article thumbnail

What Is Organic Traffic and How Does It Work?

seo.co

Organic traffic, put simply, is traffic that comes from Google and other search engines’ search engine results pages (SERPs). In other words, you can make sure your visitors are within your target demographics and at the right phase of the buying cycle. These pages also serve as material that can rank in SERPs.

Traffic 109
article thumbnail

Checklist: Content Marketing Strategy Essentials for 2023

ClearVoice

Reviewing your search engine optimization strategies/SERP ranking. The B2B audience has a long chain of command, as well as a longer buying cycle than that of a B2C audience. Boosting your social media efforts. Go beyond Facebook or Twitter posts. Consider visuals for Instagram or videos on Tik Tok.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Why Cross-Media Marketing is a Good Fit for Your Goals

Navigate the Channel

Because you want to customize the campaign for where your target audience members are on their journey, or where in the buying cycle they are, you must know what their journey involves. Gather insights. Use the data you gain from your touchpoints to develop insights into your target audience.

article thumbnail

How Leveraging Video Content Boosts Organic SEO

Valasys

Keeping up with the increase in the consumption of video Google has been adding interactive videos all over the search engine result pages (SERPs) and it can do wonders for your organic SEO, particularly at a time when gaining organic visibility is more important than just ranking for the organic results. Perform Keyword Research.

article thumbnail

How Reporting Can Improve B2B Blog Performance

KoMarketing Associates

Content Appearing in SERPs. By monitoring which pieces of content convert readers into prospects, you will be able to better understand the personas and stage of the buying cycle to target with future posts. should be the driving force behind all efforts. Final Thoughts.

B2B 121
article thumbnail

Top 10 SEO Copywriting Tips to Improve Your Website Conversion Rate

Valasys

The art and science of writing your pieces of content in a way that suffices users’ search intent and is preferred by the search engine algorithms to rank on the SERPs, is called SEO copywriting. Also, the content strategy should give importance to the stages in the buying cycles of the ideal prospects. Content Format.

article thumbnail

Legacy B2B Content: When to Refresh, Redirect, or Remove

KoMarketing Associates

Different types of content, of course, play their unique parts in the buying cycle. One example of this is optimizing for Google Answer Boxes – a SERP feature that didn’t even exist a few years ago.