during the Oscars.

Social Media 145

Social Media Branding Brand Identity Media 145

Martech

SEPTEMBER 30, 2022

Disruptive marketing is about more than just creating a buzz. Generation Z is the most diverse, tech-savvy, and social media-connected generation ever. To reach this generation, businesses need to be more creative and authentic in their marketing. It’s about taking risks and trusting your intuition. Gen Z customers.

Marketing AI 126

Marketing AI Campaigns Ad Building Paid Search Agency 126

Buzz Marketing for Technology

JUNE 27, 2008

Sign in to YouTube now! Sign in to YouTube now! Sign in to YouTube now! Im trying to post this video on my blog, but it looks like YouTube doesnt support TypePad yet, so Im just going to have to link to it. Ive been following your work for a year, and this summary of your theses generated numerous quotables.

Youtube 100

Youtube Privacy Policies Paid Search Agency Digg 100

Everything Technology Marketing

JUNE 27, 2013

But what’s behind the buzz and growing popularity of content marketing? YouTube is gaining popularity as a social media platform to reach and engage B2B audiences – Facebook is losing ground. Download the new B2B Content Marketing Report to find out.

Marketing Report 100

Marketing Report B2B Marketing B2B Thought Leadership Content Marketing 100

Martech

APRIL 26, 2023

They feel like we need to have a TikTok and YouTube and Instagram this and that. It’s like trying to come in and get the older generation of marketers to understand we’re in this totally new era, this completely new era. Q: Everyone’s buzzing about AI, what’s your take on it? Your audience is totally different.”

Paid Search Agency 99

Paid Search Agency Advertising Agencies Work Management Budget Programs 99

Directive Agency

JULY 31, 2023

Shield Analytics “LinkedIn Wrap” Making user-generated and functional content is a great way to create content at scale that your buyers are likely to share. HubSpot combined interactive content with personalization to create a unique customer experience, and the marketing campaign generated a whopping 382,000 leads.

Marketing AI 52

Marketing AI B2B Marketing Examples Campaigns 52

B2B Marketing Traction

JULY 9, 2014

More and more audiences (especially younger generations like the Millennials) want it. The evidence exists. So, what are you waiting for? Do you need digital marketing expertise? Contact New Incite today. We provide strategic planning, consulting and digital marketing execution.

B2B Marketing 100

B2B Marketing Planning B2B Eloqua 100

Scoop.it

JANUARY 20, 2022

They can be unpaid ambassadors, providing you with online reviews, user-generated content, and other social proof. They can naturally interweave the company in their lives to create a buzz around its products. Brand ambassadors often have their own blogs on Instagram, YouTube, TikTok, or personal websites.

eCommerce 84

eCommerce Branding Brand Identity Word of Mouth 84

Hubspot

JULY 14, 2017

In the 2017 State of Inbound report , more marketers said they planned to add social channels like Facebook, Instagram, and YouTube to their marketing efforts than in the previous year's survey. Marketers are realizing this and dedicating more time, resources, and staff headcount to social media. Social media has changed.

Facebook 0

Facebook Hubspot Video Marketing Generation 0

Emplifi

OCTOBER 24, 2019

Now more than ever, customers are using social media to understand and interact with their favorite brands, to generate the buzz that impacts the reach and influence of the brand. With the growing digital landscape, brands are now implementing social media into their PR strategy as a means to connect with larger audiences.

Social Media 80

Social Media PR Media Public Relations 80