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What is viral marketing (and does it actually work in 2020)?

Sprout Social

If you’re still itching for your business to “go viral,” we don’t blame you. This explains why so many businesses look toward viral marketing as an opportunity to catapult themselves into social media superstardom. The concept of viral marketing definitely deserves some revisiting as we enter a new decade. Good question!

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14 Social Media Metrics That Drive Results in 2023

Marketing Insider Group

Cost-Per-Click Cost-Per-Click (CPC) helps you keep track of your ad spend. This could mean posting at times when your audience is most active or using relevant hashtags to get your content in front of more eyes. This could mean writing more engaging headlines, using eye-catching images, or making a compelling offer.

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Brand awareness: What it is and strategies to improve it

Sprout Social

Brand awareness creates a community that generates word of mouth buzz, ‘I love this product, and I know you will too.’ Trying to track and assign value to every interaction between awareness and purchase simply isn’t the best use of anyone’s time. Don’t have eye-popping images featuring your products? Website traffic.

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Competitive monitoring: tracking the competition to stay ahead

Sprout Social

In this article, we’ll walk you through the benefits of competitive monitoring and how to keep an eye on the competition using top strategies, tips and tools. Competitive monitoring is the process of continuously tracking your competitors’ activities and strategies. Competitive monitoring helps you stay updated with all the buzz.

SWOT 90
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200+ AI Prompts for Influencer Marketing To Supercharge ROI

SocialPilot

Track influencers show a significant increase in followers over the past [specified time period] for trending popularity. Identify influencers with a track record of successful campaigns in [specific industry or product category]. What’s the buzz? Need some fresh, viral ideas that’ll light up our feed.

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Word of mouth marketing: how to drive conversations and sales at the same time

Sprout Social

Companies with plenty of positive buzz and frequent social mentions grow rapidly in the age of social media. Other priority tasks to take care of as you keep an eye on your mentions include: Responding to all customer questions, comments and concerns. What are some examples of word of mouth marketing? Good question!

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How to Increase Sales With Social Media: 9 Expert Tips

Optinmonster

This is the easiest way to make your contest or giveaway go viral and get your brand in front of more eyes. More eyes and engagement=more sales. If you really want to promote engagement, start generating buzz a few days before starting your giveaway or contest. TikTok: Just minutes- unless it goes viral.