Valasys

JANUARY 25, 2024

Then you need to incorporate video marketing into your strategy! So, if you want to make a splash with your product launch or corporate announcement, keep reading to learn about some top video marketing strategies that will help you achieve your goals. Remember, one size doesn’t fit all in video marketing.

Video Marketing 45

Video Marketing Marketing & Strategy Marketing Strategy Product 45

Martech

AUGUST 3, 2021

“Video killed the radio star” sang The Buggles prophetically in the first music video broadcast on MTV. “We have a presence on YouTube and a large CTV presence on more than 15 channels,” JP Evangelista told us. . ” To say Vevo has a presence on YouTube is an understatement. Many videos, many views.

Video Marketing 117

Video Marketing Cross-Selling Youtube Lead Ranking 117

Oktopost

APRIL 21, 2020

There’s no doubt that when B2B marketers do social media right, they can be a great facilitator in staying connected with prospects and customers through content. Together, they unveil current trends emerging in the B2B marketing industry due to COVID19 and best practices to tighten B2B content strategies. Double Down on Inbound.

B2B Marketing 109

B2B Marketing B2B Work Management Content 109

Adobe Experience Cloud Blog

MARCH 14, 2017

And with the popularity of live streaming platforms like Facebook Live, Periscope, Instagram Live, and YouTube Live, it’s becoming increasingly important for brands to use live video in their marketing strategy. In this blog, I’ll walk you through five steps to kick off your live video strategy from beginning to end: 1.

Video Marketing 129

Video Marketing Broadcasting Work Management Marketing Management 129

Tomorrow People

OCTOBER 24, 2017

There are some truly inspirational brands out there in the world of content marketing. fearless content marketing spanning both B2B and B2C organisations. content marketing strategy. content marketing strategy. Community building is a crucial part of its content marketing strategy. There are many examples of.

Marketing & Strategy 147

Marketing & Strategy Marketing Strategy Content Marketing Planning 147

ClearVoice

JUNE 5, 2023

In the ongoing battle of the social networking giants, TikTok, Instagram, and YouTube are gaining steam. Given its huge reach, no wonder marketers are increasingly using Facebook videos to tell their stories and connect with customers. Viewers can comment on and share the broadcast while it’s ongoing.

Webinar Metrics 52

Webinar Metrics Facebook Video Marketing Marketing & Strategy 52

KoMarketing Associates

AUGUST 18, 2020

How to Do B2B Video Marketing on LinkedIn. How to Do B2B Video Marketing on LinkedIn in 2020. B2B Video Marketing on LinkedIn: Ads, Native Video, and Live Video. How to Get Started with B2B Video Marketing on LinkedIn. B2B Video Marketing on LinkedIn: How to Embrace Video in Your B2B Content Strategy. link]. . .

Linkedin 120

Linkedin Video Marketing B2B Marketing B2B 120

Sprout Social

OCTOBER 10, 2019

With over 313 million monthly active users and a young demographic to boot, Twitter is a great platform for most marketers. Successful Twitter marketing is powerful. For example, your Twitter marketing strategy isn’t going to be the same as your Pinterest or Facebook marketing plan. Twitter Chats: The Untapped Market.

Twitter 109

Twitter Marketing & Strategy Marketing Strategy Tips 109

LeadsRX

MARCH 9, 2022

Marketing and marketing technology (MarTech) have a lot of terms and acronyms, so here’s our list of the most common – and some not-so-common – terms, complete with definitions. Marketing attribution shows which organic and paid programs are working best to deliver customers at lower costs and higher lifetime value. Touchpoints.

Marketing Attribution 84

Marketing Attribution Multi-Touch Attribution Paid Search Agency Lead Ranking 84

SmartBug Media

JULY 15, 2019

What Is Integrated Marketing? Rather than simply using various media to help tell parts of a brand's overall story, integrated marketing communication leverages each channel's intrinsic strengths to achieve a greater impact together than each channel could achieve individually. Integrated content marketing is a great place to start.

Classified Ads 75

Classified Ads Planning Word of Mouth Telemarketing 75

EMagine B2B Blog

APRIL 19, 2019

YouTube – With the rise of video in digital marketing, YouTube is an essential pick when it comes to your marketing strategy. With over a billion users on mobile alone, YouTube reaches more 18-49-year-olds than any broadcast or CABLE TV network. How Can the Pharma Industry Make Social Media Effective?

Social Media 50

Social Media Social Marketing Marketing & Strategy Marketing Strategy 50

Hubspot

MAY 11, 2021

Which leaves many marketers wondering: Which one is more worth my time? Clubhouse vs. Podcasts: Which Should Marketers Use? A Twitch streamer takes the best moments of their live stream and packages it up for their YouTube channel.". Wu told me, "I host weekly Twitter Spaces to connect with marketers. Let's dive in.

Work Management 100

Work Management Paid Search Agency Tips Marketing Management 100

Convince & Convert

AUGUST 27, 2015

Don’t forget “traditional” media as well – Television (broadcast), Print (newspaper, magazines), blogs (scary that blogs are now traditional media, right?). Depending on the influencer, she or he may be on the leading edge of what is happening in your market or industry. Research Your Market, in Realtime.

Television marketing 160

Television marketing Broadcasting Cable SMS 160

EMagine B2B Blog

MARCH 19, 2018

Why do I need a pharma social media marketing strategy? With the rise of video in digital marketing, YouTube is an essential pick when it comes to your marketing strategy. With over a billion users on mobile alone, YouTube reaches more 18-49-year-olds than any broadcast or CABLE TV network. Establish goals.

Social Media 43

Social Media Social Marketing Marketing & Strategy Marketing Strategy 43

flux.la

AUGUST 11, 2020

Before we jump in, here’s a video discussing the most popular apps and sites: Successful Marketing. For the skeptical and inquisitive on these internet-based marketing platforms, this’ll be a chance to understand which sites are your best bet. Relevant: Also read the best content marketing examples here.

Paid Content 52

Paid Content Social Media Media Brand Identity 52

Oktopost

APRIL 2, 2020

Listen to the podcast: Or watch the live broadcast: In today’s new normal , whether people wanted to work globally or not, employees are being forced to adapt to a remote life-syle. Growing a Facebook channel and YouTube channel may be a main marketing initiative for the Western country. Tie Everything Together.

B2B Thought Leadership 77

B2B Thought Leadership B2B Thought Leadership Broadcasting 77

EMagine B2B Blog

MARCH 19, 2018

Why do I need a pharma social media marketing strategy? With the rise of video in digital marketing, YouTube is an essential pick when it comes to your marketing strategy. With over a billion users on mobile alone, YouTube reaches more 18-49-year-olds than any broadcast or CABLE TV network. Establish goals.

Social Media 40

Social Media Social Marketing Marketing & Strategy Marketing Strategy 40

Vidyard

JUNE 8, 2017

To help you learn from this awesome medium, I wanted to look at what the most popular video podcasts have going for them, and understand how you can apply this to your marketing efforts. TED Talks – Not Just a YouTube Phenomenon. According to Apple’s current rankings, here’s what I discovered.

Video Marketing 67

Video Marketing B2B Thought Leadership Business Thought Leadership 67

Vidyard

AUGUST 13, 2018

Plan your use of video to where your persona lies in the buyer journey, the goal of the video you are producing and where it will be distributed. Authentic video content curation The above video was created precisely as described here, in less than 20 minutes. Using two smartphones to capture the same speaker from different angles.

Curation 118

Curation Top of Funnel Video Marketing Content 118

PureB2B

DECEMBER 15, 2015

Here are 15 effective lead generation ideas for your marketing campaign to get positive results and stay ahead of the curve. Email Marketing. It may seem like email marketing has been forgotten because of all the other possible online media. Create a YouTube Channel. 15 Effective B2B Lead Generation Ideas.

Lead Generation 62

Lead Generation Lead Ranking Lead Scoring Generation 62

PureB2B

DECEMBER 15, 2015

Here are 15 effective lead generation ideas for your marketing campaign to get positive results and stay ahead of the curve. Email Marketing. It may seem like email marketing has been forgotten because of all the other possible online media. Create a YouTube Channel. 15 Effective B2B Lead Generation Ideas.

Lead Generation 62

Lead Generation Lead Ranking Lead Scoring Generation 62

Content Standard

MARCH 1, 2016

However you do the math, marketers were glad to have February 29 on the books in 2016. This year, brands took the day to experiment with enterprise marketing campaigns. With branded content appearing on YouTube and ESPN homepages, GM took advantage of the leap day by supporting noble causes on uber-popular websites.

Campaigns 40

Campaigns Paid Search Agency Advertising Agencies Broadcasting 40

Content Standard

MARCH 1, 2016

However you do the math, marketers were glad to have February 29 on the books in 2016. This year, brands took the day to experiment with enterprise marketing campaigns. With branded content appearing on YouTube and ESPN homepages, GM took advantage of the leap day by supporting noble causes on uber-popular websites.

Campaigns 40

Campaigns Paid Search Agency Advertising Agencies Broadcasting 40

Exo B2B

JULY 2, 2019

Back to the future in this short post… Almost five years ago, we wrote the eBook on the content crisis, where we wanted to generate awareness about the growing «infobesity» in marketing, especially due to the growing popularity of B2B content marketing.

Social Networks 45

Social Networks Promotion Paid Search Agency Broadcasting 45

Contently

JUNE 8, 2016

Fans are demanding ever more real-time or in-depth information beyond traditional news and broadcast channels. Content will be published on YouTube , Snapchat , Twitter , Facebook and Instagram , as well as its owned digital properties, and distributed throughout the company for PR and social teams to use across global markets.

Brand Identity 60

Brand Identity Branding Youtube Distribution 60

Sprout Social

JULY 16, 2020

The podcasting market is currently booming with a staggering 55% of consumers tuning in as of 2020. Whether for the sake of marketing or simply as a side-project, podcasting has a lower barrier to entry than ever. Just like any other marketing channel, growing your following and gaining an audience takes time. The good news?

Cable 130

Cable Social Media Distribution Promotion 130

Parse.ly

APRIL 7, 2022

For a marketer in today’s ever-evolving space, the current conclusion is the same whether your team includes dozens of experts or you’re part of a savvy duo: You need to create marketing videos if you plan to stand out. Assemble an effective video content marketing tool stack to save time. Prioritize pre-production.

Resources 52

Resources Video Marketing Planning Work Management 52

Hubspot

MARCH 8, 2017

From Napster to YouTube Music: The History of Internet Radio. Broadcast Radio. Although radio technology had existed long before, the alleged first commercial American radio station , KDKA, didn’t begin broadcasting until 1920. families were said to own broadcast radios. for distribution to U.S. Live Performance.

Peer-to-peer 77

Peer-to-peer Broadcasting Copyright P2P 77

Biznology

OCTOBER 16, 2017

Just as blogs let individuals add new writings to publishing, and YouTube let people add new videos to media, new “constructed realities” will let anyone add new realities to the world. On the broadcasting side, multiple “finished realities” can be rebroadcast by an exponential growth publishing platform. Flip reality to people-first.

Work Management 152

Work Management Marketing Management Custom Publishing Paid Search Agency 152

Vidyard

JANUARY 8, 2015

That’s why you’re in marketing, right? I mean, things change at such a rapid pace in the marketing world that staying fresh on new content is a pretty critical component to keeping your own marketing activities up to snuff. Good on you, you savvy marketer, you. Video’s a ‘rising’ medium.

Advertising Agencies 92

Advertising Agencies Video Marketing Paid Search Agency Work Management 92

Hinge Marketing

APRIL 20, 2016

More than 20 years ago, Phillip Kotler, recognized by many as the father of marketing, warned that “information middlemen providers (“metamediaries”) would emerge on the Internet and assemble and offer evaluations of different suppliers for a small charge.”. Since then, the marketing mix has changed radically and grown in complexity.

Marketing Mix 48

Marketing Mix Work Management Marketing Management Online Marketing 48

Ledger Bennett

MARCH 12, 2020

Covering the entire buyer journey, from awareness to conversion, events not only create the opportunity for sales to run meetings back to back in one venue and generate marketing qualified leads, but they give subject matter experts a fantastic platform to showcase their knowledge and insight. – YouTube. Run a live event online.

Top of Funnel 52

Top of Funnel Eloqua Digital Marketing Funnels Lead Ranking 52

BenchmarkONE

NOVEMBER 1, 2019

Video marketing has, without question, become one of the most effective forms of marketing available. Introducing video into your marketing strategy seems like a no-brainer. We’ve done a little digging and uncovered some information that might help you better hone your video marketing strategy. Enter: webinars. .

Video Marketing 51

Video Marketing Webinar Metrics Content Paid Search Agency 51

Adobe Experience Cloud Blog

AUGUST 21, 2013

Author: Dayna Rothman Historically, the healthcare industry has been slow to adopt digital marketing practices. And more and more healthcare marketers are getting up to speed. And to learn more about the state of digital marketing in healthcare, download our new ebook How to Leverage Digital Marketing in the Healthcare Industry.

Social Media 48

Social Media Media Broadcasting Thought Leadership 48

Biznology

JULY 28, 2015

A few of my offerings include online influencer outreach , long-tail blogger outreach , and social media marketing so a major part of my services include sifting through the entire Internet ( The Internet is big. Today, I’ll share the how I go about researching, collecting, discovering, and populating my online influencer lists.

Research 80

Research Process Long Tail Marketing Blogger 80

Content Standard

AUGUST 6, 2015

Today, it seems like some marketers, sensing that a seismic shift is about to happen in marketing, stand alert, awaiting the first tremor in much the same way. From a brand marketer’s perspective, what’s more important than Netflix’s subscriber base is where those consumers are spending their time.

Paid Content 40

Paid Content Creativity Advertisements Advertising 40

Valasys

AUGUST 30, 2019

For a major part of the last decade, the marketers invested numerous time & effort to attract the most inscrutable generation that ruled at our times – the Millennials. Nevertheless, after owning & dominating & some of them even playing the role of marketers in the B2B industry for over a decade, the millennials grew up.

Paid Content 49

Paid Content Lead Ranking Lead Scoring B2B Marketing 49