Marketing Insider Group

SEPTEMBER 21, 2020

I’ve seen it happen with our clients time and again, as well as with our company blog. My own business depends on creating blog content that outranks my competitors. While cultivating a winning business blog requires commitment and planning, it’s not as hard as most business owners think. Share Regularly.

Top of Funnel 309

Top of Funnel Paid Search Agency Companies Marketing Automation Services 309

Hubspot

JANUARY 18, 2012

Well luckily, every business blogging challenge we've heard has a solution that you can implement immediately if you truly want to keep that New Year's blogging resolution. Not being able to find the time to blog is a very common problem. Finally, check out some of our tips on how to blog faster.

Long Tail Marketing 28

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Hubspot

JANUARY 10, 2011

Notice that it isn’t too long. It is long enough to show thoughtfulness and to make a point, but not so long that others won’t take the time to read it. Build Relationships Through Blog Commenting. The most valuable aspect of blog commenting often goes ignored. How often do you comment on blog posts?

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CAN-SPAM Long Tail Marketing Lead Scoring Lead Ranking 28

Hubspot

FEBRUARY 1, 2011

Likewise, never write, approve or publish a blog article unless you can point to the long-tail keyword bullseye you're aiming it at. Free Download: Better Business Blogging in 2011. Download this free business blogging ebook today! Connect with HubSpot : Photo Credit: Denis Dervisevic.

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Online Marketing Institute

JUNE 30, 2009

Blog HubSpot TV Contributors Marketing Kit Internet Marketing Blog The HubSpot Inbound Internet Marketing blog covers all of inbound marketing - SEO, Blogging, Social Media, Landing Pages, Lead Generation and Analytics. Submit guest post ideas to rburnes[at]hubspot[dot]com.

Blogger 40

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Hubspot

SEPTEMBER 10, 2012

Most aspiring inbound marketers have a few business blogging hurdles to get over. Truly believing -- like, in the darkest recesses of your soul -- that blogging is an indispensable part of being a successful inbound marketer. Once you believe that you have to blog, the next hurdle is actually blogging.

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Hubspot

DECEMBER 29, 2011

A successfully optimized search campaign can help your business generate more leads and get found by potential customers. The key to successful SEO is concentrating on long-tail keywords, which are associated with more qualified traffic and users that are most likely further down their path of intent. Connect with HubSpot :

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Hubspot

DECEMBER 17, 2013

Since we haven''t explained the connection between blogging and SEO in-depth for a long time, we figured it''s high time we get to it. So, this post is going to explain how you can use business blogging to improve your SEO, and perhaps show you connections you didn''t realize existed between the two disciplines.

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The Lead Agency

MAY 12, 2022

This online content becomes the face of your business and is on display for search engines to crawl. Blogs can attract more qualified website traffic, and this can lead to an increase in new clients. According to HubSpot, 42% of companies have acquired a customer through their blog. . Conclusion.

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Paid Search Agency Companies B2B Top of Funnel 62

Moz

MAY 6, 2019

Form a long-tail keyword. A good rule of thumb is to focus on one long-tail keyword per blog post. A long-tail keyword is a very targeted search phrase that contains three or more words. And why should you focus on long-tail keywords for blog post titles?

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Long Tail Marketing Clickthrough Content Lead Scoring 71

The Lead Agency

MARCH 27, 2018

With keyword-rich and fresh content, regular blogging also improves your business’s search engine rankings (SEO), all while linking marketing efforts back to business goals. However, before you select one, properly evaluate them to ensure their right for your business. 5: B2B Email marketing strategy.

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Industrial Marketing Today

JUNE 4, 2011

A study of over 1,400 small and mid-sized businesses found that marketers with blogs generated 67% more leads. Source: HubSpot). Industrial marketers who don’t use a blog are missing a key component of feeding the top of their sales funnels. Source: HubSpot , The 2011 State of Inbound Marketing).

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Inbound Marketing Lead Generation Top of Funnel Lead Scoring 60

ClearVoice

JUNE 13, 2022

Determine your specific blogging goals and long-term strategy, and write it all down. If you need help identifying goals, start by studying the blogs you admire. Keyword strategy is a critical element of a successful business blog. A successful blog will have a cohesive keyword strategy.

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Hubspot

AUGUST 28, 2012

When we dig a little deeper, however, we find that they blogged three days in a row last January and then gave up when their site traffic didn't jump. Business blogging requires consistent, long-term effort, not short sprints of intense activity.

Inbound Marketing 28

Inbound Marketing Long Tail Marketing Lead Scoring Lead Ranking 28

Hubspot

DECEMBER 29, 2014

It isn''t enough to simply have a blog -- businesses need to spend time creating a blogging strategy that allows for high quality content creation so you can, slowly, build a reputation for thought leadership that will pay off big time in the long term. It''s the strategy part that trips up a lot of businesses.

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Hubspot

OCTOBER 7, 2011

Contrary to popular practice, testing in marketing expands beyond email marketing and can be applied to practically every other inbound marketing tactic -- social media, business blogging, landing pages, lead generation, and lead nurturing -- there's virtually nothing you can't test in your marketing. Connect with HubSpot :

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Hubspot

OCTOBER 10, 2013

Business blogging efficiency. But that''s not enough to create a blog post from. Remember, your topic is pretty vague still -- but we''re getting close to having something blog post-worthy. Spin off some long-tail variations of the topic "selling goods on Pinterest" that your persona would care about.

Long Tail Marketing 28

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Hubspot

MARCH 2, 2016

Is it because blogs can act as gateways to convert highly qualified visitors into leads? Create a list of relevant long tail keywords and continually add to it as you begin writing. To all of them. Create a list of keywords you would like to start ranking for. Keep these keywords in mind when creating and optimizing articles.

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Hubspot

JANUARY 13, 2014

Blogging is a core component of content marketing, driving site traffic, quality leads, and establishing your position as a thought leader in your industry. They are generally a more long-form content type than, say, blog posts, and go into in-depth detail on a subject. Editorial Calendar. Experimental Content. Landing Pages.

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Hubspot

APRIL 27, 2015

When it comes to selecting a keyword, you have two options: short tail and long tail. To clarify, here are a few examples of both: Shoes (short tail) vs. Size 6 Black Pumps (long tail). Hotel (short tail) vs. Five Star Hotel in Boston (long tail). Wondering which one to go after?

Long Tail Marketing 28

Long Tail Marketing Marketing Automation Services Buyer Personas Custom Publishing 28

Hubspot

MARCH 10, 2016

Here on the HubSpot blog, we’ve written glossary-themed posts that cover some of the core components of inbound marketing. HubSpot has APIs that developers use to get information from our software into theirs. 6) Blogging. An individual or group of people usually maintains a blog. 7) Business Blogging.

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Webbiquity

NOVEMBER 28, 2011

22% of Fortune 500 companies have a public-facing blog that has at least one post in the past 12 months. are the most retweetable day/time of the week, per Dan Zarella of HubSpot. (I Is a Blog Still Important in 2011? companies are currently using blogs for marketing purposes, up from 29% in 2009 and just 16% in 2007.

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