Webbiquity

APRIL 5, 2010

Interactive PR, sometimes called social PR, is a combination of search-optimizing press releases, creating social media releases through tools like PitchEngine , blogger outreach and the use of social media to promote company news and announcements. Blogger Outreach. Blogger Relations by Sourcing Innovation.

PR 100

PR Blogger Outreach Best Practices 100

Webbiquity

MAY 25, 2021

So in our case, for Paladin, it’s not just about selling a tool that helps B2C marketers find influencers, or a feature that helps with reporting, or saving time on outreach. So the influential personalities could be journalists, authors, bloggers, consultants, whoever is relevant in your space. We can quantify the ROI.

B2B Marketing 334

B2B Marketing Practices B2B SMS 334

Webbiquity

MARCH 12, 2012

Many “traditional” journalists now write blogs; does that make them bloggers? What are the (current) best practices for pitching bloggers? Blogger Outreach Remains Crucial for PR Pros by SocialTimes. Another part of the confusion is based on the changing definition of “media.” by Blogging PRWeb.

PR 100

PR Blogger Tips Best Practices 100

Webbiquity

JANUARY 22, 2014

And there are absolutely some fantastic, high-quality guest bloggers out there.I ” A legitimate guest blogger offers a post that has value to your blog in and of itself , and so would not propose monetary compensation. Possibly even to—under the right circumstances—write your own guest post for that person’s blog?

PageRank 100

PageRank Link Building Lead Ranking Lead Scoring 100

Webbiquity

FEBRUARY 9, 2021

Why is now the best time to start blogging, and what opportunities does it bring for business bloggers? Weekly is probably the minimum frequency, though there’s one highly successful blogger I know of who posts only once per month—but all of his posts are 2,000+ words, comprehensive, and extremely well researched.

Paid Content 292

Paid Content Traffic Lead Ranking Blogger 292

Webbiquity

FEBRUARY 10, 2010

Industry analysts, journalists, bloggers and other influencers from most sectors of the economy are well-represented on Twitter. It’s less formal, more “social&# and usually more effective than “cold&# outreach. To Give the Business a Personality. To Influence the Influencers. To Gain Market Intelligence.

Twitter 100

Twitter Business Digg Thought Leadership 100

Webbiquity

NOVEMBER 2, 2010

Microblogging (Twitter, Jaiku, Identi.ca; Li helpfully notes that “the power of microblogging for a business can be huge, if you add personality into your Twitter stream and not just allow it to be automated.&# Chapter 19 addresses the “personal branding&# issue that many companies struggle with in social media.

Social Media 100

Social Media Social Marketing Media Planning 100

Webbiquity

DECEMBER 1, 2020

If you’ve ever been in a personal relationship, whether a friendship or romantic relationship where one person was self-centered and made everything “about them,” you know those relationships aren’t any fun. The Outreach. Automated outreach is tacky, easy to spot, and a bit offensive. They are unstable.

Enterprise Management 272

Enterprise Management B2B Marketing Work Management Marketing Management 272

Webbiquity

AUGUST 1, 2017

Influencers can spot “spray and pray” outreach a mile off. Make It Personal. Beginning an outreach email with “Hi there” is possibly the fastest path to getting it deleted. But using a person’s first name is just a start, a foot (or perhaps just a toe) in the door. Make It Relevant.

Outreach 270

Outreach Blogger Paid Search Agency PR 270

Webbiquity

OCTOBER 6, 2020

Do influencer marketing (the right way; not spammy “spray and pray” guest blogger outreach). Once you’ve identified your influencers, personalize your outreach. Can you find contact info on the site, and does that person have any authority or industry influence? Do guest posting—the right way.

SEO 207

SEO Webcast Budget Programs High Quality Lead 207

Webbiquity

AUGUST 9, 2016

Recent stats reported by Onalytica explain why marketers are rushing to incorporate influencer research and outreach: 84% of marketing professionals now use influencer marketing as a tactic. Here are 28 of the best tools for influencer research and outreach. Sample review: “Grouphigh is a really powerful blogger research tool.

Marketing Automation Services 100

Marketing Automation Services Budget Programs Marketing Budget Enterprise Management 100

Webbiquity

MAY 31, 2022

Showcase Pages allow you to build personalized content for multiple buyer personas and reach out to prospects in a more targeted way. As your group expands, you can start sending personalized emails to your group members to convert them into leads. a 200% increase in outreach engagement). Hyper-Personalize Connection Requests.

Linkedin 332

Linkedin Marketing & Strategy Marketing Strategy B2B Marketing 332

Webbiquity

OCTOBER 31, 2017

But first, a few brief side notes: Three of the individuals on my original outreach list were contacted specifically because they write expert roundup posts on a regular basis. I asked bloggers who wrote expert roundup posts at least occasionally what a typical response rate is for expert roundup outreach. Only one responded.

Opinions 224

Opinions PR Outreach Paid Search Agency 224

Webbiquity

MARCH 23, 2017

You need an active social media network, possibly some influencer outreach, and perhaps even paid promotion, in order to get noticed. Join “tribes” of bloggers on similar topics. provides bloggers, publishers and brands a way to instantly syndicate content and expand their reach on the social web. Pricing: free.

Marketing Automation Services 239

Marketing Automation Services Distribution Budget Programs Tools 239

Webbiquity

JANUARY 6, 2015

And lest you think online brand newsrooms appeal only to traditional journalists, they are also being accessed by bloggers, tweeters, customers, potential investors, anyone who is interested in your company.” Guides to Journalist Pitching, Media Relations, and Blogger Outreach. of them visiting newsrooms daily.

PR 100

PR Tips Best Practices Press 100

Webbiquity

JULY 26, 2010

The B2B Marketing Zone has really taken off over the past few months with the recent addition of numerous great bloggers. the BMZ) was officially launched a year ago as the first content aggregation hub for leading business-to-business bloggers. Why Digital Media Outreach Shouldn’t Be Ignored , April 28, 2010. Hate Cold Calling?

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Webbiquity

MARCH 23, 2011

A blogger raises a question about your company’s financial outlook. Be sure to get clarity on what kind of training is offered upfront, how much personalized assistance is offered as part of the package, how to get questions answered and how robust the internal help system is for ongoing use. Workflow capabilities.

Social Media 100

Social Media Marketing Automation Services Tools Media 100

Webbiquity

DECEMBER 19, 2017

Most “top trends” posts either tell what the blogger thinks (good), or curate the opinions of multiple experts (better). Two bloggers wrote that audience building will be a distinct skill in demand next year, while one predicted greater use of content repurposing to extend the life of older but still relevant content.

Marketing AI 362

Marketing AI Marketing Automation Services Trends B2B Marketing 362

Webbiquity

APRIL 18, 2012

Marketers have the highest confidence that in-person events, webinars/webcasts and case studies are effective tactics. . • Marketers have the highest confidence that in-person events, webinars/webcasts and case studies are effective tactics. They are evenly split on the effectiveness of social media however. •

Top of Funnel 100

Top of Funnel Tactics Content Marketing Tips 100

Webbiquity

JANUARY 10, 2010

Another noteworthy post from this publication is Facebook is a Personal CRM for Baby Boomers , in which Daniel Flamberg reports on an Accenture study showing that in early 2009, “boomers posted a 59 percent increase in use of social networks; a rate of adoption 30 times faster than any other age group.&#

Social Media 100

Social Media Marketing Budget Social Marketing Paid Search Agency 100

Webbiquity

SEPTEMBER 16, 2014

Jason Acidre outlines a dozen tactics for non-spammy link building, such as creating your own database of premium images, conducting interviews with popular personalities (particularly helpful for new websites), reverse engineering competitors’ links, and link reclamation (i.e., 12 Scalable Link-Building Tactics by The Moz Blog.

Link Building 100

Link Building SEO Ad Building Guidelines 100

Webbiquity

OCTOBER 5, 2010

New Data on Twitter Usage Can Strengthen Your Twitter Outreach by Search Engine Guide. Kiesha Easley shares her personal story of transition from Twitter newbie to expert and offers 10 tips for getting retweets she learned along the way including sending direct messages, tweeting others’ blog posts and responding to interesting tweets.

Twitter 100

Twitter Stats Tools Tips 100

Webbiquity

SEPTEMBER 8, 2010

In a study asking consumers to rate the most influential sources of information for their purchase decisions, 59% said “personal advice from friends or family members,&# followed by 39% search engines, 36% articles in newspapers or magazines, online articles 28%, email 20% and social media 19%. by MediaPost Online Media Daily.

Paid Content 100

Paid Content Social Media Stats Paid Search Agency 100

Webbiquity

JULY 17, 2018

First, the PR team pitches media persons, bloggers and influencers daily. The moral of this example is making PR outreach a part of your lead generation campaign expands your thought leadership as you guide prospects. BlogDash : BlogDash boasts of a massive network of influential bloggers looking for experts.

PR 181

PR Paid Content B2B Thought Leadership B2B Marketing 181

Webbiquity

FEBRUARY 11, 2020

To find the most influential customer, analysts, journalists, and bloggers in your industry segment, use influencer marketing tools such as BuzzSumo, Followerwonk, or Klear. When it’s time to do your outreach, do it right: personalize each message and let influencers know what’s in it for them.

Buyer Personas 179

Buyer Personas Demand Generation Demand Lead Ranking 179